4）參考一、選擇填空題（每題10分，共5題）1、—Betty,we'llhaveabuffetpartynextSaturday.Willyoujoinus?—_______,Susan.Thankyou!A.I'dlovetoB.I'mafraidnotC.Bynomeans2、—Iamgoingtoaskforapayrise.—_________.A.Idon'tthinkyouareworthB.LetmepayforitC.Ithinkyoumaytalktoyourboss3、Someinthemarketnowwantgovernment_____inordertoreducecosts.A.regulationB.regulateC.regular4Whiletheotherpeople____anddiscussedtheproblemtogether,Tedignoredthem.A.interactedB.intensiveC.interviewed5、Amongthecritiqueswereallegations____somefranchiseusesitspoliticalinfluencetoincreaseitsprofits.A.whichB.whatC.that6、—Thanksforinvitingme,John,butI'vealreadymadeotherplans.—_________.Maybeanothertime.A.IhopeyouenjoyitB.That'sgoodC.Oh!I'msorrytohearthat7、—Ihadareallygoodweekendattheseaside.—____________.A.Oh,that'sveryniceofyouB.Oh,I'mgladtohearthatC.It'sapleasure8Theexecutiveteamhavetoholdanurgentmeeting____theyseethebadmarketfeedback.A.beforeB.becauseC.whether9、Wedidn'tunderstandhowdifficultitwasto____suchabreakfast.A.districtB.distributeC.distract10、Thefranchisor_____thefranchiseeshouldobservetheregulationstomakethebusinessgowell.A.orB.aswellasC.either11、—HowwasyourtriptoLondon,Jane?—___________.A.Oh,wonderfulindeedB.ByplaneandbybusC.Theguideshowedmetheway12、Theinstructiondescribescompletelythe____anditssafetybasis.A.facultyB.facilitateC.facility13、Someofthe_____solutionswillsupporttheserequirementsbetteratthemoment.A.propertyB.prosperityC.proprietary、Itshould____thatfranchisingisoneofthemeansavailableforgettinginvestmentmoneywithoutgivingupcontrolofthechainoperationandbuildingadistributionsystemforservicingit.A.recognizeB.berecognizingC.berecognized、Trademarks,proprietaryservicemarksandregulationsneed_____carefully.A.tobeobservedB.beobservedC.beingobserved二、閱讀理解翻譯/50分）閱讀理解：根據(jù)文章內(nèi)容，判斷正誤（每題10FourTipsforBecomingaFranchiseeIfyouwanttobecomeafranchisee,thetipsbelowcanhelpyoutofindtheperfectopportunity.Befocusdonyourpreference.Onthestageofdecision-making,thebottomlineis:Don'truleoutabusinesswithoutlearningorseeingwhattheday-to-daywilllooklike.Forinstance,thinkaboutamomreturningtotheworkforcewhoknowsshewantstointeractwithchildrenonadailybasis.Amongthehundredsofoptionsthere,sheneedstodecideifshewouldliketobehandsonasateacherorifshewouldrathermanageafacilitythattutorschildreninmath.Decidingbetweenthetwoiseasyifsheconsiderswhichday-to-daypositionshewouldpreferandhowthatwillimpactherothergoals.Beproactivewithyourresearch.Afteryou'vedeterminedwhatroleyouwantinafranchise,it'simportanttostartresearchingdifferentoptions.Physicallyvisitmanydifferentfranchiselocationsandbrowsethewebandthendeterminewhatwillbeafitinyourcommunity.Makesurethefranchisorhasexperience.Beforesigningontoafranchise,itisessentialtoaskthefranchisorabouttheexecutiveteamanditspastindustryexperience.Findoutifthecompanyleadershavehadsignificantexperienceatanotherfranchiseandarenowapplyingthatknowledgesuccessfully.Readthefranchisedisclosuredocumentcarefully.Thefirstthingtolookatishowmuchafranchisewouldcosttopurchase.Makesureyouhaveafinancialadvisorwhocanlookatthatitemwithyouandseethetypeofprofitafranchiseecanmakeonaverage.It'salsoimportanttotakealookatthepost-terminationclauseintheagreementtomakesurethatwhenyouwanttoleavethebusiness,youknowthetermswellandyourinterestsareproperlyprotected.1.Decideonabusinesswithlearningorseeingwhattheday-to-daywilllook（）2.Beforeyou'vedeterminedwhatroleyouwantinafranchise,it'stimetostartthe（）3.Beforesigningontoafranchise,theessentialjobistoaskthefranchisorabouttheexecutiveteamanditspastindustryexperience.T）4.Thefirstthingtolookatishowlongafranchisewouldtaketo（）5.Tomakesurethatwhenyouwanttoleavethebusiness,youhavemadeenoughmoneyandyouaresatisfiedwiththat.