商務(wù)綜合英語（山東聯(lián)盟）智慧樹知到期末考試答案2024年商務(wù)綜合英語（山東聯(lián)盟）________isatermfrequentlyusedinmarketing.Itisameasureofhowproductsandservicessuppliedbyacompanymeetorsurpasscustomerexpectation.

A:CustomerloyaltyB:CustomersatisfactionC:CustomervalueD:Customerretention答案:CustomersatisfactionWhichofthefollowingaretheprincipalmediaforadvertising?

A:NewspaperB:BillboardC:InternetD:Poster答案:Billboard###Internet###Newspaper###PosterWhatareusuallyincludedinameetingminute?

A:Date,timeandvenueofthemeetingB:AdjournmentofthemeetingC:TitleofthemeetingD:Itemsdiscussedinthemeeting答案:Titleofthemeeting###Date,timeandvenueofthemeeting###Adjournmentofthemeeting###ItemsdiscussedinthemeetingOwnershipinvestmentsarethemostvolatileandprofitableclassofinvestment,including_________________.

A:bondsB:stockC:savingsaccountD:realestate答案:stock###realestateWhichofthefollowingcomplimentaryclosescanbeusedforaformalandsemiformaloccasion?

A:SincerelyB:CordiallyC:RespectfullyD:Love答案:Cordially###Respectfully###SincerelyFourmaincorporatestructuresinStarbucksare__________,_________,Geographic,andtheMatrix.

A:FunctionalB:DivisionalC:BehavioralD:Demographic答案:Divisional###FunctionalBrandawarenesscanbereflectedasdifferentstagesofcustomerstothinkaboutthebrand,suchas____________.

A:BrandrecognitionB:BranddominanceC:BrandrecallD:Visualbranding答案:Brandrecall###Brandrecognition###Visualbranding###BranddominanceManagementoperatesthroughfivebasicfunctions:planning,______,______,_______,andcontrolling.

A:organizingB:discussingC:commandingD:coordinating答案:commanding###coordinating###organizingWhichofthefollowinggraphicscanbeusedtoshowmovementorchange?

A:BarchartB:TableC:PiechartD:Linegraph答案:Barchart###Linegraph###TableWhenwewriteanemail,weshouldkeeptheprinciplesof________.

A:clearnessB:courtesyC:complexityD:conciseness答案:conciseness###clearness###courtesyMarketsegmentationwhicharemostcommonlyusedare_______.

A:demographicsegmentationB:behavioralsegmentationC:psychographicsegmentationD:geographicsegmentation答案:demographicsegmentation###behavioralsegmentation###psychographicsegmentation###geographicsegmentationWhichofthefollowingbrandsadheretobusinessformatfranchising?

A:McDonald’sB:Coca-ColaC:KFCD:FedEx答案:McDonald’s;KFCTherearethreemainstylesofleadership:______,_______and_______.

A:democraticB:autocraticC:chrismaticD:laisseafaire答案:autocratic###democratic###laisseafaireAnormalcorporatestructureconsistsofvariousdepartments.Majorfivedepartmentsinclude_______,________,___________,ProductionandResearchandDevelopment(R&D).

A:ConsultingB:HumanresourcesC:Finance/AccountingD:Marketing答案:Finance/Accounting###Marketing###HumanresourcesWhichofthefollowingarefactorsthataffectthebalanceoftrade?

A:Multilateral,bilateralandunilateraltaxesB:ThecostandavailabilityofrawmaterialsC:ExchangeratemovementsD:Grossdomesticproduct答案:Multilateral,bilateralandunilateraltaxes###Exchangeratemovements###ThecostandavailabilityofrawmaterialsWhichofthefollowingarethemaintypesofmergers?

A:verticalmergerB:horizontalmergerC:conglomoratemergerD:puremerger答案:conglomoratemerger;horizontalmerger;verticalmergerProtectionismistheeconomicpolicyofrestrictingimportsfromothercountriesthroughsuchmethodsas______________.

A:allowanceB:importquotasC:tariffisD:bonus答案:tariffis###importquotasWhichofthefollowingbelongtothemaintypesoffranchisingonthebasisoffranchisecontents

A:BusinessformatfranchisingB:MarketingfranchisingC:ManagementfranchisingD:Productdistributionfranchising答案:Businessformatfranchising###Productdistributionfranchising###ManagementfranchisingBrandbuildinginvolvessuchstepsas______thebrand.

