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STORY04BRAND
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ONFACEBOOK23BRAND
HISTORY05BRAND
IMAGE
ONINSTAGRAM24BRAND
VALUES06BRAND
IMAGE
ONYOUTUBE25BRAND
IDENTITY
PYRAMID07BRAND
TARGET
AUDIENCE08GUIDELINESBRAND
VISION
AND
OBJECTIVES09BRAND
SLOGAN12GUIDELINES26BRAND
GOLD
LAWSBRAND
GOLD
LAWS14BRAND
GRAPHIC
DESIGN
CODEBRAND
LOGO16BRAND
LOGO
PLACEMENT17BRAND
LOGO
USE18BRAND
PALETTE19BRAND
SYMBOL20BRAND
LETTERFORM21CONTENTSINTRODUCTION
BRAND
IMAGE
ON
SOCIAL
MEDIAINTRODUCTIONNAILS
COSMETICS
IS
A
RAPIDLY
GROWING
PROFESSIONAL
NAIL
BEAUTY
BRAND
IN
LATVIA
AND
EUROPE
.COMBINING
MANY
YEARS
OF
EXPERIENCE
AND
KNOWLEDGE,
NAILS
COSMETICS
PERSISTENTLY
DISCOVERS
A
NEW
WORLD
IN
THE
MANICURE
INDUSTRY.OUR
FOCUS
IS
ON
THE
CUSTOMERS
BECAUSE
THEIR
UNIQUE
EXPERIENCE
IS
OUR
DRIVING
FORCE
TO
CREATE
INNOVATIVEPRODUCTS
AND
ACHIEVE
THE
HIGHEST
PROFESSIONAL
EXCELLENCE
.
DUE
TO
THE
SYNERGY
BETWEEN
THE
CUSTOMERAND
THE
PROFESSIONAL
TEAM
OF
NAILS
COSMETICS,
WE
ARE
EUROPEAN
LEADERS
IN
CREATING
INNOVATIVE
PRODUCTS
AND
DISCOVERING
NEW
PROFESSIONAL
HORIZONS
.
THE
CORNERSTONE
OF
NAILS
COSMETICS
DEVELOPMENT
IS
THECREATION
OF
A
WIDE
RANGE
OF
PRODUCTS
—
FROM
BASIC
NAIL
BEAUTY
PRODUCTS
TO
DESIGN
SYSTEMS
.QUALITY
AND
DURABILITY,
BASED
ON
THE
WORK
OF
PROFESSIONAL
EXPERTS,
CHARACTERIZE
PRODUCTS
THAT
ESTABLISH
AN
EMOTIONAL
CONNECTION
WITH
THE
CUSTOMER
.
WE
TRY
TO
MAKE
THE
WORK
OF
EACH
SPECIALIST
EASIER,
FASTER,AND
SIMPLER,
GIVING
THEM
ROOM
TO
THRIVE
AND
DISCOVER
THEIR
UNIQUE
SIGNATURE
IN
THE
PROCESS
.WE
BELIEVE
THAT
YOU
CAN
DO
ANYTHING,
AND
BY
USING
NAILS
COSMETICS
PRODUCTS,
YOU
GET
EXCELLENT
RESULTS
.BRAND
GOLD
LAWSBRAND
GRAPHIC
DESIGN
CODEBRAND
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MEDIAINTRODUCTIONNAL_SC
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STORYGUIDELINES04
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27NAILS
COSMETICS
STARTED
IN
1997
WHEN
OLGA
Z
ELTI?A,
THE
FOUNDER,
BEGAN
HER
PROFESSIONAL
CAREER
IN
THENAIL
BEAUTY
INDUSTRY.
AT
THE
TIME,
THE
INDUSTRY
WAS
IN
THE
EARLY
STAGES
OF
DEVELOPMENT,
WHICH
EVOKED
CREATIVITY
AND
INNOVATION
IN
OLGA
.
HER
ABILITY
TO
UNDERSTAND
AND
CONNECT
WITH
THE
CUSTOMER,
BASED
ON
HER
EXPERIENCE
AND
KNOWLEDGE,
CREATES
UNIQUE
AND
INVENTIVE
PRODUCTS,
WHICH
ARE
KEY
TO
A
NAIL
TECHNICIAN'S
SUCCESS
.NAILS
COSMETICS
UNIFIES
THE
FORCE
OF
A
FAMILY
BOND:
CULTIVATING
A
LOVE
FOR
WHAT
YOU
DO,
ACHIEVING
RELIABILITY
AND
STABILITY
IN
PARTNERSHIP,
FEELING
SECURITY
AND
SUPPORT
FROM
YOUR
TEAM
WHEN
YOU
WORK
TOGETHER
TO
ACHIEVE
GOALS
.
