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PAGE《高級(jí)商務(wù)綜合英語(yǔ)》理論教學(xué)大綱(供四年制本科商務(wù)英語(yǔ)專(zhuān)業(yè)使用)I前言商務(wù)英語(yǔ)是在商務(wù)背景下使用的英語(yǔ)。就英語(yǔ)語(yǔ)法來(lái)講,商務(wù)英語(yǔ)與普通英語(yǔ)并無(wú)不同之處,但掌握商務(wù)英語(yǔ)詞匯以及在各種商務(wù)場(chǎng)合所使用的不同用語(yǔ)(行話)對(duì)商務(wù)工作人員是非常必要的。因此,商務(wù)英語(yǔ)課對(duì)商務(wù)英語(yǔ)專(zhuān)業(yè)的學(xué)生來(lái)說(shuō)是非常重要的一門(mén)課。學(xué)生可以通過(guò)該課的學(xué)習(xí)與練習(xí)來(lái)提高英語(yǔ)溝通技能,使學(xué)生在未來(lái)的商務(wù)活動(dòng)中能更自信,更流利,也更準(zhǔn)確的使用英語(yǔ)輔助商務(wù)活動(dòng)。本大綱適用于四年制本科商務(wù)英語(yǔ)專(zhuān)業(yè)使用?,F(xiàn)將大綱使用中有關(guān)問(wèn)題說(shuō)明如下:一為了使教師和學(xué)生更好地掌握教材,大綱每一章節(jié)均由教學(xué)目的、教學(xué)要求和教學(xué)內(nèi)容三部分組成。教學(xué)目的注明教學(xué)目標(biāo),教學(xué)要求分掌握、熟悉和了解三個(gè)級(jí)別,教學(xué)內(nèi)容與教學(xué)要求級(jí)別相對(duì)應(yīng),并統(tǒng)一標(biāo)示(核心內(nèi)容即知識(shí)點(diǎn)以下劃實(shí)線,重點(diǎn)內(nèi)容以下劃虛線,一般內(nèi)容不標(biāo)示)便于學(xué)生重點(diǎn)學(xué)習(xí)。二教師在保證大綱核心內(nèi)容的前提下,可根據(jù)不同教學(xué)手段,講授重點(diǎn)內(nèi)容和介紹一般內(nèi)容,有的內(nèi)容可留給學(xué)生自學(xué)。三總教學(xué)參考時(shí)數(shù):總教學(xué)參考時(shí)數(shù)為72學(xué)時(shí)。四教材:《體驗(yàn)商務(wù)英語(yǔ)綜合教程5》,高等教育出版社,2012年第二版;《高級(jí)綜合商務(wù)英語(yǔ)1》,外語(yǔ)教學(xué)與研究出版社,2012年第一版。II正文《體驗(yàn)商務(wù)英語(yǔ)綜合教程》第5冊(cè)Unit1BeingInternational一TeachingobjectivesStudentsshouldknowsometipsaboutgivingpresentationstoaninternationalaudienceandmastersomebusinessidiomsandgetfamiliarwithcommunicatingwithpeopleyoudon’tknowanddon’tknowverywell.二Teachingrequirements1Togetfamiliarwiththepassage,“Hownottosoundlikeafool”.2Tomastersomebusinessidioms.3Toknowhowtonetworkwithpeopleyoudon’tknowordon’tknowverywell.三Teachingcontents1Discussing2Listening:Experiencesofgivingpresentations3Vocabulary:tipsforgivingpresentations4.Reading:Hownottosoundlikeafool5Language:Businessidioms6Skills:networking7casestudy:LogistaidUnit2Training一TeachingobjectivesStudentsshouldbefamiliarwiththepassage,“Timetobreakoutfromcampus”,mastersomemulti-wordverbsandknowhowtoclarifyandconfirminatelephoneconversation.二Teachingrequirements1Togetfamiliarwiththepassage,“Timetobreakoutfromcampus”.2Tomastersomemulti-wordverbs.3Toknowhowtoclarifyandconfirminatelephoneconversation.二Teachingcontents1Discussion2Listening:Interviewwithatrainingconsultant3Vocabulary:companytraining4Reading:Timetobreakoutfromcampus5.Languagereview:Multi-wordverbs6Skills:telephonestrategy:clarifyingandconfirming7Casestudy:TrainingatSmileCoUnit3Partnerships一TeachingobjectivesStudentsshouldbefamiliarwiththepassage,“Infrastructure:Experienceofthe1990shasputpeopleoff”,mastersomeverbsanddependentprepositionandpassiveformsandcausativehave,knowhowtobevagueandhowtobepreciseinnegotiating.二Teachingrequirements1Togetfamiliarwiththepassage,“Infrastructure:Experienceofthe1990shasputpeopleoff”.2Tomastersomeverbsanddependentprepositionandpassiveformsandcausativehave.3Toknowwhentobevagueandwhentobepreciseinnegotiating.