PAGEPAGE12018年7月國開電大本科《商務英語3》期末紙質考試試題及答案一、交際用語(每小題2分,共10分)

1-5題:選擇正確的語句完成下面對話,并將答案序號寫在答題紙上。1.―Canyoushowmetheschedule？―___________________A.Don’tworry.IcanhelpyouwiththatB.Youwon’tmisstheplaneC.Sure,atightscheduleasusual2.―Doesmodernlogisticsmeantransportationanddelivery？―____________,Modernlogisticsismoreabouteffectiveandefficientflowofmaterialsandinformation.A.Yes,you’rerightB.No,it’snotthewholestoryC.No,you’rewrong3.―Goodmorning.___________________？―Goodmorning!IneedachecktosendtomypublisherinNewYork.A.WhatcanIdoforyou,MadamB.Whatdoyouwanttobuy,MadamC.Whydoyoucomehere,Madam4.―Goodmorning.FarEastLogisticsCompany.___________________.―Goodmorning.ThisisMaggieBonner.Iwouldliketoknowyourfreightforwardingbusiness.A.Whoisthatcalling？B.Whatdoyouwant？C.MayIhelpyou？5.―Hello,thisisStevenSmith.Nicetohearyourvoiceagain.―Hi,Mr.Smith.___________________thecoverageofyourfreightforwardingbusiness？A.DoyouknowB.PleasetellmeC.Iwouldliketoknowabout二、詞匯語法(每小題2分,共30分)

6-20題：閱讀下面的句子,從A、B、C三個選項中選出一個能填入空白處的正確選項,并將答案序號寫在答題紙上。6.Wewill_________anorderwithyourcompanyfordigitalcameras.A.reserveB.bookC.place7.__________avacationisalwaysagoodwaytogetrelaxationandrefreshment.A.TakeB.TookC.Taking8.Iledand________asalesteamof20people.A.suggestedB.motivatedC.moved9.Sometimesasituationwill_______adirectstyleofmanagement.A.callupB.callforC.callon10.Havingbeenworkinginlogisticsfor3years,heismore________thanheusedtobe.A.proudB.braveC.confident11.Inordertomakeproperreservations,willyousendyouracceptancetotheattentionofProfessorChen____aweekbeforethatday？A.nolaterthenB.nolatethanC.nolaterthan12.Ididn’tknowyou_________aprevioussupplier.A.wereB.beC.are13.SheistheCEOofRostonSportAccessories_______Itoldyou.A.whoB.whomC.aboutwhom14.Accordingtolaw,taxableservicesrefertotransportation,________,finance,insuranceandthelike.A.operationB.constructionC.introduction15.Weusuallykeepalargesupply_______stock.A.atB.onC.in16.Additionally,makesurethatyourpasswordislongenoughto_________easilybeinghacked.A.preventyouraccountfromB.provideyouraccountwithC.doawaywith17.Weworkclosely_________everylargeairlinelikeAirChina,AirFranceandAmericanAirlines.A.withB.toC.in18.Thepaymentismadebyanirrevocable_________letterofcreditinourfavour.A.lightB.brightC.sight19.Doesthatincludetheturnover_________inadvance？A.toreceiveB.receivedC.receiving20.Importingandexportingistransferringgoodsfromonecountrytoanotherwhileattention________tothelawsandrequirementsofbringinggoodsoutorintothatcountry.A.topayB.payingC.beingpaid三、閱讀理解(每小題4分,共40分)21-25題：閱讀下列短文,從A、B、C三個選項中選出一個正確答案,并將答案序號寫在答題紙上。PassagelThesearethelatestmanifestationsofaworryingobsessionwithe-commerceandtheInternetinAsia’slargesteconomies.InMarch,Beijingannounceditsnew“InternetPlus”plantoexpandInternetconnectivity.PremierLi,whendescribingit,broughtupthe“mobileInternet”,“cloudcomputing”,“bigdata”,“intelligentmanufacturing”andthe“InternetofThings,”inamannersimilartobusinessleadersinAmerica.NoristhisdigitalobsessionrestrictedtoChina.IndianPrimeMinisterNarendraModi’smeetingwithMarkZuckerbergatFacebook’sheadquartersreceivedasmuch,ifnotmore,mediaattentionashisaddressonsustainabledevelopmenttotheUnitedNationsdaysearlier.TheclaimthattheInternetwillfundamentallytransformdevelopmentisunproven(未被證實的)anduntested,WhatisclearisthattheInternetmakesconsumptioneasier,fasterandmoreexpansivethaneverbefore.Analystshavethuslookedtoe-commerceandChina’sInternetgiantstohelp“save”China’seconomicmodelfromslowingdown.Byextension,ChinaandIndiamusthave“dreams”thatarebiggerthantheInternet.Theyneedtotaketheleadinfindinganewmodelofdevelopmentforthe21"Centurythatintelligentlymakeuseofscienceandtechnology,butwithoutbeingseducedbymusingsaboute-commercethatmaskdeepstructuralflawsofcurrenteconomicmodels.Resolvingthosepressingissuesshouldbethereal“innovation”thatliesattheheartofanydevelopmentprogram.21.JackMahopese-WTOcanhelp_________.A.cooperationbetweencompaniesB.successofsmallbusinessonlineC.peoplelookforfriendsandlovers22.Digitalobsessioninthesecondparagraphrefersto_________.A.problemscausedbyInternetB.tradesbetweenChinaandAmericaC.passiononInternetbusiness23.WhichisNOTtrueaccordingtothethirdparagraph？A.ItisnotclearthathowtheInternetwilldeeplyinfluencedevelopment.B.TheInternetmakespeoplehardertosellproductsandbuygoods.C.E-commerceislikelytocontributetoChina’seconomicdevelopment.24.ChinaandIndianeedto_________.A.findanewmodelbyusingscienceandtechnologyB.findasolutiontotakeplaceofonlinebusinessC.findacuretodealwithdiseasesinthe21"Century25.Whatistheauthor’sattitudetoChina’sdevelopmentofonlinebusiness？A.Negative.B.Positive.C.Neutral.26-30題：根據(jù)短文內(nèi)容判斷給出的語句是否正確,正確的寫“T”,錯誤的寫“F”,并將答案寫在答題紙上。Passage2Thereareeighttraditionalfunctionsofmarketing：(1)Buying：Amarketerfocusesonbuyers’needsanddesiresinordertodecidewhatproductstomakeavailable.Understandingbuyers’behaviorisofgreatimportance.(2)Selling：Marketersusuallyviewsellingasapersuasiveactivitythatiscompletedthroughpromotion,Sellingincludespersonalselling,advertising,andothersellingmethods.Itisprobablythefunctionofmarketingthatwemostoftenseeinourdailylife.(3)Transporting：Transportingisphysicallymovingtheproductfromthesellertothebuyer.Marketersfocusontransportingcostsandservices.(4)Storing：Liketransporting,storingisanaspectofthephysicaldistributionofproducts.Storingincludeswarehousingactivities,Warehousesholdproductsforlongperiodssometimesinordertocreatetimeutility.(5)Grading：Gradinginvolvessortingproductsaccordingtosizeandquality.Thismakesbuyingandsellingeasierbecauseitreducestheneedforinspectionandsampling.(6)Financing：Formanyproducts,suchasautomobiles,fridges,andnewhomes,thepurchaseisfacilitatedwhenthemarketerprovidescreditthatmakesthepurchasingoftheproductpossible.(7)Marketingresearch：Throughresearch,marketersmayfindouttheneedfornewproductsandservices.Bygatheringinformationonaregularbasis,theycanbetterplan,carryoutandcontrolmarketingactivities.(8)Risktaking：Itinvolvesbearingtheuncertaintiesthatarepartofthemarketingprocess.Mostmarketingdecisionsresultineithersuccessorfailurethatisassociatedwithrisk.26.Itisveryimportanttounderstandbuyers’behavior.[答案]T27.Marketersusuallyusedifferentsellingmethods.[答案]T28.Marketersignoretransportingcostsandservices.[答案]F29.Bothtransportingandstoringaretheaspectsofthephysicaldistributionofproducts.[答案]T30.Marketersprovidecreditthatmakesthepurchasingofautomobiles,fridges,andnewhomespossible.[答案]T四、寫作(一篇作文,共20分)31.根據(jù)要求寫作文。YouareSusan.Yourcompanywillholdanopeningceremonyforanewfactory.YouareaskedtowriteaninvitationlettertoDavid,animportantclientofyourcompany.Th