1、3.1Business topic: Starting a business,3.2 Business skills: Leaving and taking messages,Module 3,3.1 Business topic: Starting a business,Vocabulary: Types of business,Speaking: Discussing a schedule,Reading: We wanna hold your hand,Listening: Advices on franchises & Planning a seminar,Vocabulary pre

2、paration,Sole trader 獨(dú)立經(jīng)營(yíng)店 Partnership 合伙經(jīng)營(yíng) Franchise 連鎖店 ，特許經(jīng)營(yíng) Entrepreneurial spirit 企業(yè)家精神 Voila （法）瞧，那就是 Granting a license 同意發(fā)許可證 Franchisor 授予特許者 Franchisee 特許經(jīng)營(yíng)者 Trademark 商標(biāo),Ludicrous a. 荒謬的 Charge ones own price 自行定價(jià)收費(fèi) Menu content 菜單的內(nèi)容 Solicitor 律師 Profit margin 利潤(rùn)率 Branch out 拓展業(yè)務(wù) Launch

3、vt 開(kāi)辦 Venture n. 投機(jī)活動(dòng)，風(fēng)險(xiǎn)公司 Fee n. 費(fèi)用（會(huì)費(fèi)，入場(chǎng)費(fèi)，手續(xù)費(fèi)等）,Run a company/business 管理公司 Luggage n. 行李 Online database 網(wǎng)上數(shù)據(jù)庫(kù) Subscription n. 訂購(gòu)，訂閱 Laptop n 手提電腦 Schedule n. 時(shí)間表計(jì)劃 Shuttle bus 班車，機(jī)場(chǎng)班車 Buffet 冷餐，自助餐,British Franchise Association 英國(guó)特許經(jīng)營(yíng)聯(lián)合會(huì) Domino Pizza 達(dá)美樂(lè)比薩店（美式比薩連鎖店）,Here are three different ways

4、 to start your own business. Work in pairs and think of one advantage and one disadvantage for each approach.,Sole trader you are self-employed and set up the business on your own. Partnership you are self-employed and start the business with another person. You are both equally liable. Franchise yo

5、u buy a license to trade under the name of the franchisor and you benefit from the franchisors expertise.,Vocabulary: Types of business,Reading 1.The table below lists things to remember if you are setting up a new business as a sole trader. Read the article and complete the right-hand column.,We wa

6、nna hold your hand Take a big piece of business sense, add some entrepreneurial spirit and voila! You have a franchise. Starting up a fanchise could be a very clever move for those who want to run their own show but dont have the experience or the desire to set up in the dangerous and often short-li

7、ved world of the sole trader. But its vital to know what youre getting into. Franchising is the granting of a license by one person (the franchisor) to another (the franchisee) which entitles the franchisee to trade under the trademark or trade name of the franchisor and to make use of an entire pac

8、kage. So is the main concept behind a franchise that of a compromise between setting up on your own and working for a company? Absolutely not, says Dan Archer, head of marketing at the British Franchise Association. Thats a ludicrous over-simplification. It is running your own business, but its taki

9、ng away some of the risk and bringing in the support of other people. He points out that only 0.9% of franchises fail, compared with the majority of individually owned businesses.,But being a franchisee is unlikely to satisfy the most entrepreneurial. It doesnt suit people who dont want to follow th

10、e system. William Ewbank, the head of franchise sales at Dominos Pizza, says, If youre massively entrepreneurial this isnt for you. Its a discipline, a club with rules. There is some independence - our franchisees can charge their own prices although were strict on menu content. Its running a busine

11、ss with help. Astrid Patil, a new Dominos franchisee, abandoned a career as a solicitor to set up a franchise with her husband. The way she reasons it is this: Rather than putting all your time and effort into working for someone else, put it into your own business. Leaving a well-paid, well-respect

12、ed profession to run a pizza shop at the age of 31 has worked for Patil. Theres a good profit margin and the business has seen growth. Of course if you do decide to go it alone and start a business from nothing, you could always branch out into franchising.,Archer says there is now a growth in the n

13、umber of younger companies that are trying to launch new franchises. An incredible number of individuals are coming in at a younger age with lower capital, getting a return and investing in bigger ventures. If the initial fee can be raised its an ideal opportunity to stretch those entrepreneurial wi

14、ngs.,Back,Tags that can end misery of lost luggage Globalbagtag was (0) set up six years ago by husband-and-wife team Chris and Alison Truelove on their return from a holiday in Australia. The couple decided to(1)_ G, which sells secure tags which travelers attach to their luggage. They started to (

