大學(xué)英語(yǔ)

跨文化交際Chapter7CulturalPatterns

黑龍江大學(xué)外語(yǔ)部清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第1頁(yè)!Learningobjectives:Inthischapter,theteachershouldenablethestudentsto:1.understandthedefinitionofculturalpatterns.2.describetheponentsofculturalpatterns.summarizethetheoryaboutculturalpatterns.4.evaluatetheimportanceofculturalpatterns.Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第2頁(yè)!ChapterOutlineCulturalPatternsBeliefsValuesHumanNaturePerson-NatureComponentsEdwardTHall’sContext-CultureTheoryKluckhohnandStrodtbeck’sValueOrientationDefinition

NormsSocialPracticesTimeActivityRelationalIndividualismandCollectivismUncertaintyAvoidancePowerdistanceMasculinity–FemininityHigh-contextLow-contextWaysofThinkingWaysofActingHofstede’sDimensionsofCulturalVariabilityChapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第3頁(yè)!Lead-inCase:MarriageandSocialstatusWhydidShaeedquittheideaofmarryingtheIndonesianyounglady,eventhoughtheylovedeachotherverymuch?(2)InwhatwaydidtheIndonesianyounglady’smotherrefuseShaheed’smother’smarriageproposal?Andwhatdidshemeanbyservingbananaswiththetea?(3)HowdoesthiscasereflectthewaysofIndonesianmunication?

Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第4頁(yè)!

TextB:ComponentsofCulturalPatternsChapter7CulturalPatternsCulturalpatternsSocialPracticesNorms

BeliefsValues清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第5頁(yè)!Values

Valuesinvolvewhatacultureregardsasgoodorbad,rightorwrong,fairorunfair,justorunjust,beautifulorugly,cleanordirty,valuableorworthless,appropriateorinappropriate,andkindorcruel.Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第6頁(yè)!SocialPracticesSocialpracticesarethepredictablebehaviorpatternsthatmembersofaculturetypicallyfollow.Thus,socialpracticesaretheoutwardmanifestationsofbeliefs,values,andnorms.Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第7頁(yè)!High-contextculture“Ahighcontext(HC)municationormessageisoneinwhichmostoftheinfor-mationisalreadyintheperson,whileverylittleisinthecoded,explicitlytransmit-tedpartofthemessage.TeaCeremony

Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第8頁(yè)!CulturesArrangedAlongtheHigh-ContextandLow-ContextDimension

High-ContextCulturesJapaneseChineseKoreanAfricanAmericanNativeAmericanArabGreekLatinItalianEnglishFrenchAmericanScandinavianGermanGerman-SwissLower-ContextCulturesChapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第9頁(yè)!What’sthevaluesreflected

inthefollowingproverbs?

Bloodisthickerthanwater.Timeismoney.Aman’shouseishiscastle.Theearlybirdcatchestheworm.人之初，性本善。天人感應(yīng)。一人得道，雞犬升天。以人為鑒，可以明得失；以史為鑒，可以知興替。Chapter7

CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第10頁(yè)!1.Humannature

orientation

(1)Humansareevilbutchangeable,(2)humansareevilandunchangeable,(3)humansareneutralwithrespecttogoodandevil,(4)humansareamixtureofgoodandevil,(5)humansaregoodbutchangeable,and(6)humansaregoodandunchangeable.goodbutcorruptible

evilbutperfectible

Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第11頁(yè)!3.Timeorientation

a.

Value-PastOrientation

b.Value-PresentOrientation

c.Value-FutureOrientationChapter7CulturalPatterns

清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第12頁(yè)!5.Relationalorientationa.Value-IndividualismOrientation

b.Value-LinealityOrientation

c.Value-CollateralityOrientation

Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第13頁(yè)!TextE:Hofstede’sculturaldimensions1.Individualismversuscollectivism2.Uncertaintyavoidance3.Powerdistance4.Masculinityversusfemininity

Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第14頁(yè)!2.UncertaintyavoidanceUncertaintyavoidancedealswiththedegreetowhichmembersofaculturetrytoavoiduncertainty.Hofstedesummarizestheviewofpeopleinhighuncertaintyavoidanceculturesas“whatisdifferent,isdangerous,”andthebeliefofpeopleinlowuncertaintyavoidanceculturesas“whatisdifferent,iscurious”.Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第15頁(yè)!4.Masculinityandfemininity

Inmasculineculturesbothmanandwomenarerelativelytough,andsocialgenderrolesareclearlydistinct.Menaresupposedtobeassertive,tough,andfocusedonmaterialsuccess,whereaswomenaresupposedtobemoremodest,tenderandconcernedwiththequalityoflife.Infeminineculturessocialgenderroles

overlap.Inthesecultures,nooneshouldfightandnooneshouldbetooambitious.Everyoneshouldbeconcernedwithmaintaininggoodrelationshipswithothers.Bothmenandwomenaresup-posedtobemodest,tender,andconcernedwiththequalityoflife.Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第16頁(yè)!1.Waysofthinking

culturalpatternsaresharedmentalprogramsthatgovernspecificbehaviorchoices.

2.Waysofacting

Culturalpatternsarenotsomuchconsciouslytaughtasunconsciouslyexperiencedasaby-productofday-to-dayactivities

TextA:DefiningculturalpatternsChapter7

CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第17頁(yè)!

Abeliefisanideathatpeopleassumetobetrueabouttheworld.

Forexample:1)awidelysharedbeliefdatesbacktothetimewhenEuropeansbelievedthattheearthwasflat2)abeliefformanyEuropeanAmericansisthatin“reality”thereisaseparationbetweenthephysicalandspiritualworlds.

BeliefsChapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第18頁(yè)!Norms

Normsarethesociallysharedexpectationsofappropriatebehaviors.Normsmaychangeoveraperiodoftime,whereasbeliefsandvaluestendtobemuchmoreenduring.Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第19頁(yè)!TextC:EdwardT.Hall’sContext-culturetheory1）Thedefinitionofcontext:“theinformationthatsurroundsanevent;itisinextricablyboundupwiththemean-ingoftheevent.”2）Categorizationofhigh-contextcultureandlow-contextculturedependingonthedegreetowhichmeaningesfromtheset-tingsorfromthewordsbeingexchanged.Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第20頁(yè)!Low-contextcultureAlowcontext(LC)municationisjusttheopposite;i.e.,themassoftheinformationisvestedintheexplicitcode.”AnAmericanstandingonchairinrestaurantgivingspeechathisleavinghishometown

Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第21頁(yè)!CaseAnalysis-“wrongsignals”(1)Whatistheproblemshowninthiscase?(2)WhydidNingTongkeepsilent?Whatinformationdoyouthinkhewantedtoconvey?(3)WhydidTomgetsoangry?WhatishisinterpretationofNingTong’ssilence?

Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第22頁(yè)!Hinduethics

1.Humannatureorientation2.Person-natureorientation3.Timeorientation

4.Activityorientation

5.RelationalorientationTextD:KluckhohnandStrodtbeck’svalueorientationChapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第23頁(yè)!2.Person-natureorientation(1)

masterywithnature（注：圖片為愚公移山）(2)

harmonywithnature（注：圖片為中藥材）(3)subjugationtonature（注：圖片為印尼海嘯）subjugationtonatureharmonywithnaturemasterywithnature

masterywithnatureChapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第24頁(yè)!4.Activityorientationa.Value-DoingOrientation

b.Value-BeingOrientation

c.Value-Being-in-BeingOrientation

Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第25頁(yè)!ExploringIdeasWhatwouldyouaddorchangetomoreaccuratelyexpresstheChineseorientationtorelation?Istherelationalorientationchanging?Whatisyourevidence?

Chapter7CulturalPatterns清華大學(xué)跨文化課程教案共29頁(yè)，您現(xiàn)在瀏覽的是第26頁(yè)!1.Individualismversuscollectivism

Thecharacteristicsofculturesthatvalueindividualism

People’spersonalgoalstakepriorityovertheirgroupslikethefamilyortheemployer.Theloyaltyofindividualiststoagivengr