護膚品行業(yè)2025Q1數(shù)據(jù)拆解護膚品行業(yè)2025Q1數(shù)據(jù)拆解護膚品2025Q1護膚品2025Q1抖音銷售額（億元）銷售額同比44.45%44.45%29.74%14.85%29.74%14.85%100+100+100+2025/012025/022025/03864202025/03/302025/03/282025/03/262025/03/242025/03/222025/03/202025/03/182025/03/162025/03/142025/03/122025/03/102025/03/082025/03/062025/03/042025/03/022025/02/282025/02/262025/02/242025/02/222025/02/202025/02/182025/02/162025/02/142025/02/122025/02/102025/02/082025/02/062025/02/042025/02/022025/01/312025/01/292025/01/272025/01/252025/01/232025/01/212025/01/192025/01/172025/01/152025/01/132025/01/112025/01/092025/01/072025/01/052025/01/032025/01/012025/03/302025/03/282025/03/262025/03/242025/03/222025/03/202025/03/182025/03/162025/03/142025/03/122025/03/102025/03/082025/03/062025/03/042025/03/022025/02/282025/02/262025/02/242025/02/222025/02/202025/02/182025/02/162025/02/142025/02/122025/02/102025/02/082025/02/062025/02/042025/02/022025/01/312025/01/292025/01/272025/01/252025/01/232025/01/212025/01/192025/01/172025/01/152025/01/132025/01/112025/01/092025/01/072025/01/052025/01/032025/01/01護膚品2025Q1商品數(shù)5669426426旅行裝/體驗裝醫(yī)用敷料T區(qū)護理66948288284477832男士護膚防曬眼部護理面部護膚品牌數(shù)0 眼部護理0 7% 4472371 4472371 1890 1890 2085 2085224224 111123122137440987771181932306534098777118品類名稱平均成交價銷量銷售額唇部護理頸部護理旅行裝/體驗裝47.37定制類美妝-00護膚品2025Q1銷售額占比銷售額同比銷售額占比銷售額同比84.33%84.33%382.61%382.61%198.92%198.92%69.94%69.21%69.94%69.21%43.22%39.96%43.22%39.96%23.59% 13.84%0-0.87%23.59% 13.84%0-0.87%27.64%4.73% 7.03%1.30%4.73% 7.03%1.30%0.63%0.21%0.00%0.52%0.47%0.43%0.35%0.21%0.00%T定制類美妝潤唇膏旅行裝體驗裝醫(yī)用敷料區(qū)護理頸部護理唇部護理男士護膚防曬T定制類美妝潤唇膏旅行裝體驗裝醫(yī)用敷料區(qū)護理頸部護理唇部護理男士護膚防曬眼部護理面部護膚//安瓶/原液噴霧涂抹面膜面部精油/純露化妝水/爽膚水潔面皂/潔面產(chǎn)品貼片面膜液態(tài)精華乳液/面霜面部護理套裝4.86%安瓶/原液噴霧涂抹面膜面部精油/純露化妝水/爽膚水潔面皂/潔面產(chǎn)品貼片面膜液態(tài)精華乳液/面霜面部護理套裝4.86%87.43%24.11%1.38%12.05%15.20%18.32%18.20%3.59%62.03%525.46%24.70%23.05%25.43%32.19%11.21%15.47%5.28%5.13%護膚品2025Q1排名排名變化品牌平均成交價品類銷量品類銷售額市場份額銷售額同比1-KANS/韓束131.421000w+10億+3.97%-16.86%21L'OREAL/歐萊雅262.22250w+7.5億+2.04%26.86%3PROYA/珀萊雅255.71250w+7.5億+1.94%11.06%48谷雨226.64250w+5億+1.81%45.29%5-ESTEELAUDER/雅詩蘭黛569.1175