1、廣告英語中的文化差異與修辭及其翻譯對策摘 要： 廣告作為文化的產(chǎn)物，可以更直接的展示語言和文化的差異，它在社會(huì)經(jīng)濟(jì)發(fā)展中扮演著重要的角色, 廣告英語已經(jīng)發(fā)展成為一種重要的實(shí)用文體 , 一個(gè)成功的譯文有助于產(chǎn)品的推銷從而給企業(yè)帶來巨大的財(cái)富。如何使廣告譯文既能勝任廣告的各項(xiàng)功能又能為消費(fèi)者所接受是譯者不容忽視的難題。廣告作為一種向消費(fèi)者傳達(dá)產(chǎn)品信息的應(yīng)用語言，有著不同于其他文本的文體特征,本文通過實(shí)例分析廣告英語中常見的文體修辭手法, 文化差異，并針對其特色提出運(yùn)用直譯法，意譯法和彌補(bǔ)法來達(dá)到翻譯“信，達(dá)，雅”的目的。關(guān) 鍵 詞： 文化差異；廣告英語；文體特征；修辭手法;引言廣告作為向消費(fèi)者推銷

2、產(chǎn)品、服務(wù)或觀念的一種營銷手段，已經(jīng)深入到我們現(xiàn)實(shí)生活的各個(gè)方面。為了吸引人們的注意力，或刺激消費(fèi)者購買欲望，廣告人會(huì)經(jīng)常使用多種修辭手法來增強(qiáng)廣告的效果。而了解廣告英語的語用功能、修辭方法和探索相應(yīng)的翻譯技巧，對于使譯文詞句優(yōu)美，生動(dòng)鮮明，準(zhǔn)確傳達(dá)廣告意圖，達(dá)到商品推銷目的有著重要意義。一、文化差異經(jīng)濟(jì)發(fā)展越快，經(jīng)濟(jì)就會(huì)月頻繁。由于全球經(jīng)濟(jì)市場和文化差異無處不有，廣告是整個(gè)市場的活性成分廣告語也充滿著文化色彩。因此， 一個(gè)合格的廣告商應(yīng)該清楚的知道基本文化的差異，他能制造出有競爭性的廣告，能夠更好的理解，引起觀眾有購買的欲望。（一）單元論和多元論從文化的基本形式方面來看，中國文化是單元論的觀

3、點(diǎn)，而西方文化則是多元論的觀點(diǎn)。在中國的傳統(tǒng)文化中“自然和人類是統(tǒng)一的”，中國的哲學(xué)觀點(diǎn)堅(jiān)持自然和人類的和諧。不同于中國文化，西方文化堅(jiān)持多元論的觀點(diǎn)，它強(qiáng)調(diào)的是對事實(shí)的變化與差異，自我發(fā)展和進(jìn)取精神。一些中國廣告為了滿足中國觀眾的文化心理，創(chuàng)造了完美的廣告詞，例如：天堂水沏的龍井茶，哇哈哈礦泉水飲料（飲料）天地間造化，動(dòng)靜皆風(fēng)云（車）這兩則廣告利用了自然與人的統(tǒng)一，產(chǎn)生了移情于景的印象語，美感的表達(dá)吸引了工作的注意力，廣告也得到了它理想的效果。廣告商使用比喻吧哇哈哈飲料比喻成從天堂來的水，使得普遍的水變得神秘和高貴，如果消費(fèi)者買這種商品就會(huì)覺得它不同尋常。同樣， 把車置身于天地之間，其廣告效

