1、Unit 1 Step into E-commerce Age,經(jīng)管系 劉瑜,01,Get the general idea of e-commerce,02,Master the use of some sentence patterns,03,Learn how to search information oline,You will be able to,Objectives,If you should finish the following things, what way will you choose?,Buy foods,Prepare clothes,Design a tra

2、velling route,Booking a flight,Book it online Station;airport,Shopping online,Travelling agency,Super market,Shopping mall store,You may choose :,Listening and match the following pictures with the corresponding expressions,Warming up,Oder an MP4 from 1 .,Book a 2 . ticket at home,Do business with c

3、ustomers in a 3 .,4 . Of product,D,C,B,A,D,B,A,C,Script,1. last week I ordered an MP4 from A, but up to now it hasnt arrived yet. 2. e-commerce has brought us a lot of convenience. For example, it enables us to book a flight ticket to London at home. 3. nowadays you can do business with your custome

4、rs in a QQ chat room. 4. a new customer from America called me last night, asking for a sample of our product.,Wechat,T,Mobile phone APP,procurement service,TV shopping,Listening and Speaking,1. Listen and learn the following words and expression,Online adv. 在線地；聯(lián)網(wǎng)地,Electronic adj. 電子的,Commerce n. 商

5、務(wù)；商業(yè),Convenient adj. 方便的,Homepage n. 首頁,Search bar 搜索欄,Click v. 點(diǎn)擊,Brand n. 品牌,Submit v. 提交,Online adv. 在線地；聯(lián)網(wǎng)地 adj. 在線的；聯(lián)網(wǎng)的,.You can chat to other people who are online. 你可以和其他在線的人聊天。 If a company goes online, its services become available on the Internet. 如果一家公司開通網(wǎng)上業(yè)務(wù)，它的服務(wù)可在網(wǎng)上享用。 Online shopping 網(wǎng)

6、上購物 Online store 網(wǎng)店 Online payment 網(wǎng)絡(luò)支付,Electronic adj. 電子的,The company invested thousands in an electronic order-control system. 公司耗資數(shù)千購買了一套電子訂單管理系統(tǒng)。 electronic surveillance. 電子監(jiān)控 electronic purse 電子錢包,Commerce n. 商務(wù)；商業(yè),They have made their fortunes from industry and commerce. 他們靠工商業(yè)發(fā)了財(cái)。 Commerce D

7、epartment 美國商務(wù)部,Convenient adj. 方便的,Conveniently-inconvenient-convenience Martin drove along until he found a convenient parking place. 馬丁一直往前開，直到找到了一個方便的停車場。 The family thought it was more convenient to eat in the kitchen. 這家人認(rèn)為在廚房吃飯更方便。,Click v. 點(diǎn)擊,Click into place 恰好溫和，（比喻）水落石出 Double click on th

8、e icon to open the file. 雙擊圖標(biāo)打開文件。 It suddenly clicked that this was fantastic fun. 我突然意識到，這真是太有趣了。,Submit v. 提交,Submit an offer 提出報(bào)價 submitto 向提交，屈服于 He was losing the fight but he would not submit. 他戰(zhàn)敗了,但不屈服. obey : 一般用詞，指服從或接受某種權(quán)威，或遵循某種原則而行事。 comply : 指同意依從他人的愿望或請求，或遵守某種規(guī)則或順應(yīng)某種環(huán)境條件。 submit : 指順從或

9、屈服于自己不能進(jìn)一步抵制或抵抗的人或事物。,Mike: Hello, Jane, are you going? Jane: Im going to town. Mike: What for? Jane: Shopping. I want to for my daughter Lucy. She is going to be next month. Mike: Glad to hear that. But why dont you do it ? Electronic commerce has made our life much more now. Jane: Id love to. But

10、Im not it, because I have never done that before. Mike: Just ask me and Ill teach you .,Listening and Speaking,2. Listen to the dialogue and fill in the blanks,Where,buy a gift,13,online,convenient,sure about,step by step,將來進(jìn)行時,省略,Listening and Speaking,3. Listen to the dialogue and put the shopping

11、 procedures on Taobao in the right order.,Put the word “MP4” into its search bar Read the detailed information Click on the picture of the product D. Submit Choose the brand and price F. Click the “srart search ” button G. Put into the URL bar H. Click the “add to shopping cart ” botton,Listening an