w+5億+1.34%26.05%62CHANDO/自然堂261.94100w+5億+1.32%69.88%73MARUBI/丸美241.38100w+5億+1.27%135.12%8可復(fù)美167.08250w+2.5億+1.15%76.00%9LAMER/海藍(lán)之謎1311.0525w+2.5億+1.15%34.04%1LANCOME/蘭蔻406.63100w+2.5億+1.12%34.55%HR/赫蓮娜1002.6325w+2.5億+1.10%35.98%PECHOIN/百雀羚220.76100w+2.5億+0.95%691.19%4286.11100w+2.5億+0.93%37.42%5OSM/歐詩漫118.2250w+2.5億+0.85%-4.37%GALENIC/科蘭黎1397.6310w+2.5億+0.84%172.43%24ForestCabin/林清軒182.04100w+2.5億+0.84%502.15%3DCEXPORT556.7250w+2.5億+0.82%6.31%TheeWoo/后229.09100w+2.5億+0.75%-39.13%HEXKIN/赫詩琴211.93100w+2.5億+0.72%1249.63%80MEICHIC155.59100w+2.5億+0.71%2227.36%高增品牌的超級單品（2025Q1）銷售額占比丸美第三代勝肽小紅筆百雀羚超A瓶2.0套裝法國科蘭黎抗氧1號VC精華24組林清軒山茶花精華油5.0護膚品2025Q1【董先生專享】肌膚未來二代377水乳組合美白淡黃補水保濕提亮2025/03/31面部護膚-面部護理套裝SKYNFUTURE/肌膚未來5997.5w+5000w+英國HERBMODA赫珀德膠原炮灌注水光面膜輪廓固定2025/02/14面部護膚-貼片面膜HERBMODA198.9525w+5000w+【活動專享】不老謎語美白祛斑保濕護膚套裝精油精華乳液面霜精粹水2025/01/14面部護膚-面部護理套裝bLaomyun/不老謎語3594.11w+5000w+【天山雪蓮眼霜】萊美之鑰黑珍珠膠原蛋白抗皺淡紋精華眼霜-skp2025/01/02眼部護理-眼霜-59997500+2500w+【范丞丞同款】柳絲木防曬霜spf50+美白戶外通勤防紫外線不脫妝gy2025/03/10防曬-防曬霜Ositree/柳絲木94.9825w+2500w+81【董先生】百雀羚超A瓶套裝系列抗皺緊致淡紋面霜水乳套裝2025/02/27面部護膚-面部護理套裝PECHOIN/百雀羚398.977.5w+2500w+【寵粉專屬】百雀羚多肽聚膠光感面膜膠原水光淡紋緊致水光涂抹面膜2025/01/25面部護膚-面部護理套裝PECHOIN/百雀羚187.6410w+2500w+【春日優(yōu)選】迪仕艾普葡萄籽霜55g*2瓶抗皺緊致提亮冷霜葉海洋同款2025/01/07面部護膚-面部護理套裝DCEXPORT590.75w+2500w+【仁匯優(yōu)品Z】JOVISSE/潔薇絲重組膠原蛋白抗皺黑金套盒2025/01/17面部護膚-面部護理套裝JOVISSE298.1810w+2500w+【大國品牌答謝盛典】奇跡全家?；钛跻航痂€匙眼霜骨膠原面霜大膜王2025/03/02面部護膚-液態(tài)精華植美馥予12891.31000+2500w+護膚品2025Q1排名商品名稱【董先生專享】肌膚未來二代377水乳組合美白淡黃補水保濕提亮首次上架時間2025/03/31商品類目面部護膚-面部護理套裝品牌名稱SKYNFUTURE/肌膚未來平均成交價599銷量7.5w+銷售額5000w+235【陳三廢專屬】肌膚未來二代377科研美白煥膚水乳保濕補水W22025/02/01面部護膚-面部護理套裝SKYNFUTURE/肌膚未來398.992.5w+1000w+247【彩虹夫婦專享】肌膚未來二代377科研美白煥膚水乳保濕2025/01/19面部護膚-面部護理套裝SKYNFUTURE/肌膚未來400.372.5w+1000w+448【彩虹夫婦專享】肌膚未來二代377水乳組合美白淡黃補水保濕提亮①2025/02/25面部護膚-面部護理套裝SKYNFUTURE/肌膚未來395.582.5w+1000w+核心迭代點：快、強、溫和美白周期效果承諾成分專利水乳套+面膜和潔面贈品核心迭代點：快、強、溫和美白周期效果承諾成分專利水乳套+面膜和潔面贈品護膚品2025Q1排名商品名稱排名商品名稱首次上架時間商品類目品牌名稱平均成交價銷量銷售額英國HERBMODA赫珀德膠原炮灌注水光面膜輪廓固定2025/02/14面部護膚-貼片面膜HERBMODA198.9525w+5000w+成分差異化&作用差異化成分差異化&作用差異化數(shù)字化效果強調(diào)護膚品2025Q1排名商品名稱首次上架時間商品類目品牌名稱平均成交價銷量銷售額【范丞丞同款】柳絲木防曬霜spf50+美白戶外通勤防紫外線不脫妝gy2025/03/10防曬-防曬霜Ositree/柳絲木94.9825w~50w2500w~5000w281【范丞丞同款】柳絲木防曬乳spf50美白戶外學(xué)生通勤防紫外線不脫妝2023/01/17防曬-防曬霜Ositree/柳絲木50.0225w~50w1000w~2500w物化結(jié)合物化結(jié)合護膚品2025Q1排名商品名稱【寵粉專屬】百雀羚超A瓶2.0套裝系列抗皺緊致淡紋面霜水乳套裝！