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注:不含主觀題第1題單選題(1分)Whichofthefollowingstatementsaboutentrepreneursiscorrect().AEntrepreneursareindividualsorgroupswhodiscoveropportunities,useresources,andpromoteentrepreneurialactivities.B人Entrepreneursarethosewhohavemoneytoinvest.CEntrepreneursarethosewhoseizeopportunities.DEntrepreneursarethosewhohavegoodrelationships.第2題多選題(2分)Themainfactorsaffectingentrepreneurshipinclude().ApersonalfactorsBgovernmentalfactorsCenvironmentalfactorsDothersocialfactorsEeconomicfactors正確答案:ACD第3題單選題(1分)Whichofthefollowingstatementsaboutentrepreneursiscorrect().AEntrepreneursareindividualsorgroupswhodiscoveropportunities,useresources,andpromoteentrepreneurialactivities.BEntrepreneursarethosewhohavemoneytoinvest.CEntrepreneursarethosewhoseizeopportunities.DEntrepreneursarethosewhohavegoodrelationships.第4題單選題(1分)Inadditiontostrivingtoobtainvariousresources,enterprisescanalsotakeadvantageof()tocompletetheiroperations.AoutsourcingBborrowingCbuildingfactoriesDsettingupsubordinatedepartments第5題判斷題(1分)Intheearlydaysofestablishment,entrepreneurstendtounderestimateacompany'sdemandforcashandoperatingfunds.Thisisrelatedtoanentrepreneur'sover-optimismandunachievablegoals.第6題單選題(1分)Agoodstartishalfofthesuccess.Theprojectchosenbyentrepreneursmustbe()Athemostcutting-edgeoneBsuccessfullyachievedbypredecessorsCscientificDappropriateforoneself第7題單選題(1分)Aslongasthereis(),therearebusinessopportunitiesandthereareopportunitiesforentrepreneurship.AunsatisfieddemandBexchangeofmoneyandgoodsCeconomicdevelopmentandimprovementoflivingstandardsDexcellentgoodsandwealthycustomers第8題單選題(1分)Whichofthefollowingstatementsisincorrect()AEntrepreneursmustconductmarketresearchandbegoodatdiscoveringandcapturingmarketopportunities.BVenturecapitalisnoteverything,butwithoutcapital,everythingisnothing.CThesuccessofanentrepreneurialprojectmustrelyonthesupportofnationalpolicies.DTochangeentrepreneurialideasintopractices,entrepreneursmusthaverelevantknowledgeandskills.EntrepreneurialTeam第1題單選題(1分)Theadvantageofpersonalentrepreneurshipis().AOnecanhavecompletecontroloveranenterprise,anddoesnotneedtoshareprofitswithotherpeople.BItisnoteasyforonetogiveuphalfwaystartingupabusiness.COnecanbetterdealwithcomplexenvironments.DOnecanhavehigh-qualitydecision-makingabilities.第2題單選題(1分)Theheterogeneityofateamrefersto().ATeammembersareverysimilarintermsofexperienceandexpertise.BTeammembersareverydifferentintermsofexperienceandexpertise.CTeammemberscomefromdifferentcountriesandregions.DItisdifficulttocoordinatebetweenteammembers.第3題單選題(1分)Entrepreneurshipabilityrefersto().AtheinteractivebehaviorofknowledgeandinformationsharingbetweenallmembersofateamandtheabilityoftheteamtointeractwithexternalinformationBtheentrepreneurialteam’sabilitytomakedecisionsonmajorissuesCtheabilitytoaffectthequalityofentrepreneurialimplementationbehaviorandinhibitthecreationofentrepreneurialperformanceDacomprehensiveabilitythattheentrepreneurialteamexhibitsintheentrepreneurialprocessandadaptstotheentrepreneurialenvironment第4題單選題(1分)Tobuildanexcellententrepreneurialteam,wemusthavetwocornerstonesof().AexcellentmentalstructureandgovernancestructureofateamBabilitiesofandtrustinteammembersCfamiliarityofandtrustinteammembersDresourcesandabilitiesofteammembers第5題多選題(2分)Whatarethecharacteristicsofentrepreneurialteamleaders().AhavingaforesightandahigherbeliefinsuccessthanotherteammembersBbringmoreprofitabilitythanotherteammembersCleadingthedevelopmentofanewenterpriseandbeingresponsibleforguardingthevisionoftheenterpriseDBeingabletoseewhatotherpeoplecannotseen,findwaystochangethemarket,andnotjustfindanopportunity正確答案:ACD第6題判斷題(1分)Strictlyspeaking,fewpeoplestarttheirownbusinessentirelyontheirown.第7題多選題(2分)Theimportantfactorsthatconstitutetheentrepreneurialteamare().AteamroleBteamabilityCteambehaviorDteamstructure正確答案:BCD第8題判斷題(1分)Ascientificandreasonableinternalstructureisconducivetotheoptimizationofentrepreneurialteambehavior,thedevelopmentofentrepreneurialcapabilitiesandthecreationofentrepreneurialperformance.第9題單選題(1分)Regardingthesentenceof"fullytrustingmanagersandcoreemployees,andputtingtheminappropriatemanagementortechnicalpositions",whichofthefollowingincentivemethodsisdescribed()AtrustandpositionincentivesBpropertyrightsincentivesCinterestincentivesDrecognitionincentivesIdentifyandCreateEntrepreneurialOpportunities第1題單選題(1分)EntrepreneurshipopportunityreferstoAasetoffactorsthatareconducivetotheproductionofnewproducts,newservicesornewbusinessesBagoodentrepreneurialprojectCaseriesofideaswithcommercialvalueDacombinationofentrepreneurialresources第2題單選題(1分)Whatdoesthesentenceof"Thecustomerdoesn'twantaquarterinchdrill,butaquarterinchhole"meanAWeneedtoprovidedrillingservicesforcustomers.BWeneedtoguideconsumption.CEntrepreneurshipopportunitiesmustmeetcustomers'needs.DEntrepreneurshipopportunitiesareproductsthatentrepreneurswanttosell.第3題單選題(1分)Whenthewindowofopportunityisnoclosed,howtoenteramarketAupgradingoriginalproductsBrelyingontechnologicallyinnovativeproductsorservicesCintegratingandaddingvaluetooriginalservicesDcopyingsuccessfulmodelsinthemarket第4題單選題(1分)WhichtypeofmarkethasalongerdurationofwindowofopportunityAhomogeneousmarketsBamarketwithfrequenttechnologicalinnovationsCamarketwithlowtechnologicalthresholdsDatechnologicalmonopolymarket第5題單選題(1分)Whatisthekeyto"problem-solving"entrepreneurialprojectsArealizingthecommercialtransformationoftechnologicalachievementsBhavingpatentedtechnologiesCsuccessfullyguidingcustomerstoconsumptionDfindingoutthepotentialneedsofcustomers第6題單選題(1分)Toexaminewhetherabusinessopportunityisurgentlyneededbycustomerswhoarewillingtopayforit,weneedtoknow:AtheproductvalueofanentrepreneurialopportunityBIstherestillawindowofopportunityinthemarket?CWillanentrepreneurialopportunitybeprofitable?Dspendingpowerofcustomers第7題判斷題(1分)Entrepreneurshipopportunityevaluationnotonlyconsiderstheopportunityitself,butalsoneedstoexaminethetimingandvaluefeasibility.第8題判斷題(1分)Aperson’screativityiscloselyrelatedtohis/herpersonality,behaviorhabits,andenvironments.第9題判斷題(1分)Thinkingofanoriginalproductinanewsituationmayleadtonewusesandnewmethods.