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1、商務(wù)英語視聽說-8,dalian university of foreign languages,unit ten: company performance,listening,background information,learning objectives,assignment,video,dalian university of foreign languages,learning objectives,after completing this unit, students should be able to: understand and use basic vocabulary
2、used to describe graphs and charts identify speed and degree of changes in business graphs and charts effectively use communicative skills to describe graphs and charts introduce company performance,dalian university of foreign languages,background information,by the end of each financial year, all
3、publicly traded companies will release a report to tell their shareholders, prospective investors, customers and others about the company performance in the past year. we call this the annual report. the report includes both quantifiable and unquantifiable information. reading annual reports is an e
4、xcellent way to familiarize yourself with a company and its markets.,dalian university of foreign languages,background information,definition of annual report an annual report is a report presented each year by the director to the members and shareholders of a company, giving information about the c
5、ompanys trading activities and including certain documents which must be produced by law, namely the balance sheet, the profit and loss account, and the auditors and directors report.,dalian university of foreign languages,background information,format of annual report most annual reports follow a v
6、ery similar format in spite of the different types of information they contain. common sections are: letter from company chairman/ the chairmans statement financial highlights balance sheets profit and loss statements new business reports annual review/ business review projections outstanding stock
7、shares and value complete list of board members,dalian university of foreign languages,warm-up,work in pairs. graphs and charts are often used to describe company performance. basically there are four kinds: line graphs, pie charts, bar charts and area charts. match them with the following graphs an
8、d charts.,dalian university of foreign languages,warm-up,discuss the following graphs and charts where you ever read. if you were to prepare ppts for presentations on two topics: employee opinion survey on management; income growth in guangzhou, shanghai and beijing (2005-2008) what kind of graph or
9、 chart you would choose.,dalian university of foreign languages,warm-up,language expansion,verbs and nouns for describing changes and trends,dalian university of foreign languages,warm-up,language expansion,adjectives and adverbs to indicate speed and degree of changes,dalian university of foreign l
10、anguages,listening practice,listen to the automobile sales manager describing the sales performance of the jeep v6. and decide which of the following graphs the manager is referring to.,dalian university of foreign languages,video 1,column a market share new routes customer complaints number of pass
11、engers cargo service training program,column b dropped by 50% is growing fast increased significantly opened developed continues to rise,watch the video. try to match the items in column a with the descriptions in column b.,dalian university of foreign languages,video 2,work in pairs. here are 2 gra
12、phs. graph 1 shows a companys sales over a 12 month period whereas graph 2 is blank. describe graph 1 to your partner so that he/she can complete graph 2 according to the information you supply. then change roles and repeat the exercise.,dalian university of foreign languages,assignment,work in groups and find an annual report of a publicly traded company and study it with members of your group. select
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