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OXFORD
ECONOMICSNOVEMBER2025
PRODUCTIVEFINANCEINACTION:THEECONOMICFOOTPRINT
OFALLICABANK’SLENDING
AREPORTFORALLICABANK
ABOUTOXFORDECONOMICS
OxfordEconomicswasfoundedin1981asacommercialventurewithOxfordUniversity’sbusinesscollegeto
provideeconomicforecastingandmodellingtoUK
companiesandfinancialinstitutionsexpandingabroad.Sincethen,wehavebecomeoneoftheworld’s
foremostindependentglobaladvisoryfirms,providingreports,forecasts,andanalyticaltoolsonmorethan
200countries,100industries,and8,000citiesand
regions.Ourbest-in-classglobaleconomicandindustrymodelsandanalyticaltoolsgiveusanunparalleled
abilitytoforecastexternalmarkettrendsandassesstheireconomic,social,andbusinessimpact.
HeadquarteredinOxford,England,withregional
centresinNewYork,London,Frankfurt,andSingapore,OxfordEconomicshasofficesacrosstheglobeinAbu
Dhabi,Belfast,Chicago,Dubai,Dublin,HongKong,Los
Angeles,MexicoCity,Milan,Paarl,Paris,Philadelphia,
Sydney,Tokyo,andToronto.Weemployover750staff,
includingmorethan450professionaleconomists,
industryexperts,andbusinesseditors—oneofthelargestteamsofmacroeconomistsandthoughtleadership
specialists.Ourglobalteamishighlyskilledinafull
rangeofresearchtechniquesandthoughtleadershipcapabilitiesfromeconometricmodelling,scenario
framing,andeconomicimpactanalysistomarket
surveys,casestudies,expertpanels,andwebanalytics.
OxfordEconomicsisakeyadvisertocorporate,
financial,andgovernmentdecision-makersandthoughtleaders.Ourworldwideclientbasenowcomprisesover3,000internationalorganisations,includingleading
multinationalcompaniesandfinancialinstitutions;keygovernmentbodiesandtradeassociations;andtop
universities,consultancies,andthinktanks.
Productivefinanceinaction:theeconomicfootprintofAllicaBank’slending
CONTENTS
Foreword 4
ExecutiveSummary 6
1.SMEfinancingintheUK 8
2.TheeconomicfootprintofAllicaBank’slendingin
theUK 14
AboutAllicaBank 26
Appendix:Methodology 28
AlldatashownintablesandchartsareOxfordEconomics’owndata,
exceptwhereotherwisestatedandcitedinfootnotes,andarecopyright?OxfordEconomicsLtd.
ThisreportisconfidentialtoAllicaBankandmaynotbepublishedordistributedwithouttheirpriorwrittenpermission.
Themodellingandresultspresentedherearebasedoninformation
providedbythirdparties,uponwhichOxfordEconomicshasreliedin
producingitsreportandforecastsingoodfaith.Anysubsequentrevisionorupdateofthosedatawillaffecttheassessmentsandprojections
shown.
Todiscussthereportfurtherpleasecontact:
JamesBedford:jbedford@
EvieJohnson:
ejohnson@
OxfordEconomics
4Millbank,LondonSW1P3JA,UKTel:+442039108000
NOVEMBER2025
3
4
Productivefinanceinaction:theeconomicfootprintofAllicaBank’slending
FOREWORD
Sixyearsago,Allicawasgranteditsbankinglicense–
followedbythekeymilestoneofourfirstloancompletinginMarch2020.WhileAllicahasexperiencedrapidgrowthsincethoseearlydays–welcomingover700colleaguesandbecomingthefastest-growingfintechinUKhistory–ourguidingmissionhasremainedunchanged:togive
establishedbusinessesthebankingtheydeserve.
Fromshopstomanufacturers,carehomestoaccountants,and
pubstologisticsfirms,establishedbusinesseskeepoureconomyturningandourcommunitiesthriving.Theyalsodriveinnovationacrosssectorsfrompharmaceuticalstoengineering.
Theseestablishedbusinesses–typicallywithbetween5and250employees–makeupathirdofUKemploymentandturnover.Yettheservicetheygetfromtheirbankisincreasinglyimpersonal,
inconvenient,andpoorvalue.Infact,recentresearchbyAllica
identifieda£65billionSMElendinggapthathasemergedoverthepast25years,restrictingtheirabilitytogrowandinnovate.