第10題多選題(2分)ThefourstepsofentrepreneurialmultiplicationareAcollectingstimulusBincreasingstimulusCcreatingcustomersDoptimizingpractices正確答案:ABCDFeasibilityStudy第1題單選題(1分)()istheprocessofevaluatingwhetheranentrepreneur'sideacandevelopintoasuccessfulenterprise.AIndustryanalysisBBusinessplanCFeasibilityanalysisDCompetitiveanalysis第2題單選題(1分)Whichofthefollowingstatementsaboutthefirst-handdatasurveyiscorrect()AFirst-handsurveyreferstothedatacollectedandanalyzedforthepurposeofaspecificresearch.BThefirst-handsurveyismoretargetedandcanobtainthemostdirectfeedbackinformationonanentrepreneurialplanproject.CThecostoffirst-handsurveyisrelativelyhigh,andthescopeofsurveyisusuallylimited.DAlloftheabovestatementsarecorrect.第3題單選題(1分)WhichofthefollowingstatementsaboutthefeasibilityanalysisiswrongAFeasibilityanalysisislikeafilteringmechanismtohelpentrepreneursremoveunrealisticassumptionsorunreasonableoperationplans.BThekeytofeasibilityanalysisistesting.CTheprocessoffeasibilityanalysisisalsotheprocessofenrichingandclarifyingabusinessplan.DFeasibilityanalysisistocollectinformationandmakeanevaluationintheactualoperationofastart-upcompany.第4題單選題(1分)()istoshowindustryexpertsandpotentialcustomersapreliminarydescriptionofproductorserviceideasandlistentotheirfeedback.AConcepttestingBQuestionnairesurveyCFocusgroupDOn-sitetesting第5題單選題(1分)Whichofthefollowingstatementsaboutfocusgroupiscorrect()AAfocusgroupusuallyconsistsof5to8potentialcustomers.BThefocusgroupobtainsfeedbackonspecificproduct/serviceissuesthroughcollectiveinterviews.CThefocusgroupinterviewdoesnotrequireahost.DNoneoftheabovestatementsiscorrect.第6題單選題(1分)()referstoasegmentedmarketcomposedofcustomergroupsthathavecommonneedsinalargemarket.ANichemarketBTargetmarketCConsumermarketDEmergingmarket第7題單選題(1分)Themaincontentofthefinancialfeasibilityanalysisincludes()Arequirementsofstart-upcapitalBprofitforecastCexpectedrateofreturnoninvestmentDalloftheabove第8題判斷題(1分)Feasibilityanalysisincludesproductandservicefeasibility,industryandmarketfeasibility,organizationalfeasibilityandfinancialfeasibility.第9題判斷題(1分)Thesecond-handsurveycollectsandanalyzesdataforthepurposeofthissurvey.第10題判斷題(1分)Anindustryisagroupofcompaniesthatproducesimilarproductsorservices.IndustryandCompetitiveAnalysis第1題單選題(1分)Whichofthefollowingstatementsaboutindustryiscorrect()AAnindustryisagroupofcompaniesthatproducesimilarproductsorservices.BAgroupofcompaniesthatmakeupanindustryarecompetitorstoeachother.CWhenjudgingtheindustryofastart-upcompany,weshouldpayattentiontothemostbasiccustomers'needsofthecompany.DAlloftheabovestatementsarecorrect.第2題單選題(1分)WhichofthefollowingdoesnotbelongtothefivecompetitiveforcesproposedbyPorter()AtheriskofentrybypotentialcompetitorsBtheintensityofcompetitionamongexistingcompaniesCthebargainingpowerofsuppliersDcomplementaryproducts第3題單選題(1分)Whichofthefollowingisnotanindustrialentrybarrier()AscaleeconomyBbrandloyaltyCgovernmentalregulationDmarketdemand第4題單選題(1分)Whichofthefollowingstatementsaboutsuppliersiswrong()ASuppliersareorganizationsthatprovideinputtotheindustry.BPowerfulsupplierswillincreasebusinesscostsandsqueezeindustryprofits.CWhentherearealargenumberofsuppliers,supplierswillhaveastrongerbargainingpower.DForChina’smobilephonemanufacturingindustry,chipcompaniesareitssupplier.