4、果也達(dá)到了它相應(yīng)的效果。 英語廣告受西方文化多元化的影響更傾向于個(gè)人的自由，自我的發(fā)展和可創(chuàng)性的能力，它同時(shí)也鼓勵(lì)人們改造世界，征服自然。這些廣告使人的自我發(fā)展更完善，同時(shí)宣傳自己產(chǎn)品個(gè)性化的觀點(diǎn)，他們用西方價(jià)值觀表達(dá)了人們能夠改變一切，創(chuàng)造一切的這種觀點(diǎn)。廣告展示了人們追求自由和自我發(fā)展創(chuàng)造未來的信念，滿足了消費(fèi)者的欲望并引起了共鳴。（二）集體主義和個(gè)人主義就個(gè)人價(jià)值觀方面來說，中國文化信仰是無私的奉獻(xiàn)。個(gè)人的價(jià)值在于奉獻(xiàn)。在中國人的傳統(tǒng)文化中博愛是所崇拜的社會(huì)價(jià)值，對于中國人來說個(gè)人利益順從于集體利益。體諒關(guān)心和愛已經(jīng)成為人們所強(qiáng)調(diào)的一種個(gè)人狀態(tài)。但在西方社會(huì)文化中， 人們強(qiáng)調(diào)個(gè)性自由，自

5、我發(fā)展和個(gè)人進(jìn)取精神。個(gè)人利益超越了集體利益。不同的價(jià)值觀將在廣告中以不同的方式來反映。下面的例子就可以來證明，媽媽，我有夢見了村邊的小溪，夢見了奶奶，夢見了您。媽媽我給您捎去一樣好東西。威力洗衣機(jī)，獻(xiàn)給媽媽的愛。（威力牌洗衣機(jī)）在中國的廣告中，我們能找到一種親切感，引起了共鳴，因此這則廣告非常得人性化，表達(dá)了對其他人的關(guān)愛，呈現(xiàn)出和諧溫馨的感覺。宣揚(yáng)了傳統(tǒng)文化，把中國人具有的這種美德付之于產(chǎn)品使得產(chǎn)品值得信奈。相反英國廣告強(qiáng)調(diào)個(gè)人的斗爭，個(gè)人的自由和自我實(shí)現(xiàn)。鼓勵(lì)個(gè)人發(fā)展是英國廣告的表達(dá)方式。LufthansaOur personal service will appeal to your

6、individual taste.（Lufthansa airline）For the man who make his own rules .from johnnic walker（premir whiskey ）二 、 廣告英語的修辭特點(diǎn)（一）夸張（Hyperbole）夸張是運(yùn)用豐富的想象，過激的言詞，渲染和裝飾客觀事物，以達(dá)到強(qiáng)調(diào)和增強(qiáng)語言的表達(dá)力的一種修辭手法。廣告英語常使用夸張，渲染鋪飾所推銷的商品，使商品的形象更突出。如東芝筆記本電腦的廣告詞TakeToshiba, take the world （東芝在手，世界在握）就使用了夸張修辭格，它讓消費(fèi)者覺得擁有東芝筆記本電腦就能擁有這廣

7、闊的世界，也就是說東芝擁有世界一流的電子產(chǎn)品（二） 雙關(guān) （Pun）雙關(guān)是、 廣告英語中使用最多的修辭方法，就是用一個(gè)詞在句子中的雙重含義，借題發(fā)揮，使讀者做出多種解釋或理解，從而達(dá)到意想不到的效果，它主要以相似的詞形，詞意和諧音的方式出現(xiàn)。雙關(guān)可分為homographic pun （語義雙關(guān)）和homophonic pun （諧音雙關(guān)），前者是利用一詞多義現(xiàn)象，而后者則是 利用同形異義詞，即發(fā)音、拼寫相同但意義不同，或者發(fā)音相同但拼寫、意義不同的詞來達(dá)到雙關(guān)的效果。只有具備良好的英語詞匯基礎(chǔ)才能更好的理解雙關(guān)修辭格。The driver is safer when the road is d

8、ry; the road is safer when the driver is dry.這是一則宣傳交通安全的公益廣告，可譯成 “如果路面不濕滑 , 司機(jī)不喝酒,所有的司機(jī)都會(huì)更安全。 ”其中的“dry ”一詞是語義雙關(guān)，既可指路面干燥不濕滑，也指司機(jī)不喝酒。又如被奉為經(jīng)典的摩爾牌香煙(More)的廣告Ask for More ,其中的More 一般理解為“更多”，但這里也指 More 這個(gè)品牌的香煙，所以可以譯為“要求更多 More 牌香煙”，這樣容易給顧客留下深刻的印象。(三)押韻(Rhyme)廣告英語中使用的押韻常為頭韻(alliteration) 和尾韻 (end-rhyme) 兩種

