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TheFutureofthe
AutomotiveValueChain
Supplierindustryoutlook2025
TheFutureoftheAutomotiveValueChain|Supplierindustryoutlook2025
03
Preface
Unprecedentedchangeintheautomotiveworldanditspotentialimpactonthesupplierindustry
Fourplausiblescenariosfortheautomotivevalue
chainandtheirimplicationsforthesupplierindustry
TheDeloitteAutomotiveValueChainIndustryModel
Investigatingspecificmaterialcostdevelopments:Selectedmodeldeepdives
Overallmodelresultoverview
Transformationpathstowards2025forthe
automotivesupplierindustry
Fromintegratedmaterialcostprojectionstotailor-madetransformationstrategiesforautomotivesuppliers
Conclusion
Contacts
05
06
12
20
30
45
46
63
67
68
04
%
TheFutureoftheAutomotiveValueChain|Supplierindustryoutlook2025
05
Preface
Automotiveplayersarefacingdisruptive
times.Manyinsights,opinions,andrec-
ommendationshavebeenvoicedonthis.Earlierin2017,wepublishedourviewsonthedriversthatwilllikelyshapetheauto-
motiveindustryoverthenextdecade.Werankedandfusedtheseintofourscenarionarratives,givinganoutlineofwhatthe
automotivevaluechainmightlooklikein
2025.Ourpreviousissueprimarilyhigh-
lightedimplicationsforcarmanufacturers(OEMs).Inthisnextpiecewemovefurtherdownthevaluechain,inanattempttoshedlightonsuppliermarketimplications.
Wedefinedasetoffourhypothesesasastartingpointtoourinvestigation:
?Commonlydiscussedautomotive
mega-trends,likeconnectedandauton-omousdriveorelectrification,willleadtosignificantchangeindemandforspecificvehiclecomponentclusters
?Asaresult(some)supplierswillfacedras-ticallyshrinkingmarketvolumes,whereasothersmustbeabletomanagemassivedemandincreases
?Thiswillresultinsignificant,strategic,operational,financial,transformationdemandformanysuppliers
?Portfolioandlocalizationstrategydefini-tionprocessesshouldbesupportedbyasolidmarketvolumeprojectionmodeltakingallthesedriversandmegatrends
intoaccount
Weworkedtowardsvalidatingallthese
hypothesesbydevelopingtheDeloitte
AutomotiveValueChain(AVC)Industry
Model,acomprehensivematerialcost
forecastingtool,whichgivesvolume
predictionsbrokendownintoavehicle's
componentclusters.Themodelshowsthat15outof19vehiclecomponentclusters
willlikelyseeadeclineinmarketvolume
(inGermany,NAFTAandChina;notcon-
sideringeffectsfromgeneralinflationor
sparepartsdemand).Thebiggestlosers
willbecomponentsrelatedtoconventionalcombustionengines,e.g.transmissions
droppingupto-36%involume.Likely
winners,especiallysupplierswithstakesinthefieldsofelectricdrivetrainsandbatterytechnology,aswellasautonomousdrivingfeaturedevelopment,ontheotherhand,mustpreparetomanageandcaterfor
growingdemandofupto15timestheir
currentvolume.RegionalprojectionsshowthatwhilematerialcostvolumesinGerma-nyarefacingageneraldecline,volumesinChinawillincreaseduetogeneralstrongvehiclesalesforecasts.
Ourcorepremise,however,isthatscenar-io-basedthinkingisthebestpreparation
fordealingwiththeuncertaintiesthefutureautomotiveindustrydevelopmentshold.
Therefore,wespliteachofourvolumepro-jectionsalongourfourscenariosfor2025andbeyond.
BypresentingtheDeloitteAVCIndustryModelnowtothebroaderpublic,weare
confidentthatwearebringingvaluablesupporttothetableforautomotivede-cisionmakerswhenitcomestotacklingsomeofthemostburningstrategicdeci-sions.
Wehopeyouenjoyreadingourinsights
andthoughtsonthefutureoftheautomo-tivevaluechainandtherelatedsupplier
markets.