第5題單選題(1分)Whichofthefollowingstatementsaboutthethreatofalternativeproductsiswrong()AClosealternativeproductsareapowerfulcompetitivethreat.BAlternativeproductscanalsomeetcustomers'needs.CTheexistenceofalternativeproductslimitsthepriceandprofitabilityofacompany’sproducts.DWhenthecostofcustomertransferishigh,companiesarealsofacingalargerthreatfromalternativeproducts.第6題單選題(1分)Indecliningindustries,thestrategycompaniescanadoptis()AchoosingaspecificmarketsegmentandachievinggrowththroughproductinnovationBreducinginvestmentandmaintainingprofitsCchoosingtowithdrawfromthemarketDalloftheabove第7題單選題(1分)Whichofthefollowingstatementsaboutthestrategicgroupswithinanindustryiscorrect()ACompaniesinthesamegroupadoptcompletelydifferentproductstrategies.BCompaniesindifferentgroupsaretheclosestcompetitors.CCompaniesmustfindacompetencysuperiortotheircompetitorsamongcompanieswithsimilarcompetitivestrategies.DCompaniescanworkindifferentstrategicgroupsandmovebetweengroupswithoutbeinghinderedbymovementbarriers.第8題判斷題(1分)Industrialboundarieswillnotchangeovertime,becausetheneedsofcustomersremainunchanged.第9題判斷題(1分)Theindustrylifecycleincludesfivestages,includingthebeginningstage,thegrowthstage,theshockstage,thematuritystageandthedeclinestage.第10題判斷題(1分)Fragmentedindustriesarecomposedofalargenumberofsmallandmedium-sizedenterprises,soindustrialintegrationcannotbeachieved.DesigningBusinessModel第1題判斷題(1分)Thebusinessmodelisasystemcomposedofvariousinterdependentactivitiesthatcancreatevalueforthestakeholdersofanenterpriseatthesametime.第2題判斷題(1分)Thevaluepropositionisusedtodescribeaseriesofproductsandservicesthatcreatevalueforaspecificcustomersegment.第3題多選題(2分)ThegeneralprocessofbusinessmodeldesignincludesAanalyzinganddeterminingtargetcustomersBdefiningandtestingvaluepropositionsCdesigningrevenuemodelsDdesigningkeyprocessesandresources正確答案:ABCD第4題多選題(2分)DesigningkeyprocessesandresourcesincludeAkeyresourcesBkeyactivitiesCkeypartnersDkeycompetitors正確答案:ABC第5題單選題(1分)ThecoreresourcesinabusinessmodelrefertoAobtainingcashincomefromeachcustomergroupBthemostimportantfactorsnecessaryfortheeffectiveoperationofbusinessmodelsChowtocommunicatewithcustomersegmentstospreadvaluepropositionsDthenetworkofsuppliersandpartnersrequiredfortheeffectiveoperationofbusinessmodels第6題單選題(1分)ValuediscoverycanAidentifythesourceofvaluecreationBidentifypartnerstoachievevaluecreationCformulatecompetitivestrategiestopossessinnovativevalueDidentifyentrepreneurialopportunitiesthroughfeasibilityanalysis第7題單選題(1分)ThesuccessofbusinessmodelsoftendependsonAwhetherentrepreneurshavetheabilitytoadjustitduringtheimplementationofthemodel,orevencarryoutacomprehensivereformBwhetherentrepreneurscanfindabusinessopportunitythatcompetitorshavenotyetdiscoveredCwhetherentrepreneurscanwriteacompletebusinessplanbyhis/herownteamDwhetherthereissufficientfinancialsupportforentrepreneurs第8題單選題(1分)關(guān)于商業(yè)模式涉及的基本問題的描述,以下哪個描述是錯誤的Regardingthedescriptionofthebasicissuesinvolvedinthebusinessmodel,whichofthefollowingdescriptionsiswrongAvaluecreationBvaluecommunicationCvalueacquisitionDvaluedelivery第9題單選題(1分)WhichofthefollowingdescriptionsofthekeyactivitiesinthebusinessmodelelementsiscorrectAItisconstantthroughoutthewholecycleofthebusinessmodel.BIfonedoesnotevenhaveaproductyet,thenmarketresearchishis/herkeyactivity.CBusinessandcustomerserviceareancillaryactivities,notkeyactivities.DWiththedevelopmentofthebusinessmodel,itevolvesconstantly.