SINCE
THE
COMPANY
'S
FOUNDING
IN
2008,
WE
HAVE
DRAWN
ON
THE
EXPERIENCE
OF
THE
INDUSTRY
'S
PROFESSIONALS
ANDBEEN
ABLE
TO
BECOME
EUROPEAN
LEADERS
IN
CREATING
INNOVATIVE
PRODUCTS,
THANKS
TO
OUR
ABILITY
TO
LISTEN
TO
AND
DELVE
DEEPLY
INTO
EACH
SPECIALIST
'S
EXPERIENCE,
COMING
UP
WITH
DEVELOPMENT
SOLUTIONS
.
CURRENTLY,NAILS
COSMETICS
IS
A
RAPIDLY
GROWING
BRAND
IN
LATVIA
WITH
MULTIPLE
DISTRIBUTORS
IN
EUROPE
.
WE
ARE
PROUD
OF
OURPROFESSIONAL
TEAM,
WHICH
IS
THE
CORE
OF
THE
FUTURE
DEVELOPMENT
OF
THE
COMPANY
AND
STRENGTHENING
ITSLEADERSHIP
IN
THE
PROFESSIONAL
NAIL
BEAUTY
INDUSTRY.BRAND
GOLD
LAWSBRAND
GRAPHIC
DESIGN
CODEBRAND
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MEDIAINTRODUCTIONNAL_SC
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/
27QUALITYNAILS
COSMETICS
PROVIDES
HIGH-QUALITY
PRODUCTS,
AS
WELL
AS
KNOWLEDGE
AND
EXPERIENCE
OF
INDUSTRYPROFESSIONALS
TO
IMPROVE
AND
FACILITATE
THE
WORK
OF
NAIL
TECHNICIANS
.
WE
CARE
ABOUT
PRODUCT
QUALITY
ANDDURABILITY.
THE
CORNERSTONE
OF
NAILS
COSMETICS
DEVELOPMENT
IS
THE
CREATION
OF
A
DIVERSE
RANGE
OF
PRODUCTS,
FROM
BASIC
NAIL
BEAUTY
PRODUCTS,
E.
G
.
,
BASES,
TOPS,
GELS,
ETC
.
,
TO
DESIGN
SYSTEMS
THAT
PROVIDE
QUALITY
ANDEXCELLENT
RESULTS
.
NAIL
TECHNICIANS
CAN
USE
NAILS
COSMETICS
PRODUCTS
IN
THEIR
WORKING
PROCESSFROM
START
TO
FINISH
.EXPERIENCEWE
NEED
TO
SHARE
OUR
INVALUABLE
EXPERIENCE!
NAILS
COSMETICS
HAS
DEVELOPED
A
UNIQUE,
FREE
VIDEO
MATERIAL
PLATFORM
ON
YOUTUBE
AND
TO
PASS
OUR
EXPERIENCE
ON
TO
CUSTOMERS
AND
DISTRIBUTORS
WORLDWIDE
.WE
WANT
EVERY
NAIL
TECHNICIAN
TO
GET
QUALITY
AND
PROFESSIONAL
KNOWLEDGE
IN
THE
FIELD
OF
NAIL
BEAUTY,
SO
WEHAVE
PROFESSIONAL
NAIL
TECHNICIAN
DAYS
WHEN
WE
SHARE
OUR
EXPERIENCE,
AS
WELL
AS
THE
LATEST
NEWS
.COOPERATIONNAILS
COSMETICS
MOTIVATING
FORCE
IS
THE
CUSTOMER
.
WE
GROW
TOGETHER
WITH
OUR
CLIENTS
—
THEIR
EXPERIENCE,
NEEDS,
AND
IDEAS
HELP
US
CREATE
INNOVATIVE
PRODUCTS
.