（）二、閱讀理解翻譯/50分）翻譯：為句子選擇正確的翻譯（每題10分1.Thefranchiseecangetmoremoneythanadirectemployeebecauseheorshehasavitalinterestinthebusiness.（）A/她能夠比直屬雇員賺更多的錢。B她在公司中有重要的興趣。C.特許經(jīng)營人能夠比雇員直接賺更多的錢，因?yàn)樗?她在公司中有關(guān)鍵的利益。2.Itissaidabout4%ofallbusinessesintheUnitedStatesare（）A．據(jù)說美國所有的貿(mào)易中，都是特許經(jīng)營工作的。B．它說美國所有的商業(yè)中，都是特許經(jīng)營的。．據(jù)說美國所有的商家中，都是特許經(jīng)營的。3.ButfranchisorrulesareusuallyverystrictintheUSaswellasinmostother（）A．但是授權(quán)特許經(jīng)營者非常嚴(yán)格，在美國與其他大多數(shù)國家一樣。B非常嚴(yán)格。非常嚴(yán)格。4.Don'truleoutabusinesswithoutlearningorseeingwhattheday-to-daywilllooklike.（）A．如果沒有學(xué)習(xí)和看到公司的日期，就不要規(guī)定一個(gè)公司。B．不了解或看到公司的日期表，就不要控制一個(gè)公司。．如果不了解或看到公司的日常情況，就不要排除一個(gè)公司。5.Tobehonest,aftermanyyearsofhardwork,tearsanddisagreements,Ihavemadeit（）A．說實(shí)話，經(jīng)過多年的艱苦工作、淚水和意見分歧，我還是渡過了難關(guān)。B．經(jīng)過多年的艱苦工作、淚水、意見分歧和講誠信，我還是將它通過了。C．要講誠信，經(jīng)過多年的艱苦工作、淚水和意見分歧，我還是穿越了它。二、閱讀理解翻譯/50分）閱讀理解：根據(jù)上下文，補(bǔ)全對話內(nèi)容（每題10操作提示：通過下拉選項(xiàng)框，選擇答案。A.itdoesn'tsoundtoocomplicatedB.ThenwhataboutthequalificationsofafranchiseeC.Sure,whatdoyouwanttoknowD.ThankyouverymuchforalltheinformationE.couldyoutellmehowlongafranchisecontractwilllastAdawantstodofranchisebusinessandturnstoBillforsomeinformationaboutfranchisebusiness.Ada:Hi,Bill.Iamreallyinterestedinfranchisingopportunities.Wouldyoubeabletogivemesomeadvice?Bill:（）?Ada:Ok,first,whatarethequalificationsthatafranchisorshouldhave?Bill:Generallyspeaking,afranchisorshouldbeawell-developedcompanywithbusinessresourcessuchasatrademark,tradenameandbusinessmodel.Ada:（）?Bill:Afranchiseeshouldhavethenecessaryfunds,workgoalsandemployees,etc.Ada:Yes,（A.Wouldyoupleasetellmesomethingaboutthefranchisefees?Bill:Ok.Thefeesforthefranchiseareaninitialfeeandausagefee.Ada:Now,（）?Bill:Ingeneral,itisnolessthanthreeyears.Thenboththefranchisorandthefranchiseemaytalkabouttheconditions,andseewhetherthecontactneedstoberewritten.Ada:（）.Bill:Mypleasure.二、閱讀理解翻譯/50分）閱讀理解：根據(jù)文章內(nèi)容，選擇正確答案（每題10Chinahasthemostfranchisesintheworldbutthescaleoftheiroperationsisrelativelysmall.EachsysteminChinahasanaverageof43outlets,comparedtomorethan540intheUnitedStates.Together,thereare2,600brandsinsome200,000retailmarkets.KFCwasthemostsignificantforeignentryin1987andiswidespread.Manyfranchisesareinfactjoint-ventures,asattheirformingthefranchiselawwasnotexplicit.Forexample,McDonald'sisajointventure.PizzaHut,TGIF,Wal-mart,Starbucksfollowedalittlelater.Buttotalfranchisingisonly3%ofretailtrade,whichseeksforeignfranchisegrowth.Theyear2005sawthebirthofanupdatedfranchiselaw,“MeasuresfortheAdministrationofCommercialFranchise”.Previouslegislation(1997)madenospecificinclusionofforeigninvestors.Todaythefranchiselawismuchclearerbyvirtueofthe2007law,arevisionofthe2005law.Thelawsareapplicableiftherearetransactionsinvolvingatrademarkcombinedwithpa