宋韻花朝平波漲綠春堤滿。渡口人歸晚。短篷輕楫費追尋。始信十年歸夢、是如今。故人回望高陽里。遙想車連騎。尊前點檢舊年春。應(yīng)有海棠、猶記插花人。——宋·葉夢得【虞美人·平波漲綠春堤滿】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19點擊此處添加文本信息。標(biāo)題數(shù)字等都可以通過點擊和重新輸入進(jìn)行更改，頂部“開始”面板中可以對字體、字號、顏色、行距等進(jìn)行修改。建議正文14號字，1.3倍字間距。最近，四處盛開的櫻花，吸引了不少人走出門，赴一場春天的約會。說起花，就不得不談起宋人愛花之切。在《夢梁錄》中曾記載：“仲春十五日為花朝節(jié)，浙間風(fēng)俗，以為春序正中，百花爭放之時，最堪游賞?！币坏交ǔ?jié)，便是萬人齊聚的景象。e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19目錄

歲月如梭，不變的是在日常中發(fā)現(xiàn)美的樂活態(tài)度。買花歸去，賞之嘆之，其實古今皆同?；ㄆ谟袝r，但只要活在當(dāng)下，今天又何嘗不是花樣年華？壹貳肆叁伍活動宣傳e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19活動概述亮點內(nèi)容氛圍布置活動細(xì)節(jié)第壹章活動概述只恐夜深花睡去更燒高燭照紅妝【花朝節(jié)】百花生日是良辰，未到花朝一半春萬紫千紅披錦繡，尚勞點綴賀花神e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19花朝節(jié)，一個被世人遺忘的節(jié)日?；ǔ?jié)由來已久，早在春秋《陶朱公書》中就有記載：“二月十二日為百花生日，無雨百花熟?！敝袊藧刍ǎ菋善G脆弱的精靈，代表著生命的孕育和輪回，象征著萬物的生老病死。默默無語的嬌嫩生命，可相伴朝暮，可結(jié)為親友，自然也應(yīng)有生辰歲慶。如此純真的設(shè)想，讓花朝從一開始就裹著浪漫的氣息。宋人時中國古代文化的高峰，被稱為“東方的文藝復(fù)興”。在人文藝術(shù)的影響下，宋人普遍崇尚雅致生活。“燒香點茶，掛畫插花，四般閑事，不宜累家”是為宋人四大雅事。這個春天，我們跟隨【宋】人伴著【花朝節(jié)】，學(xué)生活之雅，一枝花，趁春光，赴一場【花事】之約。CLICKHERETOADDTEXTINFORMATION.THETITLENUMBERANDSOONCANBECHANGEDBYCLICKINGANDREENTERING,THETOP"STARTS"ANDTHEBOARDCANMODIFYTHEFONT,FONTSIZE,COLOR,LINEDISTANCE,ANDSOON.14WORDS,1.3TIMESTHEDISTANCEOFTHETEXT述e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19闡活動主題：宋韻花朝活動時間：3月4-6日活動地點：待定活動人員：邀約客戶、報名客戶、新老業(yè)主等活動人數(shù)：80-120人e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19活動概況通過新穎活動，宣傳品牌的知名度和美譽度，打造項目獨特的文化，提升品牌的內(nèi)在價值感恩回饋客戶，傳達(dá)品牌的延續(xù)性和內(nèi)涵性，為后續(xù)項目的開展積蓄儲能CLICKHERETOADDTEXTINFORMATION【活動目的】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19借助春天主題活動，持續(xù)在市場發(fā)聲，吸引目標(biāo)客群，聚集人氣，為項目宣傳形成良好的輿論效應(yīng)第貳章活動宣傳只恐夜深花睡去更燒高燭照紅妝【第一階段】【第二階段】【第三階段】微信、微博、小紅書等媒體平臺推送活動話題、活動軟文、主題海報、報名H5等線下發(fā)布活動亮點，吸引客群后期媒體平臺輸出活動回顧軟文、照片、短視頻等e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【宣傳排期】CLICKHERETOADDTEXTINFORMATION大V公眾號推送（本地大V）H5邀請函項目自媒體平臺（微信、微博、抖音、小紅書等）e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19傳播形式及平臺推薦【線下互動】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19十二花神現(xiàn)場派發(fā)鮮花，吸引大家互動合影，為活動預(yù)熱宣傳?！局黝}海報】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19第叁章亮點內(nèi)容只恐夜深花睡去更燒高燭照紅妝e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【花之觀賞】【花之觀賞】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19邂逅一場春天里的宋代花事宋：限定供花走進(jìn)了千家萬戶，插花講究主花與配花的原則，和香爐、家具等組成雅趣組合現(xiàn)：專業(yè)的插花師，根據(jù)古畫創(chuàng)作插花作品，一同來欣賞充滿宋韻的花展吧~e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【花之社交】【花之社交】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19宋：不論男女老少，不分君主大夫，沒有貴賤之分，人都以簪花為時尚。自宋真宗開始，簪花已經(jīng)成為宮廷宴會中十分重要的禮儀，分別為賜花、簪花、、謝花三個環(huán)節(jié)?，F(xiàn)：現(xiàn)場安排了琳瑯滿目又精致的簪花頭飾，大家互為挑選，當(dāng)一回穿越宋朝的簪花少男少女~（專業(yè)的妝發(fā)老師會幫助大家哦）e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19[簪衣欲濕杏花雨，慕童遙指云鬢間]春天，哪有少年不戴花e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【花之飲食】【花之飲食】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19宋：花可制成點心蜜餞、煎炸烹煮成多種菜肴，也可做花酒、花菜，豐富多變現(xiàn)：春天來了，玫瑰花都開了，一起動手制作鮮花餅吧~e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19現(xiàn)場安排精致的花式茶歇e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【花之創(chuàng)作】【花之創(chuàng)作】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19宋：伴隨著文人雅士作畫、吟詩、賞花，又產(chǎn)生了“文人插花”，插花的普及使得花藝廣為普及發(fā)展，不僅出現(xiàn)諸多美輪美奐的花藝花品，相關(guān)的書籍記載也多了起來，可以說是一個鼎盛的時期?，F(xiàn)：安排一場宋韻插花創(chuàng)作，將宋代文人的精神內(nèi)核“意境之美”傳承延展~第肆章活動布置只恐夜深花睡去更燒高燭照紅妝e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【外場花藝布置參考】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【插花展布置參考】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【插花展布置參考】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【案場桌椅布置參考】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【主題茶歇臺布置參考】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【案場花藝布置參考】e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【案場花藝布置參考】第伍章活動細(xì)節(jié)只恐夜深花睡去更燒高燭照紅妝e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518F2D08227486BD5093AA8927D0F1C76D16624A18706D339BF5884D5D5F0EE13905BC1A151E19【活動儀式】來賓入場簽到時安排沐手禮e7d195523061f1c03666317325b3a25331a3ff6575ad3de35D20CE66331BF391ABBBA49479D671FC33A993E8B561D9C243CED51B425F3A925E375E702C5724D403CD75A21B6DB2D04DA790B8857345414FB01D43305A3226CFE5EE6F98FFE506F4E6F7DB336093F9AD518