CUSTOMER
FEEDBACK
ALLOWS
US
TO
COME
UP
WITH
NEWDEVELOPMENTS
.INNOVATIONONLY
BY
CREATING
NEW,
UNIQUE
PRODUCTS
CAN
WE
ACHIEVE
NEW
HORIZONS
OF
PROFESSIONAL
EXCELLENCE
—
THE
KEY
TOEVERY
NAIL
TECHNICIAN'S
SUCCESS
IN
THE
NAIL
BEAUTY
INDUSTRY.
INNOVATION
IS
THE
FUTURE
WE
CAN
START
CREATING
TODAY.BRAND
GOLD
LAWSBRAND
GRAPHIC
DESIGN
CODEBRAND
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SOCIAL
MEDIAINTRODUCTIONNAL_SC
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VALUESGUIDELINES06
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27PHYS
ICAL
FO
RMA
COMBINATION
OFBLACK
(CLASSIC,
STABILITY)AND
GREEN
(DEVELOPMENT).REL
ATIO
NS
HIP
SSTABILITY,
RELIABILITY,OPENNESS.ABILITYTO
FINDA
SOLUTION.REFLECT
IO
NPROFESSIONALISM,
QUALITY,AVAILABILITY,
GROWTH.PERS
O
NALI
T
IESGOAL-ORIENTED
DEVELOPMENTBASED
ON
EXPERIENCEAND
KNOWLEDGE.C
ULT
URELOGIC,
PEACE,
CONFIDENCE,RESEARCH.SELF-
IMA
G
ECU
STOMERVIEWELEGANCE,
FEMININITY,
QUALITY,VALUES,
CURIOSITY
—
SURPRISINGINNOVATIONS.BRAND
GOLD
LAWSBRAND
GRAPHIC
DESIGN
CODEBRAND
IMAGEON
SOCIAL
MEDIANAL_SC
O
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SINTRODUCTIONNAL_SC
O
S
m
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t
i
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SBRAND
IDENTITY
PYRAMIDEX
TERN
ALIZA
TIONIN
TERN
ALIZA
TIONGUIDELINESBRAND
VIEW07
/
27BRAND
GOLD
LAWSBRAND
GRAPHIC
DESIGN
CODEBRAND
IMAGEON
SOCIAL
MEDIANAIL
TECHNICIANSSALONSDISTRIBUTORSINTRODUCTIONNAL_SC
O
S
m
e
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i
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SBRAND
TARGET
AUDIENCEGUIDELINES08
/
27NAIL
TECHNICIANSWHY
DO
NAIL
TECHNICIANS
CHOOSE
NAILS
COSMETICS?WE
BELIEVE
THAT
EVERY
NAIL
TECHNICIAN
WILL
BE
COMFORTABLE
WORKING
WITH
NAILS
COSMETICSBECAUSE
WE
HELP
MAKE
THEIR
WORK
EASIER,
FASTER,
AND
SIMPLER
BY
DEVELOPING
INNOVATIVE
AND
DIVERSE
PRODUCTS.WE
INCREASE
NAIL
TECHNICIANS
LEVEL
OF
PROFESSIONALISM
BY
ORGANIZING
PROFESSIONALNAIL
TECHNICIAN
DAYS
AND
DIVERSE
CONTENT
ON
OURYOUTUBE
CHANNEL.WE
IMPROVE
THE
QUALITY
OF
NAIL
TECHNICIANS
WORK
BY
PRODUCING
DURABLE,
HIGH-QUALITY,
TESTED
PRODUCTS,
THUS
PROTECTING
THE
CUSTOMER
FROM
ALLERGIC
REACTIONS.NAILS
COSMETICS
IS
AN
OPEN
AND
RELIABLE
BRAND
THAT
CARES
ABOUT
EACH
CUSTOMER.