第10題單選題(1分)WhatiswronginthefeasibilitydescriptionofcustomervaluepropositionAItcanbeexecuted.BTheeffectcanbeevaluated.CItisbestforcompetitorstonothaveit.DItisalsofeasibletomeettheexpectationsofafewcustomers.BusinessPlan第1題判斷題(1分)Abusinessplanisadocumentthatcomprehensivelydescribesthebusinessideaanditsimplementation.Itisastorythatdescribeswhatthebusinesstobefoundedisandwhatitwillbecome.第2題判斷題(1分)Thesolepurposeofabusinessplanistointroduceentrepreneurialprojectstootherindividualsororganizations.第3題多選題(2分)ThepurposeofabusinessplanincludesAseekingexternalinvestmentBintroducingacompany’sbusinesstocustomersCensuringthattheentireteam(includingnewandpotentialmembers)knowclearorganizationalgoalsDclarifyingbusinessconcepts,short-termgoalsandproposedstrategies正確答案:ACD第4題多選題(2分)TheformatofabusinessplanshouldincludeAcoverpageBtableofcontentsCsummaryandmainpartsoftheplanDappendix正確答案:ABCD第5題多選題(2分)WhichofthefollowingoptionsarethecorecontentofabusinessplanAexecutivesummaryBmanagementteamCmarketinganalysisDriskfactors正確答案:ABCD第6題單選題(1分)Whichofthefollowingdoesnotbelongtothewayacompanybuildsacompetitiveadvantageinthecompetitoranalysisofitsbusinessplan?AidentificationofcurrentcompetitorsB識別潛在進入者identificationofpotentialentrantsC識別合作伙伴identificationofpartnersD評價競爭強度evaluationoftheintensityofcompetition第7題單選題(1分)WhichofthefollowingdescriptionsdoesnotbelongtothebackgroundandexpectedgoalsofthenewideasandproductsinabusinessplanAWhythenewproductisuniqueandvaluable,andwhetherithasthepotentialtogenerateprofitinthefuture.BtheenvironmentalconditionsoftheindustrywhereacompanyislocatedCthebasicinformationaboutacompany,namely,thelegalformofthecompany,currentownershipstructure,currentfinancialstatus,etc.Dexplanationthatindicatesactualcustomersarelikelytospendmoneyonaproductorservice第8題單選題(1分)Tosuccessfullywriteabusinessplan,attentionshouldbepaidtoAAcompanycanaskaprofessionalteamtoformulatethebusinessplanonitsbehalf.BComparedwiththestrategyofanenterprise,investorsaremoreconcernedaboutthefinancialsituation.Ckeepingthebusinessplanwritteninorderandasdetailedaspossiblesincethereisnolimitinitslength.Dstatingthefactsandtryingtoavoid"Ithink","Iguess"andothersubjectivejudgmentsStartaNewBusiness第1題判斷題(1分)Asanentrepreneur,theprincipleofcomplyingwithlawsmustbetakenasthebasicbottomlineinbusinessfromthebeginningoftheestablishmentofanenterprise.第2題判斷題(1分)Enterprisesshouldbearsocialresponsibility.Ascompanieshavemademandatoryregulations,entrepreneursshouldfulfilltheseobligations.第3題判斷題(1分)Investorsofasoleproprietorshipenterpriseshallbearunlimitedliabilityforthedebtsoftheenterprise.第4題判斷題(1分)Thepartnersofapartnershipenterprisehaveamutualagencyrelationship,andtheyshallbearjointliabilityforthedebtsoftheenterprise.第5題判斷題(1分)Ifanemployerdoesnotsignawrittenlaborcontractwithanemployeeformorethanonemonthbutlessthanoneyear,itshallpaytheemployeethreetimesthemonthlysalary.第6題判斷題(1分)Inordertoprotectworkers,anemployercannotterminatethelaborcontractwithanemployeeeveniftheemployeeseriouslyviolatestherulesandregulationsoftheemployer.