首次上架時間2023/07/14商品類目面部護膚-面部護理套裝品牌名稱PECHOIN/百雀羚平均成交價374.41銷量25w~50w銷售額1億~2.5億81【董先生】百雀羚超A瓶套裝系列抗皺緊致淡紋面霜水乳套裝2025/02/27面部護膚-面部護理套裝PECHOIN/百雀羚398.977.5w~10w2500w~5000w【董先生主推備用】百雀羚超A瓶2.0套裝系列抗皺緊致淡紋面霜水乳-12025/02/06面部護膚-面部護理套裝PECHOIN/百雀羚3995w~7.5w2500w~5000w【全新升級】百雀羚超A瓶2.0套裝抗皺緊致淡紋面霜水乳精華眼霜禮盒2025/02/06面部護膚-面部護理套裝PECHOIN/百雀羚393.945w~7.5w2500w~5000w236【陳三廢專屬】百雀羚超A瓶系列套裝抗皺緊致淡紋面霜水乳套裝2025/01/02面部護膚-面部護理套裝PECHOIN/百雀羚363.915w~7.5w1000w~2500w278【明星同款】百雀羚超A瓶套裝組精華水乳補水護膚保濕緊致修護抗皺2025/02/06面部護膚-面部護理套裝PECHOIN/百雀羚390.272.5w~5w1000w~2500w490【云上】百雀羚超A瓶套裝系列抗皺緊致淡紋面霜水乳套裝2025/02/28面部護膚-面部護理套裝PECHOIN/百雀羚398.982.5w~5w1000w~2500w套裝構(gòu)成一站式面部護理解決方案功效：緊致抗皺、舒緩修護、淡紋提亮套裝構(gòu)成一站式面部護理解決方案功效：緊致抗皺、舒緩修護、淡紋提亮護膚品2025Q1排名商品名稱【春日優(yōu)選】迪仕艾普葡萄籽霜55g*2瓶抗皺緊致提亮冷霜葉海洋同款首次上架時間2025/01/07商品類目面部護膚-面部護理套裝品牌名稱DCEXPORT平均成交價590.7銷量5w+銷售額2500w+270【心動好物】葡萄籽系列+蜂肽系列保濕抗皺緊致舒緩護膚2025/01/10面部護膚-面部護理套裝DCEXPORT2264.065000+1000w+310【葉海洋-女神節(jié)鉅惠】迪仕艾普葡萄籽系列+蜂肽系列保濕抗皺緊致2025/03/03面部護膚-面部護理套裝DCEXPORT2231.875000+1000w+434【葉海洋開篇鼎獻】葡萄籽系列+蜂肽系列保濕抗皺緊致舒緩護膚2025/01/10面部護膚-面部護理套裝DCEXPORT2237.032500+1000w+主推葡萄籽面霜送增cp蜂肽面霜創(chuàng)始人形象強綁定主推葡萄籽面霜送增cp蜂肽面霜創(chuàng)始人形象強綁定快速了解新品護膚品2025Q1從新產(chǎn)品所在類目來看，成熟品牌更多通過迭代面護套裝繼續(xù)收割，新銳品牌通過單戶外行業(yè)2025Q1數(shù)據(jù)拆解戶外行業(yè)2025Q1數(shù)據(jù)拆解戶外2025Q1抖音銷售額（億元）銷售額同比25+25+79.57%25+25+25+79.57%25+55.33%55.33%36.69%36.69%2025/012025/022025/03抖音銷售額（億元）銷售額同比2025/03/302025/03/282025/03/262025/03/242025/03/222025/03/202025/03/182025/03/162025/03/142025/03/122025/03/102025/03/082025/03/062025/03/042025/03/022025/02/282025/02/262025/02/242025/02/222025/02/202025/02/182025/02/162025/02/142025/02/122025/02/102025/02/082025/02/062025/02/042025/02/022025/01/312025/01/292025/01/272025/01/252025/01/232025/01/212025/01/192025/01/172025/01/152025/01/132025/01/112025/01/092025/01/072025/01/052025/01/032025/01/012025/03/302025/03/282025/03/262025/03/242025/03/222025/03/202025/03/182025/03/162025