1、經(jīng)貿(mào)英語翻譯與寫作,華東理工大學 2010.12,2,第一部分 經(jīng)貿(mào)英語寫作,Unit 1 Abstract Unit 2 Application Letter Unit 3 Resume Unit 4 Memo Unit 5 Contract (2) the commodities involved; (3) all the terms and conditions agreed upon; (4) indication of the number of original copies of the contract, the languages used, the term of vali

2、dity and possible extension of the contract. A contract or confirmation can be drawn up either by the seller or the buyer. Respectively, they are called a sales contract/confirmation or a purchase contract/confirmation.,The Contract,44,Formation of Contract (合同的格式),The business contract is usually m

3、ade up of three parts: the preamble(約首), the body(約文) and the witness clause(約尾). 前文(Preamble) 1.訂約日期和地點 Dateandplaceofsigning 2.合同當事人及其國籍、主營業(yè)所或住所 Signingpartiesandtheirnationalities,principalplaceofbusinessorresidenceaddresses 3.當事人合法依據(jù) Eachpartysauthority，比如，該公司是“按當?shù)胤烧浇M織而存在”(acorporationdulyorga

4、nizedandexistingunderthelawsofXXX) 4.訂約緣由/說明條款 RecitalsorWHEREASclause,45,約文(Body),1.定義條款(Definitionclause) 2.基本條款(Basicconditions) 3.一般條款(Generaltermsandconditions) a.合同有效期(Duration) b.合同的終止(Termination) c.不可抗力(ForceMajeure) d.合同的讓與(Assignment) e.仲裁(Arbitration) f.適用的法律(Governinglaw) g.訴訟管轄(Jurisdi

5、ction) h.通知手續(xù)(Notice) i.合同修改(Amendment) j.其它(Others),46,結(jié)尾條款(WITNESSclause),1.結(jié)尾語，包括份數(shù)、使用的文字和效力等(Concludingsentence) 2.簽名(Signature) 3.蓋印(Seal),47,Unit 6Letters for Complaints and Adjustments,Section1. How to Write Letters for Complaints and Adjustments Section 2. Skills for Writing Letters for Comp

6、laints and Adjustment Section 3. Summary and Homework,Contents,48,II. Making complaints/ claims,1: To start a complaint 2: To point out the positive aspects 3: To give reasons for your complaint 4: To provide evidence 5: To mention likely reasons for the problem 6: To inform the seller what you expe

7、ct them to do and what steps you are taking 7: To demand prompt adjustment,How to write?,49,1. To start a complaint,50,2: To point out the positive aspects,51,3: To give reasons for your complaint,52,4. To provide evidence,5. To mention likely reasons for the problem,53,6. To inform the seller what

8、you expect them to do and what steps you are taking,54,7. To demand prompt adjustment,55,SUMMARY,A complaint letter usually follows the under mentioned outlines: (1) Begin by regretting the need to complain. (2) Give a detailed presentation of facts to explain what is wrong. (3) State your reasons f

9、or being dissatisfied and ask for an explanation. (4) Refer to the inconvenience caused. (5) Suggest how the matter should be put right.,56,Unit 7 Apologies,Missing an appointment or a meeting or a deadline or doing something wrong can slow down a business relationship or even damage your business r

10、eputation and credibility. Sending a letter apology is one of the first steps in repairing any damage that has been done. In your business letter of apology, accept responsibility if you are at fault and attempt to reschedule or do some readjustments. If you or your company made a mistake, write a l

11、etter of apology to show your honesty and credibility and maintain a good relationship with your customers.,57,II. How to write,(1)投訴回復類 Part 1：Apology Thank you for your letter of Expressing apology/regret. Part 2：Explanation and Assurance Explain reasons. Give assurance. Part 3：Expectation Saying

12、sorry again Making promises or giving some suggestions to make up for the losses,58,II. How to write,(2)主動發(fā)出類 Part 1：Apology Explain the fault. Expressing apology/regret. Part 2：Explanation and Assurance Explain reasons. Give assurance. Part 3：Expectation Saying sorry again Making promises or giving

