1、,Lesson 23: Push That Product,Ma Guilan,Warming up,Do you like to invent something? What can you invent?,What does “push a product” mean?,It means “to try to sell it”.,How would you push your product?,Ads,New words,push- pin n. 圖釘 bulletin n. 公報(bào)；公告 board n. 木板；牌子 rent v. 租用 magazine n. 雜志 journal n.

2、 雜志；期刊 own v. adj. pron. 擁有；自己的 employee n. 雇員,Listening task: True or false,Push-pin was invented in 1900. His first ad was in a newspaper. Today a push-in is cheaper than it was before.,Reading task: answer the questions,Who invented push-pin? Edwin moor. Why are push-pins useful? We can push them

3、 into walls or bullets to hold up posters, maps and other things. What do the Moor family do today? They still make push-ins and more than 200 other small, useful products.,Language notes,He would make something useful that people would like to buy. 他想制造一些實(shí)用而人們又愿意購買的東西。 something useful有用的東西 somethi

4、ng為不定代詞，用形容詞修飾的時(shí)候應(yīng)將形容詞后置。 useful是由use（用途，用法）加后綴-ful派生而來，意為“有用的”。 This piece of wood is useful, dont take it away. 這塊木頭還有用，不要拿走。（useful作表語） That is a useful dictionary. I want to buy it. 那是一本很有用的詞典，我想買下它。（useful作表語）,【提示】： 盡管useful第一個(gè)字母為元音字母u，但其發(fā)音為/ju:/，即第一個(gè)字母因素為輔音因素，因此注意不定冠詞需用a。 【拓展】： 再看幾個(gè)n.+ful=adj.

5、的例子： care（n.注意）-careful（adj.小心的，仔細(xì)的） help（n.幫助）-helpful（adj.有幫助的） beauty（n.美，美麗）-beautiful（adj.美麗的） pain（n.痛）-painful（adj.疼痛的）,.His first ad was in a magazine called The Ladies Home Journal. 他的第一個(gè)廣告刊登在一本叫做婦女家居的雜志上。 a magazine called The Ladies Home Journal.一本叫婦女家居的雜志。 句中called為過去分詞，用作定語，表示被動(dòng)，修飾前面的名詞

6、magazine。called也可用named來代替。 I have a good friend called/named Peter. 我有一個(gè)叫彼得的好朋友。 Do you know the city called Weifang? 你知道濰坊這個(gè)城市嗎？,There is a push-pin holding up this piece of paper. 這里正有一枚圖釘釘著一張紙。 There is a sb. (sth.) doing sth. 意為“正有某人（某物）在干什么?！?其實(shí)這個(gè)句子可以分解為兩個(gè)：There is a sb. (sth.) . He is doing s

7、th.如 There is a boy crying under the tree. 樹下有個(gè)男孩在哭。 可改為：There is a boy. He is crying under the tree. There are some children playing games. =There are some children. They are playing games. 有一些孩子在游戲。,.What else was important to his success? 對(duì)于他的成功還有哪些起了重要作用？ else adj. 別的，其他，此外,置于不定代詞或疑問詞后 What else

8、 do you want? 你還想要什么？ When else can we come again? 我們什么時(shí)候還能來呢 ？ Little else remains to be done today. 今天沒有什么事要做的了。 The lady hurried to take away someone elses bag. 匆忙中那位婦女拿走了別人的包。,Exercises,( )1 If he _ harder, he is sure to catch up with us soon. A study B studies C will study D studied ( ) 2 When

9、a German buys something _ a Japanese or an Indian sells something _ a Frenchman, they often use English. A from to B to from C for from D to for ( ) 3 What _ useful book the dictiotary is! A a B an C the D / ( ) 4 I have _ to tell you. A something else B else something C anything else D else anything ( ) 5 He met a man _ Zhou Jian on hi