That’swhywe’reproudoftheinsightsuncoveredinthisreportbyOxfordEconomics,whichdemonstratethescaleofthepositiveimpactAllicaishavingontheUKeconomy.Bytheendof2024,Allicahadlentover£3billiontoestablishedUKbusinesses–andinthatyearalone,ourlendingsupported84,000Britishjobs,
contributed£5.8billiontoGDP,andgenerated£1.4billionintaxrevenuethatcanbereinvestedintopublicservices.
Importantly,Allica’slendingisreachingtheregionsthatareoftenmostunderserved,includingWales,theNorthEast,andtheEastMidlands,whichwillbecriticalasweleveluptheUKandgeneraterealeconomicgrowth.
I’dliketothanktheOxfordEconomicsteamfortheirworkonthisreport,applyingtheirtrademarkrigourfromtheoutset.AndI’dalsoliketothankourcustomers,investors,brokers,andpartnersfortheirvitalsupportthroughoutourjourney.
FinallyI’dliketothanktheAllicateam.Theirdedication,innovative
thinking,andpassionforgivingestablishedbusinessesapowerfulandrewardingbankingalternativeinspiresmeeveryday.As
thisreporthasshown,we’vealreadymadeourmark.ButtheopportunitytopowerBritain’sgrowthhasonlyjustbegun.
RichardDaviesAllicaBankCEO
THEECONOMICFOOTPRINTOF
ALLICABANK’SLENDINGIN2024
84,000jobssupportedbyAllicaBank’slending.
Direct:36,000Indirect:26,000Induced:22,000
Equivalenttooneinevery440UKjobs.
£5.8billioncontributiontoUKGDP.
Direct:£2.2billionIndirect:£1.8billionInduced:£1.8billion
60%ofgrosslendingtoUKSMEsnowmadeby
challengerandspecialistbanks.
AllicaBank’semploymentfootprintasashareofeachregion’s
labourmarketwashighestoutsideofLondonandtheSouthEast.
£0.6mintaxrevenue
Wales
N.East
E.Midlands
W.Midlands
Yorkshire&TheHumberN.West
EastofEngland
S.East
Scotland
S.West
£2.4mtoUKGDP
35jobs
£1.4billion
intaxrevenues.
Every£1millioninloansissuedcontributed…
0.30%0.28%
N.IrelandLondon
0.22%
0.21%
0.46%
0.26%
0.25%
0.38%
0.23%
0.33%
0.14%
0.14%
OXFORD
ECN0MICS
67
Productivefinanceinaction:theeconomicfootprintofAllicaBank’slending
EXECUTIVESUMMARY
UKSMEFINANCINGHASUNDERGONESIGNIFICANTCHANGESOVERTHE
PASTDECADE
Attheendoftheglobalfinancialcrisis,themajorUKbanksaccountedforthemajorityofbusinessloanstoSMEs.However,afteraseriesofgovernmentinitiativesand
regulatoryinterventions,newandspecialistbankshaveenteredthemarket,suchas
AllicaBank.Thesenewentrantsharnesseddigitallynativebusinessmodelsand
platformlendingtoreachSMEsseekingfundingacrossthecountry.
ThesechallengerandspecialistbanksnowlendmoretoSMEsthanthemajorUKbanks.TheshareoftotalgrosslendingtoSMEsbychallengerandspecialistbankswas60%in2024.
ALLICABANK’SLENDINGSUPPORTSASIZEABLEECONOMICFOOTPRINTACROSSTHEUK
AllicaBankhasestablisheditselfasthemarket
leaderforbroker-distributedlendingtoestablishedSMEsintheUK,havingbeengranteditsbanking
licencejustoverfiveyearsago.1ItisoneofmanynewchallengerbanksaimingtoprovideSMEswiththefundingtheyseekacrossthecountry.
1AllicaBank(2024),
AnnualReportandAccounts2023.
