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2026年國際商務英語一級考試練習題第一部分單選題(50題)1、Acompanythatsellsgoodsdirectlytoconsumersinanothercountrythroughitsownonlineplatformisengagingin______.

A.IndirectExporting

B.Licensing

C.Franchising

D.DirectExporting

【答案】:D2、Whatisthemainpurposeofmarketsegmentationininternationalmarketing?

A.Toreduceproductioncosts

B.Todivideheterogeneousmarketsintohomogeneousgroups

C.Tostandardizeproductsglobally

D.Toeliminatecompetition

【答案】:B3、Inabusinessmeeting,whenyouwanttopolitelydisagreewithacolleague'sproposal,whichphraseismostappropriate?

A.Icompletelydisagreewithyouridea.

B.That'sawrongapproach.

C.Iseeyourpoint,buthaveweconsideredalternativesolutions?

D.Yourproposalwon'tworkatall.

【答案】:C4、Whenpreparingabusinesspresentationforaninternationalaudience,whatisanessentialconsideration?

A.Usecomplexjargontodemonstrateexpertise.

B.Speakonlyinyournativelanguageandprovidenotranslation.

C.Adaptvisualstobeculturallyneutralandavoididioms.

D.Rushthroughslidestocovermorecontent.

【答案】:C5、Whichclauseinacontractprotectspartiesfromeventsbeyondtheircontrol,suchasnaturaldisasters?

A.Arbitrationclause

B.Forcemajeureclause

C.Jurisdictionclause

D.Liquidateddamagesclause

【答案】:B6、Whatistheprimaryfunctionofabillofladingininternationalshipping?

A.Itservesasareceipt,acontractofcarriage,andadocumentoftitle.

B.Itprovidesproofofinsurancecoveragefortheshipment.

C.Itdetailsthecommercialvalueofthegoodsforcustoms.

D.Itliststhequantityandtypeofpackagingmaterialsused.

【答案】:A7、Youarewritingafollow-upemailafterajobinterview.Whichsubjectlineismosteffective?

A.Thankyou

B.InterviewFollow-up:[YourName]-MarketingManagerPosition

C.Checkingin

D.Fromtheinterviewyesterday

【答案】:B8、A(switchtrade)isaformofcountertradethatinvolves______.

A.thedirectexchangeofgoodsforgoodswithoutmonetarysettlement

B.anagreementwhereacompanysellsplantortechnologyandagreestotakepaymentintheresultingproducts

C.theuseofathird-partyintermediarytosellordisposeofgoodsreceivedinacountertradearrangement

D.anagreementtopurchaseacertainamountofgoodsfromacountryinexchangeforthatcountrypurchasingothergoods

【答案】:C9、A'spotexchangerate'referstothecurrentratefor______.

A.Buyingacurrencyfordeliveryatafuturedate

B.Exchangingonecurrencyforanotherforimmediatedelivery

C.Theaveragerateoveramonth

D.Agovernment-fixedrate

【答案】:B10、A______isataximposedonimportstoprotectdomesticindustriesfromforeigncompetition.

A.Subsidy

B.Quota

C.Tariff

D.Embargo

【答案】:C11、Thepracticeofsellingthesameproductatdifferentpricesindifferentnationalmarketsisknownas______.

A.transferpricing

B.pricediscrimination

C.dumping

D.parallelimporting

【答案】:B12、Thedocumentthatdetailsthecontentsofashipmentandisusedforcustomsdeclarationiscalleda______.

A.BillofExchange

B.InsurancePolicy

C.CommercialInvoice

D.PackingList

【答案】:D13、WhichofthefollowingdocumentsisNOTtypicallyrequiredforaninternationalshipmentunderaLetterofCredit?

A.CommercialInvoice

B.PackingList

C.CertificateofOrigin

D.Supplier'sannualreport

【答案】:D14、Theterm(FOB)ininternationaltrademeansthatthesellerisresponsibleforthegoodsuntiltheyare______.

A.loadedonboardthevesselattheportofshipment

B.deliveredtothebuyer'swarehouse

C.clearedthroughcustomsatthedestinationport

D.insuredagainstallrisks

【答案】:A15、A'back-to-back'letterofcreditistypicallyusedinwhichofthefollowingsituations?

A.Whenthebuyerandsellerareinthesamecountry

B.Whentheselleractsasanintermediarybetweenasupplierandabuyer

C.Whengoodsareshippedbyairfreight

D.Whenthetransactioninvolvesbartertrade

【答案】:B16、Ininternationalcontractlaw,the(UNIDROITPrinciples)arebestdescribedas______.

