1、招商物流中心,The Merchant Sinotrans Project will be the key development for the new urban reconstruction of the Lohou district and be a landmark example of a vibrant, people orientated urban space in the metropolitan city of Shenzhen. 招商.中外運(yùn)長航物流中心項(xiàng)目將會是羅湖區(qū)城市重建中的一個重要的里程碑，也將成為在深圳這樣一個充滿活力、以人為本的大都市里的標(biāo)志性項(xiàng)目。,深圳招

2、商.中外運(yùn)長航物流中心 - MERCHANT - SINOTRANS Logistics Center Shenzhen,總體思路 project location,深圳招商中外運(yùn)長航物流中心 - MERCHANT - SINOTRANS Logistics Center Shenzhen,筍崗總部基地項(xiàng)目 招商中外運(yùn)長航物流中心項(xiàng)目情況介紹,A,10,筍崗總部基地范圍,筍崗總部基地（即片區(qū)01子單元）,深業(yè)泰富子項(xiàng)目,中外運(yùn)子項(xiàng)目,城建梅園子項(xiàng)目,香港 HongKong,項(xiàng)目位置 project location,深南大道,北環(huán)大道,紅嶺路,深圳CBD Shenzhen CBD,子單元01

3、Project ONE,the project site is located in the Sungang Qingshui River District north east from thcity center with convenient access in the south to HK border. 本項(xiàng)目位于羅湖筍崗清水河片區(qū),向西面可達(dá)深圳城市中心區(qū),向南可至深圳羅湖口岸,京基大廈 KingKey Tower,地王大廈DiWang Tower,項(xiàng)目位置及周邊狀況 project location and urban situation,筍崗清水河片區(qū) Sungang Qin

4、gshui River District,深南大道,北環(huán)大道,紅嶺路,it is a part of the new urban development plan in Lohou along the Hongling Road with the diwang and kingkey tower in the south. 同時它也位于沿紅嶺路向北延伸的城市軸線之上,京基與地王大廈位于這條軸線的起點(diǎn).,子單元 01 Project ONE,The Merchant Sinotrans Project will be the key development for the new urban r

5、econstruction of the Lohou district and be a landmark example of a vibrant, people orientated urban space in the metropolitan city of Shenzhen. 招商.中外運(yùn)長航物流中心項(xiàng)目將會是羅湖區(qū)城市重建中的一個重要的里程碑，也將成為在深圳這樣一個充滿活力、以人為本的大都市里的標(biāo)志性項(xiàng)目。,2010年1月，市委四屆十三次全會提出把深圳建設(shè)為區(qū)域性國際消費(fèi)中心城市的目標(biāo) Jan.2010, the Municipal Party Committee proposed

6、 the target of making Shenzhen an International Consumer Central City,項(xiàng)目背景 project background,同年9月，市政府批準(zhǔn)羅湖區(qū)先行先試建設(shè)國際消費(fèi)中心的行動計劃，明確圍繞金融、商業(yè)商貿(mào)、黃金珠寶、文化創(chuàng)意四大支柱產(chǎn)業(yè)基礎(chǔ)，將羅湖建設(shè)成有一定影響力的國際金融中心和國際知名的商業(yè)貿(mào)中心，其中筍崗、清水河片區(qū)被確定為該計劃的最核心區(qū)域。 Sep.2010,the municipal government approved the “Plan of Action on Making Luohu District a

7、n International Consumer Center”, and specified four industrial foundationsfinance, business & trading, gold & jewel, cultural creation, building Luohu an influential international financial center and a world-known business center, in which, Sungang, Qingshui River would be the most centered areas

8、of this plan.,2011年初，市委市政府將“筍崗-清水河國際消費(fèi)中心”列為全市五個重點(diǎn)推進(jìn)的“城市發(fā)展單元”之一，要求未來3到5年的建設(shè)周期內(nèi)加快推動筍崗-清水河片區(qū)的高水平建設(shè)，實(shí)現(xiàn)城市功能與質(zhì)量的顯著提升。 At the beginning of 2011, the municipal government listed “Sungang-Quingshui River International Consumer Center one of the five key “Urban Development Units”.,筍崗-清水河片區(qū)的發(fā)展與更新再造，已成為深化深圳原特區(qū)內(nèi)

9、外一體化進(jìn)程、深化深港關(guān)系、推動羅湖區(qū)先行先試建設(shè)國際消費(fèi)中心的重要舉措。 The development and reconstruction of Sungang-Quingshui River has already become an important measure of deepening the relationship between Shenzhen and HK and promoting Luohu to be the international consumer Center.,大綱要求 Demand of preplanning,01子單元,筍崗片區(qū)規(guī)劃大綱要求：

