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Fitness

Industry健身行業(yè)Fitness

Industry

Statistics健身行業(yè)統(tǒng)計Club

Facilities

設(shè)備Club

Membership

by

age

會員年齡Club

Type

俱樂部種類Club

Programs

計劃和服務(wù)項目Growth

Patterns

Programs發(fā)展與趨勢From

single-purpose

clubs

to

a

multipurpose

fitness

and

socialclub單項俱樂部演變成為多項健身社會場所From

indoor-only

to

four-season

in

in-door

and

outdoor

clubs從室內(nèi)俱樂部到四季性室內(nèi),室外俱樂部Personalized

programming

using

a

value

added

basis私人的健身計劃有了更多的可用價值From

an

annual

fee

system

to

an

initiation

fee

plus

monthly

duespayment

system.從年費系統(tǒng)到入會費加月供系統(tǒng)Wellness

programs

addressing

increasing

health

concerns

ofmembers健康計劃更加引起會員的關(guān)注Management

Functions管理職責Promotion

(42%)促銷Constantly

promote

marketing

and

sell

new

memberships堅持不懈的拓展市場,銷售更多的新會籍Program

(29%)計劃,活動Well-trained

professional

personnel

and

highly

organized,informative,

and

exciting

programs

for

members.接受過培訓(xùn)的專業(yè)員工及高水平的健身計劃Manage

(29%)管理Managers

must

maximize

revenue

and

minimize

expenseswhile

maintaining

desirable

balance經(jīng)理需創(chuàng)造最大收入,減少到最小的成本從而保持合理的平衡Objectives

for

Fitness

Center

健身俱樂部的目標Primary

首要目標Obtain

reasonable

profit

oncapital

growth

invested.獲得投資所得到的合理的利潤

Secondary

二級目標

Increase

sustained

membership會員卡持續(xù)提高

Increase

member

scarification

提高會員的滿意度

Increase

member

retention提高會員保留度

Increase

program

offerings提高訓(xùn)練計劃服務(wù)

Improve

quality

staff

改進員工的服務(wù)質(zhì)量

Improve

quality

of

facilities

available改進設(shè)備的可利用性Fitness

Management健身管理ORGANIZATIONALDEVELOPMENT組織發(fā)展Concept

Development觀念發(fā)展Organizational

Patterns組織的模式Organizational

Structure組織結(jié)構(gòu)Marketing

and

Sales市場與銷售Marketing,

Advertising,

and

Sales

Responsibilities市場,廣告與銷售職責Marketing

and

Sales

Process市場與銷售方法Marketing市場Advertising廣告Sales銷售Member

Management會員管理Importance

of

Member

Management會員管理的重要性Establishing

a

Complete

Database建立完善會員數(shù)據(jù)庫Database

Access數(shù)據(jù)分析Reporting報表Service

Desk

Management服務(wù)臺管理Service

Desk

Strategies服務(wù)臺的策略Training

Basics基礎(chǔ)培訓(xùn)Service

Desk

Responsibilities服務(wù)臺的工作職責Administrative

Concerns行政關(guān)系Specialized

Programs專業(yè)計劃Fitness

Programming健身計劃Aquatic

Programming水上運動計劃Racquet

Sports

Programming球類運動計劃Age

Group

Programming年齡組計劃Trends

in

Programming目的性計劃Profit

Center

Programs健身中心的其他利潤Developing

and

Organizing

Profit

Centers發(fā)展并組織利潤中心Pro

Shop

Operations商品部的運作Food

and

Beverage

Outlets餐飲部Spa

Services水療的服務(wù)Child

Care兒童樂園Staff

Selection

and

Development員工的選擇與發(fā)展Recruiting

Interviewing

,

Hiring

Candidates職位,面試,雇用的候選人Orienting

New

Employees新雇員Training培訓(xùn)Staff

Development員工的發(fā)展Organizational

Development組織開發(fā)Sample

Job

Model

and

Evaluation工作模式及員工樣本Sample

Job

Descriptions工作簡介樣本Health

Fitness

EquipmentConsiderations健身器械的考慮Selecting

Health

Fitness

Equipment選擇健身器械Purchasing

Health

Fitness

Equipment購買健身器械Maintaining

Health

Fitness

Equipment維修健身器械Other

Specialized

Equipment其它專業(yè)的器械Health

and

Safety

Guidelines健身與安全的指導(dǎo)方針Creating

Safe

Environments創(chuàng)造一個安全的環(huán)境Pre-exercise

Screening訓(xùn)練前的身體檢查Emergency

Management緊急情況的管理Risk-Management

Documentation風險管理Safety

Supplies安全保障Facility

Maintenance

Management設(shè)備維修管理Areas

of

Maintenance

Management維修管理的范圍Needs

Assessment需要評估Facility

Maintenance

Planning設(shè)備維修的計劃Implementing

a

Maintenance

Program維修計劃的執(zhí)行Preventive

Maintenance預(yù)防性檢修Financial

Management

財政管理Accounting

Process

計賬的程序Financial

Statements

財政的簡述Budget

Planning

預(yù)算計劃Income

Management

收入管理Accounts

Receivable

賬目接收Expense

Management

收支管理Tax

Considerations

稅金的考慮Payroll

and

Compensation人事成本控制Compensation

and

Management成本與管理Basics

of

a

Compensation

Program基本成本計劃Forms

of

Compensation成本表格Pay

Practices

In

the

Health

Fitness

Industry健身行業(yè)支付方式Computer

Applications電腦的應(yīng)用Health

Fitness

Software

Applications健身軟件的應(yīng)用Computer

Needs

Assessment電腦需要評估Purchase

Considerations購買考慮Internet因特網(wǎng)EVALUATION評估Evaluation

Defined評估的定義Health

Fitness

Evaluation

Model健身評估模式Trends

Affecting

Strategic

Planning策略計劃Changes

in

the

Health

Fitness

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