/03/142025/03/122025/03/102025/03/082025/03/062025/03/042025/03/022025/02/282025/02/262025/02/242025/02/222025/02/202025/02/182025/02/162025/02/142025/02/122025/02/102025/02/082025/02/062025/02/042025/02/022025/01/312025/01/292025/01/272025/01/252025/01/232025/01/212025/01/192025/01/172025/01/152025/01/132025/01/112025/01/092025/01/072025/01/052025/01/032025/01/01戶外2025Q1商品數(shù)7128027128022526·1660.17791072.2482-2648911337110795151442826011563495100713541402049311664登山攀巖攀冰水上船艇睡袋通訊/導(dǎo)航/戶外表類 防潮墊/地席/枕頭登山杖/手杖防護/救生裝備滑雪裝備刀具/多用工具飲水用具/盛水容器望遠(yuǎn)鏡/夜視儀/戶外眼…935洗漱清潔/護理用品軍迷服飾/軍迷用品935戶外照明戶外休閑家具戶外鞋靴垂釣裝備戶外服裝品牌數(shù)7戶外鞋靴…垂釣裝備37404品牌數(shù)7戶外鞋靴…垂釣裝備37404品類名稱平均成交價銷量銷售額6312223162218430303412274343022421303412274319491337581949133758戶外2025Q1銷售額占比銷售額同比銷售額占比65.20%65.20%133.36%133.36%78.67%78.67%58.62%71.84%58.62%71.84%50.35%46.08%50.35%46.08% 32.28% 32.28%40.12%-0.47%5.48%3.10%2.39%2.31%1.59%1.45%1.30%13.24%-0.47%5.48%3.10%2.39%2.31%1.59%1.45%1.30%13.24%-2.65%1.06%1.06%銷售額占比銷售額同比32.71%32.71% 110.39%6.20%4.78% -5.49%19.15%3.47%3.27% 107.75%1063.51% 46.33%277.79%336.68% 2.44%46.44%96.92%24.13%9.75%9.70%1.56%戶外2025Q1排名排名變化品牌平均成交價品類銷量品類銷售額市場份額銷售額同比1-CAMEL/駱駝404.18250w+10億+9.95%27.70%23KAILAS/凱樂石1344.2225w+2.5億+4.13%223.97%34pelliot/伯希和354.7175w+2.5億+2.94%108.00%4THENORTHFACE/北面1064.625w+2.5億+2.31%32.33%5SIINSIIN177.17100w+2.5億+2.26%94.10%6KOLONSPORT/可隆1450.0510w+1億+1.99%93.23%73PIONEERCAMP/拓路者402.3625w+1億+1.24%177.08%8-Columbia/哥倫比亞810.9710w+1億+1.10%53.53%94DESCENTE1318.617.5w+1億+0.92%496.18%JEEPSPIRIT144.4875w+1億+0.92%24.05%8Moxun/茉尋129.575w+1億+0.87%14.16%DragonTooth/龍牙305.825w+1億+0.86%158.74%MissWiss150.7150w+7500w+0.83%-52.00%HERDEPEOPLE/牧荒者198.2225w+7500w+0.75%843.78%2AIGLE/艾高1578.645w+7500w+0.74%70.41%DECATHLON/迪卡儂199.0625w+7500w+0.72%188.48%4EASTERNCAMEL/東方駱駝155.2350w+7500w+0.70%18.02%JEEP/吉普251.7525w+7500w+0.69%80.71%7熊貓432.0810w+5000w+0.59%42.57%8天元77.2575w+5000w+0.58%-68.55%高增品牌的超級單品（2025Q1）成交價銷售額占比4.15%伯希和山野沖鋒衣497.57拓路者沖鋒衣467.0244.7%牧荒者羽絨外套護膚品2025Q1排名商品名稱【年底清倉福利】AQ【男女同款】黑色金羽絨服長款保暖抗寒首次上架時間2025/01/06商品類目戶外服裝-羽絨服-羽絨衣褲套裝品牌名稱-平均成交價3998.72銷量5000+銷售額2500