WE
ARESTRIVING
TO
GUARANTEE
A
POSITIVE
EXPERIENCE
FOR
NAIL
TECHNICIANS
BY
COOPERATING
WITH
ANDSUPPORTING
THEM,
LISTENING
TO
THEM,
AND
BEING
ABLE
TO
FIND
A
SOLUTION
TO
EVERYPROBLEM
AND
WISH.BRAND
GOLD
LAWSBRAND
GRAPHIC
DESIGN
CODEBRAND
IMAGEON
SOCIAL
MEDIAINTRODUCTIONNAL_SC
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S
m
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SBRAND
VISION
AND
OBJECTIVESGUIDELINES09
/
27SALONSWHY
DO
SALONS
CHOOSE
NAILS
COSMETICS?WE
OFFER
SUPER
HIGH-QUALITY
MANICURE
PRODUCTS
AT
AN
AFFORDABLE
PRICE.WE
HELP
EVERY
SALON
TO
DEVELOP
BY
OFFERING
A
WIDE
RANGE
OF
PROFESSIONAL,
HIGH-QUALITY,
RELIABLE
PRODUCTS.WE
ARE
A
LOYAL
PARTNER
FOR
EVERY
SALON,
GUARANTEEING
PRODUCT
DURABILITY
AND
QUALITY,
AS
WELL
AS
EXCELLENT
PIGMENTATION
AND
POLYMERIZATION.WE
ARE
CONFIDENT
ABOUTTHE
PRODUCT
QUALITY,
SO
WE
KNOW
THATTHE
CORRECT
USE
IS
THE
KEYTODURABILITY
AND
EFFECTIVENESS.
FOR
THIS
REASON,
WE
WANTTO
SHARE
OUR
IN-DEPTH
KNOWLEDGE
WITH
OUR
PARTNERS,
HELPING
THEM
DISCOVER
TRENDS
IN
THE
MANICURE
INDUSTRY
BY
OFFERING
FREE
PRODUCT
EDUCATIONTRAINING
ANDTESTING.WE
OFFER
EACH
SALON
THE
MOST
SUITABLE
PRODUCTS
FOR
THEM.
NAILS
COSMETICS
DIVERSE
AND
WIDERANGE
OF
PRODUCTS
ALLOWS
ONE
TO
SELECTTHE
MOST
SUITABLE
PRODUCTS
FOR
EVERY
NAIL
TECHNICIAN'SAND
SALON'S
WORK
.EVERY
SALON
IS
VALUABLE
FOR
NAILS
COSMETICS.
WE
AIM
TO
BUILD
CLOSE,
HONEST,
LONG-TERM
COOPERATION
WITH
SMALL,
MEDIUM,
AND
LARGE
SALONS,
HELPING
THEM
REACH
NEWPROFESSIONAL
HEIGHTS.BRAND
GOLD
LAWSBRAND
GRAPHIC
DESIGN
CODEBRAND
IMAGEON
SOCIAL
MEDIAINTRODUCTIONNAL_SC
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S
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VISION
AND
OBJECTIVESGUIDELINES10
/
27DISTRIBUTORSWHY
DO
DISTRIBUTORS
CHOOSE
NAILS
COSMETICS?NAILS
COSMETICS
IS
A
DYNAMIC
COMPANY.
THANKS
TO
OUR
PROFESSIONAL
TEAM,
WE
CAN
ADJUST
PRODUCTS
AND
PRODUCT
GROUPS
TO
DIFFERENT
MARKET
NEEDS.NAILS
COSMETICS
OFFERS
A
WIDE
RANGE
OF
NAIL
BEAUTY
PRODUCTS:
FROM
DURABLE
BASES
ANDPIGMENTED
GEL
POLISHES
TO
ARTIFICIAL
NAIL
SYSTEMS,
UNIQUE
NAIL
ART
PRODUCTS,
PROFESSIONAL
TOOLS
AND
EQUIPMENT.WHEN
STARTING
COOPERATION,
WE
OFFER
FREE
PRODUCTTESTING
AND
PROVIDE
PRODUCT
EDUCATION
TRAINING,
SHARING
OUR
EXPERIENCE
IN
THE
NAIL
BEAUTY
INDUSTRY
WITH
OUR
NEW
PARTNERS.NAILS
COSMETICS
OFFERS
HIGH-QUALITY
PRODUCTS
MANUFACTURED
IN
EUROPE
THAT
DO
NOT
CAUSEALLERGIC
REACTIONS
AND
ARE
SAFE
TO
USE.NAILS
COSMETICS
IS
A
LEADING
COMPANY
IN
EUROPE
IN
MANUFACTURING
INNOVATIVE
AND
UNIQUE
PRODUCTS.OUR
TEAM
HAS
EXPERIENCE
IN
FOUNDING
A
PROFESSIONAL
MANICURE
SCHOOL,
OFFERING
CLASSES
BOTH
ONLINE
AND
OFFLINE.