9、 ,結(jié)構(gòu)整齊漂亮，音調(diào)和諧，瑯瑯上口, 極富節(jié)奏感, 從而打動(dòng)消費(fèi)者, 刺激購物欲望。例如Hi-Fi, Hi-Fun, Hi-Fashion, only from Sony.(高保真, 高樂趣 , 高時(shí)尚 , 只來自索尼)。 在這則廣告中,Hi-Fi 、 Hi-Fun 、 Hi-Fashion 分別押頭韻Hi和 f 。 而 Go well, use Shell. (美國殼牌公司)這則廣告則采用了押尾韻的修辭方法，廣告效果也非常明顯。(四)擬人(Personification)擬人是指把人類的特點(diǎn)，特性加于外界事物之上，賦予生命，使人讀起來親切生動(dòng)，使生硬枯燥的事物變得有人情味，以喚起人們內(nèi)心的

10、反映與感動(dòng)，給消費(fèi)者一種親切感。如 Rolex 手表的廣告詞為Unlike me, my Rolex never needs a rest 就采用了擬人的修辭格，凸現(xiàn)了該品牌手表走時(shí)準(zhǔn)確的特點(diǎn)。(Figure of Speech)比喻也是廣告英語中常見的修辭手法，一般包括明喻(Simile) 、暗喻(Metaphor) 明喻是以兩種具有相同特征的事物和現(xiàn)象進(jìn)行對比，表明本體和喻體之間的相似關(guān)系，兩者都在對比中出現(xiàn)，常用比喻詞like ， as 等。運(yùn)用明喻可以把產(chǎn)品的特征更加直接明了的表現(xiàn)出來，更易于被消費(fèi)者理解和接受。例如：Light as a breeze, soft as a cloud

11、. 這是一種服裝的廣告詞, 原文運(yùn)用明喻,為了突出服裝又輕又柔的特點(diǎn), 將其比作微風(fēng)和浮云, 而中文中也有類似的比喻,可譯為“輕如風(fēng) , 柔如云” , 廣告人通過這樣的比喻把衣服的質(zhì)地感和穿著的舒 適感完全傳遞給了顧客。而暗喻和明喻不同，它不用 like 或者 as 表示出來，而是直接將甲事物當(dāng)作已事物來描寫，甲乙兩事物之間的聯(lián)系和相似是暗含的，通過乙事物來生動(dòng)形象地表現(xiàn)出甲事物的特點(diǎn)。比如：Your home is in the air. 這是一家航空公司的廣告，它把顧客乘坐的飛機(jī)比作了家，給顧客一種賓至如歸的感覺，讓人感覺親切。三 、 廣告英語的翻譯對策對廣告英語的翻譯要做到既準(zhǔn)確傳達(dá)了商

12、品信息，又具有漢語言的藝術(shù)美感， 且能達(dá)到廣告人推銷商品的目的。根據(jù)上文對廣告英語修辭特點(diǎn)的分析，總結(jié)出下面三種翻譯方法：(一)直譯法(Literal Translation)直譯就是將原文所要表達(dá)的表層意思和深層意思逐字逐句，一對一忠實(shí)地翻譯成譯入語, 保留原文的內(nèi)容、形式以及句式修辭等。如比喻、擬人、夸張等屬于可譯范圍的修辭格, 在英漢兩種語言里都有對應(yīng)的修辭格。對采用這類修辭格的廣告語應(yīng)該盡可能采取直譯。例如前面提到的Rolex 手表的廣告語Unlikeme, my Rolex never needs a rest 采用了擬人的修辭格，我們可直譯為：和我不一樣，我的勞力士表從不需要休息。

