1、南京博軒家具廠 Nanjing Boxuan Green Furniture Ltd.,李紅衛(wèi) 總經(jīng)理 Mr. Li Hongwei, General Manager,環(huán)保藤制家具Green Rattan Furniture,公司簡(jiǎn)介Brief Introduction,1996年成立 Established in 1996 2003年評(píng)為“綠色環(huán)保家具”，導(dǎo)入ISO9001質(zhì)量認(rèn)證體系 In 2003, the rattan furniture was recognized as “Green Furniture” and was introduced into ISO9001 that s

2、ame year,公司發(fā)展戰(zhàn)略 Company Philosophy,人才為本，尊重市場(chǎng)、領(lǐng)導(dǎo)時(shí)尚、卓越品質(zhì)、優(yōu)質(zhì)服務(wù)、專業(yè)發(fā)展 Qualified personnel is the enterprise foundation of the enterprise Valuing the market Leading fashion Guaranteeing quality Providing the best service,環(huán)境和社會(huì)效益Environmental & Social Benefits,減少對(duì)森林資源的使用 Reduction in use of forest resource

3、s 引領(lǐng)綠色環(huán)保居室消費(fèi) Promote consumption of green household products 提供大量就業(yè)機(jī)會(huì) Job creation,管理及團(tuán)隊(duì)Management Team,李紅衛(wèi)，碩士，企業(yè)創(chuàng)始人,總經(jīng)理 Mr. Li Hongwei, Master of Science, is the founder of Nanjing Boxuan, general manager. 谷金龍，油畫家，室內(nèi)設(shè)計(jì)師，企業(yè)首席設(shè)計(jì)師 Mr. Gu Jinlong, oil painter and interior designer, is the chief designe

4、r. 胡德華，學(xué)士，營(yíng)銷總監(jiān) Mr. Hu Gehua, a Bachelor of Commercial, is the director of sales department.,公司的經(jīng)營(yíng)模式Business Model,發(fā)展連鎖專賣店 To expand its retail sales shops 特約經(jīng)銷 To develop special sales agencies 發(fā)展外銷市場(chǎng) To expand the international market,產(chǎn)品和技術(shù)Product & Technology,專業(yè)設(shè)計(jì)、制作藤木家具 Rattan furniture design an

5、d production 藤木家具線條簡(jiǎn)潔、色彩明快、表面光潤(rùn)、手感好，堅(jiān)固耐用 Rattan furniture is characterized by simple lines, lively colors, smooth surfaces and durability,市場(chǎng)分析Market Analysis,藤家具在家具市場(chǎng)所占份額逐年的增長(zhǎng) The share of rattan furniture in the furniture market is gradually expanding 歐美市場(chǎng)對(duì)藤制家具需求更大 The demand of the European and North American market is even greater,競(jìng)爭(zhēng)優(yōu)勢(shì)Competitive Advantage,市場(chǎng)占有率 Existing market share 物美價(jià)優(yōu) High quality, reasonable prices 具有文化內(nèi)涵的設(shè)計(jì) Designs of rattan furniture that represents local culture and tradition,融資計(jì)劃及財(cái)務(wù)預(yù)測(cè) Financing Pl