WE
ARE
READYTO
PASS
THIS
EXPERIENCE
ON
TO
DISTRIBUTORS!NAILS
COSMETICS
IS
OPEN
TO
NEW
PARTNERSHIPS
AS
IT
IS
THE
ONLY
WAYTO
REACH
NEW
PROFESSIONALHEIGHTS
IN
THE
NAIL
BEAUTY
INDUSTRY.BRAND
GOLD
LAWSBRAND
GRAPHIC
DESIGN
CODEBRAND
IMAGEON
SOCIAL
MEDIAINTRODUCTIONNAL_SC
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e
t
iCSBRAND
VISION
AND
OBJECTIVESGUIDELINES11
/
27BRAND
GOLD
LAWSBRAND
GRAPHIC
DESIGN
CODEBRAND
IMAGEON
SOCIAL
MEDIAEAS
IER,FASTER,S
IMP
LER!INTRODUCTIONNAL_SC
O
S
m
e
t
i
C
SBRAND
SLOGANGUIDELINES12
/
27BRAND
GOLD
LAWSUSE
MATERIALS
AND
TECHNICAL
SPECIFICATION
CODES
AS
PER
BRAND
GUIDELINES;PROTECTTHE
BRAND'S
REPUTATION
AND
IDENTITY;USE
A
UNIFORM
CONTROL
SYSTEM
FOR
ALL
BRAND
REPRESENTATIVES
AS
PER
BRAND
GUIDELINES;CONSISTENTLY
UPDATE
BRAND
MATERIALS
ON
ALL
BRAND
CHANNELS
AS
PER
BRAND
GUIDELINES;STRIVE
FOR
A
PROFESSIONAL
AND
EXCELLENT
PRODUCT
AND
SERVICE.BRAND
GRAPHIC
DESIGN
CODEBRAND
IMAGEON
SOCIAL
MEDIABRAND
GOLD
LAWSNAL_SC
O
S
m
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SBRAND
GOLD
LAWSINTRODUCTIONGUIDELINES14
/
27BRAND
GRAPHIC
DESIGN
CODENAL_SC
O
S
m
e
t
i
C
SWRITTEN
FORM:
NAILS
COSMETICS
OR
NAILS
cosmeticsSPOKEN
FORM
IN
ENGLISH:
“
NAILS
COSMETICS”INCORRECT
WRITTEN
AND
SPOKEN
FORM:
NA
IS
COSMETICSBRAND
GRAPHIC
DESIGN
CODENAL_SC
O
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LOGOBRAND
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LAWSINTRODUCTIONGUIDELINES16
/
272.5
X1
XNAL_SC
O
S
m
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t
i
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SPLACE
TEXT
AND
OTHER
OBJECTS
NO
CLOSER
TO
THE
LENGTH
OFTHE
GREEN
STRIPE
USED
IN
THE
LOGO
(IN
PROPORTION
TO
THE
LOGO)BRAND
GRAPHIC
DESIGN
CODENAL_SC
O
S
m
e
t
i
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SBRAND
IMAGEON
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MEDIABRAND
LOGO
PLACEMENTBRAND
GOLD
LAWSINTRODUCTIONGUIDELINES17
/
27INCORRECT
USE
OF
THE
LOGOINCOMPLETE
LOGONAL_SUSE
OF
OTHER
SHADESNALSC
O
S
m
e
t
i
C
SINCORRECT
PROPORTIONSNAL_SCORRECT
USE
OF
THE
LOGOIN
TWO
SHADES:
BLACK
+
GREEN;
WHITE
+
GREENNAL_SC
O
S
m
e
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C
SON
THE
BACKGROUND:
THE
LOGO
IN
TWO
SHADESINTRODUCTIONBRAND
GOLD
LAWSBRAND
IMAGEON
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GRAPHIC
DESIGN
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SBRAND
LOGO
USEC
O
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S18
/
27BLACK#000000R0
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0
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30M
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255B
255C
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PALETTEBRAND
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/
27THE
GREEN
LINE
SYMBOLIZES
LIFEAND
PROSPERITY,
CONTINUOUS
DEVELOPMENT
AND
SUSTAINABILITY.IT
IS
A
SYMBOL
THAT
INCLUDES
MOVEMENT
ANDPROGRESS
TOWARDS
THE
FUTURE.