13、 some suggestions to make up for the losses,59,b. Apologize for delay in arrangements,60,Exercise,Suppose you are the office manager. You got a letter from your customer, Mr. Andi John on 15 October, 2009, for complaining one of your employees for his offensive behavior. Write a letter of apology to

14、 him.,61,8, November 2003 Name Address Dear Mr. Andi, I was most upset on receiving your letter of 15 October detailing the offensive behavior of one of our employees to you. I can assure you such conduct is not, and never will be, tolerated in this company. After a full investigation, disciplinary

15、action has been invoked on the said employee. (To be continued),62,I can only offer my full apology and assurance that it will not happen again. We set great store on the relationship our two companies have developed and I hope this incident will not weaken but strengthen that valued relationship. A

16、gain, my sincere apologies. Yours Sincerely Chen Yi Office Manager,63,Unit 8 Congratulations,to write sincere, natural, warm, positive letters of congratulations with appropriate tone.,to learn about the format and contents of congratulation letters;,By the end of this unit , you are expected,Learni

17、ng Objectives,64,Dear Mr. Miller, Congratulations on your recent promotion to head the Marketing Department of Refine Textile Co. Ltd. We are delighted that your work in international marketing for the past decade has been recognized this way. We join in sending you our best wishes for the future.,B

18、ody,Salutation,65,Body,Through the years of working together with you, many of us are well aware of how much youve been dedicated to the successful business stories between our two companies. We are all looking forward to your trip to China next month when we will celebrate your advancement in a mor

19、e formal way.,66,Again, congratulations to you, Mr. Miller good luck and good wishes on your new position as Director of Marketing Department. Cordially yours, Thomas Jiang General Manager,Complimentary Close,Body,Signature,67,Exercises,68,1. irrevocable letter of credit 2. Force Majeure 3. document

20、ary letter of credit 4. be valid for 5. be disappointed/ dissatisfied,1.不可撤銷信用證 2. 不可抗力 3. 跟單信用證 4. 有效期為 5. 對失望/不滿,69,6. would like to apologize for 7. take measures to 8. make amends to sb. for sth. 9. owe you an apology for 10. under the obligation to,6. 對感到抱歉 7. 就采取措施 8. 為某事向某人賠償 9. 就致歉 10. 承擔責任,

21、70,11. to accept my heartiest congratulations on 12. be pleased/thrilled to learn that 13. let me offer my warmest congratulations on . 14. on the occasion of 15. mayextend to,11. 請接受我誠摯的祝賀 12. 得知非常高興 13. 讓我向表示最熱烈的祝賀 14. 值此之際 15. 謹向致以,71,1. Now therefore, in consideration of the premises and the cov

22、enants herein, contained, the parties hereto agree as follows: 茲以上述各點和契約所載條款為約因，訂約雙方協(xié)議如下： 2. We appreciate your patience in allowing us time to research the information and respond to your complaints. 2. 您允許我們花時間查找問題并就您的投訴予以回饋，謝謝您在這一過程中予以的耐心。 3. We tender you our apology for the inconvenience this e

23、rror may have caused you. 3. 對于這次過錯給您帶來的麻煩，我們向您致上歉意.,72,4. May its blessings lead into a wonderful year for you and all whom you hold dear. 4. 祝福你及你所愛的人新的一年中萬事如意。 5. I welcome this opportunity to extend my heartfelt congratulations to you on this occasion. 5. 我借此機會向閣下致以誠摯的祝賀。 6. Price: Total Amount

24、HK $ 1, 000, 000. 00 with the unit price of HK$ 200.00 per set F0B Hong Kong Net. 6. 總額港幣壹佰萬元正，F(xiàn).O.B香港凈價（香港離岸凈價）為每部港幣貳佰元正。,73,7. Terms of Payment: By Confirmed Irrevocable L/C to be opened by Buyers. 7. 付款條件：用買方開出的保兌、不可撤消信用證. 8. Please rest assured that nothing similar would occur again. 保證同樣的事不會再發(fā)生

