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PAGEPAGE12020年1月國開電大本科《商務(wù)英語3》期末紙質(zhì)考試試題及答案一、交際用語(每小題2分,共10分)
1-5題:選擇正確的語句完成下面對話,并將答案序號寫在答題紙上。1.―Excuseme,______________.―Itstandsforstrengths,weaknesses,opportunitiesandthreats.A.howdoyouknowbySWOT?B.whatdoyoumeanbySWOT?C.whatisyourmeaningbySWOT?2.―Kathy,I’dlikeyoutomeetMaggieJacobs.―____________,Maggie.You’redoingagreatjob.A.I’mpleasedtomeetyouB.It’sgreattoseeyouagainC.I’mhappytomeetyoutoo3.―___________________―Well,itisaseparatedepartment.Buttherearetwolaboratories,oneateachproductionplant.A.Whataboutthetrainingmanagerandthehumanresourcesmanager?B.Whatabouttheboardofdirectorsandthechairman?C.WhatabouttheResearchandDevelopmentDepartment?4.―Goodafternoon.CanIhelpyou?―___________________―Adepositaccountoracurrentaccount?A.Thankyou.I’dliketoorderacheckbook.B.Sorry,Idon’thaveabankaccountatall.C.Yes,I’dliketoopenanaccount.5.―___________________―Usually,thesimilarcontractssignedwithotherconsigneesarebasedon12months.A.Whatisthedeadlinefortheconstruction?B.Howlongisyourconsignmentterm,normally?C.Whatdoyouthinkofthepaperworkforthecontract?二、詞匯語法(每小題2分,共30分)
6-20題:閱讀下面的句子,從三個選項中選出一個能填入空白處的正確選項,并將答案序號寫在答題紙上。6.Whenyousentinyourreport,youalsohavetofileareport__________yourtrip.A.whichsummarizeB.summarizingC.summarize7.Oneofthewaystohelpyoustayenergizedistoengageinaquickconversationwithhigh-energycolleaguesbecausetheirpositiveenergymay__________you.A.refreshB.affectC.discourage8.Theorganizationstartedwithasmallnumberofchildren_________tentotwelve.A.beingagedB.agedC.aging9.Often,teamscantackleproblemsmorequicklythan__________youcanaccomplishonyourown.A.whatB.thatC.which10.Sometimesasituationwill____________adirectstyleofmanagement.A.calloutB.callonC.callfor11.Ihavemonthlyremittances________tomefromtheCanadaEmbassyandI’dliketohavethemoneypaidintoanaccount.A.sentB.sendC.beingsent12.Oneoftheadvantagesofonlinebankingisthatitallowsyouto_____moneybetweenaccountseffectively.A.depositB.payC.transfer13.Ithinkourmarketingteamis_________andtheafter-salesserviceisfastandeffective.A.qualifyingB.qualifiedC.beingqualified14.Pleasefindenclosedourbrochureandotherleaflets__________ourrangeofservices.A.outlinedB.outlineC.outlining15.Servingoverseascustomersmayoftenbedonebyphones,faxes,lettersoremails_____somanypersonalvisits.A.insteadB.withC.without16.No,notreally.Itisbecomingmoreimportantwiththe____________economy.A.evergrownB.evertogrowC.evergrowing17.ThetotalcostinlogistiesinChinaisstillhigherthanthatinmanyother______countries.A.industrializedB.individualizedC.imperialized18.They_________theroyalties,includingpatentright,proprietarytechnology,copyright,trademarkright,andsoon.A.pointtoB.refertoC.showto19.IfyouneedothertaxregistrationsinadditiontotheABN,youmayneedtoprovide_________information.A.accidentalB.additionalC.addictive20._________you’dhavetotellmehowlargeyourorderisgoingtobe.A.I’mnervousB.I’mworriedC.I’mafraid三、閱讀理解(每小題4分,共40分)21-25題:閱讀下列短文,從A、B、C三個選項中選出一個正確答案,并將答案序號寫在答題紙上。