1、The Strategic Role of Human Resource ManagementAfter studying this chapter, you should be able to:Explain what human resource management (HR) is and how it relates to the management process.Give at least eight examples of how managers can use HR concepts and techniques.Illustrate the HR management r

2、esponsibilities of line and staff (HR) managers.Provide a good example that illustrates HRs role in formulating and executing company strategy.Write a short essay that addresses the topic: why metrics and measurement are crucial to todays HR managers.Outline the plan of this book. 2005 Prentice Hall

3、 Inc. All rights reserved.12 2005 Prentice Hall Inc. All rights reserved.13The Managers Human ResourceManagement JobsManagement processThe five basic functions of planning, organizing, staffing, leading, and controlling.Human resource management (HRM)The policies and practices involved in carrying o

4、ut the “people” or human resource aspects of a management position, including recruiting, screening, training, rewarding, and appraising. 2005 Prentice Hall Inc. All rights reserved.14Personnel Aspects Of A Managers JobConducting job analyses (determining the nature of each employees job)Planning la

5、bor needs and recruiting job candidatesSelecting job candidatesOrienting and training new employeesManaging wages and salaries (compensating employees)Providing incentives and benefitsAppraising performanceCommunicating (interviewing, counseling, disciplining)Training and developing managersBuilding

6、 employee commitment 2005 Prentice Hall Inc. All rights reserved.15Personnel MistakesHire the wrong person for the jobExperience high turnoverHave your people not doing their bestWaste time with useless interviewsHave your company in court because of discriminatory actionsHave your company cited by

7、OSHA for unsafe practicesHave some employees think their salaries are unfair and inequitable relative to others in the organizationAllow a lack of training to undermine your departments effectivenessCommit any unfair labor practices 2005 Prentice Hall Inc. All rights reserved.16Basic HR ConceptsGett

8、ing resultsThe bottom line of managingHR creates value by engaging in activities that produce the employee behaviors the company needs to achieve its strategic goals. 2005 Prentice Hall Inc. All rights reserved.17Line and Staff Aspects of HRMLine managerA manager who is authorized to direct the work

9、 of subordinates and is responsible for plishing the organizations tasks.Staff managerA manager who assists and advises line managers. 2005 Prentice Hall Inc. All rights reserved.18Line Managers HRM ResponsibilitiesPlacing the right person on the right jobStarting new employees in the organization (

10、orientation)Training employees for jobs new to themImproving the job performance of each personGaining creative cooperation and developing smooth working relationshipsInterpreting the firms policies and proceduresControlling labor costsDeveloping the abilities of each personCreating and maintaining

11、department moraleProtecting employees health and physical condition 2005 Prentice Hall Inc. All rights reserved.19Functions of the HR ManagerA line functionThe HR manager directs the activities of the people in his or her own department and in related service areas (like the plant cafeteria).A coord

12、inative functionHR managers also coordinate personnel activities, a duty often referred to as functional control.Staff (assist and advise) functionsAssisting and advising line managers is the heart of the HR managers job. 2005 Prentice Hall Inc. All rights reserved.110HR and AuthorityAuthorityThe ri

13、ght to make decisions, direct others work, and give orders.Implied authorityThe authority exerted by an HR manager by virtue of others knowledge that he or she has access to top management.Line authorityThe authority exerted by an HR manager by directing the activities of the people in his or her ow

14、n department and in service areas. 2005 Prentice Hall Inc. All rights reserved.111Employee AdvocacyHR must take responsibility for:Clearly defining how management should be treating employees.Making sure employees have the mechanisms required to contest unfair practices.Represent the interests of em

15、ployees within the framework of its primary obligation to senior management. 2005 Prentice Hall Inc. All rights reserved.112Examples of HR Job DutiesRecruitersSearch for qualified job applicants.Equal employment opportunity (EEO) coordinatorsInvestigate and resolve EEO grievances, examine organizati

16、onal practices for potential violations, and compile and submit EEO reports.Job analystsCollect and examine information about jobs to prepare job descriptions. 2005 Prentice Hall Inc. All rights reserved.113Examples of HR Job Duties (contd)Compensation managersDevelop compensation plans and handle t

