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外刊精讀與練習(xí)手機(jī)拍照的流行對(duì)傳統(tǒng)相機(jī)市場(chǎng)的影響導(dǎo)讀:智能手機(jī)的普及和社交媒體平臺(tái)的出現(xiàn)讓人們更加方便地拍攝并分享自己生活中的點(diǎn)點(diǎn)滴滴。如今,還有人會(huì)去購買傳統(tǒng)的照相機(jī)嗎?新技術(shù)的發(fā)明是否意味著傳統(tǒng)攝影將被推出歷史舞臺(tái)?本集《外刊精讀》探討這一話題,并介紹和“攝影”有關(guān)的英語詞匯。一、語篇泛讀Vocabulary:photography詞匯:攝影Wealllovetotakephotographs.It'sasimplewayto
capture
aspecialmoment,anamazingview,orjusttoshowoffyourartisticskills.Andit'sgreattolookbackthroughyourphoto
albums
andshareyourmemorieswithfriends.Inessence,theyshowa
snapshot
intime.Thishasn'treallychangedsincetheinventionofphotographyinthe1830s.Butonethingthathaschanged,istheequipmentweuse.Formanyyears,wehaveusedtraditionalcamerastotakeour
pictures
with.Ourimageswerecapturedontocamerafilmwhichwasthen
processed
into
negatives
fromwhichphotoswereprinted–alengthyprocess.Andwe'vehavehadarangeofcamerastochoosefrom–fromthesimple
compactcamera
tomoresophisticated
singlelensreflex,or
SLRcameras.Butthebiggestchangehascomewiththedevelopmentofdigitaltechnology.Thishasmadetakingphotosquickerandeasier.It'senabledustotakea
snap
andreviewourpicturesinstantly.We'vebeenableto
manipulate
themin
post-production,usingsoftwareonourcomputer.Andofcourse,we'vebeenabletosharethemlikeneverbefore–particularlyonsocialmedia.Ofcourse,nowwehavethe
smartphone
–aphonethatis,well,smartbecauseitcantakephotosandsometimesverygoodqualityones,andwecansharethemeasily.Sodoesthatmeanthetraditionalcamerawilleventuallybecomeobsolete?FiguresfromJapanshowhowthemarketisshrinking:shipmentsofcompactdigitalcamerasfromcompanieslikeOlympus,CanonandNikonweredown39%yearonyear.ButPhilHall,editorofTechRadarmagazinethinksthere'snothingtoworryabout.HetoldtheBBCthatwhilepeopleareswappingtheircompactcamerasforsmartphones,"manufacturersarelookingatthemore
higher-end
premium
cameras,high-endcompacts,
DSLRs,whicharetheonesyoucanattach
lenses
to,mirrorlesscameras."
Certainly,thegrowthofthesmartphonemeansmoreandmoreofusaretakingphotosanditopensoureyestothe
creative
possibilitiesitcanprovide.Andforsome,itcanbeafirststepintogettingintoseriousphotographyandpushingtheircreativeskills.Butwhatevercamera
viewfinder
weenduplookingthrough,it'simportanttorememberthebasicsoffocusing,goodlightingand
framing
-andgettingyoursubjectto
say'cheese!'二、詞匯表capture
拍攝
album相冊(cè)
snapshot
(一瞬的)概貌
picture照片
processed沖洗(膠片照片)
negative底片
compactcamera小型相機(jī)
SLRcamera單反相機(jī)
snap快照
manipulate處理(圖片)
post-production后期制作
smartphone智能手機(jī)
high-end高端的
premium優(yōu)質(zhì)的、高級(jí)的
DSLR
數(shù)碼單鏡反光相機(jī)
lens(相機(jī))鏡頭
creative創(chuàng)意的,創(chuàng)造力的
viewfinder(相機(jī))取景器
framing取景
say'cheese!'說“茄子”(照相時(shí)為了讓人微笑而說的話)三、測(cè)試與練習(xí)閱讀課文并回答問題。1.Whattypeoftechnologyhasmadetakingphotographseasier?2.Trueorfalse:
Acompactcameraisanexampleofasimpletypeofcamera.3.Whereisapopularplacetoshareourphotographsthesedays?4.Whatevidenceisthereinthearticletoshowthesalesofcompactcamerasisslowingdown?5.Whydoesthegrowthofsmartphonesmeanmoreofusaretakingphotographs?請(qǐng)?jiān)诓粎⒖颊n文的情況下完成下列練習(xí)。選擇一個(gè)意思合適的單詞填入句子的空格處。1.Ilikeyourpainting.Itmusthavebeenhardto______
thedifferentcolorsinthesky.snap
capture
manipulate
framing2.Ifyouwanttositinthefrontseatsoftheaeroplaneyouhavetopaya______.smartphone
high-end
premium
creative3.Goingtothemuseumgaveusa________ofwhatlifewaslikeduringthewar.snapshot
snap
snappedshot
snapshot4.MakingvideosforBBCLearningEnglishisavery______
process–cessed
premium
creative
manipulated5.Toencouragepeopletosmilewhentheirpictureisbeingtaken,weaskthemtosay______.cheesy!
