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注:不含主觀題第1題填空題(1分)Whoarethetargetexaminees?____正確答案::["Englishlearnersinorabouttoentertheworkplace"]第2題填空題(1分)WhatisBECexaminationdesignedfor?____正確答案::["Itaimstotestthecandidates'Englishcommunicationabilityintherealworkingenvironment."]第3題填空題(2分)3ThetermBECistherepresentationof____
or____.
正確答案::["workplaceEnglish"]正確答案::["businessEnglish"]第4題填空題(4分)BECtestsassesyourabilityfromfouraspects:________________.
正確答案::["listening"]正確答案::["reading"]正確答案::["writing"]正確答案::["speaking"]第5題填空題(3分)BECtestshavethreelevels:____________.正確答案::["preliminary"]正確答案::["vantage"]正確答案::["higher"]第6題填空題(1分)BECtestsheld____ayear,inMayandNovember.正確答案::["twice"]第7題填空題(1分)ThetesttimeofBEChigherwrittentestis____.正確答案::["2hour40minutes"]2.1作業(yè)第1題填空題(8分)PARTONEQuestions1-8Lookatthestatementsbelowandatthefivenewspaperitemsaboutdifferentcompaniesontheoppositepage.l
Whichcompany(A,B,C,DorE)doeseachstatement(1-8)referto?l
Foreachstatement(1-8),markoneletter(A,B,C,DorE)onyourAnswerSheet.l
Youwillneedtousesomeoftheselettersmorethanonce.l
Thereisanexampleatthebeginning(0)
1
Sharesinthiscompanyhavestoppedrisinginvalue.2
Thiscompanyhasagainreviseditsgrowthtargetsdownwards.3
Aproblemexperiencedbythiscompanyhasledtoachangeofpersonnel.4
Suppliersmayrefusetochargethiscompanylessfortheirgoods.5
Aperiodofrapidgrowthimmediatelyprecededafallinthiscompany'sshareprice.6
Thiscompany'sreputationdiffersfromthatofitscompetitors.7
Thiscompanyisplanningtooperatefromfewersites.8Ariseinthevalueofthiscompany'ssharesappearstodependonthesuccessofitspresentstrategy.
AAngusSincecomingtothemarketfiveyearsago,Angushasenjoyedgreatrespect,considerablymorethanitspeersinconstructionandbuildingmaterials.This
hasbeenwelldeserved,withitsinitialprofitsnowfourtimesasgreat.However,thecompany'srecentwarningthatsuchgrowthisunlikelytobemaintainedhascausedalevelingoffinitsshareprice.InvestorsapparentlywanttoseeevidencethatthecurrentexpansionintoNorthAmericaispayingoffandpayingforthelargeworkforce,beforepushingAngussharesanyhigher.
BJohnson'sStevenGreen,chairmanoftheailingfurnituremanufacturerJohnson's,hasproducedhislong-awaitedturnaroundplanforthecompany,comprisingaggressivecostsavingstargetsandsomeoptimistic-lookingprofitforecasts.Furtherreducingthecostofrawmaterialsby15%isperhapsover-ambitious,giventheresistancetothe5%cutthecompanyimposedlastyear.Remainingsavingsshouldbemoreeasilyachievablethroughimprovingmanufacturingefficiency,includingjobcutsandplantclosures.ShouldJohnson'smissthosetargets,includingreturningtoanoperatingprofitasearlyasnextyear,Green'sjobcouldrapidlybeindanger.
CHoraProductsFouryearsago,thesharesofHoraProducts,thewatchesandhandbagsdistributorandretailer,stoodat405p.Atthattime,Horarevealedprofitsupbyathirdto£22m,butwarnedthatgrowthwasunlikelytocontinueatsuchapace.Thesharesimmediatelydropped11%andkeptonfalling,untiltheyhitatroughof
64p.LastyearHoradecidedtoconcentrateonitsvolumedivisions,whichincludetheLagoonandHoratowatchbrands,anddisposedofallitsluxurymarques,astrategythatwillbewatchedwithinterestbyitsrivals.
DForyouA2%dropinUKlike-for-likesalesinthelast3monthshasforcedhealthcareretailersForYoutoissueaprofitwarning,withasuggestionthatearningsfortheyeararelikelytobecutby10-15%.Managementhasbeenaccusedofover-optimisminbelievingitcoulddeliver40%newproductgrowthannually.Theturmoilresultingfromthisstrategywillincreasestock-carryingcostsby£3m,andhasresultedintheresignationofthedirectorresponsibleforproductandmarketing.ThesharesclosedonFridayat76p,down29%inthelastyear.