17、he employee benefits program.Training specialistsPlan, organize, and direct training activities.Labor relations specialistsAdvise management on all aspects of unionmanagement relations. 2005 Prentice Hall Inc. All rights reserved.114HR Department Organizational Chart (Large Company)Figure 11 Source:

18、 Adapted from BNA Bulletin to Management, June 29, 2000. 2005 Prentice Hall Inc. All rights reserved.115Cooperative Line and Staff HR ManagementThe line managers responsibility is to specify the qualifications employees need to fill specific positions.HR staff then develops sources of qualified appl

19、icants and conduct initial screening interviewsHR administers the appropriate tests and refers the best applicants to the supervisor (line manager), who interviews and selects the ones he or she wants. 2005 Prentice Hall Inc. All rights reserved.116HR Organizational Chart (Small Company)Figure 12 20

20、05 Prentice Hall Inc. All rights reserved.117Employment and RecruitingWho Handles It? (percentage of all employers)Figure 13 Source: HR Department Benchmarks and Analysis,” BNA/Society for Human Resource Management, 2002.Note: length of bars represents prevalence of activity among all surveyed emplo

21、yers. 2005 Prentice Hall Inc. All rights reserved.118The Changing Environment Of HR ManagementHRs changing role: “ Personnel departments”Took over hiring and firing from supervisors, payroll, and benefit plans administration.In the 1930s added “protecting the firm in its interaction with unions” res

22、ponsibilities (labor relations).Assumed organizational responsibilities for equal employment and affirmative action. 2005 Prentice Hall Inc. All rights reserved.119A Changing HR EnvironmentGlobalizationTechnological AdvancesExporting JobsThe Nature of WorkWorkforce Demographics 2005 Prentice Hall In

23、c. All rights reserved.120Employment Exodus: Projected Loss of Jobs and WagesFigure 14Source: Michael Shroeder, “States Fight Exodus of Jobs,” Wall Street Journal, June 3, 2003, p. 84. 2005 Prentice Hall Inc. All rights reserved.121Measuring HRs ContributionStrategyThe companys long-term plan for ho

24、w it will balance its internal strengths and weaknesses with its external opportunities and threats to maintain a competitive advantage.HR managers today are more involved in partnering with their top managers in both designing and implementing their companies strategies.Top management wants to see,

25、 precisely, how the HR managers plans will make the company more valuable. 2005 Prentice Hall Inc. All rights reserved.122HR MetricsAbsence Rate(Number of days absent in month) (Average number of employees during mo.) (number of workdays) 100Cost per Hire(Advertising + Agency Fees + Employee Referra

26、ls + Travel cost of applicants and staff + Relocation costs + Recruiter pay and benefits) Number of HiresHealth Care Costs per Employee Total cost of health care Total EmployeesHR Expense FactorHR expense Total operating expenseFigure 15Sources: Robert Grossman, “Measuring Up,” HR Magazine, January

27、2000, pp. 2935; Peter V. Le Blanc, Paul Mulvey, and Jude T. Rich, “Improving the Return on Human Capital: New Metrics,” Compensation and Benefits Review, January/February 2000, pp. 1320;Thomas E. Murphy and Sourushe Zandvakili, “Data and Metrics-Driven Approach to Human Resource Practices: Using Cus

28、tomers, Employees, and Financial Metrics,” Human Resource Management 39, no. 1 (Spring 2000), pp. 93105; HR Planning, Commerce Clearing House Incorporated, July 17, 1996; SHRM/EMA 2000 Cost Per Hire and Staffing Metrics Survey; . 2005 Prentice Hall Inc. All rights reserved.123HR Metrics (contd)Human

29、 Capital ROI Revenue (Operating Expense Compensation cost + Benefit cost) (Compensation cost + Benefit cost)Human Capital Value Added Revenue (Operating Expense (Compensation cost + Benefit Cost) Total Number of FTE Revenue FactorRevenue Total Number of FTETime to fillTotal days elapsed to fill requ