JoeVitale
GlobalAutomotiveLead
atDeloitteConsulting
Dr.ThomasSchiller
GlobalAutomotiveConsultingLeadatDeloitteConsulting
06
motiveindustrytodayisinastateofconstantpressure:Fromcus-
tomersdemandingnewandcostlyfeatures–oftenwithoutshowingadditionalwillingnesstopay.Fromregulatorsrightfullydemanding
strictestadherencetoenviron-
mentalandsafetystandards.
Andalsofrommajortechplayerswithpocketsfullofcashpushinginvestmentinmobilitybusiness
modelsandthreateningtraditionalOEMdominance.
Unprecedentedchangein
theautomotiveworldandits
potentialimpactonthesupplierindustry
Morethaneverbefore,theauto-
connect
TheFutureoftheAutomotiveValueChain|Supplierindustryoutlook2025
07
20%
08
Context
Itiswellknownthatthen-tierautomotivesupplychainisstronglyinterlinkedandul-timatelydependsheavilyontoday’sseem-inglyalmightyOEMs.Theburningquestionformanydecision-makersintheautomo-tivesupplierindustryishowtoREACTto
these,potentiallyexistential,changesandthreatsintheindustrylandscape.Or,moreimportantly:HowtoACT,withvigorand
strategicforesight,andbeinapositionnotonlytosurvive,buttocomeoutontopofthedisruptionsfacingtheautomotivevaluechainuntil2025andbeyond.
Thisstudyfocusesonpossibledevelop-
mentsinsuppliermarketvolumes,theirun-derlyingtrendsaswellastheirimplicationsfordecisionmakers:Intheeconomicandpoliticalsphere,atautomotivesuppliersaswellasinOEMdevelopment,purchasing,
andmanufacturingdepartments.Weaimtosupportautomotiveleadersintimesofgreatuncertaintybyhighlightingfourquan-tifiedscenariosofwhattheautomotive
ecosystemmightlooklikein2025.
Studyapproach
Followinguponourpreviousissueonthefutureoftheautomotivevaluechain,we
basedallourconsiderationsononesimpleassumption:Futureindustrydevelop-
mentsarehardlyeverone-dimensional.
Rather,theyarebasedonamultitudeof
drivers,whichalmostneverdevelopina
straightforwardway.Whenuncertaintyishigh,thinkinginscenarioscanhelp.Sowereviewedthefourscenarionarrativesde-scribingpossiblestatesoftheautomotivevaluechainin2025,whichweredevelopedforthepreviousstudy–togetherwith
severaltopautomotivemanagers,mobilityentrepreneurs,researchers,lobbyists,
aswellasITandbatterydevelopers.We
enhancedthesescenarionarrativeswith
morein-depthinsightsanddiscussions
aroundthefutureoftheautomotivesupplierindustry,sowewereabletospecificallytack-lesupplier-relatedconcerns(inchapterII).
Themethodicalbaseforthisdifferentiated
analysiswasthebreakdownofavehicle
intoitsmodulesandcomponents:Whatwill
electrification,connectedandautonomous
drivingorotherusertrendschangein
componentsusedinthecarofthefuture?
Whatarethematerialcostimplications
fromthesetrends?Andconsequently,what
impactwillallofthishaveonsuppliermar-
ketvolumesandindustrystructures?
Wedevelopedanintegratedcalculation
model,summarizingallourthinkingandas-
sumptionsonfuturematerialcosttrends–
distinguishedalongthefourscenarios
outlinedabove.FromthisDeloitteAVC
IndustryModelwederiveddifferentiated
materialcostmarketvolumeforecasts
2025forvehiclesinGermany,Chinaand
NAFTA(inchapterIII).
TheFutureoftheAutomotiveValueChain|Supplierindustryoutlook2025
09
Whatwillthe
supplier
landscapelooklikein2025?
Howfastwillcustomersacceptautonomous
drivingoncethesafetyissuesaresolved?
Shouldsupplierssetuppartnershipstoworktogetheronnewtechnologies,andwithwhom?