三Teachingcontents1Discussing:Privateprovisionofpublicservices2Listening:PPPsintheUK33Reading:Infrastructure:Experienceofthe1990shasputpeopleoff4Languagereview:Verbanddependentpreposition;passiveformsandcausativehave5Skills:Negotiating:beingvagueandbeingpreciseUnit4Energy一TeachingobjectivesStudentsshouldbefamiliarwiththepassage,“Adreamofahydrogeneconomy”,mastersomelanguagepoints,andknowhowtosolveproblemsinbusinessoccasions.二Teachingrequirements1Togetfamiliarwiththepassage,“Adreamofahydrogeneconomy”.2Tomastersomelanguagepointsinthepassage..3Toknowhowtosolveproblemsinbusinessoccasions.三Teachingcontents1Discussing:environmentallyfriendlyenergy2Listening:Listentothecurrenttrendsanddevelopmentsintheenergyindustry3Reading:Adreamofahydrogeneconomy4Languagereview:languagepointsinthepassage5Skills:Negotiating:beingvagueandbeingpreciseUnit5Employmenttrends一TeachingobjectivesStudentsshouldbefamiliarwiththepassage,“India:Callcentresringthechanges”,mastersomesentencepatternsinthearticle,andknowhowtoresolveconflictsinbusinessoccasions.二Teachingrequirements1Togetfamiliarwiththepassage,“India:Callcentresringthechanges”.2Tomastersomesentencepatternsinthepassage.3Toknowhowtoresolveconflictinbusinessoccasions.三Teachingcontents1Discussion:Discussdifferentworkpatterns2Listening:ListentoSeanMcGuinness,BusinessStudiesLectureratHammersmithandWestLondonCollegetalkaboutthefutureofwork3Reading:India:Callcentresringthechanges4Languagereview:sentencepatternsinthepassages5Skills:resolvingconflictsUnit6Businessethics一TeachingobjectivesStudentsshouldbefamiliarwiththepassage,“BusinessLife:Corporateresponsibilitywithoutthewaffle”,mastersomewordsandexpressionsinthearticle,andknowhowtoresolveethicalproblemsinacompany.二Teachingrequirements1Togetfamiliarwiththepassage,“BusinessLife:Corporateresponsibilitywithoutthewaffle”.2Tomastersomewordsandexpressionsinthepassage.3Toknowhowtoresolveethicalproblemsinacompany.三Teachingcontents1Discussion:Discussbusinessethics2Listening:ListentoMiguelMorantalkingaboutbusinessethicsandsocialresponsibility3Reading:BusinessLife:Corporateresponsibilitywithoutthewaffle4Languagereview:wordsandexpressionsinthearticle5Skills:ethicalproblem-solvingUnit7Financeandbanking一TeachingobjectivesStudentsshouldbefamiliarwiththepassage,“Marconirepays£669mofdebt”,mastersomewordsandexpressionsinthearticle,andknowhowtogivepresentations.二Teachingrequirements1Togetfamiliarwiththepassage,“Marconirepays£669mofdebt”.2Tomastersomewordsandexpressionsinthepassage.3Toknowhowtogivepresentations.三Teachingcontents1Discussion:talkaboutinternationalbanking2Listening:Listentoaninterviewaboutrecentchangesininternationalbanking3Reading:Marconirepays£669mofdebt4Languagereview:wordsandexpressionsinthearticle5Skills:GivingpresentationsUnit8Consultants一TeachingobjectivesStudentsshouldbefamiliarwiththepassage,“Coulditbeyouwhentheyneedanexpert?”,mastersomewordsandexpressionsinthearticle,andknowhowtonegotiatesales.