AccessedMarch2025
£5.8bn
TotalcontributiontoUKGDPsupportedbyAllicaBank’s
lendingin2024,or£1inevery£490ofUKGDP
Challengerandspecialist
84,000
Totalemploymentsupported
byAllicaBank’slendingin2024
60%
banks’shareoftotalgrossbanklendingtoUKSMEsin2024
Productivefinanceinaction:theeconomicfootprintofAllicaBank’slending
AllicaBank’slendinghasgrownrapidly.Having
issueditsfirstloansinMarch2020,AllicaBank’s
lendingtopped£3billionin2024.2TheseloanswereissuedtoSMEsacrossthecountry.WhencomparedtothedistributionofallSMElendinginGreatBritain,AllicaBankissuedarelativelyhighervalueofloanstoSMEsintheNorthWest,SouthEast,Eastof
England,andEastMidlands.
In2024,AllicaBank’slendingsupportedan
estimated£5.8billioncontributiontoUKGDP.Thisaccountedfor£1inevery£490ofeconomicoutputintheUK.
Bychannelofimpact,anestimated£2.2billioncontributiontoGDPwasdirectlyattributedtotheoperationsofAllicaBank’sSMEcustomers.
Thelargestshareofthiswassupportedinthe
retailandwholesale(21%)andtransportationand
storagesectors(18%).Thiswasfollowedbythe
administrativeservices,construction,andrealestatesectors,with11%ofthedirectGDPcontributioneach.
Weestimateafurther£1.8billioncontributionto
GDPwassupportedthroughtheSMEs’spending
intheUKsupplychain(indirectimpact).Moreover,thepaymentofwagessupportedanestimated£1.8billioncontributiontoUKGDP(inducedimpact).
Thistotaleconomiccontributionwasestimatedtohavesustainedaround84,000jobsacrosstheUKin2024.Italsosupportedanestimated£1.4billionintaxrevenuesfortheUKExchequerinthesameyear.
AllicaBank’seconomicfootprintisspreadacrosstheUK.SimilartothedistributionofAllicaBank’slending,thehighestnumberofjobssupported
wereintheSouthEast(10,000jobs).However,
relativetothesizeoftherespectiveregional
economies,totalemploymentsupportedbyAllicaBank’slendingasshareoftheregionallabour
marketswashighestinWalesandtheNorthEast(at0.46%and0.38%respectively).
Overall,ouranalysisindicatesthatforevery£1millioninloansissued,AllicaBank’slendingsupporteda
£2.4milliontotalcontributiontoUKGDP,35jobs,and£0.6millionintaxpayments,in2024.
2AllicaBank(2025),
AnnualReportandAccounts2024.
AccessedMay2025
SECTION1:
SMEFINANCINGINTHEUK
89
Productivefinanceinaction:theeconomicfootprintofAllicaBank’slending
Small-andmedium-sizedenterprises(SMEs)arevitaltolocalcommunitiesandthe
successoftheUKGovernment’sGrowthMission.TheUK’sSMEsaccountformorethanhalf(52%)ofprivatesectorturnover,andaroundsixinevery10privatesectorjobsheldacrossthecountry.SecuringexternalfinanceforSMEssupportsbusinessinvestmentandenablesexistingbusinessestogrowandnewbusinessestobeestablished.
1.1HOWSMEFINANCINGHASCHANGEDINRECENTYEARS
TheSMEfinancinglandscapehasundergone
Challengerandspecialistbanksnowlendmoreto
asignificantshiftinrecentyears.Attheendof
SMEsthanthemajorUKbanks.Theshareoftotal
theglobalfinancialcrisis,themajorUKbanks
grosslendingtoSMEsbychallengerandspecialist
accountedforthemajorityofbusinessloansto
bankswas60%in2024.Thiswasthehighestshare
SMEs.However,newentrantstothemarket—
onrecord,andthefourthconsecutiveyearthe
includingarangeofchallengerandspecialist
marketshareincreased(Fig.1),followingabrief
banks—haveincreasedtheirshareofthemarket
trendreversalin2020fromgovernment-backed
since,capitalisingonregulatorychangeand
emergencylendingschemesattheheightofthe
technologicaladvancement.
Covid-19pandemic.3
Fig.1:ShareofannualgrossbanklendingtoUKSMEs
%share
80 70 6050———一 4030 20 10 02012201320142015201620172018201920202021202220232024
ChallengerandspecialistbanksFivelargestbanksandsubsidiaries
Source:BritishBusinessBank
3BritishBusinessBank(2025),
SmallBusinessFinanceMarkets2024/2
5.AccessedMarch2025.Thefivelargestbanks
comprisedHSBC,Barclays,LloydsBankingGroup,NatWestGroup,andSantanderUKandtheirsubsidiaries.
