1、TSLTSL TMALLTMALL類類別別本本月月已已完完成成一一二二三三四四1 12 23 34 4銷售額全店324,838.0114,280.287,169.8514,882.1812,450.76pc端92,415.197,401.885,665.8102,490.00移動端232,422.826,878.401,504.0414,882.189,960.76流量全店142,872.004,0997,05912,77513,412pc端45,846.001,3561,2691,3331,248移動端98,424.002,7675,81811,52612,441轉(zhuǎn)化率全店0.18%0.27

2、%0.11%0.08%0.07%pc端0.13%0.29%0.39%0%0.08%移動端0.22%0.25%0.05%0.09%0.06%客單價全店1369.721,298.21896.231,488.221,383.42直通車直通車UV15819.00937811701639點擊率0.26%0.25%0.24%0.21%0.24%花費1,383.571,299.301,154.451,063.36ROI1:0.71 01:0.71 1:2.42鉆展鉆展UV10757.00645720727732點擊率8.03%4.36%5.93%5.66%5.81%花費779.49836.74836.399

3、15.96ROI00 00淘寶客淘寶客UV3252.0044377688432視覺數(shù)據(jù)跳失率39.96%41.96%42.06%43.47%40.74%平均訪問深度4.324.814.314.124.56三四五六店鋪類別2014年6月本本月月已已完完成成1234京東TSL銷售額全店銷售額1014041014046,416.007,950.005057,635.00pc端銷售額32188.532188.53,592.002,940.0000移動端銷售額69215.569215.52,824.005,010.005057,635.00流量情況全店流量20908209081,2301,3381,34

4、51,165pc端流量93399339514534505406移動端流量1156911569716804840759轉(zhuǎn)化率全店轉(zhuǎn)化0.27%0.24%0.30%0.07%0.34%pc端轉(zhuǎn)化0.20%0.19%0.19%0.00%0.00%移動端轉(zhuǎn)化0.33%0.28%0.37%0.12%0.53%客單價全店17422,138.671,987.505051,908.75pc端客單價14203,592.002,940.0000移動端客單價1824141216705051,908.75平均訪問深度 PC端訪問深度32.252.472.533.52跳失率PC端跳失率70%69.31%72%72.46

5、%72.58%服務(wù)方面客服銷售額投訴維權(quán)（新增x起，完結(jié)x件）京東TSL五五六六日日一一二二三三四四五五5 56 67 78 89 91010111112125,336.503,867.6779,947.1718,912.4834,945.4221,079.4719,547.509,994.451,376.3030015,585.977,429.9811,701.897,186.26003,960.203,567.6764,361.2011,482.5023,243.5313,893.2119,547.509,994.4514,47616,20416,7497,1038,9327,2985,3

6、725,0371,3058,7277,2503,6875,3983,6961,5761,06713,4347,6689,6823,4553,5713,6363,8233,9990.06%0.04%0.33%0.27%0.27%0.19%0.09%0.20%0.15%0.01%0.15%0.22%0.17%0.11%0%0%0.04%0.08%0.45%0.32%0.42%0.28%0.13%0.25%667.06552.521,453.59995.391,456.061,505.683,909.50999.4569465663097210061043124313480.24%0.22%0.24

7、%0.22%0.24%0.24%0.34%0.42%1,061.991,116.031,097.761,653.491,731.361,586.211,727.341,714.52001:0.41:0.861:1.241:0.481:5.771:1.41841850882823923846209716.58%6.92%7.37%7.07%8.19%7.56%5.76%3.36%932.52901.99905.99867.37913.34863.28200.975.131:0.960 1:0.7400 1:1.7500707192127585168579441.90%29.69%42.95%34

8、.20%30.67%33.96%38.94%41.61%4.233.743.744.063.914.034.74.84日一二三四五六日567891011124,123.0011,612.008,528.508,290.5010,654.004,588.502,081.009,329.502,970.001,043.003,748.5069002,610.001,103.003,255.001,153.0010,569.004,780.007,600.5010,654.001,978.509786,074.501,4081,4031,4951,3211,1981,3641,1811,195463

9、6807286556366975034369457237676665626676787590.14%0.57%0.27%0.38%0.25%0.15%0.17%0.50%0.22%0.15%0.27%0.15%0.00%0.14%0.20%0.46%0.11%0.97%0.26%0.60%0.53%0.15%0.15%0.53%2,061.501,451.502,132.131,658.103,551.332,294.251,040.501,554.922,970.001,043.001,874.2569002,610.001,103.001,627.5011531,509.862,390.0

10、01,900.133,551.331,978.509781,518.633.382.392.542.932.432.772.853.4667.72%72.48%69.57%66.87%69.72%69.93%69.53%64.61%六六日日一一二二三131314141515161613,694.7018,586.567,578.9642,564.064,289.008913,440.0024,657.109,405.7017,695.564,138.9617,906.965,5616,2156,2346,3461,9632,0371,9082,0263,6394,2284,3694,3680.

11、22%0.27%0.13%0.32%0.05%0.10%0.05%0.35%0.30%0.35%0.16%0.30%1,141.231,093.33947.372,128.2013291273114513920.30%0.27%0.24%0.26%1,971.712,028.361,834.202,169.821:1.431:0.3300072088987933.33%5.83%7.19%7.63%0.36750.12901.54912.85000 1:2.67661161225345.59%44.88%43.41%43.29%4.434.564.424.63一二三四131415162,968.006908,976.007,057.001,990.0002,686.005,561.009786906,290.001,496.001,2821,3371,3761,270618620756588