12、d Speaking,G,A,F,E,C,B,H,D,Try to find the differences of shopping on different e-commerce platform.,Reading and Writing,1. read and learn the following words and expression,Consumer n. 消費(fèi)者,Access to 使用權(quán)；享用權(quán),Real-time adj. 實(shí)時的,Stock n. 股票,Available adj. 可獲得的,Connection n. 連接,Imagination n. 想象,Option

13、 n. 選擇,Access to 使用權(quán)；享用權(quán),She was forbidden access to the club. 人家不允許她到那個俱樂部去。 Citizens may have free access to the library. 市民可以免費(fèi)使用這個圖書館。,Available adj. 可獲得的,Do you have a room available? 你們有空房間嗎？ This film ticket is no longer available. 這張電影票不再有效。 available：可獲得的 free：空閑的，免費(fèi)的 This is free表示這是免費(fèi)的。 t

14、his is available表示你可以得到這樣?xùn)|西（花錢可買得）,Option n. 選擇,He had no option but to agree. 他除了同意外別無選擇。 Make a list of the various options. 列出可供選擇的項(xiàng)目。 keepleave ones options open 暫不表態(tài),留有回旋余地not choose too soon choice 選擇抉擇 多用于表達(dá)自身的意愿 主觀性較重 option 意為選項(xiàng) 例如某個問題給出幾個選項(xiàng)讓你選擇 多用于選擇建議的時候,Reading and Writing,2. read and ge

15、t the general idea of e-commerce .,Do you often get access to the Internet? What do people usually do online? Why do people like shopping online?,Reading and Writing,2. read and get the general idea of e-commerce .,The Internet provides consumers with a great number of choices. Paying bills, shoppin

16、g, selling and gaming can be done online. Access to news, real-time stock data, the latest fashion, etc. is available to anyone with an Internet connection. You can now search for the best price of an item just with the click of a mouse. The convenience offered by electronic commerce is beyond your

17、imagination. Never before has a person had so many options at such a speed. All these are done electronically, so people call it “electronic commerce ”,語調(diào),最高級的用法,后置定語,倒裝,provide sth for sb 為某人提供某物；提供什么東西給某人；提供某人某物 provide sb with sth / provide sth for sb 向某人提供某物。 Our parents are willing to provide m

18、oney and food for us students so that we can study better. =Our parents are willing to provide us students with money and food so that we can study better.,Reading and Writing,3. Read again and decide whether the following statements are true or false. Write T for true and F for false .,1) you can p

19、ay your bills online, just staying at home with the help of the Internet. 2) to find the best price of an item, you have to go to different stores. 3) to get access to real-time stock data, we can use the Internet. 4) electronic commerce can offer little convenience. 5) people cannot read news form

20、the Internet.,( ),( ),( ),( ),( ),T,F,T,F,F,A. Access to real-time stock data,Reading and Writing,4. Read again and choose the online activities mentioned in the passage.,B. Seeing a doctor,C. Playing games,D. Paying bills,G. Watching movies,F. Reading news,E. Travelling,Reading and Writing,5. Compl

21、ete the following sentences by translating the Chinese into English,1） the school now is able to (為所有的學(xué)生提供） the chance to use computers in class. (provide with ) 2） if we have an Internet connection, we can get (讀取我們的數(shù)據(jù)）.(access to ) 3) All the information about this book (都可得到）through the Internet.

22、 (available) 4) For this matter, (你有三種選擇）,Reading and Writing,6. read and learn the following words,Website n. 網(wǎng)站,Rank v. 排名；具有等級,Index v. 為編索引,Advertise v. 做廣告（宣傳）,Location n. 地點(diǎn)；位置,Engine n. 引擎,Reading and Writing,7. read and learn how to find new customers online .,To find new customers online, y

23、ou should set up a website and make sure that it ranks high in online search on Google, Yahoo or MSN. Then, you should have your website listed in a number of e-commerce websites that index business. This will lead new customers to try visiting your website.,Reading and Writing,7. read and learn how

24、 to find nes customers online .,Besides, let new customers come to you. Advertise on a local or target search engine to drive people to your website or retail location. When someone finds you through a search engine, it is likely that he or she is highly interested in your products or services. Its

25、a great time to get that person on your customer list.,Reading and Writing,8. Complete the follosing tasks.,You are asked to search the following information about Val Technologies, Inc. 1. the companys website 2. its location 3. the business it specialises in(主營) 4. the year when it was established 5. the detailed contact information,Task 1 實(shí)操訓(xùn)練,Task 2 寫作訓(xùn)練（homework ）,