Fig.1–Questionsfromselectedinterviewswithautomotivesuppliersandotherindustryexperts
Whichdrivetraintechnologywillprevailinthefutureandhowdoesitimpactmyportfoliostrategy?
Whatwillcarslooklikein
2025?
Howwillthe
changingrequire-mentsshift
capacitiesand
demandwork-
forcetransfor-
mation?
Howcansupplierswithshrinkingmarketvolumescompensatethesenegative
e?ects?
Weexemplifyourreasoningandmodel
outputs(inchapterIV)alongfourselectedvehiclecomponentclusterswherewe
mightseethebiggestmaterialcostimpactuntil2025–andalsofacethegreatest
uncertainty:Interior&infotainmentsys-
tems,drivetraintechnologies(incl.internalcombustionengines,transmissionand
alternativedrivetrains),highvoltage(HV)batteries&fuelcells,anddriverassistancesystems.Weprovideanoutlineofthekeytechnologytrendsthatareexpectedto
determinethelong-termmaterialcostde-velopmentforeachcomponentcluster.Ineachcase,however,westressthedifferentspecificationsthesetechnologytrendscanhave,dependingontheoverallscenariooftheautomotiveworldweanticipate.
TheseandfurtherresultsfromtheDeloitte
AVC2025IndustryModel(summarized
inchapterV)shedlightonsubstantial,
insomecasesevenburning,needsfor
change.Thisstudythereforeconcludes(in
chaptersVIandVII)withadiscussionofim-
plicationsandrecommendationsforthree
spheresoftheautomotiveecosystem:
Politicalactorsandlobbygroupswhenit
comestofutureindustryandemployment
structures.OEMexecutivesresponsible
forpurchasing,research&development
aswellasmanufacturing.Andmostim-
portantly:Decision-makersatautomotive
suppliersfacingquestionsaroundstrate-
gicallyreassessingproductportfoliosand
potentiallyrestructuringoperations.
ZF:Electriccarscoulddestroyover
100,000jobs
Handelsblatt
Forautomakersandsuppliers,SiliconValleyisasmuchashiftin
mindsetasalocation
Forbes
SupplierBroseseesthefutureofelectriccarsinChina
SüddeutscheZeitung
BaiduforgesallianceswithGermanauto
suppliers
FinancialTimes
JointventurebyValeoandSiemensdedicatedtohighvoltagepowertrainsstartsoperation
TheDeloitte
AVC2025Industry
Modelshedslighton
thesubstantial,insome
casesburning,needfor
changeatautomotive
suppliers
10
TheFutureoftheAutomotiveValueChain|Supplierindustryoutlook2025
11
Boschinventsnew
electriccarbatterytodoublemileage
TheTelegraph
"Badbanks"supposedtosaveGerman
automotivesupplierbusiness
DieWelt
Continentalbuyssensortechnologyforself-drivingcars
WSJ
Musk'selectriccar
visiondoubtedby
majorpartssuppliers
BloombergTechnology
AI:30,000,000,000,000
computational
processesinone
second
FrankfurterAllgemeine
Zeitung
Continental:Supplierseesnofuturefor
dieselandgasoline
SpiegelOnline
Fig.2–Signpoststotheautomotivefuture
HellaandZF
formstrategic
partnership
Automobilwoche
Continental
partnerswithBMWandIntel
managermagazin
Fourplausiblescenarios
fortheautomotivevaluechainandtheirimplicationsforthesupplierindustry
Scenario-basedthinkingcansupport
decision-makingundercircumstances
ofhighuncertainty.Wecreatedfour
plausiblescenariosforautomotive
suppliersaspartoftheautomotive
valuechainin2025.
12
2+
TheFutureoftheAutomotiveValueChain|Supplierindustryoutlook2025
13
14
Distinctandmeaningful
scenariosunfoldfromdrivers
wherehighimpactandhigh
uncertaintycoincide
Inourpreviouspiece"TheFutureof
theAutomotiveValueChain–2025and
beyond"welaidoutfourquintessential
scenariostodescribethefutureofthe
automotiveindustry.Comingfromthis
base,thecoreassumptionsunderlyingthescenarioswereadoptedandtransferred
tothesupplierlandscape.Butbeforewegettothat,abriefrecapoftheoverall2025valuechainscenarios.