15、2)_ 9.95 per tag in the first year, followed by a 2.95 subscription (3)_ for the following years. Customers activate the tag online with their home address on an online database. If luggage is lost, the person who finds it can log on to the Globalbagtag website and report the missing items. Mr. True

16、love said: “We have seen a huge (4)_ in orders as travelers realize they cannot rely on the airlines to look after their bags. It is actually a very simple (5)_, Globalbagtag is now planning to (6)_ into stickers for items including mobile phones, MP3 players, key and laptops.”,2. Now read about ano

17、ther small business. Complete the text with the underlined words in bold from the article on franchising on page 26.,set up concept charge launch branch out growth fee,3.2 Business skills: Leaving&taking messages,Writing Taking notes and messages,Listening Leaving messages,Speaking Leaving a voicema

18、il message,Vocabulary preparation,registration n. 登記，注冊(cè) lower case 小寫字母，小字體 security n. 保安，安全 set up the buffet 把自助餐準(zhǔn)備好 voicemail n. 語(yǔ)音信息 schedule n. 時(shí)間表，計(jì)劃，安排 training event 培訓(xùn)活動(dòng),電話留言,在日常商務(wù)活動(dòng)中，打電話時(shí)對(duì)方不在是經(jīng)常地事情。如果對(duì) 方不在，需要請(qǐng)人幫忙留言或者錄音留言，一定要簡(jiǎn)短， 切忌長(zhǎng) 篇大論的留言。 * 電話留言的格式 英語(yǔ)電話留言（Telephone Message）包括五部分：（1）發(fā)話 者（

19、From）；（2）收話者（To）；（3）日期（Date）；（4） 時(shí)間（Time）；（5）留言內(nèi)容（Message）。有時(shí)，最后可以出 現(xiàn)記錄人簽名。 * 電話留言的特點(diǎn) 電話留言條最根本的特點(diǎn)就是內(nèi)容必須言簡(jiǎn)意賅，切忌冗長(zhǎng)。即 寫電話留言條時(shí)，行文要簡(jiǎn)明扼要，通俗易懂，將發(fā)話者的意思 清楚明白地表達(dá)出來(lái)。,其他常用的電話留言句型： （1）Just a minute. Ill get a pen. 請(qǐng)等一下，我拿支筆。 （2）Ill let him know, Mr. Brown. （3）No. I really need to talk to him personally. （4）would

20、 you like to lave a message on his voicemail, then? （5）Hold on and Ill transfer you. 稍候，我會(huì)幫您轉(zhuǎn)接過(guò)去。 （6）Im not available to take your call, but please leave your name, number and a brief message. （7）Please call me at 556-3243 when you get back.,Writing: Taking notes and messages,0. Hello. This is Micha

21、el James speaking and this is a message for Lelia. Michael James called for Lelia. (4 words) 1. Id be grateful if you could return this call on my home number. Call him back _ _ _ _. (4 words) 2. I am calling to inform you that the next meeting is on he 23rd. Please note _ _ _ _ _ _ _ _. (8 words) 3

22、. Would you mind checking and letting me know the final dates? Please confirm _ _ _. (3 words) 4. I just wanted to say that Im sorry for any confusion. He apologized _ _ _. (3 words),1. Read what people say in 1-9 and write messages. Use words from the spoken message.,on his home number,that the nex

23、t meeting is on the 23rd,the final dates,for any confusion,5. The client is asking if it would be possible to put the meeting back. He called about postponing _ _. (2 words) 6. If you have any further questions, dont hesitate to call me. Feel free _ _ him. (2 words) 7. I was hoping we could bring th

24、e interviews forward. Is that possible for you? Are you able to _ _ _ _? (4 words) 8. Can you let me know if you are available to join us later? Let her know if you can _ _ _. (3 words) 9Iam telephoning with regard to order number 01-X33. I am not happy about it, Iam afraid. Shes complaining about _

25、 _ _. (3 words),the meeting,to call,bring the interviews forward,join us/them later,order number 01-X33,4. Work in pairs.,Student A:,Your name is Andrzej Welanetz. You telephone Kristen at Business Circle Conferencing. Request details of the next course on telephone skills and ask them to be sent by

26、 email (give your email address). Confirm that you will want to send five members of your staff on this course and find out what discounts can be given on group bookings.,Student B:,You work for Business Circle Conferencing. Someone calls to speaks to your colleague Kristen but she has taken the day off today. Take a message using the form below.,To: _ Caller: _ Message: _ _ _ _ _ _ _,Kristen,Andrzej Welanetz,Please email details o