25、了。 9. I have been pleased with your services for years, but now I feel very disappointed. 9. 多年來我一直很滿意你們的服務，但現(xiàn)在我非常失望。 10. Good luck to you in this and all the future goals you set for your business. 10. 祝福你設定的現(xiàn)有及未來的所有商業(yè)目標都能順利達成。,74,1. Claims: Within 45 days after the arrival of the goods at the dest

26、ination, should the quality, specifications or quantity be found not in conformity with the stipulations of the contract except those claims for which the insurance company or the owners of the vessel are liable, the Buyers shall, have the right on the strength of the inspection certificate issued b

27、y the C.C.I.C and the relative documents to claim for compensation to the Sellers. 索賠：在貨到目的口岸45天內(nèi)如發(fā)現(xiàn)貨物品質(zhì)，規(guī)格和數(shù)量與合同不附，除屬保險公司或船方責任外，買方有權(quán)憑中國商檢出具的檢驗證書或有關(guān)文件向賣方索賠換貨或賠款。,75,2. I am so sorry for incident. Please know that I take full responsibility for the damage and will be happy to reimburse you for a new

28、mailbox. If youd prefer, I can take the damaged one, order a replacement myself, and deliver it to your door. 2. 對于這次意外我非常抱歉，我一定會負起賠償損害的所有責任，也很樂意賠償給你們一個新郵箱。如果你們愿意的話，我會把損壞的信箱帶走，幫你們定購一個新的，并送貨上門。,76,3. I am very glad to hear that you passed successfully through the courses of university. You have at le

29、ngth reached the goal of your wishes, and have obtained the diploma for which you have studied so zealously. I heartily congratulate you on this honor. 3. 欣聞你已圓滿通過各科考試，大學畢業(yè)之際。在這過程中你發(fā)奮努力，終遂素愿，得獲畢業(yè)文憑。對此我表示誠摯的欣賀。,77,4. I was delighted to hear that you were appointed to the Board of ABC company. This is

30、 a marvelous achievement, though no more than you deserve. Please accept my heartiest congratulations and best wishes for the future. 4. 欣聞您被任命為ABC公司的董事。除您之外無人有資格享有此項殊榮。請接受我最誠摯的祝賀及對未來的美好祝愿。,78,Unit 9Notice and Announcement,通知與啟事,79,Notice 在英文中可以指書面的通知、公告、啟事或海報。主要作用是向公眾或有關(guān)人士發(fā)布信息。有時也稱作Announcement. 通知

31、或啟事多出現(xiàn)在報刊和公共場合的公告欄上。其中會議通知、講座通知、招聘啟事、征稿啟事、是需要掌握的重點內(nèi)容。,After studying this unit, you will be able to:, write notices. write announcement.,80,There is a franchised store of ABC Co. Ltd. in Meilong Road, Shanghai, which sells retails to individual customers. Due to the development of the business, Mr.

32、Smith has planed to move it to a larger premise(場所), that is, No. 18 Pujiang Road, Shanghai from May 1, 2009. So, Michael is asked to write a notice to inform the customers the news of removal and the price cutting as well.,81,ABC Franchised Store Removal Notice Please kindly notice that our ABC Fra

33、nchised Store in Meilong Road will be relocated to the following address with effect from May 1, 2009. New Address: 18, Pujiang Road， Jingan District,Shanghai. Telephone numbers fax numbers remain unchanged. Customers can still do their shopping at a temporary location in Meilong Road till April 25.