A:reviewingB:exposingC:personalizingD:defining答案:defining###exposing###personalizing###reviewingInordertoknowthecustomeranditsexpectedbuying,aneffectivemarketingstrategySTPisneededwhichisshortforsegmentation,targetingandPromoting.

A:錯(cuò)誤B:正確答案:錯(cuò)誤Barteristheoriginalformoftrade,whichistheearliestradingwithpreciousmetals.

A:正確B:錯(cuò)誤答案:錯(cuò)誤Freetrade,alsocalledlaissez-faireistheideathatthingsshouldbeabletobetradedbetweencountrieswithasfewrestrictionsorlimitationsaspossible.

A:正確B:錯(cuò)誤答案:正確Internationaltradecanonlyberestrictedbytariff.

A:錯(cuò)B:對(duì)答案:錯(cuò)Inadditiontothefranchisefee,thefranchiseeneedn'tpayanyotherfees.

A:錯(cuò)B:對(duì)答案:錯(cuò)Politicalglobalizationreferstothetransmissionofideas,meanings,andvaluesaroundtheworldinsuchawayastoextendandintensifysocialrelations.

A:錯(cuò)B:對(duì)答案:錯(cuò)E-commerceisagoodwayofsellingnicheproducts

A:對(duì)B:錯(cuò)答案:對(duì)Avisionormissionstatementguidesacompany’svaluesandprovideitwithpurpose.

A:錯(cuò)B:對(duì)答案:對(duì)Brandawarenessistheabilityofcompaniestorecallorrecognizebrands,logosandbrandedadvertising.

A:錯(cuò)B:對(duì)答案:錯(cuò)ThereisnodifferencebetweenCVandResume.

A:正確B:錯(cuò)誤答案:錯(cuò)誤_________referstowordsthatmayhavedifferentmeaningstopersonswithdiverseculturalbackgrounds.

A:ValuesB:CommunicationC:AttitudesD:Language答案:AI參考:正確答案是D：Language。\n原文中提到了“不同的文化背景”暗示這是與語言有關(guān)的。所以選擇D語言作為正確答案。其他選項(xiàng)如價(jià)值觀、溝通態(tài)度和溝通態(tài)度可能適用于不同的人群或背景，但沒有涉及具體的文化背景。因此，這個(gè)題目應(yīng)選D語言。'_________isresponsibleforanalyzingandreviewingfinancialdata,reportingfinancialperformance,preparingnudgetsandmonitoringexpenditureandcosts.

A:ChiefFinancialOfficerB:ChiefExecutiveOfficerC:ChiefManagementOfficerD:ChiefOperationalOfficer答案:AI參考:【單選題】選項(xiàng)A:ChiefFinancialOfficer是負(fù)責(zé)分析和審查財(cái)務(wù)數(shù)據(jù)，報(bào)告財(cái)務(wù)績(jī)效，準(zhǔn)備簡(jiǎn)報(bào)和監(jiān)控支出和費(fèi)用的。所以，這個(gè)答案最符合題意。\n\n選項(xiàng)B:ChiefExecutiveOfficer通常是公司或組織的主要執(zhí)行者，負(fù)責(zé)公司的日常運(yùn)營(yíng)和管理，而非財(cái)務(wù)方面的職責(zé)。\n\n選項(xiàng)C:ChiefManagementOfficer通常負(fù)責(zé)管理公司的各個(gè)部門，而不是專注于財(cái)務(wù)數(shù)據(jù)的分析和審查。\n\n選項(xiàng)D:ChiefOperationalOfficer通常負(fù)責(zé)公司的運(yùn)營(yíng)管理，包括生產(chǎn)、物流、銷售等，而非財(cái)務(wù)方面的職責(zé)。\n\n因此，正確答案是A:ChiefFinancialOfficer。'In__________teambuilding,membersoftheteamfilloutapersonalityquestionnaire,wheretheynotonlylearnabouttheirownpersonalities,butalsolearnaboutthepersonalitiesoftheirfellowteammembers.

A:personality-basedB:problemsolving-basedC:skill-basedD:activity-based答案:AI參考:正確選項(xiàng)是【D:activity-based】。\n\n在題目中提到“團(tuán)隊(duì)建設(shè)”，而選項(xiàng)D中的“activity-based”與團(tuán)隊(duì)建設(shè)相關(guān)，表