A.abindinginternationaltreatythatmustbefollowedbyallUNmemberstates

B.asetofmodelrulesforinternationalcommercialcontracts,whichpartiescanchoosetoincorporateintotheiragreements

C.theofficialinterpretationoftheUnitedNationsConventiononContractsfortheInternationalSaleofGoods(CISG)

D.regulationsgoverninginternationalarbitrationprocedures

【答案】:B17、Whatisthemaindifferencebetweena'hardsell'anda'softsell'approach?

A.Hardsellfocusesonbuildingrelationships,whilesoftsellfocusesonclosingthedealquickly.

B.Hardsellisaggressiveanddirect,whilesoftsellispersuasiveandrelationship-oriented.

C.Hardsellisusedforcheapproducts,whilesoftsellisusedforexpensiveproducts.

D.Hardsellinvolveswriting,whilesoftsellinvolvesspeaking.

【答案】:B18、WhatistheprimarypurposeofanIncotermlikeFOB(FreeOnBoard)inaninternationalsalescontract?

A.Todeterminethepaymentcurrencyforthetransaction.

B.Tospecifythepointatwhichtheriskoflosstransfersfromsellertobuyer.

C.Todefinetheinsurancecoveragerequiredfortheshipment.

D.Tooutlinethemarketingstrategyfortheproductinthebuyer'scountry.

【答案】:B19、Whichofthefollowingbestdescribes'marketsegmentation'?

A.Theprocessofdividingabroadconsumermarketintosub-groupsofconsumerswithcommonneeds.

B.Thestrategyofincreasingacompany'smarketshare.

C.Theanalysisofacompetitor'spricingstrategy.

D.Theprocessofdistributingproductstodifferentcountries.

【答案】:A20、A______letteriswrittentoestablishbusinessrelationswithapotentialpartner.

A.Complaint

B.Inquiry

C.Credit

D.SalesPromotion

【答案】:D21、Inaletterofcredittransaction,theadvisingbank'sprimaryresponsibilityisto().

A.Paythebeneficiary

B.Authenticatethecredit

C.Negotiatethedocuments

D.Confirmthecredit

【答案】:B22、Ininternationalbusinesscorrespondence,whichsalutationisconsideredthemostformalandappropriatewhenwritingtoarecipientwhosenameandgenderyoudonotknow?

A.DearSirorMadam

B.ToWhomItMayConcern

C.Hello

D.DearManager

【答案】:A23、Whenacountry'scurrencydepreciates,itsexportsgenerallybecome______.

A.Moreexpensiveforforeignbuyers

B.Lessexpensiveforforeignbuyers

C.Unchangedinprice

D.Subjecttohighertariffs

【答案】:B24、InaSWOTanalysis,'Opportunities'referto:

A.Internalstrengthsthatthecompanycanleverage.

B.Externalfactorsthatthecompanycouldexploittoitsadvantage.

C.Internalweaknessesthatneedimprovement.

D.Externalthreatsthatcouldharmthecompany.

【答案】:B25、Whatistheprimarypurposeofa'SWOT'analysis?

A.Totracksalesperformanceoverfourquarters.

B.Toevaluateacompany'sStrengths,Weaknesses,Opportunities,andThreats.

C.TocalculatetheStrength,Weight,Output,andTimeofaproduct.

D.Tomanageaproject'sSchedule,Work,Organization,andTeam.

【答案】:B26、Whatisthemainpurposeofthe'UNConventiononContractsfortheInternationalSaleofGoods'(CISG)?

A.Tosetglobaltariffsongoods

B.Toprovideauniformframeworkforinternationalsalescontracts

C.Toregulateinternationalshippinglanes

D.Toenforceintellectualpropertyrights

【答案】:B27、Whichpaymenttermininternationaltradegivesthesellerthemostsecurity?

A.OpenAccount(paymentafterreceiptofgoods).

B.DocumentaryCollection(bankhandlesdocumentsforpayment).

C.AdvancePayment(paymentbeforeshipment).

D.Consignment(paymentaftergoodsaresold).

【答案】:C28、Whatistheprimarycharacteristicofa'jointventure'ininternationalbusiness?

A.Onecompanyacquiresanothercompanyoutright

B.Twoormorecompaniescreateanewlegalentitytogether

C.Acompanylicensesitstechnologytoaforeignpartner

D.Acompanyexportsdirectlytoforeignmarkets

【答案】:B29、Whichdocumentisissuedbyacarriertoacknowledgereceiptofgoodsforshipment(andservesasevidenceofthecontractofcarriage)?

A.CommercialInvoice

B.BillofLading

C.CertificateofOrigin

D.PackingList

【答案】:B30、InbusinessEnglish,'totouchbase'means:

A.Toendarelationshippermanently.