13、(Meaning Implication)意譯的翻譯手法較為自由、靈活, 即采用“動(dòng)態(tài)對等”的方法，在翻譯過程中考慮目標(biāo)讀者因文化而產(chǎn)生的閱讀和理解上的差異, 不拘泥廣告原文的形式， 適當(dāng)?shù)木妥置嬉馑歼M(jìn)行靈活的變動(dòng)，使譯文在表達(dá)思想上起到與原文相同的作用。例如如果將高露潔的廣告Good teeth, Good health 直譯為 “好牙 , 好身體” , 雖然忠實(shí)于原文, 卻無法體現(xiàn)原文所要傳達(dá)的使用高露潔牙膏與牙齒好和健康好的因果關(guān)系, 因而也無法達(dá)到廣告人的目的。如果意譯為“牙好 , 身體就好” , 即貼合了原文的尾韻修辭, 也讓消費(fèi)者明白好牙膏對健康的重要性，準(zhǔn)確傳達(dá)了廣告的信息。(三

14、)彌補(bǔ)法(Compensation)另外還有一些修辭格是不可譯的, 比如仿擬、諧音等, 由于不同語言文化的不對等性, 無法通過直譯或意譯在譯入語中找到相同的修辭格, 就需要采用彌補(bǔ)法 , 通過增譯、刪減、 重寫等手段, 對原文的形式進(jìn)行彌補(bǔ), 使其不失原文。例 如這 則 脫 毛 劑 廣 告 You can have the smoother, softer, sleeker skin you want now and forever 中 , 無法在漢語中找到與原文表達(dá)效果相似的頭韻修辭格， 因此要對原文的形式進(jìn)行刪減，譯為： 更光滑， 更細(xì)膩， 更亮澤， 一旦使用，持久擁有。結(jié)束語修辭作為一種

15、增強(qiáng)廣告效果，迎合審美需求的手段，在廣告英語中被越來越多的使用。而恰到好處地運(yùn)用各種修辭手法, 能增強(qiáng)廣告英語語言的生動(dòng)性、藝術(shù)性和感染力, 達(dá)到更好地傳達(dá)廣告信息的目的。在廣告翻譯的過程中, 譯者要根據(jù)廣告的修辭特點(diǎn), 更好地體現(xiàn)與原文相似的宣傳效果。此外 , 廣告翻譯有時(shí)不只使用一種翻譯方法，要綜合使用多種方法才能真正達(dá)到“信，達(dá)，雅”的要求。參考文獻(xiàn)1 陳思瑾. 英語廣告中的修辭與翻譯J. 河南教育學(xué)院學(xué)報(bào)，2009， (4).2馮慶華. 實(shí)用翻譯教程M. 上海 : 上海外語教育出版社，2002.3陸全. 談廣告漢英翻譯的變通J. 山東外語教學(xué)，2000， (1).4鄭翔. 接受美學(xué)視角

16、下的廣告修辭翻譯研究J. 安徽文學(xué)，2009， (9).致謝本論文是在老師的悉心指導(dǎo)和熱情關(guān)懷下完成的。篇一：英語名言警句學(xué)習(xí)（帶中文翻譯）英語名言警句a bad conscience is a snake in ones heart.做賊心虛。a bad workman quarrels with his tools.拙匠常怨工具差。a bird in the hand is worth two in the bush.雙鳥在林不如一鳥在手。a bird is known by its note, and a man by his talk.聞其歌知其鳥，聽其言知其人。a blind man

17、 who leans against a wall imagines that its the boundary of the world.坐井觀天。absence sharpens love, presence strengthens it.相聚愛益切，離別情更深。a burnt child dreads the fire.一朝被蛇咬，十年怕井繩。accidents will happen.天有不測風(fēng)云。a clean hand wants no washing.身正不怕影子斜。a clear conscience is a soft pillow.問心無愧，高枕無憂。a clear con

18、science is a sure card.光明磊落，勝券在握。a clear conscience laughs at false accusations.白日不做虧心事，夜半敲門心不驚。a clear fast is better than a dirty breakfast.寧為清貧，不為濁富。a close mouth catches no flies.病從口入，禍從口出。a cock is valiant on his own dunghill.夜郎自大。同仇敵愾。a contented mind is perpetual feast.知足常樂。actions speak loud