High-influencedriversfortheautomo-tivevaluechain
Weanalyzedawidevarietyofdriversfromtheareasofsocialchange,technologicaladvancement,economicshifts,environ-mentaltrends,andpoliticaldevelopment.These60+driverswereinturnassessed
fortheirdegreeofuncertaintyandtheir
impactonthefutureautomotivevalue
chain,focusingontheupstreamlinksof
thevaluechainsuchasR&D,procure-
ment,andmanufacturing,andbasedon
extensiveresearchaswellasvalidation
interviewsandworkshopswithexperts
intherespectivedrivertopics.Grouping
thedriversaccordingtotheirimpact(on
they-axis)anddegreeofuncertainty(on
thex-axis)highlightsthezoneofhighest
interestforscenariobuilding:Distinctand
meaningfulscenariosalwaysunfoldfrom
driverswherehighimpactandhighuncer-
taintycoincide(figure3).Finally,applying
theDeloitteCenterfortheLongView's
provenmethodshelpedformulatefour
quintessentialscenarios:
15
High
Medium
DegreeofImpact
Low
ConnectednessofCars
LightweightTechnology
Predominant
PowertrainTech
AlternativePowertrains
PowerCharging
MarketControlbyNewPlayers
Arti?cial
Intelligence
SourceofAuto-mot.Innovation
Autonomous
Driving
Re-manufacturingProcesses
UpdatableCar
Environmental
Regulations
CompetitionforTalent
Degreeof
Customization
Man-machineDialogue
3DPrinting
Powerof
Suppliers
PlaceofProduction
RoleofSuppliers
GrowthinAsianMarkets
ConsumerPower
E-mobility
BusinessModels
AvailabilityofBatteries
FutureStandingofDriving
CapabilityofCars
AutonomousEnvironmentalWhite-LabelCarsTrustinOEMs
SafetyAwareness
ProductionNetworksConcern
ProtectionofPersonalInfo
FreedomofTrade
Pollutant-free
SalesChannels
Urbanization
StrengthofIPLaws
Production
Arti?cial/OrganicComponents
Lifecycle
FormofOwnership
EnergyStorageLocation
Data
Monetization
Telecommuni-cationGrid
AdaptiveCars
End-to-End
MobilityServices
PolluterPays
Principle
InfrastructureSpending
CostPressureonSuppliers
RideSharing
CorporateValuations
OilPrice
EnergyStorage
Pay-per-useModels
ShareholderInterest
PublicTransport
CostofCapitalInfrastructure
StringencyofCyberSecurityStandards
DataStorage
FinancingOptions
TheFutureoftheAutomotiveValueChain|Supplierindustryoutlook2025
Fig.3–60+driversthatwillshapethefutureautomotivevaluechainclusteredby
impactontheupstreamvaluechainanduncertainty
Zoneofinterest
VehicleStructure
Buyingvs.Leasing
Importanceof
MaterialWealth
Low
Medium
DegreeofUncertainty
High
16
CapabilitiesofCars
2+
OEMs
dominatetheauto-motive
world
Suppliersand
outsiderssettherules
BalanceofPower
Fig.4–Fourscenariosfor2025
Tothefull
extent
Hardware
platformprovider
Dataandmobilitymanager
BalanceofPower
Thefallen
giant
Belowtechnological
possibilities
Stagnant
carmaker
TheFutureoftheAutomotiveValueChain|Supplierindustryoutlook2025
2+
Scenario4–
Hardwareplatformprovider
ITplayershavedisruptedtheautomotive
valuechain.OEMsarenowprimarilythe
suppliersofwhite-labelcarstotheinternet
giants.Inthisworld,OEMscanplaya
relevantroleonlyiftheyprovideasuperior
platformfor‘infotainment’andmobilityser-
vicesand/orretainastrongbrandimage.
SinceOEMsarenotabletofullycashinthe
revenuepotential,themarginpervehicle
decreases.