34、 There will be some price cutting on the products on sale.,Heading,Body,82,Thanks for your kind attention and continuous support. With warmest regards, Thomas Jiang General Manager ABC Co. Ltd. April 15, 2009,Issuing date,Name and position of the person who wrote it,83,Unit 10 Invitation,84,A format

35、 of formal invitation letter,Dear sirmadamORGANIZATION would very much like to have someone from your company speak at our conference on TOPIC. As you may be aware the mission of our association is to promote WHAT. Many of our members are interested in the achievements your company has made in. Encl

36、osed is our preliminary schedule for the conference which will be reviewed in weeks. Ill call you DATE to see who from your company would be willing to speak to us. I can assure you that well make everything convenient to the speaker. Sincerely yours,85,Three usual formats of invitations,1. X invite

37、s you to a reception (party,etc) at (place) on (date) at (time). 2.You are warmly (cordially) invited to attend a reception (party, etc.) at (place) on (date) at (time). 3. X request(s) the pleasure of your company (the company of Mr. Y) at a reception (dinner, etc.) at (place) on (date) at (time).,

38、86,Formal Invitation,Sample 1 On the occasion of the 30th anniversary of the founding of XXX Teachers College The President, Mr. Yuan Sijia, would like to invite_ to a Reception on Monday, September 1, 2010 from 11.30 to 13.30 at the Guest House R. S. V. P. Tel. 2273839 (regret only),We may write a

39、formal card as follows:,87,Such an invitation includes:,The occasion or matter concerned The name of the person who sends the invitation The name of the person to whom the invitation is sent Day of the week-date-(year)-time Place R.S.V.P., an abbreviation for the four French words which means “pleas

40、e reply” are written at the bottom of the invitation, and The telephone number, at which the person invited is asked to call to give a reply. The words “(regret only)” mean that a telephone call is expected only when the person invited cannot make it.,88,Write an invitation according to the followin

41、g facts:,茲定于7月1日（星期一）下午7時皇室酒店四季廳共進晚餐 恭請羅博斯夫婦 光臨 史密斯夫婦謹訂 靜候回音 電話：24682468,89,The answer to the formal invitation,Mr. and Mrs. Smith request the pleasure of the company of Mr. and Mrs. Robert for dinner at Four Seasons Hall, Royal Hotel, on Monday, 5th July at 7.00 R.S.V.P. Tel:24682468,90,Unit11 THAN

42、KS,91,Zhejiang Sunshine Cashmere Co., Ltd. has just introduced a new production line from DM Engineering Works, Inc. John Wooden, the Director of DM Engineering promised to cover all the expense of technical training for the technical workers of Sunshine Company in the United States. So Mr. Jiang as

43、ked Michael to write a thank-you letter in his name.,A Thank-You Letter,92,Dear Mr. Wooden, Thank you for your financial support to our technical training program in the United States.,Body,Salutation,93,Body,The fifteen technical workers who will operate at the newly introduced production line are

44、now under express training of their English proficiencies. They will be sent to your company to receive technical training 2 months later, when we think their English is good enough to receive the training in the United States.,94,Thats very kind of you to have promised to stand all their expenses i

45、n the United States. We believe, the training program will guarantee that the business relations between us will develop smoothly and fruitfully. Yours sincerely, Thomas Jiang,Complimentary Close,Body,Signature,95,The format of a thank-you letter A thank-you letter still follows the format of the bu

46、siness letters as mentioned before. As for the content, it usually begins with a statement of thanks for the occasion, then describes the details, that is what you want to say about the kindness, the favor or the presents. Lastly, the thank-you letter ends by re-expressing the appreciation. The tone

47、 of the letter should remain friendly all along.,96,Unit 12 Agenda And Schedule,Introduction How to write Samples,97,Exercises,98,1. have the honor to 2. take note of 3. draw. attention to 4. declare invalid 5. please be informed 6. it is hereby proclaimed that 7. with effect from. 8. on behalf of 9

48、. Id / Wed like to invite. 10. look forward to 11. take pleasure/ honor in 12. sincerely hope 13. extend an invitation to 14. request the pleasure/honor of the company/presence of 15. be cordially invited to,1. 榮幸之至 2. 注意 3. 對的注意 4. 聲明作廢 5. 請知悉 6. 現(xiàn)予公告 7. 自起生效 8. 代表 9. 我/我們想邀請 10. 期待 11. 十分榮幸 12. 誠摯