Productivefinanceinaction:theeconomicfootprintofAllicaBank’slendingProductivefinanceinaction:theeconomicfootprintofAllicaBank,slending
CASESTUDY:
THEDEVILSSTONEINN,DEVON
SuzyCremerboughtthehistoricDevilsStoneInnin2021and,withthesupportofherhusbandLee,hastransformed
thepubintoathrivinglocalDevon
communityhub.Ithasbeenlistedin
theGoodBeerGuidein2024and2025.
Beingnewtothepubindustry,shehadtouseanexpensivebridgingfinance
loantomakethepurchase.However,afterbeingintroducedtoAllicaBank,sherefinancedusingacommercial
mortgageandisnowsaving£1,000amonthinrepayments.
Suzyhasputthoseextrasavings
backintothecontinueddevelopmentofthepub,includingenhancingits
accommodationandinstallinganoutdoorkitchenwithapizzaoven.
Itssorefreshingtohavesomebody
thattakesaninterestinthebusiness
andwhotakesthetimeoutto
actuallycomehereandvisitthe
premises.Itsareallyrefreshing
approachtomoderndaybanking.
SuzyCremer,OwnerofTheDevil’sStoneInn
1011
THENATUREOFTHESMEFINANCINGMARKET
TwocorefactssummarisethecurrentSME
financinglandscapeintheUK:themajorityof
SMElendingissecuredonphysicalassets;andthemajorityoflendingistolargerestablishedSMEs.
MostSMEloansarebackedbytangiblecollateral.In2023,aroundthree-quarters(77%)of
SMElendingwassecuredonphysicalassets.
Thisincludedbothloanswhereproperty(54%in2023)andotherassets(23%)wereusedas
thesecurityagainsttheloan.TheremainderofSMElendingwasusedforworkingcapital(7%in2023)andonunsecuredandgovernment-
backedloans(16%).
Fig.2:PercentageoftotalUKlendingtoSMEsbyloantypein2023
%oftotalSMElending
100
80
60
40
20
0
Workingcapital
7%
Asset?nance
23%
Unsecured+GovtBacked
16%
Securedonphysicalassets
77%
Otherpropertyloans
3%
Commercialinvestmentmortgages
23%
Securedon property
54%
Mortgagesonbusinesspremeses
29%
Source:AllicaBank,BankofEngland,UKFinanceNote:totalsmaynotsumduetorounding
Fig.3:PercentageoftotalvalueofSMElendingintheUKbySMEsizein2023
Themajorityoflendingistolargerestablished
MicroSMEs
23%
%OFTOTALSMELENDING
ESMEs
77%
SMEs.Nearly5millionmicro-businesseswith04employeesoperatedacrosstheUKeconomyin
2024,accountingfor90%oftheUKsbusiness
population.4However,itwasthelargerestablishedSMEs(ESMEs),with5250employees,which
accountedforthemajority(77%)ofSME
lending.Micro-businesseshavelowercapacity
toaccessandmanagedebtowingtotheir
smalleroperationsandaremorelikelytodrawonrelativelysmallerpersonalcredittoaccessfinanceratherthancommercialloans.
Source:AllicaBank,BankofEngland,UKFinance
4ONS,
BusinessPopulationEstimations2024
.AccessedMarch2025.MicroSMEsaredefinedasbusinesswith0-4employees.
Productivefinanceinaction:theeconomicfootprintofAllicaBank’slending
CASESTUDY:
RAINBOWPRODUCTIONS,LONDON
RainbowProductionsisagloballeaderinthemanufactureofcharactercostumemascots,basedinColliersWood.WithcustomersincludingtheOlympic
Games,FCBarcelona,worldwidefilm
premieres,andLEGOLAND?Resorts,itwasrecentlyawardedaKing’sAwardforEnterpriseinrecognitionofitssuccessininternationaltrade.
Inneedofextramanufacturingand
storagecapacitytomeetgrowing
globaldemand,RainbowapproachedAllicatoborrowmoneytoexpandintoanadditionalpremises.Allicawasabletoturnanofferaroundinjust10days,enablingthebusinesstoopenuptheextraspaceitneededtogrow.
