1、A story about:,It tells us that the most important point in investment is to make a right choice,2020/7/31,2,Which is the pool for me to get my fish more back? OR Name: 毛秀蘭 Sdudent ID:0911022149,2020/7/31,3,Steps for my analysis,My choice,The company introduction,2020/7/31,4,The company introduction

2、,a,Name:Jiangling Motor Corporation Established:1968 Headquarterslocations:Jiangxi Nanchang Businessscope:commercial car ,passenger car ,parts and auto finance,Name:Jiangxi Copper Corporation Established:1979 Headquarterslocations:Jiangxi Guixi Businessscope:Color metals, fine chemical, mechanical c

3、asting,2020/7/31,5,Quantitative analysis - Four major financial index,The turnover changed of JMC is 51.13% and JCC is 47.81%.,The net profit growth rate of JMC is 62.06% while JCC is 108.88%.,The net profit growth rate of JMC is 62.06% while JCC is 108.88%.,2020/7/31,6,Quantitative analysis - Four

4、major financial index,105.56%,62.3%,0.72,0.72,1.48,1.22,1.98,Earning per share (RMB),From the year of 2007, The JMCs dividend per share is larger than JCC,and both of them are rising.,2020/7/31,7,Getting the four major financial index together,turnoverr,JMC,JCC,2010,2009,Change (%),2010,2009,Change

5、(%),When putting a eye on the development trend ,the JCC will be the winner;but,when it comes to a short term investment ,the JMC will be better .,2020/7/31,8,Quantitative analysis - The analysis method of Dupont,Dupont analysis method is a financial rates index analysis model that created by Americ

6、an dupont company. The method put the return on equity as the head,the rate of return on total assets as the core to reveal the profit ability of a company. This method contain 3 main index,they are return on equity 、 rate of return on total assets and equity multiplier,2020/7/31,9,Three main index,

7、Return on equity =Net assets income ratio=Net profit/net assets = Rate of return on total assets * Equity multiplier Rate of return on total assets=Net profit/Total assets Equity multiplier=Total assets/ Net assets,2020/7/31,10,JCC 2010 Dupont analysis system,Waitinglet us see the date of JMC,2020/7

8、/31,11,JMCs Dupont financial analysis index,Year,Compared with JCC,the return on equity of JMC in 2010 was much higher ,in addition,this index of JMC has increased.All in all,in this part ,the JMC is the winner.,Qualitative analysis,Although JCC is the biggeast company in Jiangxi,and its Copper prod

9、uction is the most one. There are some factors that restrict the development of JCC. 1,The materials of JCC is limited. 2,Metallurgical Industry is bad for our health. 3,Resently,JCC was involed in pollution event that makes its reputation declined.,JMC has many kinds of cars that do good to take up the potential markets. JMC considerate more about investors and has a better reputation Some revolution on management will have an goood effect on JMC,2020/7/31,13,Conclusion,The first round:JCC ties toJMC