OOMeltwater從“看到”到“看透”:掌握大語(yǔ)言模型中的品<O<OMeltwater●●從“找數(shù)據(jù)”到“問(wèn)洞察”?戰(zhàn)略層的效率躍遷●●AI助?正在成為新的“品牌第?印象制造者”●AIWillBecomeTrustedEnterpriseCoworkerAIMaturity202320252008202320255O>Meltwater67MeltwaterAI●●13billionnewsarticlesand200billionsocialposts3.5millionnewsarticlesand27millionsocialpostsaddedperdayAIhasbeenattheforefrontofwhatMeltwaterhasbeendoingadvancementofalgorithmsandhowtheyhavebeenemployedadvancementofalgorithmsandhowtheyhavebeenemployedinplatformunderfeatureslikeproprietarysentimentanalysis/automatedtagging.UnrivalledNetworks●Strongrelationshipswithcontentproviders&socialnetworks●120editorialcontentpartnerships,plus30re●Earliestpossibleaccesstoemerging●Customizedwithyourbrands,spokespeople,cthemes●18real-timeAIenrichmentsincludingtopics,sentimorganizationsMiraPlatformMobileMobileMiraIntegrationsAnalyzeAnalyzeMiraAPI MeltwaterCopilotOfOf?ce365MiraAIStackAgenticAIAgenticAISuiteassistancework?owsInsights&recommendationsMulti-stepHITLtasksAIAIsummaries&explanationsPlanPlanandexecuteandajournalistWritingAssistantWritingAssistantWhatWhatwerethekeystoriesaboutNikethisweek?<o>Meltwater<o>Meltwater18high-performanceenrichments,withongoingtuningandassessmentincludingEntityLevelSentiment.Customizedreal-timeanalysisidentifyingbrands,logos,andpersonalitiesfordeeperanalysis.MicrosoftCopilotpartnershipprovidingaco-developed,next-generationcommunicationsassistant.DeliveringDeliveringquicker,moreintuitive,semanticsearch&classi?cationforSavingSavingcustomerstimeandincreasingtheirimpactthroughinstantinsights,actionsandfasterwork?ows.9$$$InvestmentinNext-GenAIBooleansarepowerful,buthardtogetright;Meltwater’sAIsupportsyouin?ndingtherightdataseamlesslytransitioningtotheVisualcontentisbecomingmoreandmoreimportantchallengingcurrentstate-of-the-artLLMs;MeltwaterisemployingLVMsandcudeeplyanalyzevisualcontentforyouEveryonehasadifferentwaytoanalyzesentimentandtopicsofthemostimportantconversations;Meltwater’sAI$$$committedinvestment2023-2028conversationsisjustthe?rststep;Meltwater’sAIsupportsyouwithrecommendationsandgenerativesuggestionsthroughyourwholework?owIntegrationIntegrationThatMatterActualActionsAnalyticsandAnalyticsandinsightsmakeguessingorheavyliftingTailoredtasks,prescriptiveinsights,andreportsalignedwithyourteam'sgoals.Insightsandactionsdeliveredintodailytoolsandreportingplatformswhereyouneedthem.dashboards,andconyoucanfocusonhigh-impactwork. EQ\*jc3\*hps88\o\al(\s\up23(奏),●)EQ\*jc3\*hps56\o\al(\s\up9(從“找數(shù)據(jù)),AI如何助?)EQ\*jc3\*hps56\o\al(\s\up9(到),牌)EQ\*jc3\*hps56\o\al(\s\up9(問(wèn)洞察),隊(duì)在全)EQ\*jc3\*hps56\o\al(\s\up9(?),市場(chǎng))EQ\*jc3\*hps56\o\al(\s\up9(戰(zhàn)),實(shí))EQ\*jc3\*hps56\o\al(\s\up9(略),現(xiàn))EQ\*jc3\*hps56\o\al(\s\up9(層),更)EQ\*jc3\*hps56\o\al(\s\up9(的),快)EQ\*jc3\*hps56\o\al(\s\up9(率),更)EQ\*jc3\*hps56\o\al(\s\up9(躍),深)EQ\*jc3\*hps56\o\al(\s\up9(遷),的)now?nishedwithinasingleweek