Scenario3–
Thefallengiant
Thecarisameremeansoftransportation
andbrandattractivenesshasdiminished.
Thetechnologyhypehascooleddown,
whichhasputanendtotheriseofthe
high-techcar.Asmobilityhasbecomea
commodity,profitmarginshavedecreased
andOEMsarefocusingonimproving
processesandcostefficiency.Industry
outsiderssuchasUberhaveenteredthe
marketandareforgingexclusivealliances
withsupplierstoprovideaffordablemass
mobility.Sinceprivatecarownershiphas
decreased,fleetmanagementhasbecome
ofsignificantimportanceforOEMs.New
talentishardtocomeby,duetothelossin
theattractivenessofOEMs.
Scenario1–
Dataandmobilitymanager
Inthisworld,connectivityhasbecomea
differentiator.E-mobility(includingbattery
aswellasplug-inhybridelectricvehicles,
rangeextendersandfuelcell),autonomous
driving,andintegratedmobilityarea
commonrealityforthebroadpublic.OEMs
areabletosetthestandardsandarethe
dominantplayersintheautomotiveindus-
try,offeringarichportfolioofproductsand
services.Innovativeautomotiveoutsiders
havetoplayaccordingtotherulessetby
OEMs.Inparticular,premiumbrandsand
statusplayadecisiveroleinconsumers’
buyingbehavior.OEMsofferanattractive
workplacefortalent.
Scenario2–
Stagnantcarmaker
MassivelobbyingbyOEMshasprevented
potentialnewhigh-techplayersfromen-
teringthemarket.However,thisdefensive
strategyhasalsosloweddowntechnical
development,withtheresultthatmany
potentialinnovationshavenotbeenrolled
outtothemarket,withregulations,for
example,limitingthedeploymentoftech-
nology.Dramaticaccidentswithimmature
autonomouscarshavealsoresultedina
lossofconsumeracceptance.
Source:Deloitte–"TheFutureoftheAutomotiveValueChain–2025andbeyond"17
18
Specificscenarioimplicationsforthesupplierindustry
Basedonthesebroadscenarionarratives,theguidingquestionforthefollowing
chaptersis:Howwillthescenarios
impactautomotivesuppliermarkets?
Inthecourseofmultipleinterviewsand
workshopswithautomotiveexpertsandresearchers,thefollowingsupplier-specificconsiderationswereaddedtoeachscenar-iofortheautomotivevaluechainin2025:
Inthefirstscenario,the“Dataandmobilitymanager”,premiumsuppliersdominate
throughallianceswithOEMsandtheirsoft-waresolutions.TheywilltakeoverahighernumberofOEMtasks,e.g.dataanalysistoimproveproductsandfeatures.Further-more,throughmassiveinvestments,sup-pliershelpOEMstosetstandardsforcon-nectedserviceswhileensuringpremiumquality,whichplaysadecisiveroleinthisscenario.OEMsdemandfurtherservicesbasedonplatformsolutionsprovidedbysuppliers.ResearchanddevelopmentaswellasinnovationactivitiesarestilldrivenbyrulessetbytheOEMs.
Inthesecondscenario,the“Stagnant
carmaker”,theautomotivevaluechain
remainsmostlyunchangedandsupplierskeeptheirtraditionalrole.Thehype
aroundconnectedandautonomousdrivetechnologiesisgoneandsuppliersfocus
onwhattheyweregoodat,i.e.incrementalinnovationalongtoday’svehiclefeatures.Astoday,suppliersarechallengedbyOEMstoprovidehighqualityatcompetitivepric-es.E-MobilityemergesasanindependentbusinessmodelamongOEMs,whichleadstoahighspendinR&Dforthissector
amongsuppliers.Inanycase,supplierswhofocusoninnovationindrivetraintechnologiesarethe“winners”intheircompetitivefields.
Howwillthesevaluechainscenarios
impacttoday's
automotivesuppliers?
