CY供電公司基層員工激勵機制研究CY供電公司基層員工激勵機制研究AbstractInordertomaintainthehighefficiencyoftheCYpowersupplycompany,itisessentialtohaveappropriateandeffectivemeasurestomotivatetheemployeesworkingatthegrassrootlevel.Manymethodscanbeintroducedforimprovingthemotivationofemployees,butthemostessentialandeffectiveoneistheintroductionofaproperincentivesystem.Inthisresearchpaper,wediscusstheimportanceofmotivatingemployeesandhowCYpowersupplycompanycanimprovethemotivationandperformanceofgrassrootemployeeswiththehelpofanappropriateincentivesystem.Theresearchprocessincludesanoverviewofthecompany,thecurrentmotivationscenario,thereasonsforlowmotivation,relevantliteraturereview,theproposedincentivesystem,andtheanticipatedbenefits.ThispaperconcludeswiththesuggestionthattheCYpowersupplycompanyneedstoestablishanewandimprovedincentivesystemforthebettermentofitsemployees.IntroductionCYpowersupplycompanyisoneoftheleadingpowersupplycompaniesinChina.IthasalargenetworkofemployeesworkingindifferentfieldstomaintainthesmoothflowofpowersupplyinChina.Thecompany’smanagementiscommittedtoensuringthesatisfactionandmotivationofemployeesatalllevels,asthisisakeyfactorinmaintainingthecompany’shighefficiency.Themotivationofemployeesatthegrassrootlevelisofutmostimportanceasitinfluencestheperformanceoftheentirecompany.Thelackofmotivationcanleadtoadecreaseinemployeeefficiency,whichwillultimatelyaffectthepowersupplyservicesprovidedtothecustomers.ThegrassrootemployeesatCYpowersupplycompanyfaceseveralchallengesintheirday-to-dayoperations,suchaslongworkinghours,strenuouswork,difficultworkingconditions,limitedcareergrowthopportunities,non-transparentevaluationandpromotionsystems,etc.Thesefactorscancontributetoalossofmotivationamonggrassrootemployees.ThepurposeofthispaperistoinvestigatethereasonsforthelowmotivationofCYpowersupplycompany’sgrassrootlevelemployeesandtoproposeanappropriateincentivemechanismtoaddressthischallenge.OverviewofCYPowerSupplyCompanyCYpowersupplycompanywasfoundedin1990.ItisresponsibleforthedistributionofelectricitytothevariousprovincesinChina,andithasanetworkofover50,000employees.Thecompanyhasseveraldepartments,includingfinance,marketing,customerservice,andtechnicalsupport.Thecompanyhasagoodreputationintheindustry,anditisknownforitsadvancedtechnology,highefficiency,andexcellentcustomerservice.CurrentMotivationScenarioCYpowersupplycompanyhasvariousmeasurestomotivateitsemployees,includingperformanceappraisals,trainingsessions,rewardsandrecognitionprograms,andcareergrowthopportunities.However,thesemeasureshavenotbeeneffectiveinmotivatinggrassrootemployees.Thegrassrootlevelemployeesfaceseveralchallengesintheirlineofduty,includinglimitedcareeradvancementopportunities,strenuousworkconditions,longworkinghours,andnon-transparentevaluationsystems.Thesechallengeshavecontributedtothelowmotivationlevelsoftheemployees.ReasonsforLowMotivationSeveralreasonscontributetothelowmotivationlevelsofCYpowersupplycompany’sgrassrootlevelemployees.Thesereasonsinclude:1.Limitedcareergrowthopportunities:Manygrassrootlevelemployeesfeelthattheydonothaveequalopportunitiestoadvancetheircareersastheircounterpartsatthemanageriallevel.Theyfeelthattheirpromotionalprospectsarelimited,whichleadstoalossofmotivation.2.Non-transparentevaluationandpromotionsystems:CYpowersupplycompany’sevaluationandpromotionsystemsarenottransparentenough,whichleadsemployeestobelievethatpromotionsarenotbasedonperformancebutonfavoritism.3.Strenuousworkconditions:EmployeesworkingatthegrassrootlevelofCYpowersupplycompanyaresubjectedtostrenuousworkingconditions,includingphysicallabor,longworkinghours,anddifficultworkenvironments.4.Limitedincentives:Thecompany’scurrentincentivessystemisnotmotivatingenoughforgrassrootlevelemployees,andthiscontributestoalackofmotivation.RelevantLiteratureReviewSeveralstudieshavebeenconductedontheimportanceofemployeemotivationandtheeffectsofincentivizingemployees.KanferandAckerman(2004)arguethatmotivationaffectsthequalityandquantityofwork,andthatprovidingemployeeswithincentivestoincreasemotivationwillleadtoimprovedperformance.Similarly,LockeandLatham(2002)suggestthatsettinggoalsandprovidingincentivesarekeyfactorsinmotivatingemployees.Studieshavealsoshownthatincentivesystemsthatarefairandtransparentaremoreeffectiveinmotivatingemployees(Lawetal.,2003).ProposedIncentiveSystemToaddressthechallengesoflowmotivationlevelsofCYpowersupplycompany’sgrassrootemployees,thefollowingincentivesystemisproposed:1.Performance-basedbonuses:CYpowersupplycompanycanintroduceaperformance-basedbonussystem,whereemployeesarerewardedbasedontheirperformance.Thiswillmotivateemployeestoworkharderandthusimprovetheefficiencyofthecompany.2.Clearpromotioncriteria:Theestablishmentofanopenandtransparentpromotionsystemwillprovideemployeeswithaclearandfairpathforcareeradvancement.Thiswillreducefavoritismandimproveemployeemotivation.3.Careergrowthopportunities:CYpowersupplycompanyshouldintroducecareergrowthopportunitiesforgrassrootlevelemployees.Theseopportunitiescanincludetrainingprograms,mentorshipprograms,andjobrotation.4.Opencommunicationchannels:Thecompanyshouldhaveopencommunicationchannelswhereemployeescanexpresstheirconcerns,opinions,andideas.Thiswillmakeemployeesfeelvaluedandmotivatedtoworkharder.AnticipatedBenefitsTheproposedincentivesystemisexpectedtohaveseveralbenefitsforCYpowersupplycompany’sgrassrootemployees.Thesebenefitsinclude:1.Improvedmotivation:Theincentivesystemwillprovidegrassrootemployeeswiththenecessarymotivationtoworkharderandcontributetothegrowthandsuccessofthecompany.2.Improvedefficiency:Theperformance-basedbonussystemwillencourageemployeestoworkharderandimprovetheefficiencyofthecompany.3.Careergrowthopportunities:Theproposedincentivesystemwillenablegrassrootlevelemployeestoadvancetheircareers,thusimprovingtheworkforce’sretentionrate.4.Fairevaluationandpromotion:CYpowersupplycompany’sopenandtransparentpromotionsystemwillreducefavorit