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CBRE
FIGURESIMELBOURNERETAILlQ32025
outperformanceinlargeformatretailsector
6.9%
MelbournecBDvacancyH125
Note:Arrowsindicatechangefrompreviousquarter.
43%
victoriaseasonallyAdjustedMonthlyHouseholdspendingY-o-YGrowth,August2025
h-1bp
Regionalcentrey-o-yyieldchange
$71.4m
Q32025victorianRetailTransactionvolumes
keypoints
--0--o-
seasonallyadjustedterms,hintingatarobust,thoughseasonallycautious,consumerspendingclimateinthestate.
--o-
remainslowbyhistoricalstandards.
-
centreandLFRassets.supplyisanticipatedtoalignwiththefive-yearhistoricalaverageof
c.143,600sqmp.a.
-
increasesof3.1%,0.9%and0.4%,respectively,whileotherretailassetsremainedbroadlystableduringthequarter.
-
$71.4m.ThemostnotabletransactionwasthesaleofBunningsThomastown.
--0-q.
FIGURE1:victoriaMonthlyHouseholdspending(seasonallyAdjusted)
source:ABS,CBREResearch
+Q.4%
Month-on-Month,August25
1.3%
Quarter-on-Quarter,August25
Economicoverview
TemporaryeconomicdriverssustainAustralia'seconomicgrowth
InQ22025,Australia'SGDpgrewby0.6%q-o-q(seasonallyadjusted,chainvolumemeasures)and1.8%y-o-y.Despiteunderlyingsoftness,thisgrowthwasfuelledbyrobustretaildiscounting,holidaytimingandspendingrelatedtotheFederalelection.publicinvestmentwasthemainobstacletoexpansion,whereasnettradeprovidedamodestboost,largelydrivenbyexportsofminingcommodities.
In202324FY,victoria'SGspexperiencedamoderategrowthof1.5%involumeterms,followingastronger3.4%increaseinthepreviousyear.Thisgrowthisconsistentwithabroadernationaltrend,asallstates
andterritoriesreportedpositiveGspgrowth,whileAustralia'soverallGDpgrowthstoodat1.4%.The
state'sdeclineinGsppercapita(-1.2%y-o-y)reflectspopulationgrowthoutpacingeconomicoutput.Thehealthcareandtransportsectorscontributedpositively,supportedbyrisingdemandandareboundin
domesticlogistics.
InMelbourne,thegrowthofpublicservicescontinuestobolsterthecity'sdevelopment,resultinginan
increaseinoffice-basedemployment.Furthermore,disposableincomeandconsumerspendinghaveseensignificantincreasesin2025vs.2024.
Inflationhitsitslowestpointsince2021,whilecpIincreases,spurredbyessentialgoods
InQ22025,annualinflationdecreased,reachingitslowestlevelsinceQ12021,at2.1%.CPIroseby0.7%qo-qwiththemostnotablepriceincreasesoccurringinthehousing,foodandnon-alcoholicbeverages
categories.Annualwagegrowthremainedunchangedat3.4%intheJunequarter-however,thismarksadeclinefromthepreviousyear,whenitwas4.1%.Theproportionofvacantpositionsroseto2.1%,while
filledjobsincreasedby0.2%toreach16.0million,indicatingagrowingdemandforworkersthroughouttheeconomy.
AccordingtotheABS,inAugust2025,victoria'sunemploymentratestoodat4.4%,reflectingarelativelystablelabourmarketbutslightlyabovethenationalaverageof4.2%.Theparticipationratewas67.0%,
andtheunderemploymentratesatat5.9%asignalthatwhilemanyvictoriansareengagedintheworkforce,anotableportionmaystillbeseekingmorehoursorbetteropportunities.
End-of-financial-yearsaleshavepropelledhouseholdexpenditureupward
InAugust2025,householdexpenditureinAustraliashowedconsiderabley-0-ygrowthof5.0%,drivenbyenhancedconsumerdemand,especiallyforpersonalgoods,healthandfashion.Discretionary
spendingsawstrongannualgrowthof4.2%,asAustralianswereincreasinglywillingtospendonnonessentialitemslikeclothing,diningoutandentertainment,asignofpositiveconsumersentimentandeconomicrecovery.
HouseholdspendinginvictoriainAugust2025roseby0.4%m-o-mand4.3%y-o-yinseasonallyadjustedterms,hintingatarobust,thoughseasonallycautious,consumerspendingclimateinthestate.spendingontransport,healthandhospitalityindicatesashiftbacktowardservicesand
experiencesinvictoria,thankstopostwinterrecoveryandpresummerplanning.
