1、,我國(guó)高校雙語教學(xué)探索與實(shí)踐 康 青 2008年7月 ,教育部2001年4號(hào)文件,“本科教育要?jiǎng)?chuàng)造條件使用英語等外語進(jìn)行公共課和專業(yè)課教學(xué)。力爭(zhēng)三年內(nèi)，外語教學(xué)課程達(dá)到所在課程的5%10%。”,雙語教學(xué)的現(xiàn)狀,“雙語教學(xué)并沒有像起初設(shè)想的那樣得到廣大師生的推崇，相反越來越多的高校教師甚至對(duì)這一思路的可行性提出了質(zhì)疑，許多學(xué)生從開始的熱情高漲漸漸喪失興趣?！?何去何從？,我國(guó)高校雙語教學(xué)探索與實(shí)踐-內(nèi)容,問題,對(duì)策,演示,認(rèn)知誤區(qū),問 題,1,會(huì)英語就能從事雙語教學(xué) 雙語教學(xué)等同于專業(yè)英語教學(xué) 雙語教學(xué)作為英語課的延續(xù),我國(guó)高校雙語教學(xué)探索與實(shí)踐-問題,教學(xué)環(huán)境,認(rèn)知誤區(qū),問 題,1,2,氛圍營(yíng)

2、造不夠 宣傳力度不夠 激勵(lì)措施不夠 理論研究不夠,我國(guó)高校雙語教學(xué)探索與實(shí)踐-問題,師資不足,教學(xué)環(huán)境,認(rèn)知誤區(qū),問 題,1,2,3,英語專業(yè)教師 英語較好的專業(yè)課教師,我國(guó)高校雙語教學(xué)探索與實(shí)踐-問題,師資不足,教學(xué)環(huán)境,認(rèn)知誤區(qū),問 題,1,2,3,教材針對(duì)性,4,選擇原版教材（影印） 自編教材 中文教材,我國(guó)高校雙語教學(xué)探索與實(shí)踐-問題,師資不足,教學(xué)環(huán)境,認(rèn)知誤區(qū),學(xué)生接受力,問 題,1,2,3,5,教材針對(duì)性,4,英語水平參差不齊 英語聽說能力普遍比較差,我國(guó)高校雙語教學(xué)探索與實(shí)踐-問題,師資不足,教學(xué)環(huán)境,認(rèn)知誤區(qū),學(xué)生接受力,教學(xué)方法,問 題,1,2,3,5,6,教材針對(duì)性,4,

3、傳統(tǒng)的三種方法 隨心所欲式,我國(guó)高校雙語教學(xué)探索與實(shí)踐-問題,教師以英語傳授專業(yè)知識(shí) 學(xué)生通過英語學(xué)習(xí)專業(yè)知識(shí) 借助英語促進(jìn)專業(yè)知識(shí)學(xué)習(xí) 培養(yǎng)既懂專業(yè)又會(huì)英語， 具有國(guó)際視野的復(fù)合性人才,明確 目的,我國(guó)高校雙語教學(xué)探索與實(shí)踐-對(duì)策,明確 目的,（1）領(lǐng)導(dǎo)重視 專人負(fù)責(zé) （2）加強(qiáng)宣傳 增加投入 （3）組織研討 交流經(jīng)驗(yàn),營(yíng)造 環(huán)境,我國(guó)高校雙語教學(xué)探索與實(shí)踐-對(duì)策,根據(jù)學(xué)生的語言基礎(chǔ)和能力 了解學(xué)生對(duì)雙語教學(xué)的認(rèn)可度和接受力 考慮雙語教學(xué)對(duì)學(xué)習(xí)專業(yè)知識(shí)的影響和結(jié)果,明確 目的,營(yíng)造 環(huán)境,因才 施教,我國(guó)高校雙語教學(xué)探索與實(shí)踐-對(duì)策,選拔英語能力較強(qiáng)的專業(yè)課教師出國(guó)學(xué)習(xí) 鼓勵(lì)英語專業(yè)教師學(xué)習(xí)

4、專業(yè)知識(shí) 遴選具有海外留學(xué)經(jīng)歷的教師 邀請(qǐng)外國(guó)專家來訪講課（教師做助教） 高校雙語教師之間展開交流,明確 目的,營(yíng)造 環(huán)境,因才 施教,師資 培養(yǎng),我國(guó)高校雙語教學(xué)探索與實(shí)踐-對(duì)策,精選原版教材，對(duì)重點(diǎn)難點(diǎn)知識(shí)點(diǎn)加中文注釋 附專業(yè)詞匯表 中外作者合作出版英文教材，附專業(yè)詞匯表 中、英文教材并用,明確 目的,營(yíng)造 環(huán)境,因才 施教,師資 培養(yǎng),精選教材,我國(guó)高校雙語教學(xué)探索與實(shí)踐-對(duì)策,（1）營(yíng)造氛圍 引人入勝 （2）學(xué)生參與 鼓勵(lì)互動(dòng) （3）把握節(jié)奏 注重反饋,明確 目的,營(yíng)造 環(huán)境,因才 施教,師資 培養(yǎng),教學(xué) 有方,精選教材,我國(guó)高校雙語教學(xué)探索與實(shí)踐-對(duì)策,精彩 開場(chǎng)白,精制PPT,我國(guó)