IT
IMPLIESCARING
ABOUTTHE
BEAUTY
AND
WELL-BEING
OF
YOUR
INNER
SELF.IT
SYMBOLIZES
STRONG
ROOTS
THAT
GIVE
LIFETO
THE
NOVEL.BRAND
GRAPHIC
DESIGN
CODENAL_SC
O
S
m
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SBRAND
IMAGEON
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SYMBOLBRAND
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LAWSINTRODUCTIONGUIDELINES20
/
27BahnschriftLIGHT
/
BOLD
/
SEMI
BOLDWHITE
LINE
SPACE:
0
-
1000CAPITAL
LETTERS
/
small
lettersAPPLY
IN
ALLTYPES
OFTEXT
FOR
BOTH
DIGITALAND
PRINTED
MATERIALS.**
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the
font
is
not
available,
use
a
similar
one.MS
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REGULAR
/
ARIAL
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CBRAND
GRAPHIC
DESIGN
CODE
.Brand
graphic
design
code.BRAND
GRAPHIC
DESIGN
CODE.Brand
graphic
design
code.BRAND
GRAPHIC
DESIGN
CODENAL_SC
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IMAGEON
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LETTERFORMBRAND
GOLD
LAWSEXSAMPLE:INTRODUCTIONGUIDELINES21
/
27BRAND
IMAGE
ON
SOCIAL
MEDIATHE
BRAND
COVER
PHOTO
IS
SELECTED
ACCORDING
TO
THE
MONTHLY
PROMOTION
OFFER
OR
USING
ANOTHERADVERTISING
VISUAL
IMAGE
AS
PER
THE
SIZE
SPECIFICATIONS,
I.
E.
,
1000
X
455
PX
.THE
BRAND
PROFILE
INFORMATION
CONTAINS
CONTACT
INFORMATION,
INCLUDING
ADDRESS,
PHONE
NUMBER,
ADDRESS,
AND
WEBSITE
ADDRESS.THE
BRAND
STORY
IS
TRANSLATED
INTO
THE
LANGUAGE
OF
THE
COUNTRY
CONCERNED
AND
IS
ADDED
TO
THEDESCRIPTION
OF
THE
BRAND
PROFILE.THE
BRAND
PROFILE
INFORMATION
IS
UPDATED
REGULARLY
PER
THE
CREATED
ADVERTISING
MATERIALS
INTHE
RELEVANT
NATIONAL
LANGUAGE.BRAND
ADVERTISING
MATERIALS
ARETAGGED
#NAILScosmeticsBRAND
GOLD
LAWSBRAND
GRAPHIC
DESIGN
CODETHE
BRAND
PROFILE
IMAGE
IS
A
LOGO
IN
COLOR
ON
WHITE
/
BLACK
BACKGROUND.NAL_SC
OS
m
e
tiCSBRAND
IMAGEON
SOCIAL
MEDIANAL_SC
O
S
m
e
t
i
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SBRAND
IMAGE
ON
FACEBOOKINTRODUCTIONGUIDELINES23
/
27INSTAGRAM
PROFILE
NAME
IS
NAILS
cosmetics
Latvia
(NAME
OF
THE
COUNTRY
IN
WHICH
THE
BRAND
IS
REPRESENTED)
HANDLE
IS
@nailscosmeticslatvia
(NAME
OF
THE
COUNTRY
IN
WHICH
THE
BRAND
IS
REPRESENTED
IN
SMALL
LETTERS)
.THE
BRAND
PROFILE
INFORMATION
CONTAINS
PROFESSIONAL
MANICURE
&
PEDICURE
PRODUCTS,WEBSITE
ADDRESS,
AND
ADDRESS
IN
THE
LANGUAGE
OF
THE
COUNTRY
IN
WHICH
THE
BRAND
IS
REPRESENTED.THE
SINGLE
SQUARE
PRINCIPLE
IS
FOLLOWED
IN
THE
BRAND
PROFILE
IMAGE
BLOCK
.THE
BRAND
PROFILE
INFORMATION
IS
UPDATED
REGULARLY
PER
THE
CREATED
ADVERTISING
MATERIALSIN
THE
RELEVANT
NATIONAL
LANGUAGE.BRAND
ADVERTISING
MATERIALS
ARETAGGED
#NAILScosmeticsBRAND
GOLD
LAWSBRAND
GRAPHIC
DESIGN
CODETHE
BRAND
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