B.Tomakecontactorcheckinwithsomeoneforanupdate.

C.Toavoidsomeonecompletely.

D.Tosignaformalagreement.

【答案】:B31、Whatdoestheterm'ForceMajeure'refertoinaninternationalcontract?

A.Aclauseexcusingperformanceduetounforeseeableeventsbeyondcontrol,likenaturaldisasters.

B.Arequirementforadditionalinsurancecoverage.

C.Apenaltyforlatedeliveryofgoods.

D.Abonusforexceedingsalestargets.

【答案】:A32、UndertheUCP600,bankshaveamaximumof()bankingdaysfollowingthedayofpresentationtoexaminedocuments.

A.3

B.5

C.7

D.10

【答案】:B33、Thedocumentthatliststhedetailedcontentsofashipmentandisusedforcustomsdeclarationisthe______.

A.BillofLading

B.CommercialInvoice

C.PackingList

D.InsuranceCertificate

【答案】:C34、Whencalculatingthetotallandedcostofimportedgoods,whichofthefollowingistypicallyNOTincluded?

A.Purchaseprice

B.Internationalfreight

C.Domesticdeliverytowarehouse

D.Researchanddevelopmentcosts

【答案】:D35、Ininternationalbanking,whatisaSWIFTcodeusedfor?

A.Toencryptfinancialdata

B.Toidentifyspecificbanksandbranchesforwiretransfers

C.Tocalculateexchangerates

D.Toverifycustomeridentity

【答案】:B36、Inabusinessnegotiation,ifyousay'Let'stablethisissuefornow,'whatdoyoumean?

A.Todiscussitimmediately

B.Topostponethediscussion

C.Tosignanagreement

D.Torejecttheproposal

【答案】:B37、UndertheWTO'sprincipleof'Most-Favored-Nation(MFN)Treatment',amembercountrymust______.

A.Givepreferentialtreatmenttogoodsfromleast-developedcountries

B.ImmediatelyextendanytradeadvantagegrantedtoonemembertoallotherWTOmembers

C.Treatdomesticandforeigngoodsequally

D.Limitimportstoprotectdomesticindustries

【答案】:B38、WhatistheprimarypurposeofanIncotermlikeFOB(FreeOnBoard)inaninternationalsalescontract?

A.Todeterminethepaymentcurrencyforthetransaction.

B.Tospecifythepointatwhichtheriskoflosstransfersfromsellertobuyer.

C.Todefinetheinsurancecoveragerequiredfortheshipment.

D.Tooutlinethemarketingstrategyfortheproductinthebuyer'scountry.

【答案】:B39、The(principleofcomparativeadvantage)suggeststhatacountryshouldspecializeinproducingandexportinggoods______.

A.forwhichithasanabsolutelowerproductioncost

B.forwhichithasthelowestopportunitycostcomparedtoothercountries

C.thatuseitsmostabundantnaturalresourcesonly

D.thatareinhighdemandglobally

【答案】:B40、Whichofthefollowingisakeycharacteristicofa(MultinationalCorporation-MNC)?

A.Operatesonlyinitshomecountry

B.Hascentralizeddecision-makingatheadquarters

C.Ownsandcontrolsvalue-addingactivitiesinmorethanonecountry

D.Focusessolelyonexporting

【答案】:C41、Whichofthefollowingisthemostappropriateclosingforaformalbusinessletter?

A.Sincerelyyours

B.Bestregards

C.Cheers

D.Thanksalot

【答案】:A42、WhichofthefollowingrisksistypicallyNOTcoveredunderastandardMarineCargoInsurancepolicy(e.g.,ICC(A))?

A.Generalaveragesacrifice

B.Theft

C.Ordinaryleakage

D.Fire

【答案】:C43、The'FourPs'ofthemarketingmixareProduct,Price,Place,andwhichofthefollowing?

A.People

B.Process

C.Promotion

D.PhysicalEvidence

【答案】:C44、Inthecontextofanti-dumpinginvestigations,theterm(normalvalue)typicallyrefersto______.

A.thepriceofthelikeproductintheexportingcountry'sdomesticmarket

B.theaverageworldmarketpricefortheproduct

C.thepriceatwhichtheproductissoldtoathirdcountry

D.thecostofproductionintheimportingcountry

【答案】:A45、WhatisthemainfunctionofaBillofLadinginshipping?

A.Itservesasareceipt,contractofcarriage,anddocumentoftitletothegoods.

B.Itcalculatesthecustomsdutiesfortheimport.

C.Itprovidesthebuyer'scredithistory.

D.Itliststhemarketingplanfortheshipmen

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