第7題判斷題(1分)Ifthepartiestoalaborcontracthaveagoodrecordofhonestyandtrustworthiness,thenthereisnoneedtowriteaclauseaboutthebreachofthecontract.第8題判斷題(1分)Theadvancepaymentispunitive,butthedepositisnotpunitive.FinancialManagementofANewBusiness第1題單選題(1分)Thebalancesheetisasummaryoftheassets,liabilitiesandowner'sequitydataofanenterpriseattheendofanaccountingperiodrepresentedby().AphysicalobjectBmonetaryamountCdataDphysicalobjectandamount第2題單選題(1分)Whichofthefollowingitemsisnotapartoftheincomestatements()AoperatingcostsBoperatingprofitsCnetprofitsDowner'sequity第3題單選題(1分)Theincomedriverofabookstorewillnotinclude()ArevenuefrommembershipservicesBrevenuefromparkingfeesCsalesofstationeryandsouvenirsDsalesofbooks第4題單選題(1分)Whenconductingfinancialanalysisonenterprises,thecommonlyusedfinancialratiosdonotinclude()AcurrentratioBmarketshareCprofitabilityratioDeverageratio第5題單選題(1分)Forpassengertransportcompanies,thekeyoperatingdatathataffectsitssuccessis()AseatoccupancyrateBservicelifeofbusesCsalesprofitmarginDnumberofdrivers第6題多選題(3分)Theresultsofaccountinginformationareusuallyexpressedas(),whichbrieflysummarizestheactivitiesofanenterpriseinacertainperiod.AbalancesheetBstatementofprofitCstatementofcashflowDauditreport正確答案:ABC第7題多選題(3分)Whichofthefollowingarethegoalsofcorporatefinancialmanagement()AprofitabilityBliquidityCefficiencyDstability正確答案:ABCD第8題判斷題(1.5分)Companiesatthestart-upstageneedmorestringentmonitoringoftheircashposition.第9題判斷題(1.5分)Thekeyoperatingdatathataffectsthesuccessofacompanymaybevariousfinancialdataorsomenon-financialdata.第10題判斷題(1.5分)Whenconductingfinancialratioanalysis,itisnotnecessarytocompareandanalyzethedataofacompanywiththedataofitscompetitorsinthesameindustrytodrawmeaningfulanalysisconclusions.FinancialRecourcesforEntrepreneurialEnterprise第1題單選題(1分)Sourcesofpersonalfinancingforstart-upsusuallydonotinclude()ApersonalfundsBbusinesscreditCfundsfromfriendsandfamiliesDstartingfromscratch第2題單選題(1分)Intheearlystageofstart-ups,fundsfrom()areanimportantsource.AfriendsandthefamilyofentrepreneursBangelcapitalCventurecapitalDbankloans第3題單選題(1分)Venturecapitalisusuallyaprivatefor-profitorganization,whichpursueshighreturnsbybuyingstocksofcorporatewith().AgreatgrowthpotentialBhighgrossprofitChighprofitabilityDhighbarrierstoentry第4題單選題(1分)Whichofthefollowingisnotachannelfordebtfinancing()Amicro-creditcompanyBP2PCfinancialleasingDangelinvestment第5題多選題(3分)Publiclistingbringssomedisadvantagestocompanies,whichincludes:AEntrepreneursmaylosecontrolofacompany.BSincemanyimportantbusinessinformationmustbedisclosedduringthelistingprocess,itislikelytoleakacompany'sprivacy.CAfteracompanyislisted,theresponsibilitytoshareholdersincreases.DItisnoteasytoaccuratelygraspthetimingoflisting.正確答案:ABCD第6題多選題(3分)Whichofthefollowingfinancingmethodscanbeusedbystart-ups()Acrowd-fundingBfinancialleasingCgovernmentalsubsidiariesDP2P正確答案:ABCD第7題判斷題(1.5分)Equityfinancingmeansusingpartoftheownershipofacompanyinexchangeforfinancing.Itdoesnotneedtorepaytheprincipalandinterestlikeloans,soequityinvestorsbearlowerrisks.