PassagelInbusiness,peoplehavetodealinpersonwithallkindsofpeople.Whentalkingtopeoplewithinyourcompanywhodon’tspeakyourlanguage,youmayhavetouseEnglish;thesepeoplemaybecolleaguesorco-workers-whomayworkwithyouinyourowndepartment,inanotherpartofthebuildingorinanotherbranch.Andyoumayalsohavetodealwithpeoplefromoutsidetheorganization:clients,suppliers,visitorsandmembersofthepublic.Moreover,thesepeoplemaybefriendsorstrangers-peopleofyourownage,orpeoplewhoareyoungerorolderthanyou.Therelationshipyouhavewithapersondeterminesthekindoflanguageyouuse.Forexample,it’snotappropriatetosay’Hi,howareyou!’whenmeetingtheManagingDirectorofalargecompanyortosay’Goodmorning,it’sagreatpleasuretomeetyouwhenbeingintroducedtoapersonyou’llbeworkingcloselywithinthesameteam.Peopleusuallyformanimpressionofyoufromthewayyouspeakandbehave-notjustfromthewayyoudoyourwork.Peopleindifferentcountrieshavedifferentideasofwhatsoundsfriendly,politeorsincere-andofwhatsoundsrudeorunfriendly!Goodmannersinyourculturemaybeconsideredbadmannersinanother.Sometimesyourbodylanguage,gesturesandexpressionsmaytellpeoplemoreaboutyouthanthewordsyouuse.21.ThetopicofthepassageisA.self-imageinbusinesssituationB.theimportanceofappropriatechoiceoflanguageC.dealingwithpeopleinbusiness22.ThelanguageyouusewhentalkingwithpeopleinbusinessisdecidedbyA.yourrelationshipwiththeparticularpersonB.yourselfC.yourboss23.PeopleusuallyformanimpressionofyoufromA.yourwayofdoingjobsB.yourlanguageandmannersC.yourfacialexpressions24.Goodmannersinyourculturemaybeconsideredbadmannersinanother.GoodmannersinthisstatementmeanA.tobehavepolitelyB.tobehavelovelyC.tobehaveaggressively25.ThemessageofthearticleisthatA.dealingwithpeoplesuccessfullyinbusinessisnoteasyB.clientswithdifferentculturalbackgroundismostchallengingC.languageplaysaveryimportantroleinsettingupbusinessrelationship26-30題:根據(jù)短文內(nèi)容判斷給出的語句是否正確,正確的寫“T”,錯誤的寫“F”,并將答案寫在答題紙上。Passage2Thereareeighttraditionalfunctionsofmarketing:(1)Buying:Amarketerfocusesonbuyers’needsanddesiresinordertodecidewhatproductstomakeavailable.Understandingbuyers’behaviorisofgreatimportance.(2)Selling:Marketersusuallyviewsellingasapersuasiveactivitythatiscompletedthroughpromotion.Sellingincludespersonalselling,advertising,andothersellingmethods.Itisprobablythefunctionofmarketingthatwemostoftenseeinourdailylife.(3)Transporting:Transportingisphysicallymovingtheproductfromthesellertothebuyer.Marketersfocusontransportingcostsandservices.(4)Storing:Liketransporting,storingisanaspectofthephysicaldistributionofproducts.Storingincludeswarehousingactivities.Warehousesholdproductsforlongperiodssometimesinordertocreatetimeutility.(5)Grading:Gradinginvolvessortingproductsaccordingtosizeandquality.Thismakesbuyingandsellingeasierbecauseitreducestheneedforinspectionandsampling.(6)Financing:Formanyproducts,suchasautomobiles,fridges,andnewhomes,thepurchaseisfacilitatedwhenthemarketerprovidescreditthatmakesthepurchasingoftheproductpossible.(7)Marketingresearch:Throughresearch,marketersmayfindouttheneedfornewproductsandservices.Bygatheringinformationonaregularbasis,theycanbetterplan,carryoutandcontrolmarketingactivities.(8)Risktaking:Itinvolvesbearingtheuncertaintiesthatarepartofthemarketingprocess.Mostmarketingdecisionsresultineithersuccessorfailurethatisassociatedwithrisk.26.Itisveryimportanttounderstandbuyers’behavior.[答案]T27.Marketersusuallyusedifferentsellingmethods.[答案]T28.Marketersignoretransportingcostsandservices.[答案]F29.Bothtransportingandstoringaretheaspectsofthephysicaldistributionofproducts.[答案]T30.Marketersprovidecreditthatmakesthepurchasingofautomobiles,bridges,andnewhomespossible.[答案]F四、寫作(一篇作文,共20分)31.根據(jù)要求寫作文。SupposeyouareHenry.Lastmonth,youboughtaCanondigitalcamerafromJD.comandfoundthatthelensdidn’tworkproperly.Youaskedforanewoneandfoundthatthereweresomescratchesonthescreenwhenthenewcameraarrived.Youarewritingtocom
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