w+蔣奇明同款哥倫比亞情侶款歐若輕機能硬殼防水沖鋒衣外套XE57432025/02/28戶外服裝-沖鋒衣褲-沖鋒衣Columbia/哥倫比亞687.782.5w+1000w+【艷穎專屬】冬季情侶款三合一90絨保暖羽絨服外套2025/01/18戶外服裝-羽絨服-羽絨衣HERDEPEOPLE/牧荒者581.912.5w+1000w+短款新國標(biāo)90白鵝絨龜背女款百搭冬季潮流設(shè)計師連帽款LL2025/01/11戶外服裝-羽絨服-羽絨衣-875.651w+1000w+72蔣奇明同款哥倫比亞情侶款歐若輕機能防水沖鋒衣徒步外套XE57432025/01/01戶外服裝-沖鋒衣褲-沖鋒衣Columbia/哥倫比亞698.821w+1000w+74【徐璐同款】茉尋歐若風(fēng)仙女云袍冰鈦原紗防曬衣初夏穿搭遮陽顯瘦HZ2025/02/16戶外服裝-防曬衣Moxun/茉尋198.515w+1000w+76481春季休閑戶外旅行防風(fēng)連帽開衫外套沖鋒夾克女情侶款上衣外套2025/02/08戶外服裝-沖鋒衣褲-沖鋒衣-147.615w+1000w+77『FOREVERSPIRIT恒境』網(wǎng)紗透氣舒適軟殼連帽沖鋒衣外套A0112025/03/10戶外服裝-戶外休閑衣褲-戶外休閑衣-137.885w+1000w+83KAILAS凱樂石T10-LT軟殼褲CORDURA25款輕薄透氣防潑戶外徒步男2025/02/14戶外服裝-軟殼衣褲-軟殼褲KAILAS/凱樂石989.727500+750w+87【拍一發(fā)三】蕉下男女款寬松涼感防曬衣AL66925冰爽速干休閑防曬服12025/03/22戶外服裝-防曬衣BANANAUNDER/蕉下275.282.5w+750w+戶外2025Q1排名商品名稱首次上架時間商品類目品牌名稱平均成交價銷量銷售額74【徐璐同款】茉尋歐若風(fēng)仙女云袍冰鈦原紗防曬衣初夏穿搭遮陽顯瘦HZ2025/02/16戶外服裝-防曬衣Moxun/茉尋198.515w+1000w+【昆凌同款】茉尋歐若風(fēng)仙女云袍冰鈦原紗防曬衣穿搭遮陽顯瘦SPK2025/03/08服飾內(nèi)衣-服飾配件/皮帶/帽子/圍巾-防曬護具-防曬服Moxun/茉尋193.552.5w+750w+【徐璐同款】茉尋歐若風(fēng)仙女云袍冰鈦原紗防曬衣初夏穿搭遮陽顯瘦HZ2025/02/15戶外服裝-防曬衣Moxun/茉尋199.362.5w+500w+戶外2025Q1排名87商品名稱【拍一發(fā)三】蕉下男女款寬松涼感防曬衣AL66925冰爽速干休閑防曬服1首次上架時間2025/03/22商品類目戶外服裝-防曬衣品牌名稱BANANAUNDER/蕉下平均成交價275.28銷量2.5w+銷售額750w+【超模防曬】蕉下涼感修身顯瘦防曬衣塑形時尚戶外AL90024防曬服QZ2024/05/31戶外服裝-防曬衣BANANAUNDER/蕉下252.22.5w+750w+【新款山系】防水雨夏季梭織戶外透氣輕薄原紗防曬服皮膚衣WR675252025/03/23戶外服裝-防曬衣BANANAUNDER/蕉下237.241w+500w+449【拍一發(fā)三】蕉下男女款寬松涼感防曬衣AL66925冰爽速干休閑防曬服22025/03/22戶外服裝-防曬衣BANANAUNDER/蕉下277.161w+250w+496【彩虹夫婦同款氣泡衣】蕉下涼感防曬衣夏季薄款連帽AL41725防曬服2024/04/10戶外服裝-防曬衣BANANAUNDER/蕉下207.51w+250w+迭代品背書效果防曬+穿著涼感五合一體現(xiàn)質(zhì)價比數(shù)字化強調(diào)防曬效果迭代品背書效果防曬+穿著涼感五合一體現(xiàn)質(zhì)價比數(shù)字化強調(diào)防曬效果戶外2025Q1個人護理行業(yè)2025Q1數(shù)據(jù)拆解個人護理行業(yè)2025Q1數(shù)據(jù)拆解個人護理2025Q1抖音銷售額（億元）銷售額同比82.98%82.98% 20.48% 20.48%75+75+50+58.18%2025/012025/022025/03抖音銷售額銷售額同比2025/03/302025/03/282025/03/262025/03/242025/03/222025/03/202025/03/182025/03/162025/03/142025/03/122025/03/102025/03/082025/03/062025/03/042025/03/022025/02/282025/02/262025/02/242025/02/222025/02/202025/02/182025/02/162025/02/142025/02/122025/02/102025/02/082025/02/062025/02/042025/02/022025