We’vegotmanyyearsofgrowth
aheadofusandhavingAllicaon
boardwillnotonlyhelpusnowwith
theinfrastructurewe’vegotbut,
equally,drivebusinessforthefuture.
SimonFoulkes,ManagingDirectorof
RainbowProductions
1213
SECTION2:
THEECONOMICFOOTPRINTOFALLICABANK’SLENDINGIN
THEUK
14
Productivefinanceinaction:theeconomicfootprintofAllicaBank’slending
2.1ALLICABANK’SLENDING
AllicaBank’slendinghasgrownrapidly.
Fig.4highlightsthecontinuedgrowthofAllicaBank’slending,fromtheissueofitsfirstloansinMarch2020,tooriginating
morethan£1.5billionofloanstoSMEsin
2024.Inaggregate,AllicaBankhaslent
morethan£3billionasoftheendof2024.5
AllicaBanklendstoSMEsacrossGreatBritain.WhenbenchmarkedagainstallSMElendinginGreatBritain,AllicaBankissuedarelativelyhighervalueofloanstoSMEsintheNorthWest,SouthEast,EastofEngland,andEastMidlands,forexample.6Conversely,alowerproportionofAllicaBank’slendingwenttoLondon(18%)andtheSouthWest(6%),when
comparedtoallBritishSMElending(21%and13%respectively).
£million
1,600
1,200
800
400
0
Fig.4:LoansandadvancesissuedbyAllicaBankeachyear
1,508
861
792
283
46
20202021202220232024Source:AllicaBank
Fig.5:RegionaldistributionofAllicaBank’slendingandtotallendingtoSMEs
London
SouthEast
SouthWest
NorthWest
Scotland
WestMidlands
Yorkshire&theHumber
EastofEngland
EastMidlandsWales
NorthEast
6
4%3%
3%
4%
6%
9%
9%7%
9%
9%7%
7%7%
9%%
8%
13%
1613%
13%
218%
%
1%
0%5%10%15%20%25%
TotalSMElending(H12024)Source:AllicaBank,UKFinance
AllicaBanklending
%ofBritishtotalSMElending
5AllicaBank(2024),
Allicasmashes£3billioninlendingand£4billionindeposits
.AccessedMarch2025.
6UKFinance,
SMELendingwithinUKpostcodes
.AccessedFebruary2025.DataforH12024.AllicaBankdataon
organiclendingproductsused.AsAllicaBankdidnotlendtoanycustomersinNorthernIreland,thisanalysis
thereforefocusesonitslendinginGreatBritain(i.e.,excludingNorthernIreland).However,theproceedingeconomicimpactassessmentisconductedfortheUKasawholeandthereforedoesincludeNorthernIrelandandthespilloveractivitywhichissupportedthere.
15
1617
Productivefinanceinaction:theeconomicfootprintofAllicaBank,slendingProductivefinanceinaction:theeconomicfootprintofAllicaBank,slending
ProvidingfundingtoSMEsacrossallregions
ofthecountryisvitalforboostingeconomic
development.RegionalimbalancesinSME
lendingdoexistintheUK.Forinstance,when
thedistributionofSMEsisaccountedfor,Londonreceived1.7timestheaveragefinancingperSMEversustheUKasawhole.7SMEsindeprived
areas—thebusinesseslocatedinareaswithinthetop15%oftheirrespectivenationalIndex
ofMultipleDeprivation—havereportedbeinglessconfidentintheirabilitytogetloansfromtraditionalbankscomparedtoelsewhere.8
Reducingregionalimbalances,particularly
throughSMEs’accesstofinance,isthereforeakeypriorityofGovernmentandtheBritishBusinessBank,throughinitiativessuchastheNationsandRegionsInvestmentFundsandUnlockingPotential.9
2.2THEDIRECTIMPACTOFALLICABANK’SLENDINGINTHEUK
AllicaBank’seconomicfootprintstartswith
thebusinessactivitiesofitsSMEcustomers
themselves.Throughtheirownoperations,AllicaBank’sSMEcustomersgeneraterevenuesand
GDP,employstaff,andpaytaxes.AproportionoftheseimpactscanbeattributedtoAllicaBank’s
lending,astheseloansenabletheSMEstosustain,investin,andexpandtheirbusinessoperations,
knownasthedirectimpactofAllicaBank’slending.10
AllicaBank’slendingdirectlycontributed£2.2
billiontoUKGDPin2024.WeestimateAllica
Bank’sSMEcustomersgeneratedanestimated
£5.1billioninannualrevenueswhichcouldbe
attributedtotheirloanin2024,around6.5%of
thesebusinesses’totalrevenues.Ofthisloan-
relatedrevenue,weestimatetheSMEs’gross
operatingsurplus,employmentcosts,andnet
taxesonproductionsummedto£2.2billion—thisistheSMEs’directcontributiontoUKGDP.Toputthisfigureincontext,itisequivalentinsizetotheGDPgeneratedbytheUK’sclothesmanufacturingsector,ortheUK’stelecommunicationsequipmentmanufacturingsector.11
AllicaBank’slendingwenttoSMEsacrossthe
industrialspectrum.ReflectingtheSMEsitlendsto,thelargestdirectGDPcontributionswere
generatedwithintheretailandwholesalesector
(21%)andtransportationandstoragesector(18%).Thiswasfollowedbytheadministrativeservices,construction,andrealestatesectors,with11%of
thedirectGDPcontributioneach.