10、Urban planning guide line: 熱力四射的時尚消費(fèi)與國際都市區(qū) fashional consumption and International metropolitan area,本項(xiàng)目plot,紅 嶺 北 路,二層連廊和地下人行系統(tǒng),01子單元規(guī)劃導(dǎo)則相關(guān)內(nèi)容:,29.6ha,5.85ha,基地現(xiàn)狀照片 site images,國際時尚消費(fèi)中心與都市創(chuàng)意總部基地 International fashion consumption center urban creative headquarter base,推動經(jīng)濟(jì)持續(xù)發(fā)展 Promote economic develo

11、pment,項(xiàng)目愿景 project target,大力推行低碳發(fā)展 Low-carbon development,促進(jìn)土地集約利用 Make fully use of land,提升公共服務(wù)水平 Improve public service,改善片區(qū)交通條件 Improve traffic system,打造精致生活空間 Create high quality life space,高端城市地鐵上蓋商業(yè)綜合體，筍崗清水河區(qū)域商務(wù)、服務(wù)功能的核心區(qū)域，筍崗清水河整體改造示范項(xiàng)目 High quality commercial complex Business and service cente

12、r Good example of reconstruction project,梅園路,規(guī)劃地鐵7/9 metro,metro line 9 地鐵9號線,metro line 7 地鐵7號線,metro line 9 地鐵站,bus stop 公交車站,metro station 地鐵站,北環(huán)大道,紅嶺路,梨園路,梨園路,紅嶺路,metro line 7 地鐵7號線,梅園路,the public transportation access adjacent to the plot is the indicator of creating a vibrant urban space with

13、convenient access. 臨近的公共交通將為這個城市空間灌注活力.,項(xiàng)目位置及周邊狀況 project location and urban situation,the analysis of urban relationships to the surrounding environment is the starting point of the master plan design. 項(xiàng)目與城市周邊的關(guān)系是我們設(shè)計的起點(diǎn).,項(xiàng)目位置及周邊狀況 project location and urban situation,總體思路 primary thoughts,一到兩層的城市結(jié)

14、構(gòu)需要過多的土地用于組織步行流線 one to two level city structure / takes more land and is inconvenient for walkway flow.,兩到三個以上的水平層次創(chuàng)造了一個垂直的高密度城市結(jié)構(gòu) two to three levels or more / creates a vertical city structure and allows high density.,在高密度的城市中，功能將被壓縮和整合在一個垂直的空間中，這個城市空間將會變得富有活力 in high density, functions will be c

15、ompressed and arranged vertically / urban space will become more vibrant.,The structure of the building and layout of plot should react on the future needs of the fast developing and growing city like Shenzhen. Land will get more rare and expensive, the city space needs to be more compressed from a

16、car orientated city to public transportation and pedestrian system. Our concept idea is following these demands. 建筑與規(guī)劃的結(jié)構(gòu)需要反映深圳這樣快速發(fā)展城市的需要。土地需要提高使用效率，城市空間需要實(shí)現(xiàn)從車行城市轉(zhuǎn)變?yōu)楣步煌ê筒叫袨橹鞯母淖?，我們的設(shè)計概念正是反映這這樣一種要求。,160M,250M,80M,160M,160M,80M,20M,B-B剖面 section B-B,180 m,250 m,80 m,空間概念與城市關(guān)系 space conception and urb

17、an relations,All lines , shapes and plazas are defined by the relationship between urban spaces and the linking between them. The traffic and walkway flow of people in the environment create the shape of the buildings and plan layout. The skirt building with its public and commercial facilities will

18、 become an open, walkway through and vibrant system, which is connected to the surrounding environment in several layers. A typical hybrid building is created. 所有的控制線、形狀與廣場被城市空間與他們的聯(lián)系所定義。環(huán)境中的車行與步行流線創(chuàng)造了建筑的布局與形體，裙房和它的商業(yè)設(shè)施將變成一個開放的、步行的充滿活力的系統(tǒng)，它將在多個層面上與周邊環(huán)境相聯(lián)系.一座典型的綜合體將這樣被創(chuàng)造出來。,商業(yè)-負(fù)一層與地鐵出口 commercial -1 basement and metro access,-1F,首層步行流線 ground floor walkway circulation,公交車站 bus stop,首層地鐵出口 metro access on ground floor,步行流線 walkway circulation,商業(yè)主入口 main entrance commercial,首層落車點(diǎn)與地下通道 ground floor car drop off areas and underground access,車