Inthethirdscenario,“Thefallengiant”,
industryoutsiderslikeUberenterthe
marketandforgeexclusiveallianceswith
supplierstoprovideaffordablemass
mobility.Supplierssupportmassmobility
byexpandingtheirserviceportfolio,e.g.
byintroducingusage-basedpricing
schemesforcertaincomponents.Thisalso
appliestotraditionalOEMcustomers,who
increasinglyfocusonfleetmanagement
operationsandaskforhighlydurablebut
affordablespareparts.
Inthefourthscenario,the“Hardwareplat-
formprovider”,supplierssupportandform
allianceswithtechplayersdesigningnew
automotiveservices/platformsalongside
theclassicpartssupplyforOEMs.They
becomeprovidersofinnovativesoftware
solutions.Thecoordinationeffortbetween
suppliersandthirdpartyserviceproviders
increasesdrastically(e.g.forGoogletraffic
controlsystems).Duetoevenstronger
interlinkageofprovidedsoftwarefunction-
alities,data,andconventionalhardware,
suppliersgainsignificantbargainingpower.
TheFutureoftheAutomotiveValueChain|Supplierindustryoutlook2025
19
CapabilitiesofCars
2+
BalanceofPower
BalanceofPower
Fig.5–Fourscenariosfortheautomotivevaluechainin2025–adjustedwithsupplierfocus
Tothefullextent
Scenario4–
Hardwareplatformprovider
Largetechgiantsmanageallservices
aroundthemobilityexperience.OEMsarepushedouttobecomemerehardware
manufacturers.Incumbentsuppliershavetheopportunitytoformdevelopment
allianceswiththenewmarketplayers(e.g.fromthegroupoftechgiants),leapfroggingOEMsintermsofproductandservice
innovation.
Scenario1–
Dataandmobilitymanager
OEMsdominatetheautomotivevaluechainthroughgatedplatformssupportedby
situationalallianceswithtechplayers.
Winningsuppliersinfluencethesestan-
dards(esp.alternativedrivetrainsand
connected&autonomousdrive)viacloseco-developmentwithOEMs.Marketentryoflargetechnologyplayersasnewautomo-tivesuppliersislimited.
Suppliersand
outsidersset
therules
OEMsdominate
theautomotive
world
Scenario2–
Stagnantcarmaker
OEMskeeptheirdominantroleinthevaluechain,whileonlyincrementalinnovation
isacceptedinthemarkets.Supplierrolesremainlargelyunchangedcomparedtoto-day.Afocusoncomponentsforalternativedrivetrainsprovidesgrowthpotential.
Scenario3–
Thefallengiant
Theentranceofnewmobilityplayers
forcesOEMsintostrongdisplacement
competition.Selectedsuppliersforgeex-
clusiveallianceswithnewmobilityplayers
toprovidemassmobilitybasedonlarge
fleets.Providingdurableandaffordable
(spare)partsiskey.
Belowtechnological
possibilities
20
TheDeloitteAutomotive
ValueChainIndustryModel
Comingfromtheoverallscenarionar-
ratives,wegoonestepfurtherand
useexpertassessmentsandproject
experiencetoexplorewhatspecific
materialcostimplicationsmightresult
fromthesetrendsandhowthemar-
ketvolumefortheindividualvehicle
componentswilldevelopuntil2025.
TheFutureoftheAutomotiveValueChain|Supplierindustryoutlook2025
21
22
Electronics
Wheels&tiresExhaustsystem
Electric
drivetrain
Transmission
Modellingapproach
Westartedbybreakingdownaconven-
tionalvehicleintoitscomponentsalong19clusters.Basedonprojectexperienceandexpertinterviews,wesetupanaverage
materialcostbaselinefor2016of€16kpervehicle(figure6).Thisbaselineincludesma-terialcostsforpurehardwarecomponentsaswellasembeddedsoftwaresystems.
Asafirststep,theDeloitteAVCIndustry
Modeltakestheexpectedmaterialcost
developmentforanaveragevehicleintoac-
count:Whatisthematerialcostbaselineas
pertodayforanaveragemid-sizedvehicle
equippedwithaninternalcombustionen-
gineandlimiteddriverassistancefeatures
(level1accordingtotheclassificationof
autonomousdrivingfeatures)[step1]?