ED&KConsumergoodsgiantD&Khasalreadyabandonedthetargetsitsetonlysixmonthsago.Atthetime,thenewchiefexecutiveGeraldLansburymademuchofhismoveawayfromhispredecessor'sgoalsforgrowthinsalesandearningstomorerealisticfigures.Clearly,though,hismoremodestambitionsarestillnotmodestenough:D&Khasrealproblemswithlossesinmarketshare,andfacesstagnatingsales.Yesterday,sureenough,Lansburysethissightsevenlower,blamingmarketconditionsforthecompany'spoorperformance.1.____2.____3.____4.____5.____6.____7.____8____正確答案::["A"]正確答案::["E"]正確答案::["D"]正確答案::["B"]正確答案::["C"]正確答案::["A"]正確答案::["B"]正確答案::["A"]2.4作業(yè)第1題填空題(1分)第一大題Skimmingaschoolprospectus選擇題
Istheprospectusaimedat____A.
childrenB.parents?正確答案::["A"]第2題判斷題(1分)Theprospectusgivedetailsofthecurriculum.
第3題判斷題(1分)Youcanfindoutaboutschoolclubsfromthisprospectus.
第4題判斷題(1分)Theprospectustellparentshowtopurchasesecond-handuniform.3.1作業(yè)第1題填空題(6分)Question9-14Readthisarticleaboutmanagementbuyouts.l
Choosethebestsentencefromtheoppositepagetofilleachofthegapsl
Foreachgap,markoneletter(A-H)onyourAnswerSheet.l
Donotuseanylettermorethanonce.l
Thereisanexampleatthebeginning(0).
Howtolaunchamanagementbuyout(MBO)Thebusinessyou’rerunninghashugepotentialbuttheparentcompanydoesn’tseeminterested,andtherearerumoursthattheyarelookingtosell.Ifeverthere’satimeforyouandyourseniorcolleaguestomountamanagementbuyout(thatis,takeoverthecompanybypurchasing
its
shares)
it’s
now.
(0)
H
.
That’s
why
it’scrucialtoexamineyourmotivescarefullybeforedoinganything.
AccordingtoMarkPerchetti,privateequitypartneratMYTAccountants,onemotiveforlaunchinganMBOistobuildsomecapital.(9).Andthislistisfarfrom
exhaustive.Beforedoinganythingelse,checkthefeasibilityofabuyout.MBOsareinvariablyfinancedexternallybyborrowingmoneybasedonthecompany’ssharevalue(aleveragedbuyout).That’swhyyowillneedtoadoptstrategiestosharplyincreaseprofits,bycuttingcostsorexpanding,forexample.Thisshouldenableyoutosignificantlyboostthevalueofthesharesafewyearsdowntheline.
Approachtheownersorparentcompanywithyourproposalandaskforpermissionbeforeyoudiscloseanyconfidentialinformationtoventure
capitalists
or
banks.(10)
.Andwhatyoudefinitelydon’twantistofindyourselfoutofajobjustyet!So,whenshouldyouact?Well,itmaybeeasiertoraisethecapitalwhenbusinessisbooming,butpayingovertheoddsisoneofthebiggestrisksyouface.(11)
.Inotherwords,becarefulnottopaytoomuch.Alsobecarefulwhoyouchooseforyourteam;thiswilltypicallyconsistofaCEOand3-4directors,butlargerdealsmaybringinlowertiers.There’snoroomforsentiment.Youmayhavesomeonewhowasfineastheaccountantofanoperatingdivision,butwhoyouthenfindisnotuptobeingMDofanindependentcompany.
(12).To
avoidthisproblemyoushouldthereforeconsiderbringinginexternaltalentrightfromthestart.
It’sbestto
keepa
lowprofileuntil
yourMBOis
prettymuchsignedandsealed.