cheesing!
chease!
cheese!【參考答案】1.閱讀課文并回答問題。1.Whattypeoftechnologyhasmadetakingphotographseasier?
Thebiggestchangeinphotographyhascomewiththedevelopmentofdigitaltechnology.2.Trueorfalse:
Acompactcameraisanexampleofasimpletypeofcamera.
True.Inthearticle,thistypeofcameraisdescribedasasimplecompactcamera.3.Whereisapopularplacetoshareourphotographsthesedays?
Socialmediaisapopularplacetoshareourphotographsthesedays.4.Whatevidenceisthereinthearticletoshowthesalesofcompactcamerasisslowingdown?
ThearticlementionsfiguresfromJapanthatshowhowthemarketisshrinking:shipmentsofcompactdigitalcamerasfromcompanieslikeOlympus,CanonandNikonweredown39%yearonyear.5.Whydoesthegrowthofsmartphonesmeanmoreofusaretakingphotographs?
Smartphoneshavebuilt-incameraswhichmakesiteasierforustotakeandsharephotos.2.請(qǐng)?jiān)诓粎⒖颊n文的情況下完成下列練習(xí)。選擇一個(gè)意思合適的單詞填入句子的空格處。1.Ilikeyourpainting.Itmusthavebeenhardto
capture
thedifferentcolorsinthesky.2.Ifyouwanttositinthefrontseatsoftheaeroplaneyouhavetopaya
premium.3.Goingtothemuseumgaveusa
snapshot
ofwhatlifewaslikeduringthewar.4.MakingvideosforBBCLearningEnglishisavery
creative
process–weuselotsofimaginationandideas.5.Toencouragepeopletosmilewhentheirpictureisbeingtaken,weaskthemtosay
cheese!認(rèn)識(shí)一下“九五后”這代年輕人導(dǎo)讀:你也許聽說過“九五后”這個(gè)稱謂。在西方很多國(guó)家,人們把出生于九十年代中葉后,2010年前的年輕人統(tǒng)稱為“Z世代”。有人認(rèn)為,出生于互聯(lián)網(wǎng)時(shí)代的他們對(duì)科技產(chǎn)物有著天生的敏銳感。你了解這代人嗎?你同意這種用年齡歸類的方式嗎?《外刊精讀》探討“Z世代”的特征,并介紹和“年輕人”有關(guān)的英語詞匯。一、語篇泛讀Whenwereyouborn?Ifitwasinthelateninetiesorearly
noughties,thenyou'vebeenclassifiedasbeingpartofGenerationZ.Butwhatdoesthatmeanandisitnecessarytogrouppeopleaccordingtotheirdateofbirth?Peoplehavealwaysbeendefinedbytheir
generation.Wehadthe
babyboomers
ofthe1960s,followedbyGenerationXandthenGenerationY,oftenreferredtoas
millennial,andthe‘newkidsontheblock'areGenerationZ–agedbetween16and22.It'seasytoclassifytheseyoungpeopleasallbeingthesame,sharingthesameattitudestowardslife–butisthatfair?AsurveybytheBBC'syouthradiochannel,RadioOne,foundthatpeoplefromGenerationZ,informallycalled'Z-ers',maybeviewedbyothersasshallowdigitalnatives,incapableof
real-world
friendships.Buttheyactuallyviewthemselvesashardworking,
entrepreneurial
andabouttochangetheworldforthebetter.It'san
ambitious
aim.Thepreviousgeneration,bornbetweenthemid-1980sandlate1990s-themillennial-werealsothoughttohavethesecharacteristics.ButaccordingtoHiralPatel,ananalystfromBarclays,manypeopleviewthisnewgenerationas"mini-millennia’s"ShetoldtheBBCthatZ-ersaredifferent"theyhavetheirownsetofvaluesandpreferenceswhichconsumerbrandsneedto