19、er than words.事實(shí)勝於雄辯。admonish your friends in private, praise them in public.在私底下要忠告你的朋友，在公開場合又表揚(yáng)你的朋友。a fair face may hide a foul heart.人不可貌相。a faithful friend is hard to find.益友難得。a fall into the pit, a gain in your wit.吃一塹，長一智。否極泰來。after black clouds, clear weather.否極泰來。after death, the doctor.放馬后

20、炮。a good appetite is a good sauce.饑不擇食。a good example is the best sermon.身教勝似言教。好的相貌就是一封推薦的介紹信。a good fame is better than a good face.好的名望勝於好的相貌。a good friend is my nearest relation.良友如近親。a good marksman may miss.智者千慮，必有一失。a good maxim is never out of season.至理名言不會(huì)過時(shí)。a good medicine tastes bitter.良藥

21、苦口，忠言逆耳。a good winter brings a good summer.瑞雪兆豐年。a happy heart makes a blooming visage.心花怒放，笑逐顏開。a hero is known in the time of misfortune.時(shí)勢造英雄。a lazy youth, a lousy age.少壯不努力，老大徒傷悲。ale will make a cat speak.酒后吐真言。a little is better than none.聊勝於無。a little leak will sink a great ship.千丈之堤潰於蟻穴。a lit

22、tle neglect may breed great mischief.小不忍則亂大謀。a little spark kindles a great fire.星星之火，可以燎原。a little wind kindles, much puts out the fire.適可而止，過猶不及。all covet, all lose.貪多必失。all is fair in war.兵不厭詐。all is not gold that glitters.閃光的東西并不都是黃金。all roads lead to rome.條條道路通羅馬。all shall be well, jack shall h

23、ave jill.有情人終成眷屬。all the treasures of the earth would not bring back one lost moment. 機(jī)會(huì)失去不再來，千貫萬貫難贖回。all things are easy that are done willingly.做事樂意，諸事容易。all things are obedient to money.有錢能使鬼推磨。a maiden with many wooers often chooses the worst.少女有了許多求婚者往往選中了最差的一個(gè)。a man apt to promise is apt to fo

24、rget.輕諾者易忘。a man can not spin and reel at the same time.一心不能二用。a man cannot whistle and drink at he same time.一心不能二用。a man has two ears and one mouth that he may hear much and speak little. 人有兩只耳朵一張嘴，就是為了多聽少說話。路遙知馬力，日久見人心。a man may dig his grave with his teeth.禍從口出。a man may lead a horse to the wate

25、r, but he cannot make him drink.牽馬到河易，強(qiáng)馬飲水難。a man may love his house well without riding on the ridge.有寶何必人前夸。a match will set fire to a large building.星星之火，可以燎原。ambition never dies until there is no way out.不到黃河心不死a miss is as good as a mile.失之毫厘，差之千里。among the blind the one-eyed man is king.山中無老虎，

26、猴子稱霸王。a near friend is better than a far-dwelling kinsman.遠(yuǎn)親不如近鄰。an enemys mouth seldom speaks well.狗嘴里吐不出象牙。禍不單行。a new broom sweeps clean.新官上任三把火。an hour in the morning is worth two in the evening.一日之計(jì)在於晨。an old physician, and a young lawyer.醫(yī)生年老的好，律師年輕的俏。an optimist sees an opportunity in every ca

27、lamity; a pessimist sees a calamity in every opportunity. 樂觀的人在災(zāi)難中看到希望；悲觀的人在希望中看到災(zāi)難。an ounce of prevention is worth a pound of cure.預(yù)防勝於治療。answer a fool according to his folly.以其人之道，還治其人之身。a penny saved is a penny earned.省錢就是賺錢。apparel makes the man.馬靠鞍裝，人靠衣裝。appearances are deceitful.人不可貌相，海水不可斗量。a

28、 road of a thousand miles begins with one step.千里之行始於足下。a rolling stone gathers no moss.滾石不生苔，轉(zhuǎn)業(yè)不聚財(cái)。as a man sows, so he shall reap.種瓜得瓜，種豆得豆。a secret between more than two is no secret.兩人以上知道的秘密就不算秘密。a servant is known by his masters absence.主人不在可以看出仆人的品行來。a silent tongue and true heart are the mos