第8題判斷題(1.5分)Debtfinancingmeansthatcompaniesobtainoperatingcapitalthroughdebtandrepaytheprincipalandinterestasagreed第9題判斷題(1.5分)Theprerequisiteforabuyer'senterprisetoobtaincommercialcreditfinancingistomaintainagoodcreditrecordinthepastandalwaysrepaythepurchasepriceinaccordancewithagreements.OrganizingandLeading第1題單選題(1分)Whichofthefollowingisnotpartoftheactivitiescarriedoutbycorporatemanagement().AmakingprofitsBplaningCorganizingDmanaging第2題單選題(1分)Corporateactivitiesareaffectedandrestrictedbyinternalandexternalenvironments.Favorableexternalenvironmentwill().AbringopportunitiestoenterprisesBpromoteenterprisereformCfacilitateenterpriseexpansionDpromoteenterprisedevelopment第3題單選題(1分)Whichofthefollowingisacommonmistakeininterviews()AAninterviewerfullyunderstandsanapplicant'sinformation.BAninterviewerunderstandstheskillsneededforthejob.CAmanagerisnotwellprepared,especiallyforanapplicant'squalificationsandjobsuitability.DAninterviewergivesanapplicantenoughtimetomakeastatementduringtheinterview.第4題單選題(1分)Theevaluationprocessthatcomparestheactualperformanceofanemployeewiththeexpectedperformancestandardiscalled()AperformanceevaluationBhumanresourcedevelopmentCemployeepromotionDrewarding第5題多選題(2分)Themainactivitiescarriedoutintheprocessofbusinessmanagementinclude()AplanningBorganizingCleadershipDcontrolEcoordination正確答案:ABCD第6題判斷題(1分)Conceptualskillsrefertotheabilitytosuccessfullycommunicatewithothers.第7題判斷題(1分)Therearecertaindifferencesintheskillsthatbusinessmanagersatdifferentlevelsmasteranduse.第8題多選題(2分)Whataretheeffectsofhumanresourceplanningonstart-ups().AHumanresourceplanningisconducivetotheformulationandrealizationofthestrategicgoalsofnewventures.BHumanresourceplanningcanmeettheneedsofhumanresourcesforthedevelopmentofnewventures.CHumanresourceplanningisconducivetomobilizingthecreativityandinitiativeofemployees.DHumanresourceplanningcanreducehumanresourcecosts.EHumanresourceplanningisconducivetocoordinatingthehumanresourcemanagementofstart-ups.正確答案:ABCDE第9題多選題(2分)Whatprinciplesareincludedinhumanresourceplanning().AtheprincipleofensuringthatthehumanresourcesareneededbyanenterpriseBtheprincipleofbeingcompatiblewiththeinternalandexternalenvironmentsCTheprincipleofadaptingtoacompany’sstrategicgoalsDtheprincipleoflevelorderEtheprincipleofmoderatemobility正確答案:ABCDEEntrepreneurialEnterpriseMarketing第1題判斷題(1分)marketsegmentationistodividetheoverallmarketthatisdifficultforcompaniestoserveduetoexcessivescaleintoseveralsub-marketswithcommoncharacteristicsaccordingtoconsumerdesiresandneeds.第2題判斷題(1分)Waterfall-typedevelopmentistostipulatethevariousactivitiesofproductdevelopmentasseveralstagesconnectedinafixedsequence,shapedlikeawaterfall,whichcancontinuouslyreturntothepreviousstageandstartagain.第3題判斷題(1分)Agiledevelopmentisawayofconstructingproductsorsoftware.Theentirelifecycleofaproductconsistsofseveraliterations.Onceitstarts,itcannotbestopped.第4題多選題(2分)CustomerdevelopmentmodelincludesAcustomerexplorationBcustomerverificationCcustomergenerationDenterpriseconstruction正確答案:ABCD第5題單選題(1分)WhichofthefollowingstatementsabouttheproductdevelopmentmodelisincorrectAThetraditionalproductdevelopmentmodelregardsthefutureasacertainty,andthedevelopmentofnewproductsonlycompletesthespecifiedtasks.BThismethodissuitablefordevelopingproductsinchangingenvironmentsandunderunknowntasksanduncontrollable
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