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2026年國際商務英語一級考試練習題第一部分單選題(50題)1、Acompanythatsellsgoodsdirectlytoconsumersinanothercountrythroughitsownonlineplatformisengagingin______.
A.IndirectExporting
B.Licensing
C.Franchising
D.DirectExporting
【答案】:D2、Whatisthemainpurposeofmarketsegmentationininternationalmarketing?
A.Toreduceproductioncosts
B.Todivideheterogeneousmarketsintohomogeneousgroups
C.Tostandardizeproductsglobally
D.Toeliminatecompetition
【答案】:B3、Inabusinessmeeting,whenyouwanttopolitelydisagreewithacolleague'sproposal,whichphraseismostappropriate?
A.Icompletelydisagreewithyouridea.
B.That'sawrongapproach.
C.Iseeyourpoint,buthaveweconsideredalternativesolutions?
D.Yourproposalwon'tworkatall.
【答案】:C4、Whenpreparingabusinesspresentationforaninternationalaudience,whatisanessentialconsideration?
A.Usecomplexjargontodemonstrateexpertise.
B.Speakonlyinyournativelanguageandprovidenotranslation.
C.Adaptvisualstobeculturallyneutralandavoididioms.
D.Rushthroughslidestocovermorecontent.
【答案】:C5、Whichclauseinacontractprotectspartiesfromeventsbeyondtheircontrol,suchasnaturaldisasters?
A.Arbitrationclause
B.Forcemajeureclause
C.Jurisdictionclause
D.Liquidateddamagesclause
【答案】:B6、Whatistheprimaryfunctionofabillofladingininternationalshipping?
A.Itservesasareceipt,acontractofcarriage,andadocumentoftitle.
B.Itprovidesproofofinsurancecoveragefortheshipment.
C.Itdetailsthecommercialvalueofthegoodsforcustoms.
D.Itliststhequantityandtypeofpackagingmaterialsused.
【答案】:A7、Youarewritingafollow-upemailafterajobinterview.Whichsubjectlineismosteffective?
A.Thankyou
B.InterviewFollow-up:[YourName]-MarketingManagerPosition
C.Checkingin
D.Fromtheinterviewyesterday
【答案】:B8、A(switchtrade)isaformofcountertradethatinvolves______.
A.thedirectexchangeofgoodsforgoodswithoutmonetarysettlement
B.anagreementwhereacompanysellsplantortechnologyandagreestotakepaymentintheresultingproducts
C.theuseofathird-partyintermediarytosellordisposeofgoodsreceivedinacountertradearrangement
D.anagreementtopurchaseacertainamountofgoodsfromacountryinexchangeforthatcountrypurchasingothergoods
【答案】:C9、A'spotexchangerate'referstothecurrentratefor______.
A.Buyingacurrencyfordeliveryatafuturedate
B.Exchangingonecurrencyforanotherforimmediatedelivery
C.Theaveragerateoveramonth
D.Agovernment-fixedrate
【答案】:B10、A______isataximposedonimportstoprotectdomesticindustriesfromforeigncompetition.
A.Subsidy
B.Quota
C.Tariff
D.Embargo
【答案】:C11、Thepracticeofsellingthesameproductatdifferentpricesindifferentnationalmarketsisknownas______.
A.transferpricing
B.pricediscrimination
C.dumping
D.parallelimporting
【答案】:B12、Thedocumentthatdetailsthecontentsofashipmentandisusedforcustomsdeclarationiscalleda______.
A.BillofExchange
B.InsurancePolicy
C.CommercialInvoice
D.PackingList
【答案】:D13、WhichofthefollowingdocumentsisNOTtypicallyrequiredforaninternationalshipmentunderaLetterofCredit?
A.CommercialInvoice
B.PackingList
C.CertificateofOrigin
D.Supplier'sannualreport
【答案】:D14、Theterm(FOB)ininternationaltrademeansthatthesellerisresponsibleforthegoodsuntiltheyare______.
A.loadedonboardthevesselattheportofshipment
B.deliveredtothebuyer'swarehouse
C.clearedthroughcustomsatthedestinationport
D.insuredagainstallrisks
【答案】:A15、A'back-to-back'letterofcreditistypicallyusedinwhichofthefollowingsituations?
A.Whenthebuyerandsellerareinthesamecountry
B.Whentheselleractsasanintermediarybetweenasupplierandabuyer
C.Whengoodsareshippedbyairfreight
D.Whenthetransactioninvolvesbartertrade
【答案】:B16、Ininternationalcontractlaw,the(UNIDROITPrinciples)arebestdescribedas______.
