郵輪旅游航線設(shè)置CruiseTourLinesSetting天津海運(yùn)職業(yè)學(xué)院楊珍TianjinMaritimeCollegeYangZhen什么是郵輪旅游目的地？

Whatarecruisetourdestination?郵輪公司如何選擇郵輪旅游目的地?Howtochoosecruisetourdestinationsbycruisecompanies?郵輪公司如何設(shè)置郵輪旅游航線？

Howtosetcruisetourlinesbycruisecompanies?郵輪旅游航線設(shè)置CruiseTourLinesSetting郵輪旅游目的地CruiseTourDestination供郵輪旅游者短暫停留進(jìn)行參觀游覽或休閑度假的地方以及郵輪本身，都可以稱之為“郵輪旅游目的地”。

Theplacewherecruisetouristcanstayinshorttimeforsightseeingorleisurevacation,aswellasthecruiseitself,allcanbecalled"cruisetourdestination".郵輪旅游目的地CruiseTourDestination悉尼墨爾本班加羅爾法蘭克福阿姆斯特丹倫敦巴黎加德滿都雅加達(dá)吉隆坡新加坡曼谷溫哥華紐約舊金山洛杉磯東京馬尼拉首爾Howtochoosecruisetourdestinationsbycruisecompanies?郵輪公司如何選擇郵輪旅游目的地？選擇郵輪旅游目的地ChooseCruiseTourDestination自然旅游資源和人文旅游資源NaturalTourismResources&CulturalTourismResources旅游產(chǎn)品和旅游吸引物TourismProducts&TourismAttractions選擇郵輪旅游目的地ChooseCruiseTourDestinationThediversityoftourismresourcesprovidesavarietyofchoicesforcruisetourlinesandbecomesthemostfundamentalfactortoattracttourists.旅游資源的多樣性為郵輪公司設(shè)置郵輪旅游航線提供了多樣化的選擇，成為吸引旅游者的最根本因素選擇郵輪旅游目的地ChooseCruiseTourDestination郵輪旅游航線是郵輪公司根據(jù)現(xiàn)有海洋資源的狀況和旅游發(fā)展區(qū)域的整體布局，以游客在一定時間內(nèi)獲得最大旅游體驗(yàn)為目標(biāo)，設(shè)置由郵輪始發(fā)港、海上航程、中途港、停泊點(diǎn)以及目的港串聯(lián)而成的郵輪旅游線路，是郵輪產(chǎn)品的主要構(gòu)成要素之一。Cruisetourlinesarecruisecompaniesaim

atmaximizingtourist’s

tourexperiencethattheystaywithinacertainperiodoftime

settingupthecruisetourroutesbyconnectingcuirsedepartureport,sealines,halfwayport,berthpointanddestinationportinseries,accordingtothestatusofexistingMarineresourcesandtheoveralllayoutoftourismdevelopmentarea.Itisoneofthemaincomponentsofcruiseproducts.選擇郵輪旅游目的地ChooseCruiseTourDestination選擇郵輪旅游目的地ChooseCruiseTourDestinationHowtosetcruisetourlinesbycruisecompanies?郵輪公司如何設(shè)置郵輪旅游航線？設(shè)置郵輪旅游航線SettingCruiseTourLinesSTE1確定郵輪旅游航區(qū)IdentifyCruiseTourAreasSTE2編排郵輪旅游航線ArrangeCruiseTourLinesSTE3郵輪航線定價試銷CruiseLinesPricing&TrialSale設(shè)置郵輪旅游航線SettingCruiseLines設(shè)置郵輪旅游航線SettingCruiseTourLines確定郵輪旅游航區(qū)IdentifyCruiseTourAreas阿拉斯加航線ALASKA加拿大及新英格蘭CANADAANDNEWENGLAND北歐北極航線NORTHERNEUROPEANDARCTIC大溪地航線TAHITA墨西哥航線MEXICO巴拿馬航線PANAMA南美洲航線SOUTHAMERICA地中海航線MEDITERRANEANSEA南極航線ANTARCTIC東南亞航線SOUTHEASTASIA澳新航線AUSTRALIAANDNEWZEALAND中東亞洲航線MIDDLEEASTANDAFRICA加勒比航線CARIBBEAN夏威夷航線HAWALL東南亞航線環(huán)球航線WORLD設(shè)置郵輪旅游航線SettingCruiseTourLines編排郵輪旅游航線ArrangeCruiseTourLines設(shè)置郵輪旅游航線SettingCruiseTourLines郵輪航線定價試銷CruiseLinesPricing&TrialSale擬定郵輪航線價格

SettingCruiseLinePrice試銷郵輪航線產(chǎn)品

TrialSaleofCruiseLineProducts優(yōu)化調(diào)整郵輪航線

OptimizeandAdjustCruiseLines設(shè)置郵輪旅游航線SettingCruiseTourLines定郵輪航線價格SettingCruiseLinePrice設(shè)置郵輪旅游航線SettingCruiseTourLines試銷郵輪航線產(chǎn)品TrialSaleofCruiseLineProducts設(shè)置郵輪旅游航線SettingCruiseTourLines優(yōu)化調(diào)整郵輪航線OptimizeandAdjustCruiseLines郵輪旅游航線設(shè)置的原則SettingPrinciplesofCruiseTourLines市場原則MarketingPrinciple效益原則EfficiencyPrinciple特色原則CharacteristicPrinciple合理原則ReasonablePrinciple郵輪旅游航線設(shè)置的原則SettingPrinciplesofCruiseTourLines市場原則MarketingPrinciple1郵輪旅游航線設(shè)置的原則SettingPrinciplesofCruiseTourLines效益原則EfficiencyPrinciple2郵輪旅游航線設(shè)置的原則SettingPrinciplesofCruiseTourLines特色原則CharacteristicPrinciple3郵輪旅游航線設(shè)置的原則SettingPrinciplesofCruiseTourLines合理原則ReasonablePrinciple4本講小結(jié)Summary郵輪旅游航線設(shè)置路徑：“三步走”確定郵輪旅游航區(qū)IdentifyCruiseTourAreas郵輪航線定價試銷CruiseLinesPricing&TrialSale編排郵輪旅游航線ArrangeCruiseTourLines市場原則MarketingPrinciple效益原則EfficiencyPrinciple特色原則CharacteristicPrinciple合理原則ReasonablePrinciple郵輪旅游航線設(shè)置原則：“四原則”思考題Qu