29、t admirable things on earth.緘默的嘴，真誠的心，是世界上最令人贊美的東西。a single spark can start a prairie fire.星星之火，可以燎原。a smart coat is a good letter of introduction.人要衣裝，佛要金裝。a smooth sea never made a skillful mariner.平靜的海洋練不出熟練的水手。a sow, when washed; returns to the muck.江山易改，本性難移。as the old cock crows, so doth the y

30、oung.有其父必有其子。as the touchstone tries gold, so gold tries man. 試金石可以試金，正如黃金可以試人。as the tree falls, so shall it lie.自作自受。as they sow, so let them reap.種瓜得瓜，種豆得豆。a still tongue makes a wise head.智者寡言。a stitch in time saves nine.小洞不補(bǔ)，大洞吃苦。a straight foot is not afraid of a crooked shoe.身正不怕影子斜。a straw s

31、hows which way the wind blows.一葉便知秋。a stumble may prevent a fall.小懲大誡。as you make your bed so you must lie on it.自食其果。as you sow you shall mow.種瓜得瓜，種豆得豆。a tall tree catches the wind.樹大招風(fēng)。a tree is known by its fruit.觀其行而知其人。a true friend is known in the day of adversity.疾風(fēng)知?jiǎng)挪?，患難知友情。avarice blinds ou

32、r eyes.財(cái)迷心竅。avarice increases with wealth.越富越貪。a wanderer who is determined to reach his destination does not fear the rain.決心趕 到目的地，浪漢何懼雨來淋。a watched pot is long in boiling.心急水不沸。a wilful man will have his way.有志者是竟成。a word spoken is an arrow let fly.一言既出，駟馬難追。a word spoken is past recalling.一言既出，駟

33、馬難追。bad workmen often blame their tools.拙匠常怪工具差。beauty is but skin-deep.紅顏易變。beauty is in the eye of the gazer.情人眼里出西施。beauty lies in lovers eyes.情人眼里出西施。bees that have honey in their mouths have stings in their tails.口蜜腹劍。before gold, even kings take off their hats.有錢能使鬼推磨。beggars cannot be chooser

34、s.饑不擇食。beggars must be no choosers.饑不擇食。塞翁失馬，焉知非福。be honest rather clever.誠實(shí)比聰明更要緊。being on sea, sail; being on land, settle.隨遇而安。be just to all, but trust not all.要公正對待所有的人，但不要輕信所有的人。believe not all that you see nor half what you hear.眼見的不能全信，耳聞的也不能半信。be slow to promise and quick to perform.不輕諾，諾必果

35、。be swift to hear, slow to speak.多聽少說。better an empty purse than an empty head.寧可錢袋癟，不要腦袋空。better an open enemy than a false friend.明槍易躲，暗箭難防。better good neighbours near than relations far away. 遠(yuǎn)親不如近鄰。between the cup and the lip a morsel may slip.功虧一簣。between two stools one falls to the ground.腳踏兩頭

36、要落空。beware beginnings.慎始為上。big mouthfuls ofter choke.貪多嚼不爛。bind the sack before it be full.做事應(yīng)適可而止。birds of a feather flock together.物以類聚，人以群分。birth is much, but breeding is more.出身固然重要，教養(yǎng)更且重要。bite off more than one can chew.貪多咽不下。bite the hand that feeds one.恩將仇報(bào)。bitter pills may have wholesome eff

37、ects.良藥苦口利於病。blind men can judge no colours.不宜問道於盲。blood is thicker than water.血濃於水。bread is the staff of life.民以食為天。brevity is the soul of wit.言以簡潔為貴。bring up a raven and hell pick out your eyes.養(yǎng)虎貽患。burn not your house to rid it of the mouse.投鼠忌器。burnt child dreads the fire.一朝被蛇咬，十年怕井繩。business be