30、isitions Number hiredFigure 15 (contd)Sources: Robert Grossman, “Measuring Up,” HR Magazine, January 2000, pp. 2935; Peter V. Le Blanc, Paul Mulvey, and Jude T. Rich, “Improving the Return on Human Capital: New Metrics,” Compensation and Benefits Review, January/February 2000, pp. 1320;Thomas E. Mur

31、phy and Sourushe Zandvakili, “Data and Metrics-Driven Approach to Human Resource Practices: Using Customers, Employees, and Financial Metrics,” Human Resource Management 39, no. 1 (Spring 2000), pp. 93105; HR Planning, Commerce Clearing House Incorporated, July 17, 1996; SHRM/EMA 2000 Cost Per Hire

32、and Staffing Metrics Survey; . 2005 Prentice Hall Inc. All rights reserved.124HR Metrics (contd)Training Investment FactorTotal training cost HeadcountTurnover CostsCost to terminate + Cost per hire + Vacancy Cost + Learning curve lossTurnover RateNumber of separations during month Average number of

33、 employees during month 100Workers Compensation Cost per EmployeeTotal WC cost for Year Average number of employeesFigure 15 (contd)Sources: Robert Grossman, “Measuring Up,” HR Magazine, January 2000, pp. 2935; Peter V. Le Blanc, Paul Mulvey, and Jude T. Rich, “Improving the Return on Human Capital:

34、 New Metrics,” Compensation and Benefits Review, January/February 2000, pp. 1320;Thomas E. Murphy and Sourushe Zandvakili, “Data and Metrics-Driven Approach to Human Resource Practices: Using Customers, Employees, and Financial Metrics,” Human Resource Management 39, no. 1 (Spring 2000), pp. 93105;

35、HR Planning, Commerce Clearing House Incorporated, July 17, 1996; SHRM/EMA 2000 Cost Per Hire and Staffing Metrics Survey; . 2005 Prentice Hall Inc. All rights reserved.125Measuring HRs ContributionThe HR ScorecardShows the quantitative standards, or “metrics” the firm uses to measure HR activities.

36、Measures the employee behaviors resulting from these activities.Measures the strategically relevant organizational es of those employee behaviors. 2005 Prentice Hall Inc. All rights reserved.126Benefits of a High Performance Work System (HPWS)Generate more job applicantsScreen candidates more effect

37、ivelyProvide more and better trainingLink pay more explicitly to performanceProvide a safer work environmentProduce more qualified applicants per positionMore employees are hired based on validated selection testsProvide more hours of training for new employeesHigher percentages of employees receivi

38、ng regular performance appraisals. 2005 Prentice Hall Inc. All rights reserved.127The New HR ManagerNew ProficienciesHR proficienciesBusiness proficienciesLeadership proficienciesLearning proficiencies 2005 Prentice Hall Inc. All rights reserved.128The New HR Manager (contd)The Need to “Know Your Em

39、ployment Law”Equal employment lawsOccupational safety and health lawsLabor laws 2005 Prentice Hall Inc. All rights reserved.129Effects CFOs Believe Human Capital Has on Business esFigure 16 Source: Steven H. Bates, “Business Partners,” HR Magazine, September 2003, p. 49 2005 Prentice Hall Inc. All r

40、ights reserved.130The New HR ManagerEthics and HREthical lapses (e.g., Enron, Martha Stewart)Sarbanes-Oxley Act in 2003Intended to curb erroneous corporate financial reporting: Requires CEOs and CFOs to certify their companies periodic financial reports.Prohibits personal loans to executive officers

41、 and directors.Requires CEOs and CFOs to reimburse their firms for bonuses and stock option profits if corporate financial statements subsequently require restating. 2005 Prentice Hall Inc. All rights reserved.131HR Professional CertificationHR is ing more professionalized.Society for Human Resource Management (SHRM)SHRMs Human Resource Certification Institute (HRCI)SPHR (senior professional in HR)PHR (professional in HR) certificate 2005 Prent