(13).Thismightalsomeanthatyourcustomers,
employees
and
other
stakeholdersbecomenervous,especiallyifthere’saprolongedperiodofuncertainty.Iftherearekeycustomersorsupplierswhoseongoingcommitmentyourequire,waituntilthelastminutetotalktothem.Andremember,ifyouMBOfails,orwhateverreason,youmayfindyourselfworkingwiththesamecolleaguesandthecurrentownersofthebusiness.(14)
.Dodon’tburnyourbridgesjustyet!AOthercommonreasonsarewherethebusinesshasbecomenon-coretoitsparent,orwhereaprivateownerofafamilybusinessisretiring.BIfyouareunfortunateenoughtohavetodothis,theywon’tthankyouifyouhavecriticisedtheirabilitiesorcommitmentCIfyoubuyatthepeakofthemarket,youmayfinditdifficultevertomakemoney.DFinancierswantyoutoputinenoughthatitwouldhurtyouifyoulostit,butnotsomuchthatyou’dbeconstantlyworryingaboutit.EIfyourfinancierscometothesameconclusion,youmaylosecredibility.FIfyourinterestbecomesmorewidelyknown,youriskstartinganauction,inwhichcasethepricewillgoup.GOtherwiseyouriskbeingturneddownatalaterstage-andgettingyourmarchingorders.HButthestakesarehigh:getitwrongandyoucouldbankruptyourself.
9.____10.____11.____12.____13.____14.____正確答案::["A"]正確答案::["G"]正確答案::["C"]正確答案::["E"]正確答案::["F"]正確答案::["B"]3.4作業(yè)第1題4.1作業(yè)第1題填空題(6分)PARTTHREEl
ReadStephenOverell’sreviewofabookbyFrancesCairncrosscalledTheInsidiousTechRevolution,andthequestionsontheoppositepage.l
Foreachquestion(15-20),markoneletter(A,B,CorD)onyourAnswerSheet
Firstitrevolutionisedeverything,thenitchangednothingandnownooneknowswhattothink.Predictionsabouthowthecommunicationsrevolutionwouldtransformmanagementhavefollowedatrajectoryjustaswildanderraticashigh-technologystockprices.Itistimely,then,toreadacalm,temperateanalysisarguingthatwehaveunderestimatedthecapacityoftheinternettotransformcompaniesandbusinesses.
Despitethehighexpectationsofthetime,thedotcombusinessmodelwasneverlikelytobequeathanenduringlegacyoflightninggrowthandquickcash.FrancesCairncross’scontentionisthatnowthefranticenergyhasbeendissipated,therealrevolutionaryeffectofthatmodelonthestructures,functionsandactivitiesofestablishedbusinessesandmarketscanstarttobecomeclear.Discerningitcanbeasubtleaffair:“Themostwidespreadrevolutionintheworkplacewillcomefromtheriseincollaborationandthedeclineofhierarchy,”shewrites.
Bothofthese,ofcourse,weretrends-in-progressbeforethewidespreadadoptionofinternettechnology.Buttheyaretheareaswherethechangecannowbeperceivedasmostprofound,preciselybecausedevelopmentsincommunicationstechnologyhaveworkedwiththegrainofre-existingmovements,acceleratingwhatwasalreadyhappening.Inpreviousgenerations,communicationsflowedfromthetopofcompaniesdownwards.Butasmorefirmsbegantostripoutlayersofhierarchy,theinternetallowedtheflattercorporatearchitectureandweb-likestructuresofmodernorganisationstofunctioneffectively.Multifunctionalteams,themuch-pamperedchildof1990smanagementtheory,wouldbesomuchtrickiertorunwithouttheinternet.Inaddition,theinternetenablesefficientoutsourcingandmanagementofexternalsuppliers.Highlymarketableworkersnowhaveachoice.Theycanworkflexiblyiftheywanttoauctiontheirskillstowell-payingclients,andmoveonwhentheygetrestless.Fromacompanyperspective,thetransformedfeelingsaboutworkamongdesirableexternalpersonnelcarrytheirowndifficulties.Manycompaniesarefindingthatsquadsoffreeagentscanbedifficulttomanageandreward.Humanresourcesdirectorsinsomesectorsarehavingtobehaveliketheatricalcastingagents:theystaffwork,notjobs.
AsMsCairncrosssuggests,newinformationtechnologyleadstoorganisationalchange.Everyaspectofrunningacompany,whetherbuildingabrand(downtofiveyearsfrom50),managingan‘ecosystem’ofsuppliers,innovation,orleadingandmotivatingseniorexecutives,hasundergone-andcontinuestoundergo-atransformation.Thisisnotalwaysinpredictableways,though.Whowouldhaveguessedthatthewidespreadadoptionofemailwouldmeanthatturningupinpersonwouldactuallycarrygreaterweightthanbefore?