Fig.6–BreakdownofvehiclecomponentclustersasabasisfortheDeloitteAVCIndustryModel
ClimateControl
Infotainment&communications
Interior
Advanceddriver
assistancesystems&sensors
Internal
combustion
engine
Frame
Steering
Brakes
Fuelsystem
Body
Seats
Axles
battery/fuelcell
Highvoltage
Suspension
TheFutureoftheAutomotiveValueChain|Supplierindustryoutlook2025
x
4
5
Severalsourceshelpedustomodelthe
materialcostdevelopmentofthisbaselinecartowardstheyear2025,fromextensiveresearchintocomponent-specifictechnol-ogytrendstodiscussionswithindustry
stakeholders.Theguidingquestionsbe-
hindthisassessmentwere:Howwilltech-nologytrendsand/orsubstitutioneffectsofcertainmaterialsandpartsinfluencethevalueoftherespectivecomponentsinthecar(notconsideringeffectsfromgeneralinflation)[step2]?
Asanextstep,wedistinguisheddifferentconfigurationfactorsregardingmaterial
costimpactsfordifferenttypesofdrive-
trains,vehiclesegmentsandlevelsof
autonomousdriving.Weconsideredadif-ferentiationbetweenICE,PHEV,REX,BEV,andFC1intermsofdrivetrainsandadaptedthematerialcostsrelativetothe2025
baselinecar(asmentionedabove),e.g.
thecostforelectronicsinavehiclewitharangeextendercanbearound1.6xhigherthaninavehiclewithanICE.Thesamelogicwasappliedtothevehiclesegmentconfig-urationfactor(micro,compact,medium,
premium,luxury)aswellas“autonomousdrivelevel”(1–5).Inconclusion,eachvehicleconfigurationhasitsindividualmaterial
costcalculation[step3].
Asinourpreviousissueonthefutureof
theautomotivevaluechain,weutilized
ourDeloitteE-MobilityModeltoforecastgeneralvehiclesalesuntil2025.Itprovidesascenario-specificforecastdistinguishingannualsalesofalternativedrivetrains
andvehiclesegmentsforChina,NAFTA,
andGermany.Additionally,weincluded
assumptionsregardingnegativesales
impactsfromascenario-specificincreaseinthesharingeconomy,i.e.carandride
sharing[step4].Themultiplicationofthesevehiclesalesforecastswiththeabove
describedmaterialcostdevelopments
[steps1–3]providesafirstestimationoflikelyoverallmarketvolumedevelopmentsforeachofthe19componentclusters
between2016and2025.
Fig.7–ModellingapproachfortheDeloitteAutomotiveValueChainIndustrymodel
StepsVehiclesplitinto19componentclusters
1
2
3
PHEV
REX
BEV
FCEV
Drivetrain
€
Materialcostbaseline2016(averagevehicle)
x
%
Materialcostdevelopment(technologytrends)
=
€
Materialcostbaseline2025(averagevehicle)
x
€
Vehiclecon?gurationfactors
ICE
Compact
Medium
Premium
Luxury
Micro
1
2
3
4
5
Vehiclesegment
Autonomous
drivelevel
%
Salesvolumeforecast2025
=
€
Materialcostmarketvolumes2016&2025
x
%
Scenario-speci?cfactors
=
€
Materialcostmarketvolumes:
percomponentcluster,region,drivetrain,vehiclesegment,levelofADfeatures,andscenario
Configurationofbaselinevehicle
Usingalastsetofassumptions,wedistin-
guishedmarketvolumedevelopmentsfor
thefourscenarios,ashighlightedinchapter
II.Thekeyquestionis:
Howdoesthevaryingdegreetowhich
availabletechnologicalcapabilitiesare
utilizedincarschangethematerialcost
outlook?Thesescenariofactorsconsider,
forexample,thattherewillbeahigherde-
mandforpowersupplydueto“Electronics”
and“Infotainment”inthescenario“Data
andMobilityManager”,ashighlyconnected
vehiclesarethenormhere[step5].As
anoverview,thegeneralapproachtothe
industrymodelisvisualizedinfigure7.
1ICE:InternalCombus
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