第頁共頁商務(wù)英語考試中級(jí)閱讀題模擬練習(xí)商務(wù)英語考試中級(jí)閱讀題模擬練習(xí)Uniformsprojectaninstantimageaboutabusiness,aswellascreatingateamspiritamongstaff.Choosethewrongworkwearandyouriskupsettingyourcustomersandemployees.Threeentrantshavebeenshortlistedinthepetitiontofindthebest-dressedbusiness:CountryHotelGroup,GoringResidentialManagementCollegeandMajorHotels.(exle).Adetailedentryformsetouttodiscoverthethoughtprocessestheentrantshadusedbeforetheyselectedtheirnewuniforms.(8)____.Inadditiontopriceandstylethejudgeswantedtoknowhowtheorganisationintroducedthenewlookandwhatlessonsithadlearnt.TheCountryHotelGroupwaslookingforauniformthatwasfortabletowearandpresentedarelaxedcountryimagetoguests.Thefirmadmitstoplacingagreatemphasisontheclothingandappearanceofitsstaff.(9)____.Abriefwasissuedtoanumberofpanieswhothenhadtopresenttheirideasinafashionshowformatto50employees.Afterthedesignwaschosen,onehoteltriedouttheuniformforthreemonths.(10)____TheaimofthenewuniformatGoringResidentialManagementCollegewastomakestaffinstantlyrecognisabletocourseparticipants.ThechosendesignfromClassyRagsestablishedaclearcorporateimageatthecollege.Thereweremanydifferentoutfitsbutonlythreefabricshadbeenusedthroughouttherangeandthereforetheuniformwaseasilyrecognisable.Oneofthejudgesinthepetition,fashionjournalistSallyBain,wasalsoimpressedwiththevalueformoneyaspectoftheuniforms.(11)____AtMajorHotelsanewuniformwasneededtoreplacetheoldonewhichwasconsideredtobe‘old-fashionedandunattractive.’Thenewdesignwaswellreceivedbythereceptionstaffofthehotelchain.(12)____.Thenewbottle-greenuniformswereselectedfromRaynerCorporateClothing.Itwasfeltthatitwasafunctionalchoiceofcolourandmadeapleasantchangefromthemoretraditionalblack.lDonotuseanylettermorethanonce.A.Feedbackwasthencollectedfromstaffatthehotelandminorchangesweremadebeforetheuniformwasintroducedacrossallhotels.B.TheawardwillbepresentedtothepetitionwinnersatTheCareerandWorkwearShowwhichwillbeheldatBusinessDesignCentreinLondon.C.Theyallbelievethatitsintroductionhasledtoamodern,moreprofessionalcorporateimageandgreaterconfidenceamongthem.D.Oneentrypredictedthatuniformfabricswouldincorporatesecurityaidswhicharereadbysensorsondoorsandonlyallowaccesstoauthorisedpersonnel.E.Inheropinionthishadbeenachievedathalfthecostoftheotherentries,withtheaveragecostperpersonbeing£201,andeachuniformbeingexpectedtolasttwoyears.F.Itaskedwhytheuniformwasintroduced,whoitwasdesignedtobewornby,andhowthefirmwentaboutselectingasupplier.G.Shefeltthattheheadreceptionistatthehotelshouldbeaskedtoputforwardtheviewsandpreferencesoftheteam.H.Initsentryitsaid:‘Substantialinvestmenthasbeenmadeinthisuniformbecauseuniformsareseenasaveryim