Predictingthemanagerialconsequencesofthecommunicationsrevolutioninevitablyrisksbeingahostagetofortune,especiallyastherevolutionisstillinitsinfancy.Thespeedofinnovationisenoughtomakemostofusfeelbewildered.Thetelephone
wasinventedinthe1870sbutitwasnotuntilthe1980sthatthetelephonebankingindustrytoooff.Dotcomcompanieswentfromboomtobustinjustsevenyears,fragmentingoldmarketsandcreatingnewonesastheywent.Insuchanatmosphere,fortunereadingneedstobetemperedbyprudentvigilance.
15Inthefirstparagraph,OverellnotesthatviewsregardingtheimpactoftheinternetonbusinesshaveAadverselyaffectedthestockmarketBignoredcertainimportantfactsCatlastbeenprovedwrong.Dfluctuatedovertime.
16
WhatpointdoesFrancesCairncrossmakeaboutdotcombusiness?AItsreallong-termeffectswerenotimmediatelyapparent.BItwasconsideredirrelevantbyestablishedcompanies.CItsarrivalhadnotbeenanticipated.DItdelayedotherdevelopmentsthatprovedmorebeneficial
17
OverellreferstomultifunctionalteamsbecausetheyAblossomeddespiteaninternet-ledcorporatecultureBtriggeredthebreakdownoforganisationalhierarchies.CexemplifyaninternalsystemthatoperatesbetterwiththeinternetDcontradictawidelyheldtheoryabouttheinternet
18OverellcompareshumanresourcesdirectorstocastingagentstoillustratehispointthatAcompaniesarestrugglingtokeeptheirlabourcostsdown.BtheconceptofemploymenthaschangedsignificantlyCtoomanyexternalpersonnelapplyforeachavailablejobDthefeesdemandedforoutsourcedworkareconstantlychanging.
19
Accordingtothefifthparagraph,whatunexpectedeffecthastheinternethad?AIthasraisedtheprofileofpoorcommunicators.BIthaschangedthefunctionofbusinessmeetingsCIthasincreasedthevalueplacedonface-to-faceinteraction.DIthasenabledcompaniestousealargernumberofsuppliers
20
HowdoesOverellendhisreview?AbytakingapositiveviewofthefutureBbyrecommendingcautioninpredictingthefutureCbyshowinghowluckinfluencesfuturesuccessDbydrawingparallelsbetweenthepastandthefuture
15.____16.____17.____18.____19.____20.____
正確答案::["D"]正確答案::["A"]正確答案::["C"]正確答案::["B"]正確答案::["C"]正確答案::["B"]5.1作業(yè)第1題填空題(10分)PARTFOURQuestions21-30l
Readtheextractbelowfromabank’sadvicetobusinessesaboutfindingandkeepingcustomers.l
ChoosethecorrectwordtofilleachgapfromA,B,CorDontheoppositepages.l
Foreachquestions(21-30),markoneletter(A,B,CorD)onyourAnswerSheet.l
Thereisanexampleatthebeginning(0).
Findingandkeepingcustomers
Customersandbuyersarethelifebloodofanybusiness.Theconstantchallengeistofirstfindyourcustomersandthenselltothem.
Forbusinesseswhicharejust0
up,marketingprofessionalssuggestworkingoutaSWOTanalysis-asystematicreviewofyourStrengths,Weaknesses,Opportunities
andThreats-
to
clarify
your
business
thinking
and
21realisticsalestargets.
Onceyou’vegainedcustomersit’simportanttorememberthattheycan
22
or
breakyourbusiness.Afterall,ifyougiveexcellentservice,theywillfreelyadvertiseyourcompanytocolleaguesandfriends,givingyouacompetitive23
overyour
rivals.
Whenyou’replanningtopayforadvertising,businessdirectories,localnewspapersandtheinternetcanbeverycost-effective.Tradeexhibitionscanalso24youto
awiderangeofusefulcontactsandlucrativenewmarkets.
Youmay
also
be
able
to
25
company
news
into
free
PR
by
sending
press26tomagazinesandnewspapers.Buteditorshavevery27space,soyour
storymustbeunusuallyinterestingandentertainingto28inprint.
AtJSBankwespecialiseinhelpingnewbusinesses29
offtoapromisingstart.