.studyfoundthatmultinationalteamsusingMeltwaterAIstrategicwork,andmeasurableROIacrossandmarketingfunction.ApromptisjustawayoftellinganAIwhatThinkofitliketalkingtoahelpfulassistant:ifyou’reclearandspeci?c,yothat’sclosertowhatyouneed.Whetherit’swritinganemail,explainingaconcept,orcreatingastory,thepromptsetsthestagefortheAItodoitsthing.TheTRACImethodisapowerfulframeworkforcraftingeffectiveprompts,particularlyforAIandlanguagemodels.Itstandsfor:1.Task:Clearlyde?newhatyouwanttheAItoaccomplish.2.Role:SpecifytheroletheAIshouldassumewhilegenerating3.Audience:Identifytheintendedaudiencefortheoutput.4.Context:Providerelevantbackgroundinformationorcontext.requirements.anewsoftwaretoolyourcompanyhasdeveloped.4.Context:OurnewAIsoftwaretoolwillstreamlinework?owandreducetimespentby30%.“Writeapersuasivemediapitchasanprspecialisttoabusyjournalistwhoisoversaturatedwithgenericmediaoutreach,convincingthemtoadoptanewsoftwaretoolthatreducesaPRprofessionalsworkloadandtimespentby30%.Useprofessionallanguage,highlightthekeybene?ts,andincludeaclearcalltoactionattheend.”2.PrioritizeClarity:Makeyourinstructionsconciseandstraightforward.3.AnticipateNeeds:ThinkaboutwhatdetailstheAImightneedtoproduceausefuloutput.4.Iterate:Re?neyourpromptiftheresponseisn'tquiteright.21We’reSocial&NewOwnedSearchOwnedSearch&Webin?uencers)communitiesshapetrustcommunitiesshapetrustthroughauthenticstorytellingTraditionalmediabuildscredibilitythroughandtrust.trustedand?rstsourceofbutAIsummariesreshapingreshapingengagement.directengagement23By2026,AIWillShape30%ofBrandPerceptionWithbillionsofpromptsissuedacrossLLMscommunicationsandcontentstrategiescommunicationsandcontentstrategiesbyanalyzingthetoneandtrendsinwhattopLLMsaresayingaboutbrand.AnalyzehowtopLLMsportrayyourbrandbyreviewingtheirtheycite.sentiment,ormisleadingin?uencingthem,givingyourteamtimetorespondbeforeMonitorhowcompetitorsareportrayedanduncoverwhitehelpingyoustayaheadofthepositioning.GenAILensequipsteamswithpowerfultoolstonavigatetheemergingAIlayerofcommunication.Whetheryou'retrackinginaccuracies,analyzingmarketshifts,orre?ningbrandnarratives,ourcapabilitiesaredesignedtohelpyouactwithprecision,speed,andclarity.Multi-ModelAggregationplatforms.Exportable,→Customizebuilttemplatestolaunchtargetedordatetofocuson26Provideanautomatedsummaryofthemainpointsdiscussedineveryoutput.Thisgivesyouthecriticalinformationataglancesoyoucanimmediatelygraspthethesummaryofpromptresponsesinseconds,whichisperfectfordailybrie?ngs,quickreporting,andmaintainingahigh-levelawarenessofatopicwithoutneedingtodrillintoalloftheindividualresponses.27Toin?uencewhatLLMssayaboutyourtopic,youneedtoknowiftheytrustyourownedcontent,likeyourblogandtrackthedirectin?uenceofyourownedmedia,whichshowsyouwhatcontentisactuallyworking.Benchmarktheperformanceofyourownedcontent.Youcanmeasurethein?uenceofyourwebsiteandpublicationsagainstcompetitorown