/01/312025/01/292025/01/272025/01/252025/01/232025/01/212025/01/192025/01/172025/01/152025/01/132025/01/112025/01/092025/01/072025/01/052025/01/032025/01/012025/03/302025/03/282025/03/262025/03/242025/03/222025/03/202025/03/182025/03/162025/03/142025/03/122025/03/102025/03/082025/03/062025/03/042025/03/022025/02/282025/02/262025/02/242025/02/222025/02/202025/02/182025/02/162025/02/142025/02/122025/02/102025/02/082025/02/062025/02/042025/02/022025/01/312025/01/292025/01/272025/01/252025/01/232025/01/212025/01/192025/01/172025/01/152025/01/132025/01/112025/01/092025/01/072025/01/052025/01/032025/01/01個人護理2025Q1），商品數(shù)眼部保健美容店設(shè)備胸部護理旅行護理用品隱形眼鏡/護理液假發(fā)配件男士身體護理其它個人護理其它個人清潔電器個護用具身體精油芳療男士美發(fā)護發(fā)手部護理足部護理身體護理貼個人洗護清潔用具身體清潔染發(fā)燙發(fā)/頭發(fā)造型假發(fā)口腔護理身體護理衛(wèi)生巾/私處護理洗發(fā)護發(fā)衛(wèi)生巾/私處護…身體護…87947864503449衛(wèi)生巾/私處護…身體護…8794786450344950017539608061948938794122036675901326188675761413871107201044500175396080619489387941220366759013261886757614138711072010442627426274-2298 43650 30651 33265 51413 51177 41204--263310511051483483-2710--271012691269品類名稱平均成交價銷量銷售額個人護理2025Q1銷售額占比銷售額占比婦炎潔雪蓮抑霉菌私處洗液茵緹瑪蔓越莓私密洗護液荷馨白參菌洗發(fā)水497.95漬亮白牙膏48.59排名排名變化品牌平均成交價品類銷量品類銷售額市場份額銷售額同比11婦炎潔75.78500w+5億+2.20%211.20%23NYSCPS/參半57.67500w+2.5億+1.72%54.50%3INTIMA/茵緹瑪117.89100w+2.5億+1.09%318.10%4-freemore/自由點84.54250w+2.5億+1.07%38.59%5白云山50.79250w+2.5億+1.06%-20.69%6--/侗染46.9250w+1億+0.99%65.14%723LittleDreamGarden/半畝花田83.8250w+1億+0.89%164.32%8-赫系56.57250w+1億+0.86%153.65%9淘淘氧棉90.52100w+1億+0.83%258.75%GURANTANG固然堂82.96100w+1億+0.81%22.63%87hexin/荷馨372.3350w+1億+0.81%1548.89%bop/波普專研53.14250w+1億+0.80%1119.91%27OKCS53.77250w+1億+0.80%129.88%-kotex/高潔絲99.51100w+1億+0.76%178.02%卡唯朵96.08100w+1億+0.74%-KERASTASE/卡詩337.9425w+1億+0.69%44.05%俊小白71.71100w+1億+0.69%95.64%彩夕51.77250w+1億+0.63%45535.80%-168+minutes99.5100w+1億+0.56%122.03%冷酸靈61.42100w+1億+0.55%227.37%個人護理2025Q1排名4商品名稱【卡唯朵官方正品董璇黃奕同款推薦】卡唯朵國貨美白祛斑霜保濕身體首次上架時間2025/01/07商品類目身體護理-身體乳/霜/精油/膏品牌名稱卡唯朵平均成交價98.73銷量100w+銷售額1億+7【去屑控油保濕舒緩】荷馨白參菌洗發(fā)水發(fā)膜氣囊梳護發(fā)組合-HX2025/01/04洗發(fā)護發(fā)-洗護套裝hexin/荷馨497.9510w+7500w+【孫穎莎專屬】半畝花田洗發(fā)水