Wecanhelpyoudevelopyourbusiness,andour
free
bookHow
to30
your
businesspotentialisadetailed,practicalguidetoadvertising,endorsedbytheInstituteofDirectMarketing.ContactyourlocalJSBankforacopy.
Example:AstartingBcomingCgrowingDbringing21AformBplaceCsetDshape22AdoBmakeCtakeDput23AbenefitBbonusCmarginDedge24AintroduceBinitiateCencounterDpresent25AdirectBturnCpointDsteer26AleafletsBcampaignsCshotsDreleases27AshortBsmallClimitedDlacking28AappearBdisplayCshowDrepresent29AstandBgetCgoDmove30AadvantageBpractiseCemployDexploit
21.____22.____23.____24.____25.____
26.____27.____28.____29.____30.____正確答案::["C"]正確答案::["B"]正確答案::["D"]正確答案::["A"]正確答案::["B"]正確答案::["D"]正確答案::["C"]正確答案::["A"]正確答案::["B"]正確答案::["D"]6.1作業(yè)第1題填空題(10分)PARTFIVEQuestions31-40l
Readthearticlebelowaboutamanufacturingcompany.l
Foreachquestion(31-40)writeonewordinCAPITALLETTERSonyourAnswerSheet.l
Thereisanexampleatthebeginning(0).
Companyfocus-PWT
WithintheTelcargroup,PWTmakerofenergymanagementsystems,isasmallplayerandas
(0)
haslittleinfluenceoverbroadgroupstrategicdirectionandresourcesallocation.(31)this,thecompanycanpointtoahistoryofoperationalexcellenceon
(32)ithasbuiltupa30%marketshareunderthenoseofcompetitorBlacktons.
Successhasbeenhardwon.Before1990,themainplant,whichaccounts(33)three-quartersofcompanyturnover,madeitsproductsintraditionalmass-productionpush-mode-buildingbatchesforstocktocomplexschedulesandforecasts.Leadtimeswerelong,even(34)
thewarehousewasalwaysbulgingwithstock,andcustomersatisfactionwaslow.
Asubstantiallossin1995finallyresultedinPWTmakingfundamentalchangesinordertosurvive.Takingacollectivedeepbreath,itmovedtostocklessproductionusingJIT(just-in-time)principlesandproductioncellsin
place
of
the
previous
assembly
line.
(35)soonerhaditdonesothan
it
beganto
see
dramaticresults,
e.g.
lead
timesslashedfromsixweekstothreedays.Withoutforecastingandschedulingmaterialscontrolbecamemassivelysimplified.
(36)reallyenabledPWTtocompete(37)equaltermsanywhereintheworldwereitsunbeatableleadtimesandconsistentquality.Soefficienthadthecompany’spracticesbecome(38)in2004itmovedproductiontoanewsitewithnodowntime,meaningthat(39)evenasingleorderwasmissed.
Thenextphase?Thecompanyisnowengaged(40)introducingaredesignedrange.Inthegroupcontext,it’sasacentreofmanufacturingexcellencethatPWTcankeeponpunchingaboveitsweight.
31.____32.____33.____34.____35.____
36.____37.____38.____39.____40.____正確答案::["DESPITE"]正確答案::["WHICH"]正確答案::["FOR"]正確答案::["IF或THOUGH"]正確答案::["NO"]正確答案::["WHAT"]正確答案::["ON"]正確答案::["THAT"]正確答案::["NOT"]正確答案::["IN"]7.1作業(yè)第1題填空題(12分)PARTSIXQuestions41-52l
Readthetextbelowaboutthelifecycleofaproduct.l
Inmostofthelines41-52thereisoneextraword.Itiseithergrammaticalincorrectordoesnotfitinwiththemeaningofthetext.Somelines,however,arecorrect.l
Ifalineiscorrect,writeCORRECTonyouAnswerSheet.l
Ifthereisanextrawordintheline,writetheextrawordinCAPITALLETTERSonyourAnswerSheet.l
Theyexercisebeginswithtwoexamples,(0)and(00).
Theproductlifecycle
0Productshavealimitedlife,notonlyfromtheconsumer’sviewpoint,butalso00whenasfarastheproducerisconcerned.Forexample,aparticularmodel41ofcarmightlast5yearsbeforeproductionisstoppedanditisreplaced42forbyacompletelynewmod
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