5、高校雙語教學(xué)探索與實(shí)踐-具體做法,我國(guó)高校雙語教學(xué)探索與實(shí)踐 -舉例,A Brief Introduction of Switching Barriers,1 Definition of Switching Barriers,-Whenever consumers switch service providers they incur a number of costs such as psychological, emotional, search effort (time), economic and etc. -Switching barriers represent any facto

6、r, which makes it more difficult or costly for consumers to change products or service providers.,2 Importance of Switching Barriers,-Current study moves beyond satisfaction and proposes that switching barriers are important factors impacting a customers decision to remain with a service provider .

7、-For those firms which have many prospective switchers as part of their customer base, it is important to understand why these customers stay and to what extent such firms can further discourage such customers.,3 Switching Barriers Dimensions,3.1 Interpersonal Relationships -Interpersonal relationsh

8、ips refer to the strength of personal bonds that develop between customers and their service employees. -Interpersonal relationships are especially important in services given the high degree of personal interaction.,自我溝通,我國(guó)高校雙語教學(xué)探索與實(shí)踐 -舉例,Copyright 2005 ECUST. All rights reserved. 華東理工大學(xué)版權(quán)所有， 翻印必究。

9、,自我溝通的定義：,自我溝通：也稱內(nèi)向溝通,既信息發(fā)送者和信息接受者 為同一個(gè)行為主體,自行發(fā)出信息,自行傳遞,自我接收和理解。,Copyright 2005 ECUST. All rights reserved. 華東理工大學(xué)版權(quán)所有， 翻印必究。,自我溝通的作用：,自我調(diào)節(jié)，自我減壓 己所不欲，勿施于人要說服他人，首先要說服自己 有了金剛鉆，可攬瓷器活以內(nèi)在溝通解決外在問題,Copyright 2005 ECUST. All rights reserved. 華東理工大學(xué)版權(quán)所有， 翻印必究。,自我溝通的方法,我又喝多了！ 別理我，煩著呢！,）消極的方法,借酒消愁法 自暴自棄，破罐子破摔,

10、Copyright 2005 ECUST. All rights reserved. 華東理工大學(xué)版權(quán)所有， 翻印必究。,自我溝通的方法,二）積極的方法,自我暗示，自我調(diào)節(jié)，自我放松 郊游：在此強(qiáng)調(diào)的是一個(gè)人的郊游， 白天到野外或公園呼吸新鮮空氣，晚上看月亮數(shù)星星 看一些佛學(xué)禪語,大肚能容 開口常笑,Copyright 2005 ECUST. All rights reserved. 華東理工大學(xué)版權(quán)所有， 翻印必究。,自我溝通中的障礙,心智混亂時(shí)，很難調(diào)節(jié)自己的情緒，也就無法實(shí)現(xiàn)自我溝通,Copyright 2005 ECUST. All rights reserved. 華東理工大學(xué)版權(quán)所

11、有， 翻印必究。,結(jié)束語,溝通很重要,從自我溝通開始,精彩 開場(chǎng)白,精制PPT,中文重述 重點(diǎn)難點(diǎn),視頻 案例分析,小組互動(dòng),小組作業(yè),學(xué)生 課堂匯報(bào) Presentation,教師 課堂點(diǎn)評(píng),個(gè)人作業(yè),推薦好書,我國(guó)高校雙語教學(xué)探索與實(shí)踐-具體做法,Management Communication,Presentation 1,Lecture One Basics of Communication,Two Stories：,Jack and Rose Message: “Wait for me at the usual place on 8/6 in the coming year. ” “

12、Communication Failure by the Distinguished” Albert:“Who is it?” Queen:“This is the Queen.” Albert:“Who is it?” Queen: “This is Victoria.” Albert:“Who is it?” Queen: “This is your wife.”,Some People Have It That:,“Communication is not difficult, we are communicating everyday, arent we?” “I have told

13、him, so I have communicated with him.” “I have told them, but they failed to understand me.” “Only when I want to communicate, there will be communication.”,Implication of Communication,What is intended to say What is said What is heard What is interpreted What is responded,Definition of Communicati

14、on,Communication is complex, involving multi factors Communication is two-way, demanding mutual efforts Communication is a lubricant of any relationship or system,Management Communication,Presentation 2,Lecture ThreeInterpersonal Communication Skills,Getting Started: communicating,To be liked To be trusted To be respected,Exercise:,Write down the errors you noticed in the vignette:,視頻,Introducing yourself to so