AllicaBank’slending
directlycontributed
£2.2billiontoUKGDP
in2024.
7UKGovernment/OliverWyman(2024),
BridgingtheUKSMEFinanceGap
.AccessedMarch2025.
8BritishBusinessBank(2025),
SmallBusinessFinanceMarkets2024/2
5.AccessedMarch2025.
9UKGovernment(2025),
Smallbusinessaccesstofinance
.AccessedMarch2025.
10TocapturetheshareoftheseSMEs’impactwhichisattributabletotheirloan,financialinputswerescaledbasedontheratioofthevalueofeachSMEs’loantothevalueofitsbalancesheet.DatawereprovidedforallofAllicaBank’sAssetFinance
loanoriginations,andits2024originationsofCommercialInvestmentMortgagesandBusinessLoansSecuredonProperty.Asthiswasnotthefullpopulationoforiginatedloans,resultswerescaledtothevalueofloansundermanagement
outstandingasof31December2024,totalling£2.4billion.ThisfigureexcludesAllicaBank’sforwardpurchasesofexistingbuy-to-letmortgagesandportfolioacquisitionsfromotherlenders.
11DefinedusingStandardIndustrialCodes14and26.3,respectively.DatafromtheONS.
Fig.6:DirectcontributiontoGDPin2024bysector
%contribution
21%
3%4%
8%2%
5%
8%
18%
11%
£2.2BILLIONTOTAL
11%11%
Retail&wholesale
Transport&storage
AdministrativeservicesConstruction
Realestate
Manufacturing
Accommodation&food
Otherservices
Financialservices
ProfessionalservicesOther
Note:totalsmaynotsumduetorounding
Source:AllicaBank,OxfordEconomics
Acrossthecountry,anestimated36,000jobsweredirectlysupportedatAllicaBank’sSMEcustomersbyitslendingin2024.Thelargestshareofthese
jobswassupportedintheSouthEast(6,100jobs),followedbytheNorthWest(5,000jobs).
Fig.7:ThedirectemploymentsupportedbyAllicaBank’slendingbyregionin2024
Directemploymentsupportedbyregion
<2,000
2,000–2,9993,000–3,9994,000–4,9995,000–5,999>6,000
2,600
1,300
000
2,600
2,300
3,300
3,200
2,500
2,400
4,100
Source:AllicaBank,OxfordEconomics
Note:totalsmaynotsumduetorounding.
WeestimateAllicaBank’slendingdirectly
supported£470millionintaxrevenuesintheUK.Thistotalcomprisestheestimatedcorporation
taxes,taxesonbusinesspurchases,andtaxesonproductionpaidbyitsSMEscustomersin2024,whichwereattributabletotheirloan.Ouranalysisindicateslabourtaxesformedthelargestshareofthisdirecttaxcontribution(aroundtwo-thirdsofthetotal).
Productivefinanceinaction:theeconomicfootprintofAllicaBank,slendingProductivefinanceinaction:theeconomicfootprintofAllicaBank,slending
1819
2.3THEWIDERIMPACTOFALLICABANK’SLENDINGINTHEUK
TheeconomicfootprintofAllicaBank’slendingisnotlimitedtoitsdirectimpact
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