38、fore pleasure.事業(yè)在先，享樂在后。business is business.公事公辦。by doing we learn.經(jīng)一事，長一智。by falling we learn to go safely.吃一塹，長一智。by others faults, wise men correct their own.他山之石，可以攻玉。by reading we eich the mind; by conversation we polish it. 讀書可以使我門的思想 充實(shí)，談話使其更臻完美。篇二：英語名言名句（帶翻譯）1. the first step is as good ash

39、alf over. 第一步是最關(guān)鍵的一步。2. you never know your luck. 命運(yùn) 好壞不由己。3. the wealth of the mind is theonly wealth. 精神的財(cái)富是唯一的財(cái)富。4. you cant judge a tree by its bark. 人不可貌相。5. bad times make a good man 又艮難困苦出能人。6. there is no royal road tolearning. 求知無坦途。7. doubt is the key to knowledge.懷疑是知識的鑰匙。8. wasting time

40、is robbing oneself.浪費(fèi)時(shí)間就是掠奪自己。9. the best hearts are always thebravest. 心靈最高尚的人，也總是最勇敢的人。10. good is good, but bettercarries it. 精益求精，善益求善。11. honesty is the best policy.誠實(shí)為上策12. conceit is the quicksand ofsuccess. 自負(fù)是成功的流沙。13. he that makes a good war makesa good peace.正義的戰(zhàn)爭創(chuàng)造持久的和平。14. it is easy t

41、o be wise after theevent. 事后諸葛亮容易當(dāng)。15. he that makes a thing too fine,breaks it. 做事過于苛求，反把事情弄壞。16. the world is his who enjoys it.活著感到快樂，世界就屬于你。17. laugh and grow fat. 心寬體胖。18. he is richthat has few wants.寡欲者富。19. truth and roses have thornsabout them真理和玫瑰,身旁都有刺。20. all things are difficult beforet

42、hey are easyH 事開頭難。21. where there is life, there ishope留得青山在，不怕沒柴少。22. keep conscience clear,thennever fear問心無愧，永無畏懼。23. when you7 re good to others,youare best to yourself.善待他人，即是最善待自己。24. nothing so popular asgoodness.最受歡迎的是善行。25. the sun never repents of theand daughe道德和幸福猶如母女。27. tall mankind a

43、re beholden tohim that is kind to the good行善者，人人銘記之。28. it s the easiest thing in theworld for a man to deceive himself.自欺是世上最易之事。29. an old man in a houseis a goodsign.家中有老是個(gè)好跡象。30. how few there are who havecourage enough to own their faults.or resolution enough to mend themS 認(rèn)并改正錯(cuò) 誤，需要有足夠的勇氣和決心。3

44、1. if you do what you shouldnot,you must hear what you would not若做了不應(yīng)做之事，則必然會(huì)聽見不愿聽之語。32. initiative is doing the rightthing without being told.主動(dòng)性就是在沒有人告訴時(shí)做正確的事情。33. think twice before acting.三思而后行。34. the water that bears the boat isthe same that swallows it u脈能載舟，亦能覆舟。35. all roads lead to romeT 行

45、出狀元。36. the early bird catches the worm.捷足先登。37. whatever you go, go with allyour heart無論做彳f么事，一定要全力以赴。38. never put off until tomorrowwhat may be done toda赦有嘗試，就沒有成功。39. hope for the best,prepare forthe worst好處著想，壞處準(zhǔn)備。 40. great hope makes great ma佛大的思想造就偉大的人。41. when in rome, do as the romansdo入鄉(xiāng)隨

46、俗。42. knowledge is a measure, butpractise is the key to it.知識是珍寶，而實(shí)踐是獲取它的鑰匙。43. lost time is neverfound again.光陰一去不復(fù)返。44. difficulties strengthen themind, as labour does the bodyS強(qiáng)體，磨難強(qiáng)智。塞翁失馬,焉知非福。46. all for one, one for all.我為人人,人人為我。47. treat other people as you hopethey will treat you.己所不欲，勿施于人。