二Teachingrequirements1Togetfamiliarwiththepassage,“Coulditbeyouwhentheyneedanexpert?”.2Tomastersomewordsandexpressionsinthepassage.3Toknowhowtonegotiatesales.三Teachingcontents1Discussion:talkaboutconsultants2Listening:Listentoaninterviewaboutrecruitingconsultancies3Reading:Coulditbeyouwhentheyneedanexpert?4Languagereview:wordsandexpressionsinthearticle5Skills:NegotiatingsalesUnit9Strategy一TeachingobjectivesStudentsshouldbefamiliarwiththepassage,“GrowthMode:Findingnewwaystogrowacompanyintoday’stoughclimateisn’teasy”,mastersomewordsandexpressionsinthearticle,andknowhowtodobrainstormingandbecreative二Teachingrequirements1Togetfamiliarwiththepassage,“GrowthMode:Findingnewwaystogrowacompanyintoday’stoughclimateisn’teasy”.2Tomastersomewordsandexpressionsinthepassage.3Toknowhowtodobrainstormingandbecreative.三Teachingcontents1Discussion:theimportanceofformulateastrategy2Listening:Listentoaninterviewonstrategy3Reading:GrowthMode:Findingnewwaystogrowacompanyintoday’stoughclimateisn’teasy4Languagereview:wordsandexpressionsinthearticle5Skills:BrainstormingandcreativityUnit10Doingbusinessonline一TeachingobjectivesStudentsshouldbefamiliarwiththepassage,“Netgainsontheshopfront”,mastersomewordsandexpressionsinthearticle,andknowhowtogivepresentations:summarisinganddealingwithquestions.二Teachingrequirements1Togetfamiliarwiththepassage,“Netgainsontheshopfront”.2Tomastersomewordsandexpressionsinthepassage.3Toknowhowtogivepresentations:summarisinganddealingwithquestions.三Teachingcontents1Discussion:buyingthingsonline2Listening:Listentotheinterviewaboutthedotcomcrashin20003Reading:Netgainsontheshopfront4Languagereview:wordsandexpressionsinthearticle5Skills:presentations:summarisinganddealingwithquestionsUnit11NewBusiness一TeachingobjectivesStudentsshouldbefamiliarwiththepassage,“Thebruisesofthebandwagon”,mastersomewordsandexpressionsinthearticle,andknowsometelephonetipsfordealingwithcustomersandsuppliers.二Teachingrequirements1Togetfamiliarwiththepassage,“Thebruisesofthebandwagon”.2Tomastersomewordsandexpressionsinthepassage.3Toknowsometelephonetipsfordealingwithcustomersandsuppliers.三Teachingcontents1Discussion:talkaboutstartyourownbusiness2Listening:Listentotheinterviewaboutnewbusinesses3Reading:Thebruisesofthebandwagon4Languagereview:wordsandexpressionsinthearticle5Skills:telephonetipsfordealingwithcustomersandsuppliersUnit12ProjectManagement一TeachingobjectivesStudentsshouldbefamiliarwiththepassage,“Thevoiceofreasonforarchitecture,engineeringandenvironmentalconsultingfirms”,mastersomewordsandexpressionsinthearticleandknowsomethingaboutthewritingskillsbriefing.二Teachingrequirements1Togetfamiliarwiththepassage,“Thevoiceofreasonforarchitecture,engineeringandenvironmentalconsultingfirms”.2Tomastersomewordsandexpressionsinthepassage.3Toknowsomethingaboutthewritin
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