E-commercePlatformsinDifferentCountriesCONTENTSAlibabaIntroduciton01WordsandExpressions02AlibabaIntroduciton01ReadingAsworldwideentrepreneurshavecometorealizetheenormousbusinessopportunitiesarisingfrome-commerce,thetransformationfromtraditionalofflinetrademodestoInternet-basede-commercemodesareunderwayinmanyenterprises.Inthiscontext,regionale-commerceplatformspopularwithlocalconsumershaveemergedindifferentcountries,suchasLightinthebox(China),Made-in-C(China),Wish(US),Lazada(SoutheastAsia)andCdiscount(France).E-commercePiatformsinDifferentCountriesReading1.NewForceinInternetAdvertisingFoundedin2007withregisteredcapitalofUSD3million,LightintheboxisaChineseonlineB2Cplatformthatintegratestheservicesoversupplychain.NowitistheforeignsaleswebsiterankedfirstinChina.Lightintheboxsellsmorethan60,000typesofproductscoveringover14categories(apparels,electronicproducts,toys,accessories,householdsupplies,sportsgoodsetc.),andachievesasalesamountaboveRMB200millioneveryyear.E-commercePiatformsinDifferentCountriesReading1.NewForceinInternetAdvertisingVarious“copycat”electronicproductsandcheapweddingdressesmadeinChinaarethestepping-stonewithwhichLightintheboxcracksoversease-commercemarkets.Inexpensivenessisthemajorfactorthatencouragesoverseasuserstobuyonthisplatform.ThehighgrossprofitsgainedbyLightintheboxdespiteoflowpricesareprimarilyattributedtothegreatcostadvantageandshortersupplychain.E-commercePiatformsinDifferentCountriesReading2.Made-in-CFoundedin1998,Made-in-CisoneofChina’smostfamousB2Be-commercewebsites,andhasbeenincludedinthe“ChinaTop100MostValuableWebsites”byChinaInternetWeeklyforthefourthconsecutiveyears.BygatheringproductsfromChineseenterprises,Made-in-Cprovidesefficient,reliableinformationexchangeandtradeserviceplatformstoworldwidepurchasers,andhascreatednumerousopportunitiesforChineseenterprisesandworldwidepurchasers.Attributedtotheseefforts,ithasgrownintooneofpreferredB2BwebsitesthroughwhichChineseSMEsgetinvolvedinonlineinternationaltrades,andane-commerceplatformwithinternationalinfluence.E-commercePiatformsinDifferentCountriesReadingAccordingtothetransactionflowestablishedforthewebsite’sforeigntradeenterprisemembers,afterselectingtherequiredservice,aChinesesupplierreleasesproductinformationandrequirementinformationonMade-in-C;ifthesellerandthebuyerfailtoreachaconsensus,theywillrespectivelyturntoseekintendedpartners;ifthetwopartiesaresatisfiedwitheachother,theywillcommunicatebyinquiryorothermeans;whenthetwopartiesreachaconsensus,theywilldiscussthetermsofcooperationindetailandevensignacommercialcontract,followedbytheseller’sdeliveryandthebuyer’spaymentandreceiptuntilthetransactionends.E-commercePiatformsinDifferentCountriesReading3.WishHeadquarteredintheUS,WishisamobileB2Ccross-bordere-commerceplatform.ThedarkhorsehasstoodoutamongmobileterminalsbyaccruingatransactionvolumeofaboveUSD100millionwithinlessthanthreeyears.Wish,beingane-commercenewbie,hasnoexperienceindesigningshoppingplatformsforPCterminals.Inviewofthis,itdevelopsmobileterminalmarketswithoutmentalload.Themostimportantcharacteristicofamobileterminalis“alwaysaccessible”,whichgivesrisetofragmenteddemands.E-commercePiatformsinDifferentCountriesReading4.LazadaLazadacanbeviewedasSoutheastAsianversionofAmazonorJD.com.IttargetstheusergroupswhoaredevelopingthehabitofonlineshoppinginSoutheastAsia,andprimarilysells3Cproducts.Attributedtothefavorablemarketenvironmentwithfewercompetitors,asatisfactoryprofitleveliskeptinLazada.FollowingtheexampleofAmazon,Lazadaisdedicatedtobuildingsalesplatformsforsmallmerchantsandretailersmeanwhileperfectingtheorderplacementanddistributionflows.ItsbusinesshasextendedalloverIndonesia,Malaysia,thePhilippines,ThailandandVietnam,andcoveredabout600millionconsumers.Inparticular,Lazadaprovidesafter-salesserviceslike1-yearwarranty,freeshippingand14-dayunconditionalreturnorexchange.E-commercePiatformsinDifferentCountriesReading5.CdiscountHeadquarteredinBordeaux,CdiscountisFrance’slargeste-commerceplatform.Itisprimarilyengagedinwholesaleofdailynecessities,food,electronicproducts,domesticappliances,infantorbabyproducts,bags,suitcasesandtoys.Theplatformoperatinglikeawholesalemallcanofferverycompetitiveprices.Manywholesalershavesetupshopsthereonthroughregistration.ItisworthnotingthatFrenchpeopleareunawareof“cross-border”,buttheypaymoreattentiontothepositioningofaplatform.Intheireyes,Cdiscountisanindigenousplatform.Aninsidersaid:“WhenlearningthataproductisdeliveredfromChina,theFrenchbuyerwon’tconcedehisrequirements.MostFrenchpeopleevenhaven’trealizedthattheplatformisfullofChinesesellers.Thisiswhyphysicaldistributionisalwaysthehotspotofcomplaint.TheyexpectthataproductboughtonCdiscountarrivesataspeedcomparabletoordinaryFrenchproducts.”E-commercePiatformsinDifferentCountriesWordsandExpressions02NewWords1.underway/??nd??we?/adcurrentlyinprogress正在進行中的Alipaysaidlicenseapplicationworkwasunderwayaftertheyreceivedthenotice.支付寶方面表示，接到通知后已開始準(zhǔn)備許可證申請工作。NewWords2.consensus/k?n?sens?s/n.anopinionthatallmembersofagroupagreewith一致看法；共識Thepartiesmaydissolvethecontractuponconsensusthroughconsultation.當(dāng)事人協(xié)商一致，可以解除合同。NewWords

3.inquiry/?n'kwa??r?/n.aninstanceofquestioning詢問ChinaNationalSilkCorporationreceivedaninquirysheetsentbyaBritishcompany.中國絲綢公司收到了一家英國公司的詢價單。NewWords4.newbie/?nju:bi/n.anynewparticipantinsomeactivity新手；菜鳥It’sagoodsiteforthenewbietointermediatedeveloper.對初級到中級開發(fā)人員來說，