A.abindinginternationaltreatythatmustbefollowedbyallUNmemberstates
B.asetofmodelrulesforinternationalcommercialcontracts,whichpartiescanchoosetoincorporateintotheiragreements
C.theofficialinterpretationoftheUnitedNationsConventiononContractsfortheInternationalSaleofGoods(CISG)
D.regulationsgoverninginternationalarbitrationprocedures
【答案】:B17、Whatisthemaindifferencebetweena'hardsell'anda'softsell'approach?
A.Hardsellfocusesonbuildingrelationships,whilesoftsellfocusesonclosingthedealquickly.
B.Hardsellisaggressiveanddirect,whilesoftsellispersuasiveandrelationship-oriented.
C.Hardsellisusedforcheapproducts,whilesoftsellisusedforexpensiveproducts.
D.Hardsellinvolveswriting,whilesoftsellinvolvesspeaking.
【答案】:B18、WhatistheprimarypurposeofanIncotermlikeFOB(FreeOnBoard)inaninternationalsalescontract?
A.Todeterminethepaymentcurrencyforthetransaction.
B.Tospecifythepointatwhichtheriskoflosstransfersfromsellertobuyer.
C.Todefinetheinsurancecoveragerequiredfortheshipment.
D.Tooutlinethemarketingstrategyfortheproductinthebuyer'scountry.
【答案】:B19、Whichofthefollowingbestdescribes'marketsegmentation'?
A.Theprocessofdividingabroadconsumermarketintosub-groupsofconsumerswithcommonneeds.
B.Thestrategyofincreasingacompany'smarketshare.
C.Theanalysisofacompetitor'spricingstrategy.
D.Theprocessofdistributingproductstodifferentcountries.
【答案】:A20、A______letteriswrittentoestablishbusinessrelationswithapotentialpartner.
A.Complaint
B.Inquiry
C.Credit
D.SalesPromotion
【答案】:D21、Inaletterofcredittransaction,theadvisingbank'sprimaryresponsibilityisto().
A.Paythebeneficiary
B.Authenticatethecredit
C.Negotiatethedocuments
D.Confirmthecredit
【答案】:B22、Ininternationalbusinesscorrespondence,whichsalutationisconsideredthemostformalandappropriatewhenwritingtoarecipientwhosenameandgenderyoudonotknow?
A.DearSirorMadam
B.ToWhomItMayConcern
C.Hello
D.DearManager
【答案】:A23、Whenacountry'scurrencydepreciates,itsexportsgenerallybecome______.
A.Moreexpensiveforforeignbuyers
B.Lessexpensiveforforeignbuyers
C.Unchangedinprice
D.Subjecttohighertariffs
【答案】:B24、InaSWOTanalysis,'Opportunities'referto:
A.Internalstrengthsthatthecompanycanleverage.
B.Externalfactorsthatthecompanycouldexploittoitsadvantage.
C.Internalweaknessesthatneedimprovement.
D.Externalthreatsthatcouldharmthecompany.
【答案】:B25、Whatistheprimarypurposeofa'SWOT'analysis?
A.Totracksalesperformanceoverfourquarters.
B.Toevaluateacompany'sStrengths,Weaknesses,Opportunities,andThreats.
C.TocalculatetheStrength,Weight,Output,andTimeofaproduct.
D.Tomanageaproject'sSchedule,Work,Organization,andTeam.
【答案】:B26、Whatisthemainpurposeofthe'UNConventiononContractsfortheInternationalSaleofGoods'(CISG)?
A.Tosetglobaltariffsongoods
B.Toprovideauniformframeworkforinternationalsalescontracts
C.Toregulateinternationalshippinglanes
D.Toenforceintellectualpropertyrights
【答案】:B27、Whichpaymenttermininternationaltradegivesthesellerthemostsecurity?
A.OpenAccount(paymentafterreceiptofgoods).
B.DocumentaryCollection(bankhandlesdocumentsforpayment).
C.AdvancePayment(paymentbeforeshipment).
D.Consignment(paymentaftergoodsaresold).
【答案】:C28、Whatistheprimarycharacteristicofa'jointventure'ininternationalbusiness?
A.Onecompanyacquiresanothercompanyoutright
B.Twoormorecompaniescreateanewlegalentitytogether
C.Acompanylicensesitstechnologytoaforeignpartner
D.Acompanyexportsdirectlytoforeignmarkets
【答案】:B29、Whichdocumentisissuedbyacarriertoacknowledgereceiptofgoodsforshipment(andservesasevidenceofthecontractofcarriage)?
A.CommercialInvoice
B.BillofLading
C.CertificateofOrigin
D.PackingList
【答案】:B30、InbusinessEnglish,'totouchbase'means:
A.Toendarelationshippermanently.