49、地期待 13. 向發(fā)出邀請 14. 恭請出席 15. 誠摯地邀請,99,1. We have the honor to announce that effective on 11th May, 2007, the Xues Company will be renamed as X & X Company Limited.茲通告，薛氏公司將更名為X&X股份有限公司，于2007年5月11日起生效。 2. Notice is hereby given that the annual general meeting of the shareholders of our company will be

50、held at the Bankers Club on Mar. 1.本公司股東年會，將于3月1日在銀行家俱樂部召開， 特此函告。 3. Please confirm that you will be able to attend by advising us of your time.如確能前來參加，請來函告知您抵達的時間。 4. I hope very much that you will find time to visit my company when you are in China.在您訪華期間，我十分希望您跋戎蒞臨我公司。 5. Im indebted to all the s

51、taff who have been working so hard.我十分感激一直如此努力的全體員工。,100,1.The International Tendering Company of China National Technical Import & Export Corporation announces that the Notice of Invitation for Bids of the Guangyuan Center Project published in China Daily on Friday, May 28, 2007 has been cancelled.

52、 中國技術(shù)進出口總公司國際招標公司宣布，于2007年5月28日星期五刊登在中國日報上的廣元中心項目招標通告已經(jīng)被取消。,101,2. We should like to invite your Corporation to attend the 2008 International Fair which will be held from August 29 to September 4 at the above address. Full details on the Fair will be sent in a week. We look forward to hearing from y

53、ou soon, and hope that you will be able to attend. 在上述地址，我們想請貴公司參加于8月29日到9月4日舉辦的2008國際商品交易會，關(guān)于交易會的詳情我們一周內(nèi)將寄給你。希望不久能收到你的來信，并能來參加。,102,3. Your assistance on my recent trip was much appreciated. Without your advice and guidance I couldnt possibly have achieved as much as I was able to in so short a per

54、iod of time. 非常感謝你在我最近旅途上所給予的幫助。如果沒有你的建議與指導，我就不可能在如此短的時間內(nèi)獲得如此大的收獲。,103,4. As you will appreciate this important milestone for this organization, it is the result of continued demand for our products, both at home and overseas. We are inviting all those individuals and trust that you will pay us the

55、compliments of accepting. 如您所知，新廠的設立是本公司的一個里程碑，而這正是海內(nèi)外對本公司產(chǎn)品不斷需求的結(jié)果。我們邀請了所有對本公司貢獻一切力量的個人，我們相信，您一定會賞光。,104,Unit 13:Writing Business Reports,105,Part II. Steps in Writing a Business Report:,Determine the Scope of the Report Consider Your Audience Gather Your Information Analyze Your Information Determ

56、ine the Solution Organize Your Report,106,Part III. Basic parts of a Report,Title page Abstract or executive Summary Introduction Discussion Summary and conclusions Recommendations Appendix How you do this depends on the topic and purpose. You may need to read, interview, experiment and observe. Get

57、 advice from someone more experienced if you need to.,107,Unit 14 Writing Business Proposals,Business proposal is an offering from a seller to a prospective buyer.,108,Structure & language of a business proposal,A business proposal contains these elements: cover letter 附函 cover page (title, name of

58、representative & designation with a signature, and date) 封面 executive summary 內(nèi)容提要 table of contents & list of figures 目錄與圖表目錄 Introduction 引言 product approach (what you will provide) 產(chǎn)品導向 division of responsibility (who will do what) 責任分配 project milestones/timelines (how the project will be done)

59、項目里程碑/項目時間表 costs proposal summary 總結(jié) company profile 公司簡介 appendices 附錄,109,第二部分 經(jīng)貿(mào)英語翻譯,110,Case Study 1,The first requisite of a good citizen in this Republic of ours is that he shall be able and willing to pull his weight. 譯文：要在我們這個共和國里當一個好公民，首要條件是他能夠而且愿意盡職盡責。 方法：增詞法,111,Case Study 3,Email is a fairly recent development. 譯文：電子郵件是近年來才發(fā)展起來的。 方法：詞性的轉(zhuǎn)化,112,Case Study 5,Four major stage