caterfor.OurresearchfoundthatGenZare
tech-innate,
hyper-informed
consumers,andextremely
savvy."It'struetosaythattechnologyisplayinganimportantpartinthelivesofGenerationZ,particularlyintheareaofsocialmedia.Infacttheyhavenotknownlifewithoutitandusingittocommunicate,shareideasandcampaignis
secondnature
–itistheir
norm.Itmeanstheyhavemoreofasayonwhatweeat,drinkandbuythananygenerationbeforethem.Theseyoungpeoplecertainlyneedtobelistenedtobyretailersandbusinesses–theyarethepeoplewith
timeontheirhands
andmoney.ButbeingaZ-ercomeswith
pressure.OneyoungpersontoldtheBBCsurvey"manypeopleinGenerationZhave
mentalhealthissues
becausethey'reunsurewhatthefuturewillbring."Thefuturealwaysbringsuncertaintiesbutmaybethereispressureforthisgenerationtobethemostsuccessfulever.Ifyou'reoneofthem,howdoyoufeelaboutyourfuture?二、詞匯表noughties
2000后至2010年
generation世代
babyboomer(二戰(zhàn)后至六十年代間)嬰兒潮一代出生的人
millennial
二十一世紀(jì)初期成年的千禧一代
newkidsontheblock初來乍到的人
real-world現(xiàn)實(shí)世界中的
entrepreneurial富有企業(yè)家精神的
ambitious
雄心勃勃的
caterfor迎合
tech-innate天生諳熟科技產(chǎn)物的
hyper-informed消息非常靈通的
savvy精通…的
secondnature習(xí)慣、習(xí)性
norm常規(guī)、常態(tài)
timeontheirhands有大把的時(shí)間
pressure壓力
mentalhealthissue心理健康問題三、測(cè)試與練習(xí)閱讀課文并回答問題。1.WhichgenerationcamebeforeGenerationX?2.WhathaveGenerationZneverlivedwithout?3.Trueorfalse?
GenerationZfeeltheyareunabletomakereal-lifefriendships.4.
Accordingtothearticle,whatcanthepressuresGenerationZexperienceleadto?5.WhyshouldretailersandbusinesseslistentowhatthepeopleofGenerationZaresaying?請(qǐng)?jiān)诓粎⒖颊n文的情況下完成下列練習(xí)。選擇一個(gè)意思合適的單詞填入句子的空格處。1.Ouruniversitycanteenhasto______
allkindsofdietaryrequirements.caterat
caterwith
caterfor
cateringfor2.Myfriendisverycomputer______
andhe'smanagedtoeasilyfixmylaptop.norm
pressure
savvy
tech-innate3.Asyou'vegot______,maybeyoucouldhelpmewiththehousework?handytime
timeonyourhands
timewithyourhands
handsontime4.Asfaraspopmusicisconcerned,the______
wereatimeofinnovation.noughties
generation
babyboomers
realworld5.Mysisterisgreatatsinginganddancingsotakingpartinthemusicalwas______
forher.norm
pressure
secondnature
realworld【參考答案】閱讀課文并回答問題。1.WhichgenerationcamebeforeGenerationX?
Thebabyboomergeneration.2.WhathaveGenerationZneverlivedwithout?
GenerationZhaveneverlived
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