1、BUSINESS PLAN,Universal Information Technology Co., Ltd,CONTENTS,Company Overview,Profile Vision Organization structure,Profile,The company mainly engage in online business for the second-hand transactions(二手交易），meanwhile we provide a platform including leisure time information for college students。

2、,Profile 公司簡(jiǎn)介,Universal Information Technology Corporation will build a trading market in the form of designing a network called “Mu GUA network” for college students ， establish a real-name trading platform for sellers and buyers , introduce leisure time information regularly。 In the early period w

3、e will raise some fund with the help of business incubator(孵化器） and shareholders contribution. Later , we will make profits through charging Intermediary fee(中介費(fèi)） and advertising costs.,Vision 愿景,Mu GUA network in intent on realizing the Information Intercommunication for College Students ，broadenin

4、g users social relationship，providing services in a convenient way。 Being based on second-hand transactions ，but we are not merely limited to it . We will create a more convenient life for college students.,Organization structure 組織結(jié)構(gòu),Share holders meeting,Executive Director,Sales department,Supervi

5、sors,Financial advisor,Legal adviser,Technique department,General department,Products and services,Product introduction commercial value Characteristic advantages market positioning,Product introduction 產(chǎn)品介紹,Products and services,Second-hand trading platform,Transfer the second-hand goods,Purchase s

6、econd-hand goods,academic information,All kinds of lectures, subject competition,Entertainment information,Introduce entertainment venue which are Cost-effective,Businesses promote by themselves,others,Lost and found, query results,market positioning 市場(chǎng)定位,Mu Gua networkss target customer groups are

7、college students ， which provides them with second-hand goods transactions, information concerning learning and entertainment , etc. With the widespread use of smart phones, the company will carry out business through the app and WeChat public numbers.,commercial value商業(yè)價(jià)值,With ”reliable credit as a

8、 business philosophy，Pioneering and leading college students commonly used second-hand goods market.,Promote second hand trades, saving social resources.,Characteristic advantages 特色優(yōu)勢(shì),2,1,3,The secondary market is still in the development stage of the campus, less competitive pressure , the papaya

9、network has a better space for development,The second hand commodity has a significant price advantage compared with the one hand goods，which can meet the general needs of customers,With the help of modern science and technology, such as net work，papa net can meet the shopping habits of college stud

10、ents and the current business trend.,Micro & Macro environment Risks Management After-sales support,Market Research,Micro environment 微觀環(huán)境,Advantage,Weakness,Opportunity,Threats,Numerous colleges and universities connected，Online and offline combined , focusing on specific customer,Single profiting

11、approach，High financial risk ， the cost of promotion in the early stage is high,C2C model develops rapidly ，the strong support of policy,The Instability of online business ,the competition is fierce，homogeneity(同質(zhì)化）,Macro environment 宏觀環(huán)境,Risks management 風(fēng)險(xiǎn)管理,The technique department will employ fo

12、ur professional technician ，who are in charge of the companys Web site and WeChat platform design, operation and maintenance .We ask that employees check the system and situation of the site at least once a month ，report to us immediately when found any bug.,The websites security,After-sale service 售后服務(wù),After-sale service,Mu Gua network will be in charge of auditing business qualification，setting up channels for feedback and ensuring customerslegal right. We will rank the users from great to poor acc