FIGURE2:AustralianNominalandRealGrowthcomparisonbyQuarter
source:ABS,CBREResearch
supply
RetaildevelopmentlagsbehindMelbourne'srapidpopulationgrowth
Melbourneispoisedtoseec.366,600sqmofretailsupplydeliveredacross2025-2026.Theupcoming
supplypipelineremainslimited,primarilyfocusingonLFRdevelopmentsandneighbourhoodcentres,
whichareprojectedtoaccountforaround37%and29%ofthetotalsupplyinthenexttwoyears,
respectively.ThistargetedexpansionalignswithMelbourne'srecentsurgeinpopulation,drivenby
robustmigration,economicopportunitiesandahighqualityoflife.Therefore,demandforretailfacilitiesisintensifying,placingupwardpressureonbothexistinginfrastructureandfuturedevelopmentneeds.
Regionalcentresupplyremainslimited.InMelbourne'shighlycompetitiveretailenvironment,
opportunitiesforestablishingnewregionalcentresarescarce.consequently,assetownersarefocusingonenhancingtheperformanceofexistingpropertiesthroughrefurbishmentsandextensions.These
upgradesoftenincludemodernisinginfrastructure,refreshingaesthetics,optimisingtenantmixesand
integratingnewtechnologiestoimprovethecustomerexperience.Moreover,theriseofe-commercehasspurredinnovationsintheretailsectorasdemandforexperientialandmixed-usespacesrisesinpursuitofattractingfoottrafficandboostingoverallvalue.
LFRassetsareontracktoexperiencesubstantialgrowth,withseveralnewdevelopmentsspringingupacrossthestate,totallingc.136,610sqmofnewsupplyin2025-2026.Thetrendisparticularlyevidentintheexpandinggrowthcorridorsoftheurbanfringeandmetroareas.Developerconfidenceinthese
assetsremainsstrong,indicatingabuoyantretailenvironmentacrossMelbourneintheforeseeablefuture.
NewlycompletedcBDdevelopmentsaresettoplayapivotalroleinMelbourne'sretailmarkettrajectory
NewcBDsupplyremainslimitedbutnotable,withc.41,077sqmslatedfordeliveryacross2025-2026.InQ32025,majorcompletionsincludedThewalk,299BourkeandMecca'SFlagshipBourke,allofwhichareontracktorevitalisethecity'sretailcore.Thesedevelopmentsareexpectedtodriverenewed
leasingactivity,attractbothlocalshoppersandtouristsandenhancethevibrancyofMelbourne'sretailprecinct.
FIGURE3:MelbourneRetailsupplybycategory
300,000
250,000
200,000
150,000
50,000
20182019202020212022202320242025F2026F2027F2028F
CBD
Regional
subRegional
Neighbourhood
LargeFormat
5-yearAverage
source:CBREResearch
FIGURE4:MelbourneFuturesupplybypropertyandDevelopmentType,2025-2028
Rentalperformance
MelbournecBDrentsareholdingfirmamideconomicinstability
Q32025CBDsuperprime,sub-regionalandprimestripesmaintainedconsistentnetfacerents.
Threesegmentsstoodoutwithmodestgrowth.Regionalcentresexperiencedarobust+3.1%q-o-qgrowth,fuelledbyincreasedconsumerdemand.LFRspacessawnetfacerentsriseby2.1%q-0-q,thankstoapersistentappetiteforelectronicsandbulkyitems.Meanwhile,neighbourhoodcentresalsoshoweda0.4%q-o-quptick,reflectingacautiouslyoptimisticoutlookamongshoppers.
MelbournecBDrentshavelaggedbehindthewidermarket,primarilyduetoaslowdowninactivitydrivenbyeconomicuncertainty.Tenantsremainedcautiousabouttheeconomicoutlook,
particularlyinlightoffluctuatinginterestrates.Thisledtodelayedleasingdecisions,shorterleasetermsandapreferenceforflexibility,whichsuppressedrentalgrowth.Despitethis,incentivesintheCBDfellby250bpy-o-y,asvacancytightenedinhighfoottrafficareas,easingpressureon
landlords.
corestriplocationsininnercityareasareoutperforming,benefitingfromstrongrentalgrowthanddecliningincentives,asdemandremainshighforwell-positioned,high-qualityretailspaces.In
contrast,noncorestriplocations,particularlyinouterorsuburbswithsofterfoottraffic,arestruggling,ascBDretailandmajorshoppingcentresareattractingconsumersbyprovidingenhancedconvenienceandawiderrangeofoptions.
LargeFormatRetailhasemergedasoneofthebest-performingretailassetclasses
LFRassetsdemonstratedthestrongestannualperformance,withrentsincreasingby4.0%,closelytrailedbyregionalcentresat3.7%.Incomparison,othershoppingcentreassetsexperiencedmoremoderatey-o-ygrowth,withneighbourhoodcentresleadingat2.4%,followedbysub-regional
centresat1.5%,
LFRassetshaveseenadownwardtrendinleasingincentivesof104bpy-0-y,signallinga
strengtheningmarketdrivenbyheightenedtenantdemand.LFRvacancyratesinmetroMelbournearetightening,especiallyinprimecentres.Asaresult,landlordsinthishighdemandsectorare
graduallyraisingrents,influencedbyalimitedcompetitivelandscape.
