北師大版高中英語模塊4unit10Lesson4Advertisements北師大版高中英語模塊4unit10Lesson4AdLanguageAim(知識目標)：

Mastersomenewwords,includingsomeadjectivesinads1）Learntodescribetheproductusingsomeproperadjectives2）SumupandtrytodesignanadsAbilityAims（能力目標）:EmotionalAims(情感態(tài)度目標)：

1)MakeSsunderstandthedifferentmeaningofads,suchaspublicserviceadvertising.2)StrengthenSs’cooperationawarenessinthegroupwork.

公益廣告TeachingAims(教學目標)合作意識LanguageAim(知識目標)：1）Learnto

Warm-up:

Agame:

Youguess,Iguess,weguesstogether!

（你猜，我猜，大家猜！?。。?/p>

1.Lookatthepicturesfirst.

2.Guessthepricefromaprobablypricerangeoftheproduct.

Rules:

Theonewhoisclosertotherightanswercanget1pointforyourgroup.(Youcanwriteyouransweronyourblackboard.)

Warm-up:

Agame:

Electrictoothbrush:It’sconvenient,automatic,andeasytouse.

￥151Maybe:(￥50--￥180)Electrictoothbrush:It’sconvbacklaptopcomputer:Itisverypractical,anditcanbeusewithoutwiresforhours.Maybe(￥3000---￥

10000

)￥6666backlaptopcomputer:Itisvermobilephone:Itismostpopularinmodernsociety.Itisconvenienttocontactwithothers,anditalsocanhelpyoukillthetime.Maybe(￥4000-￥7000

)￥6650mobilephone:ItismostpopulaE-dictionary:Itissmallandeasytotake,anditcandosomeeasytranslation,includingEnglishandChinesewords.Maybe:(￥50--￥180)￥149E-dictionary:Itissmalland

Radioalarmclock:Itcanbeusedasaradioandalarmclock,verypracticalbutnotexpensive.Maybe:(￥30--￥

100)￥58Radioalarmclock:ItcanbeQ1:Whichproductsarementioned?

Q2:What’sthepriceoftheproduct?Q3:Whichofthemdoyouthinkarenotreal?

Task1

Fastreading:Payattentiontothequestionsbelowandunderlinedtheiranswers.Q1:Whichproductsaremention(1)(2)(3)(4)nameoftheproductpriceoftheproductminicameraspecialjewelersforyourearsfelinefloorcleaners￡199.99￡80.45￡19.50￡5.99remoteheadphones北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)(1)(2)(3)(4)nameoftheproduc

Q3:Lookatthepicturesandwhichofthemdoyouthinkarenotreal?

Thespecialjewelersforyourearsandthefelinefloorcleaners

arenotreal.1234北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)Q3:LookatthepicturesandwPleasehaveaguess!Isitarealorunrealadvertisement?Anunrealadvertisementcondoreagle北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)Pleasehaveaguess!AnunrealTask2Carefulreading:

Readthetext(onebyoneparagraph)andfilltheblanksofeachproduct.(Thispartwewillplayasacompetition.)(groupwork)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)Task2Carefulreadin(1)haveno

;(2)canlistentotheprogrammeswhile_______(3)canlistentothemusic_____________(4)canlistento

/TVupto

metresaway(5)signals

glass,doorsandwalls(6)________________sound(7)_________valuewireswalkinginthebath

radio60gothroughtopqualityexcellentRemoteHeadphones:北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)(1)haveno;wireswMiniCamera:(1)no______thanacreditcard;(2)It’s___________and________;(3)easyto_____;(4)hasan

focusandflash(5)madefromandan

and______material(6)not__________.biggerconvenientreliableuseexpensiveautomaticattractivestrong北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)MiniCamera:(1)no______thanSpecialjewelersforyourears:

________;(2)______inmanydifferentsituations(3)a_______atalowpriceattractiveusefulbargain北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)SpecialjewelersforyourearsFelineFloorCleaners:(1)madefrom_______________

material;(2)It’svery__________;(3)easyto______;(4)_______goodquality

practical

washcheap北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)FelineFloorCleaners:(1)madeWatchaTVcommercialadvertisement（商業(yè)廣告）andthinkabout“whatistheadvertisementtalkingabout?”Task3

Discussion北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)WatchaTVcommercialadvertisEvianSpringWater

法國依云礦泉水Liveyoung!￥24.50北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)EvianSpringWater法國依云礦泉水LivePleaseappreciatesomeclassicadvertisements!Brainstorm北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)PleaseappreciatesomeclassicThetasteisgreat!味道好極了!北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)味道好極了!北師大課標版高中英語必修4Unit10lessI’mlovingit.我就喜歡。北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)我就喜歡。北師大課標版高中英語必修4Unit10lesso只管去做。Justdoit.北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)只管去做。北師大課標版高中英語必修4Unit10lesso讓我們做得更好。（飛利浦）

Let'smakethingsbetter.(Philips)讓改變發(fā)生!Makethechange!北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)讓我們做得更好。（飛利浦）讓改變發(fā)生!北師大課標版高中英語必

鉆石恒久遠，一顆永流傳。Adiamondlastsforever.北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)

鉆石恒久遠，一顆永流傳。北師大課標版高中英語必修4Unit

Nowpleaserecallwhichproductgiveyouthemostdeepimpression?Why?Youcandiscussitwithyourpartner.Example:Ithinkthediamondringimpressedmemost

andIguessitisalittleexpensive,butIthinkitstandsfor…….Task4

Brainstorm:北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)Nowpleaserecallwhichprodshape:design:function:price:quality:thewaytouse:convenienteasytouse…circlesquaretoobiglong…specialcommonbeautifulattractivepopularusefuluselesspractical…stylish…expensivecheapdearreasonable….reliablegoodbadexcellent…modern……Keywords:北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)shape:design:function:price:qu

GroupworkPleaseworkingroups.Chooseoneproducttodesignanadsorashortplayforit.Thenshowyourperformancetothewholeclass.Task5Speaking北師大課標版高中英語必修4Unit10lesson4(共32張PPT)北師大課標版高中英語必修4Unit10lesson4(共32張PPT)Groupwor