B.Tomakecontactorcheckinwithsomeoneforanupdate.
C.Toavoidsomeonecompletely.
D.Tosignaformalagreement.
【答案】:B31、Whatdoestheterm'ForceMajeure'refertoinaninternationalcontract?
A.Aclauseexcusingperformanceduetounforeseeableeventsbeyondcontrol,likenaturaldisasters.
B.Arequirementforadditionalinsurancecoverage.
C.Apenaltyforlatedeliveryofgoods.
D.Abonusforexceedingsalestargets.
【答案】:A32、UndertheUCP600,bankshaveamaximumof()bankingdaysfollowingthedayofpresentationtoexaminedocuments.
A.3
B.5
C.7
D.10
【答案】:B33、Thedocumentthatliststhedetailedcontentsofashipmentandisusedforcustomsdeclarationisthe______.
A.BillofLading
B.CommercialInvoice
C.PackingList
D.InsuranceCertificate
【答案】:C34、Whencalculatingthetotallandedcostofimportedgoods,whichofthefollowingistypicallyNOTincluded?
A.Purchaseprice
B.Internationalfreight
C.Domesticdeliverytowarehouse
D.Researchanddevelopmentcosts
【答案】:D35、Ininternationalbanking,whatisaSWIFTcodeusedfor?
A.Toencryptfinancialdata
B.Toidentifyspecificbanksandbranchesforwiretransfers
C.Tocalculateexchangerates
D.Toverifycustomeridentity
【答案】:B36、Inabusinessnegotiation,ifyousay'Let'stablethisissuefornow,'whatdoyoumean?
A.Todiscussitimmediately
B.Topostponethediscussion
C.Tosignanagreement
D.Torejecttheproposal
【答案】:B37、UndertheWTO'sprincipleof'Most-Favored-Nation(MFN)Treatment',amembercountrymust______.
A.Givepreferentialtreatmenttogoodsfromleast-developedcountries
B.ImmediatelyextendanytradeadvantagegrantedtoonemembertoallotherWTOmembers
C.Treatdomesticandforeigngoodsequally
D.Limitimportstoprotectdomesticindustries
【答案】:B38、WhatistheprimarypurposeofanIncotermlikeFOB(FreeOnBoard)inaninternationalsalescontract?
A.Todeterminethepaymentcurrencyforthetransaction.
B.Tospecifythepointatwhichtheriskoflosstransfersfromsellertobuyer.
C.Todefinetheinsurancecoveragerequiredfortheshipment.
D.Tooutlinethemarketingstrategyfortheproductinthebuyer'scountry.
【答案】:B39、The(principleofcomparativeadvantage)suggeststhatacountryshouldspecializeinproducingandexportinggoods______.
A.forwhichithasanabsolutelowerproductioncost
B.forwhichithasthelowestopportunitycostcomparedtoothercountries
C.thatuseitsmostabundantnaturalresourcesonly
D.thatareinhighdemandglobally
【答案】:B40、Whichofthefollowingisakeycharacteristicofa(MultinationalCorporation-MNC)?
A.Operatesonlyinitshomecountry
B.Hascentralizeddecision-makingatheadquarters
C.Ownsandcontrolsvalue-addingactivitiesinmorethanonecountry
D.Focusessolelyonexporting
【答案】:C41、Whichofthefollowingisthemostappropriateclosingforaformalbusinessletter?
A.Sincerelyyours
B.Bestregards
C.Cheers
D.Thanksalot
【答案】:A42、WhichofthefollowingrisksistypicallyNOTcoveredunderastandardMarineCargoInsurancepolicy(e.g.,ICC(A))?
A.Generalaveragesacrifice
B.Theft
C.Ordinaryleakage
D.Fire
【答案】:C43、The'FourPs'ofthemarketingmixareProduct,Price,Place,andwhichofthefollowing?
A.People
B.Process
C.Promotion
D.PhysicalEvidence
【答案】:C44、Inthecontextofanti-dumpinginvestigations,theterm(normalvalue)typicallyrefersto______.
A.thepriceofthelikeproductintheexportingcountry'sdomesticmarket
B.theaverageworldmarketpricefortheproduct
C.thepriceatwhichtheproductissoldtoathirdcountry
D.thecostofproductionintheimportingcountry
【答案】:A45、WhatisthemainfunctionofaBillofLadinginshipping?
A.Itservesasareceipt,contractofcarriage,anddocumentoftitletothegoods.
B.Itcalculatesthecustomsdutiesfortheimport.
C.Itprovidesthebuyer'scredithistory.
D.Itliststhemarketingplanfortheshipmen
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