FIGURE7:victoriakeyLeasingRatesbyRetailAssetcategory
CBDsuperprime
6,500
stable
stable
5,038
stable
+3.3%
22.5%
stable
250bp
Regional
1,554
+3.1%
+3.7%
1,388
+3.1%
+3.4%
10。7%
stable
21bp
subRegional
904
stable
+1.5%
767
stable
1.2%
15.1%
stable
235bp
Neighbourhood
731
+0.4%
+2.4%
633
0.7%
1.6%
13.5%
100bp
350bp
primeLargeFormat
315
+0.9%
+4.0%
274
+1.4%
+5.4%
13.1%
-38bp
-113bp
primestrips
569
stable
+1.0%
467
stable
+2.2%
17.9%
stable
104bp
source:CBREResearch
4.5%
4.0%
3.5%
3.0%
2.5%
2.0%
1.5%
1.0%
O.5%
0.0%
FIGURE8:NetFaceRentGrowthbyRetailAssetcategory
●
superprimecBD
Regional
●
sub-Regional
shoppingcentres
Neighbourhood
●
primeLargeFormat
Q-O-QY-O-Ysource:CBREResearch
InvestmentMarket
Thescarcityofhigh-qualityretailassetsisrampingupcompetition
InQ32025,investmentactivityinGreaterMelbourne'sretailsectortotalled$71.4m.ThisincludedthesaleofBunningsThomastown(11DaltonRd)aspartofamajorportfoliosale,highlightingstrong
demandforhigh-qualityretailassets,especiallyintightlyheldindustrialprecinctswithsolidfundamentals.
Retailassetsaredrawingmoreinterestfrombothprivateandinstitutionalinvestorsduetotheirreturnprofiles,limitednewsupplyandinherentgrowthpotential.whileinstitutionalcapitalisreassertingitspresence,privatecapitalremainshighlyactive,oftensteppinginwhereinstitutionsaremoreselective.Manytop-tierretailassetscontinuetobetightlyheldbylong-terminvestors,reducingturnoverand
curbingsupply.AS2025approachesitstailend,investorsarepositionedtocapitaliseonopportunitiesfacilitatedbysustainedpopulationgrowthandexpectedinterestratecutsinlate2025-early2026.
Retailyieldshaveselectivelycompressedasinvestorsbackincome-secureassets
InQ32025,sub-regionalshoppingcentres,LFRassetsandregionalcentresinMelbourneallsawaq-o-qyieldcontraction,withdeclinesof23bp,10bpand7bp,respectively.Neighbourhoodcentresalso
recordedaslightdecreaseof1bp.Incontrast,yieldsforcBDandprimestriplocationsheldsteady,indicatingcontinuedcautionaroundcBDretailrecovery.Thisbifurcationsuggestsinvestorsare
selectivelyreratingassetsbasedonincomesecurity,demographictailwindsandlocationfundamentals.
Afterreachingcyclicalpeaks,yieldexpansionintheretailsectorhasbeguntomoderate,reflecting
growinginvestorconfidenceincurrentassetpricingandfutureinterestratetrajectories.Intheshortterm,yieldsareexpectedtoremainrelativelystable,withlimitedmovementanticipateddueto
cautiousoptimismandconstrainedsupply.However,Australia'songoingratecuttingcyclemay
influencecapratesandinvestorreturnexpectations,potentiallytriggeringrenewedyieldcompressioninhigh-performingretailformatsasborrowingcostsdeclineandcapitalflowsincrease.
FIGURE9:victoriaRetailsalesbyAssetcategory
2,500
source:CBREResearch
FIGURE10:victoriaRetailyieldsbycategory
source:CBREResearch
contact-Research
katyaEzhova
ResearchAnalyst,VIC+61421547176
katya.Ezhova@cbre.com
kateBailey
HeadofRetail&AlternativesResearch+61438528352
kate.Bailey@cbre.com.au
sameerchopra
HeadofResearch,pacificandESGAPAC+61422242830
sameer.chopra@cbre.com
contact
sydney
Level21
363Georgestreetsydney,NSW2000
Melbourne
Level34
8Exhibitionstreet
Melbourne,VIC3000
Brisbane
Level3
1Eaglestreet
Brisbane,QLD4000
perth
Level25
250stGeorge'STerraceperth,WA6000
Adelaide
Level5
151piriestreet
Adelaide,SA5000
canberra
Level4
2constitutionAvenue
canberraci
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