47、48. he laughs best who laughs last.誰笑到最后,誰笑得最美。49. follow your own course, and letpeople talk.走自己的路，讓別人說去吧。50. confidence is a plant of slowgrowth.信任是一種生長緩慢的植物。51. if you trust before you try, youmay repent before you die.不經(jīng)考驗(yàn)就依賴，不到瞑目便的悔。52. adversitysuccessfullymerit and lost without fault.無功得名是常事，

48、無過失名也是常事。54. never trust another what youshould do yourself.自己該做的事，決不要委托給旁人做。55. it is an equal failing to trusteverybody, and to trust nobodyS任一切與不信任任何人，同樣是弱點(diǎn)。56. eat a peck of salt with a manbefore you trust him在你信任一個(gè)人之前，先要深入了解他。57. never trust to fine words.切勿輕信漂亮話。58. trust not a great weight to

49、 aslender thread田線掛重物，終究不可靠。59. be just to all,but trust not all.要對一切人都公正，但不要對一切人都信任。60. he that knows nothing,doubtsnothing.無知即無疑。61. though malice may darkentruth,it cannot put it out.惡意可以糟塌真理；但無法消滅真理。62. a lie begets a lie till they63. trust thyself only,and anothershall not betray thee只要信任你自己，旁人

50、才不出賣你。64. self-trust is the essence ofheroism.自信為英雄品質(zhì)之本。65. truth is the daughter of time.真理是時(shí)間的女兒。66. hethat doth what he shouldnot,shall feel what he would not若做了不應(yīng)該做的事，則將產(chǎn)生自己所不希望有的感覺。67. truth may be blamed,but shallnever be shame嗔理可能會(huì)被責(zé)難，但絕不會(huì)受羞辱。68. he that will lie will steal.會(huì)說謊的人也就會(huì)偷竊。69. tru

51、th will prevail. 真理必勝。70. truths best ornament isnakedness加掩飾乃是真理的最好裝飾。71. facts are stubborn thing弗實(shí)是最頑強(qiáng)的東西。72. a good name keeps its luster inthe dark.良好的名聲在黑暗中也能閃閃發(fā)光。73. fame is a magnifying glass 名譽(yù)是放大鏡。74. a good fame is better than ato light. 真相遲早會(huì)大白。76. the truths we least like to hearare tho

52、se which it is most to our advantage to kno峨們最不愿意聽至 U 的事實(shí), 往往 是我們知道了會(huì)大有好處的事實(shí)。77. falsehood like a nettle stingsthose who meddle with it.謊言似尊麻，玩弄會(huì)刺手。78. there is many a fair thing fullfalse.有許多說得好聽的東西充滿了謬誤。79. though a lie be well drest,it is流言常和謊話并行。篇三：英語名言警句學(xué)習(xí)（帶中文翻譯）英語名言警句光明磊落，勝券在握。a clear conscien

53、ce laughs at false accusations.白日不做虧心事，夜半敲門心不驚。a clear fast is better than a dirty breakfast.寧為清貧，不為濁富。a close mouth catches no flies.病從口入，禍從口出。a cock is valiant on his own dunghill.夜郎自大。同仇敵愾。a contented mind is perpetual feast.知足常樂。actions speak louder than words.事實(shí)勝於雄辯。admonish your friends in pri

54、vate, praise them in public.在私底下要忠告你的朋友，在公開場合又表揚(yáng)你的朋友。a fair face may hide a foul heart.人不可貌相。a faithful friend is hard to find.益友難得。a fall into the pit, a gain in your wit.吃一塹，長一智。否極泰來。after black clouds, clear weather.否極泰來。after death, the doctor.a bad conscience is a snake in ones heart.做賊心虛。a bad

55、 workman quarrels with his tools.拙匠常怨工具差。a bird in the hand is worth two in the bush.雙鳥在林不如一鳥在手。a bird is known by its note, and a man by his talk.聞其歌知其鳥，聽其言知其人。a blind man who leans against a wall imagines that its the boundary of the world.坐井觀天。absence sharpens love, presence strengthen*咪愛益切，離另肝青更深。a burnt child dreads the fire.一朝被蛇咬，十年怕井繩。accidents will happen.天有不測風(fēng)云。a clean hand wants no washing.身正不怕影子斜。a clear